Airbnb Market Analytics, Statistics and Data in Toronto, Ontario, Canada
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Toronto? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Toronto:
How much do Airbnb hosts make on average per month in Toronto?
The short-term rental market in Toronto shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,961 per month
- Strong performing properties (top 25%) make $3,875 or more
- Best-in-class properties (top 10%) achieve $6,547+ monthly
- Entry-level properties (bottom 25%) typically earn around $947
Revenue Variations by Month
Occupancy Rates Throughout the Year in Toronto
The market in Toronto shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 77% or higher
- Best-in-class properties (top 10%) reach 90%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Toronto
Daily rates in Toronto vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $104 per night
- Strong performing properties (top 25%) secure $183 or more
- Best-in-class properties (top 10%) pull in $295+ per night
- Entry-level properties (bottom 25%) earn around $63
Daily Rate Variations by Month
Get Live Toronto Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Toronto
Peak Season (June, August, May)
- Revenue peaks at $3573.99 per month
- Occupancy rates reach 62.82%
- Daily rates average $160.61
Shoulder Season
- Revenue averages $2923.67 per month
- Occupancy maintains 51.02%
- Daily rates hold at $150.72
Low Season (February, December, January)
- Revenue drops to $1619.08 per month
- Occupancy decreases to 36.85%
- Daily rates adjust to $135.93
Is it still profitable to do Airbnb in Toronto in 2025?
Yes! Toronto demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $2924 and As a mature market with 9712 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Toronto
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Toronto | The vibrant heart of Toronto, known for its skyscrapers, entertainment, and businesses. It's a prime location for tourists close to attractions, shopping, and dining. | CN Tower, Ripley's Aquarium of Canada, Toronto Eaton Centre, Royal Ontario Museum, Art Gallery of Ontario |
| Yorkville | Toronto's most upscale neighborhood, famous for its luxury boutiques, fine dining, and cultural institutions. Attracts affluent travelers seeking a high-end experience. | Bloor-Yorkville shopping district, Royal Ontario Museum, Yorkville Village, Hazelton Lanes, Manulife Centre |
| The Annex | A historic and diverse neighborhood home to students, artists, and professionals. Known for its cultural attractions and proximity to the University of Toronto. | Royal Conservatory of Music, Bata Shoe Museum, University of Toronto, Casa Loma, Spadina Road |
| Kensington Market | A bohemian neighborhood recognized for its eclectic shops, multicultural vibe, and artistic scene. Popular among young travelers and those seeking a unique experience. | Kensington Market shops, Artisan cafes, Street art, Kensington Market Farmers' Market, The Big Bop |
| Distillery District | A historic area filled with Victorian-era industrial buildings transformed into trendy shops, galleries, and restaurants. A popular destination for tourists looking for charm. | Distillery Historic District, Spirit of York Distillery, St. Lawrence Market, Art galleries, The Young Centre for the Performing Arts |
| Toronto Islands | A serene getaway just a short ferry ride from downtown, offering beautiful views of the skyline, parks, and beaches. Ideal for outdoor and nature lovers. | Centre Island, Hanlan's Point Beach, Toronto Island Marina, Picnic areas, Bike rentals |
| Liberty Village | A trendy neighborhood known for its loft-style apartments, creative spaces, and vibrant nightlife. Attracts young professionals and urban dwellers. | Liberty Village Park, Restaurants and bars, Art galleries, Toronto Heritage Conservation District, Has many tech startups |
| Scarborough Bluffs | A natural scenic area featuring beautiful cliffs and beaches along Lake Ontario. Attracts visitors for a peaceful outdoor experience and stunning views. | Scarborough Bluffs Park, Bluffer's Park Beach, Cedar Ridge Creative Centre, The Guild Park and Gardens, Toronto Zoo |
Do you need a license for Airbnb in Toronto?
Yes, Toronto requires a license for operating an Airbnb. Current market data shows 56% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Toronto
Classy modern farmhouse, Private Estate Oasis
Entire Place • 6 bedrooms
Ultra-Modern 4BR Home with Pool, Gym & Theatre
Entire Place • 5 bedrooms
8 KingBDR,Sleeps20,Downtown,4 Parking,HotTub,Gym
Entire Place • 4 bedrooms
Grand & Luxurious Historic Home | Central Toronto
Entire Place • 6 bedrooms
Award Winning 3BR Luxury Penthouse -Stunning Views
Entire Place • 3 bedrooms
Breathtaking Views Of Lake Ontario - Entire Condo
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Toronto
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sonder (Toronto) | 30 | $1,012,705 | 1511 | 4.55/5.0 |
| Vladimir | 1 | $696,875 | 20 | 5.00/5.0 |
| Julie | 27 | $642,364 | 1168 | 4.07/5.0 |
| Babak | 1 | $541,782 | 5 | 5.00/5.0 |
| Lu | 14 | $499,092 | 342 | 4.52/5.0 |
| AirNite Stays | 6 | $426,436 | 218 | 4.59/5.0 |
| Benoit | 6 | $381,459 | 624 | 4.98/5.0 |
| Yimin | 11 | $371,415 | 84 | 4.54/5.0 |
| Vivek | 12 | $362,808 | 274 | 3.28/5.0 |
| Roozbeh | 3 | $351,965 | 258 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Toronto
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (66%), with apartment & condo and house properties comprising 91.9% of inventory
- Untapped potential in boutique & hotels, unique stays segments (1.6% combined)
Room Capacity Distribution
Analysis of 9,712 properties in Toronto shows that 1 bedroom properties are most prevalent, making up 44.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 64.7% of all listings.
Key Insights
- Most common: 1 bedroom (44.8%)
- Least common: 5+ bedrooms (1.2%)
- Market concentration: 64.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 9,712 properties in Toronto reveals that 2 guests properties dominate the market, representing 28.6% of all listings. The average property accommodates 2.7 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 46.5% of the market.
Key Insights
- Most common capacity: 2 guests (28.6% of market)
- Least common capacity: 7 guests (1.3% of market)
- Average guest capacity: 2.7 guests per property
- Market concentration: 46.5% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 9,712 properties in Toronto, the most common availability pattern is 271-366 days (37.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.1% of properties).
Key Insights
- Most common availability window: 271-366 days (37.7%)
- Most common booking duration: 91-180 days (28.1%)
- Properties with high availability (180+ days): 65.8%
- Properties with long-term bookings (180+ days): 35.8%
Minimum Stay Distributions
1 Night
1409 listings
16.6% of total
2 Nights
1195 listings
14.1% of total
3 Nights
517 listings
6.1% of total
4-6 Nights
318 listings
3.8% of total
7-29 Nights
3940 listings
46.5% of total
30+ Nights
1097 listings
12.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 30.7%
- Mid-length stays (4-6 nights) represent 3.8% of listings
- Monthly+ stays (12.9%) suggest a stable extended-stay market
- High market flexibility with 36.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
16 listings
0.2% of total
Super Strict 30 Days
13 listings
0.2% of total
Flexible
1233 listings
16.1% of total
Moderate
1837 listings
24% of total
Firm
1797 listings
23.4% of total
Strict
2772 listings
36.2% of total
Key Insights
- Strict is the preferred policy at 36.2% of listings
- The market shows a balanced distribution between guest-friendly (40.1%) and strict (59.6%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Nov, Jun, averaging 60 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 38 days
- Summer shows the longest average booking window at 55 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 55 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Toronto
Below is the distribution of amenities across listings in Toronto:
Traveler Demographics
Key Insights
- Domestic travelers make up 47.6% of total guests, indicating a significant local market share.
- Primary international markets: United States (34.1%) and United Kingdom (4.8%)
- English is the top language at 66.3%, followed by French (15%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Toronto and Montreal markets
- Develop localized content for United States and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Toronto. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Town of Mansfield | 63 | $4,651 | $523.54 | 32% |
| Town of West Seneca | 15 | $4,577 | $259.87 | 51% |
| Town of Porter | 24 | $4,435 | $295.70 | 56% |
| North East Township | 33 | $3,856 | $266.39 | 49% |
| Town of Orchard Park | 34 | $3,785 | $265.39 | 48% |
| Town of Elma | 10 | $3,759 | $428.41 | 49% |
| Town of Ellicottville | 210 | $3,635 | $375.94 | 35% |
| Niagara-on-the-Lake | 423 | $3,536 | $270.29 | 44% |
| Whitchurch-Stouffville | 41 | $3,530 | $261.10 | 40% |
| Town of Wilson | 28 | $3,415 | $254.39 | 49% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights