Airbnb Market Analytics, Statistics and Data in Rocky Harbour, Newfoundland and Labrador, Canada
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Rocky Harbour? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Rocky Harbour:
How much do Airbnb hosts make on average per month in Rocky Harbour?
The short-term rental market in Rocky Harbour shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,686 per month
- Strong performing properties (top 25%) make $2,625 or more
- Best-in-class properties (top 10%) achieve $3,828+ monthly
- Entry-level properties (bottom 25%) typically earn around $976
Revenue Variations by Month
Occupancy Rates Throughout the Year in Rocky Harbour
The market in Rocky Harbour shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 69%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Rocky Harbour
Daily rates in Rocky Harbour vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $129 per night
- Strong performing properties (top 25%) secure $162 or more
- Best-in-class properties (top 10%) pull in $213+ per night
- Entry-level properties (bottom 25%) earn around $104
Daily Rate Variations by Month
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Seasonality patterns in Rocky Harbour
Peak Season (August, July, June)
- Revenue peaks at $3556.16 per month
- Occupancy rates reach 73.36%
- Daily rates average $151.63
Shoulder Season
- Revenue averages $1981.23 per month
- Occupancy maintains 39.70%
- Daily rates hold at $143.38
Low Season (November, January, December)
- Revenue drops to $567.67 per month
- Occupancy decreases to 11.32%
- Daily rates adjust to $137.11
Is it still profitable to do Airbnb in Rocky Harbour in 2025?
Yes! Rocky Harbour demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and solid monthly revenue averaging $1981 and The market's 120 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Rocky Harbour
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Cow Head | A tranquil village known for its access to scenic coastal views and the Gros Morne National Park. It's popular among nature lovers and those seeking a serene getaway. | Gros Morne National Park, Cow Head Lighthouse, Shallow Bay Beach, Theatre Newfoundland Labrador, Gros Morne Summer Music |
| Rocky Harbour | The main hub for visitors to Gros Morne National Park, offering a variety of accommodations and restaurants. Ideal for tourists looking to explore the stunning landscapes. | Gros Morne National Park, Lobster Cove Head Lighthouse, Newfoundland and Labrador Coastal Drive, Fishing and Whale Watching Tours, Local Artisans and Shops |
| Bunts and Pouch Cove | A quiet area with breathtaking views of the Atlantic Ocean, appealing to vacationers seeking relaxation and stunning sunsets. | Hiking Trails, Secluded Beaches, Scenic Lookouts |
| Sandy Cove | Known for its beautiful sandy beaches and proximity to hiking trails, it's perfect for families and beach enthusiasts. | Sandy Cove Beach, Hiking Trails, Wildlife Viewing |
| Gros Morne National Park | A UNESCO World Heritage site, famous for its dramatic landscapes and geological formations. Highly sought after by outdoor adventurers. | Table Mountain, green and majestic fjords, Hiking Trails, Boat Tours |
| Norris Point | A picturesque small town that serves as a gateway to Gros Morne, offering stunning mountain and water views. | Rocky Harbour to Norris Point Trail, Kayaking, Boat tours |
| Woody Point | A charming village known for its artistic vibe and proximity to the Gros Morne National Park, attracting creative travelers and outdoor enthusiasts. | Gros Morne Theatre Festival, Art Galleries, Local Events |
| St. Paul's Inlet | A fresh and quiet community that offers opportunities for fishing and exploring nearby natural attractions, appealing to nature lovers and fishermen. | Fishing, Boating, Scenic Views |
Do you need a license for Airbnb in Rocky Harbour?
Yes, Rocky Harbour requires a license for operating an Airbnb. Current market data shows 53% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Rocky Harbour
Cottage # 6, Paulines place
Entire Place • 3 bedrooms
Bambury's 3 Bedroom Purple Chalet
Entire Place • 3 bedrooms
The Treasure Box Loft
Entire Place • 3 bedrooms
Alderbed Cottages & Chalet # 5
Entire Place • 3 bedrooms
The Blackfin
Entire Place • 2 bedrooms
Chic Oceanfront Cottage- The Fish Sheds (Bessie's)
Entire Place • 1 bedroom
Top Performing Professional Hosts in Rocky Harbour
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ruby | 17 | $204,631 | 932 | 4.70/5.0 |
| Christopher | 5 | $177,090 | 377 | 4.98/5.0 |
| Boyd | 7 | $170,067 | 140 | 4.23/5.0 |
| Holly | 7 | $146,536 | 333 | 4.18/5.0 |
| Trevor | 6 | $113,679 | 297 | 4.93/5.0 |
| Tracy & Dwayne | 7 | $105,989 | 1352 | 4.94/5.0 |
| 192123753 | 4 | $79,615 | 270 | 4.88/5.0 |
| Sonya K | 4 | $78,702 | 579 | 4.97/5.0 |
| Urve | 3 | $77,318 | 214 | 4.95/5.0 |
| Laurie And May | 4 | $68,666 | 160 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Rocky Harbour
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (84.2%), with house and boutique & hotels properties comprising 66.7% of inventory
- Strong specialty sector (32.5%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others segments (0.8% combined)
Room Capacity Distribution
Analysis of 120 properties in Rocky Harbour shows that 1 bedroom properties are most prevalent, making up 49.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 81.7% of all listings.
Key Insights
- Most common: 1 bedroom (49.2%)
- Least common: 4 bedrooms (0.8%)
- Market concentration: 81.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 120 properties in Rocky Harbour reveals that 4 guests properties dominate the market, representing 44.2% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 78.3% of the market.
Key Insights
- Most common capacity: 4 guests (44.2% of market)
- Least common capacity: 5 guests (2.5% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 78.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 120 properties in Rocky Harbour, the most common availability pattern is 181-270 days (54.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (56.7% of properties).
Key Insights
- Most common availability window: 181-270 days (54.2%)
- Most common booking duration: 91-180 days (56.7%)
- Properties with high availability (180+ days): 88.3%
- Properties with long-term bookings (180+ days): 11.7%
Minimum Stay Distributions
1 Night
59 listings
53.2% of total
2 Nights
46 listings
41.4% of total
3 Nights
5 listings
4.5% of total
4-6 Nights
1 listings
0.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 94.6%
- Mid-length stays (4-6 nights) represent 0.9% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 99.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
30 listings
25.9% of total
Moderate
60 listings
51.7% of total
Firm
15 listings
12.9% of total
Strict
11 listings
9.5% of total
Key Insights
- Moderate is the preferred policy at 51.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 77.6% of the market
- Strong market consensus around Moderate policies
- Strict policies are least common at 9.5% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Mar, Nov, averaging 127 days
- Shortest booking windows are in Sep, Dec, Jan, averaging 48 days
- Spring shows the longest average booking window at 116 days, while Winter has the shortest at 51 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 116 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Rocky Harbour
Below is the distribution of amenities across listings in Rocky Harbour:
Traveler Demographics
Key Insights
- Domestic travelers make up 78.6% of total guests, indicating a dominant local market share.
- Primary international markets: United States (15.6%) and Germany (1.6%)
- English is the top language at 72.8%, followed by French (15.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 11.2%
Recommendations
- Target marketing campaigns for Toronto and Ottawa markets
- Develop localized content for United States and Germany
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Rocky Harbour. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Norris Point | 31 | $2,024 | $195.54 | 58% |
| Pasadena | 12 | $1,945 | $183.39 | 51% |
| Springdale | 12 | $1,758 | $157.37 | 44% |
| Bonne Bay Pond | 12 | $1,676 | $210.81 | 44% |
| Corner Brook | 62 | $1,477 | $96.10 | 55% |
| Deer Lake | 50 | $1,451 | $113.73 | 48% |
| Trout River | 17 | $1,333 | $121.43 | 52% |
| Woody Point | 32 | $1,132 | $218.06 | 37% |
| Stephenville | 24 | $1,052 | $102.69 | 43% |
| Reidville | 12 | $866 | $114.29 | 29% |
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