Airbnb Market Analytics, Statistics and Data in Markham, Ontario, Canada
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Markham? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Markham:
How much do Airbnb hosts make on average per month in Markham?
The short-term rental market in Markham shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,160 per month
- Strong performing properties (top 25%) make $2,110 or more
- Best-in-class properties (top 10%) achieve $3,624+ monthly
- Entry-level properties (bottom 25%) typically earn around $611
Revenue Variations by Month
Occupancy Rates Throughout the Year in Markham
The market in Markham shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 89%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Markham
Daily rates in Markham vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $63 per night
- Strong performing properties (top 25%) secure $110 or more
- Best-in-class properties (top 10%) pull in $190+ per night
- Entry-level properties (bottom 25%) earn around $44
Daily Rate Variations by Month
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Seasonality patterns in Markham
Peak Season (June, May, March)
- Revenue peaks at $2302.81 per month
- Occupancy rates reach 58.40%
- Daily rates average $105.83
Shoulder Season
- Revenue averages $1692.02 per month
- Occupancy maintains 48.12%
- Daily rates hold at $94.17
Low Season (November, December, January)
- Revenue drops to $974.62 per month
- Occupancy decreases to 36.93%
- Daily rates adjust to $80.22
Is it still profitable to do Airbnb in Markham in 2025?
Yes! Markham demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and solid monthly revenue averaging $1692 and With 418 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Markham
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Unionville | Historic community known for its charming Main Street, beautiful parks, and access to shopping and dining. Attracts families and tourists seeking a quaint, picturesque environment. | Unionville Historic Main Street, Toogood Pond Park, Markham Museum, Fred Varley Art Gallery, Pacific Mall |
| Markham Village | A vibrant and family-friendly area with a mix of urban and suburban charms, including parks and community events. Ideal for guests looking for a local feel. | Markham Village Community Centre, Markham Fairgrounds, Varley Art Gallery, Local shops and cafes, Civic Centre |
| Cornell | A developing neighborhood with modern amenities, parks, and community features. Suitable for young families and professionals looking for a quieter neighborhood. | Cornell Community Centre, Bob Hunter Memorial Park, Markham District Energy, Local shopping plazas, Pantheon Park |
| Buttonville | A suburb known for its spacious homes and schools, attracting families who prefer a peaceful environment that's still close to city amenities. | Buttonville Airport, Markham Golf Dome, Local parks, Shopping and dining options, Residential amenities |
| Woodbine | Offering a blend of urban lifestyle and nature with nearby parks and recreational facilities. Popular for those who appreciate outdoor activities. | York Downs Golf and Country Club, Woodbine Racetrack, Local trails and parks, Shopping areas, Restaurants |
| Greensborough | Family-friendly neighborhood with modern homes, parks, and recreational facilities. Great for families and tourists looking for a suburban experience. | Greensborough Park, Markham Village Marketplace, Local schools and community centers, Playgrounds, Walking trails |
| Stonebridge | A picturesque community with a mix of residential areas and natural spaces. Ideal for visitors who enjoy a serene retreat. | Stonebridge Park, Markham Ravines, Local shops, Nature trails, Close to public transport |
| Milne Park | Known for its beautiful natural park offering walking trails and a serene environment. Attracts nature lovers and those looking to unwind. | Milne Park, Markham Museum, Nearby waterfront areas, Local trails, Picnic spots |
Do you need a license for Airbnb in Markham?
We recommend checking directly with Markham's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Markham
Pond paradise 5BD/ 3W (family friendly)
Entire Place • 5 bedrooms
Thornhill 5-BDRM Spacious Luxury Retreat
Entire Place • 5 bedrooms
open creative space for events & meetup
Entire Place • N/A
Entire House with 7 rooms
Entire Place • 7 bedrooms
Luxury Family Home
Entire Place • 3 bedrooms
Large bright home In Thornhill
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Markham
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 240666104 | 5 | $148,160 | 18 | 0.97/5.0 |
| Sasikala | 1 | $116,917 | 15 | 4.27/5.0 |
| 29479082 | 5 | $103,368 | 34 | 3.10/5.0 |
| Edmond | 2 | $96,092 | 40 | 4.55/5.0 |
| Kelsey | 4 | $93,266 | 140 | 4.98/5.0 |
| Homeira | 4 | $86,854 | 92 | 4.75/5.0 |
| Anita | 1 | $84,394 | 11 | 5.00/5.0 |
| 186299872 | 13 | $79,529 | 25 | 1.35/5.0 |
| David | 12 | $71,317 | 87 | 3.67/5.0 |
| Sylvia | 1 | $69,304 | 70 | 4.99/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Markham
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by private room listings (53.6%), with house and apartment & condo properties comprising 89.9% of inventory
- Untapped potential in boutique & hotels, unique stays segments (2.4% combined)
Room Capacity Distribution
Analysis of 418 properties in Markham shows that 1 bedroom properties are most prevalent, making up 44% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.9% of all listings.
Key Insights
- Most common: 1 bedroom (44%)
- Least common: 5+ bedrooms (1.9%)
- Market concentration: 58.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 418 properties in Markham reveals that 2 guests properties dominate the market, representing 24.6% of all listings. The average property accommodates 2.4 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 38.8% of the market.
Key Insights
- Most common capacity: 2 guests (24.6% of market)
- Least common capacity: 5 guests (4.5% of market)
- Average guest capacity: 2.4 guests per property
- Market concentration: 38.8% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 418 properties in Markham, the most common availability pattern is 271-366 days (44.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (27.3% of properties).
Key Insights
- Most common availability window: 271-366 days (44.5%)
- Most common booking duration: 91-180 days (27.3%)
- Properties with high availability (180+ days): 71.1%
- Properties with long-term bookings (180+ days): 30.1%
Minimum Stay Distributions
1 Night
114 listings
35.4% of total
2 Nights
52 listings
16.1% of total
3 Nights
33 listings
10.2% of total
4-6 Nights
30 listings
9.3% of total
7-29 Nights
50 listings
15.5% of total
30+ Nights
43 listings
13.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 51.5%
- Mid-length stays (4-6 nights) represent 9.3% of listings
- Monthly+ stays (13.4%) suggest a stable extended-stay market
- High market flexibility with 61.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
50 listings
18.3% of total
Moderate
82 listings
30% of total
Firm
74 listings
27.1% of total
Strict
67 listings
24.5% of total
Key Insights
- Moderate is the preferred policy at 30.0% of listings
- The market shows a balanced distribution between guest-friendly (48.3%) and strict (51.6%) policies
- Flexible policies are least common at 18.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 51 days
- Shortest booking windows are in Feb, Jan, Dec, averaging 30 days
- Summer shows the longest average booking window at 48 days, while Winter has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 48 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Dec when lead times are shortest
Popular Airbnb Amenities in Markham
Every property in Markham comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 59.9% of total guests, indicating a significant local market share.
- Primary international markets: United States (25%) and Hong Kong (3%)
- English is the top language at 64.4%, followed by Chinese (16.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.2%
Recommendations
- Target marketing campaigns for Toronto and Ottawa markets
- Develop localized content for United States and Hong Kong
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Markham. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Town of Mansfield | 63 | $4,651 | $523.54 | 32% |
| Town of West Seneca | 15 | $4,577 | $259.87 | 51% |
| Town of Porter | 24 | $4,435 | $295.70 | 56% |
| North East Township | 33 | $3,856 | $266.39 | 49% |
| Town of Orchard Park | 34 | $3,785 | $265.39 | 48% |
| Town of Elma | 10 | $3,759 | $428.41 | 49% |
| Town of Ellicottville | 210 | $3,635 | $375.94 | 35% |
| Niagara-on-the-Lake | 423 | $3,536 | $270.29 | 44% |
| Whitchurch-Stouffville | 41 | $3,530 | $261.10 | 40% |
| Town of Wilson | 28 | $3,415 | $254.39 | 49% |
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