Airbnb Market Analytics, Statistics and Data in Saanich, British Columbia, Canada
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Saanich? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Saanich:
How much do Airbnb hosts make on average per month in Saanich?
The short-term rental market in Saanich shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,872 per month
- Strong performing properties (top 25%) make $2,978 or more
- Best-in-class properties (top 10%) achieve $4,849+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,060
Revenue Variations by Month
Occupancy Rates Throughout the Year in Saanich
The market in Saanich shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 59% occupancy rates
- Strong performing properties (top 25%) achieve 78% or higher
- Best-in-class properties (top 10%) reach 90%+occupancy
- Entry-level properties (bottom 25%) average around 33%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Saanich
Daily rates in Saanich vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $98 per night
- Strong performing properties (top 25%) secure $148 or more
- Best-in-class properties (top 10%) pull in $236+ per night
- Entry-level properties (bottom 25%) earn around $71
Daily Rate Variations by Month
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Seasonality patterns in Saanich
Peak Season (July, August, June)
- Revenue peaks at $3282.17 per month
- Occupancy rates reach 70.72%
- Daily rates average $137.69
Shoulder Season
- Revenue averages $2411.94 per month
- Occupancy maintains 55.25%
- Daily rates hold at $129.65
Low Season (November, December, January)
- Revenue drops to $1542.62 per month
- Occupancy decreases to 43.94%
- Daily rates adjust to $123.19
Is it still profitable to do Airbnb in Saanich in 2025?
Yes! Saanich demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 55% and solid monthly revenue averaging $2412 and With 486 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Saanich
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Royal Oak | A family-friendly neighborhood with access to shopping, parks, and schools, ideal for longer stays and family vacations. | Royal Oak Shopping Centre, Beaver Lake Park, Elk/Beaver Lake Regional Park, Centennial Park, Saanich Commonwealth Place |
| Cordova Bay | A scenic coastal area known for its stunning beaches and views of the Gulf Islands. It's a peaceful location that attracts nature lovers and beachgoers. | Cordova Bay Beach, Mount Douglas Park, Lochside Regional Trail, Victoria Golf Club, Duncan Park |
| Haanas | This area offers a mix of urban amenities and access to nature, perfect for short-term housing for both tourists and business travelers. | Saanich Centre, Gorge Park, Gorge Waterway, Cedar Hill Golf Course, Saanich Fairgrounds |
| Lansdowne | Offering a dynamic mix of shopping, dining, and cultural venues. Ideal for guests looking for urban experiences near downtown Victoria. | Saanich Plaza, Mayfair Shopping Centre, Cedar Hill Recreation Centre, Gordon Head Beach, Hutton Park |
| Broadmead | A community setting known for its upscale homes and local amenities. Attractive for those seeking a quieter stay with easy access to the city. | Broadmead Village Shopping Centre, Saanich Peninsula Hospital, Swan Lake Christmas Hill Nature Sanctuary, Cloverdale Golf Club, Elk Lake |
| Uplands | A prestigious neighborhood known for its grand homes and proximity to the ocean. Ideal for luxury stays and visitors to the University of Victoria. | Uplands Park, Caddy Bay Beach, Cadboro Bay, Royal Victoria Yacht Club, The Arbutus Club |
| Saanich East | This area blends residential comfort with proximity to parks and local shops. Convenient for families and longer term stays. | McMorran Park, Gorge Waterway Park, Shelbourne Plaza, Swan Lake, Henderson Park |
| Saanich West | With access to the waterfront and outdoor activities, this area appeals to adventure seekers looking for a mix of relaxation and recreation. | Thetis Lake Regional Park, Spinney Park, Victoria Golf Club, The Gorge Waterway, Eagle Creek Village |
Do you need a license for Airbnb in Saanich?
We recommend checking directly with Saanich's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (2% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Saanich
*Picturesque Sandy Beachfront Oasis*, Victoria BC
Entire Place • 4 bedrooms
Cozy Family Getaway! 5 Bedroom & Fenced Backyard
Entire Place • 5 bedrooms
Chi Retreat
Entire Place • 4 bedrooms
6 Bedroom Villa with Spectacular Waterfront Views
Entire Place • 6 bedrooms
Beautiful Home in Victoria, BC
Entire Place • 5 bedrooms
Family Lakehouse on Elk Lake, Sleeps 10 Pets OK !
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Saanich
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Leah | 3 | $223,410 | 109 | 4.93/5.0 |
| 481058781 | 2 | $214,108 | 76 | 4.81/5.0 |
| Tasha | 4 | $190,109 | 306 | 4.95/5.0 |
| Kyle | 6 | $177,976 | 143 | 3.29/5.0 |
| Jen | 1 | $139,217 | 15 | 5.00/5.0 |
| 421872890 | 3 | $117,552 | 24 | 4.93/5.0 |
| Aaron | 1 | $114,519 | 46 | 4.85/5.0 |
| Emr | 1 | $113,842 | 11 | 5.00/5.0 |
| Louis | 2 | $112,759 | 151 | 4.97/5.0 |
| Mohammed Rizwan | 1 | $110,004 | 56 | 4.63/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Saanich
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (78.4%), with house and others properties comprising 79.6% of inventory
- Untapped potential in outdoor & mobile segments (2.1% combined)
Room Capacity Distribution
Analysis of 486 properties in Saanich shows that 1 bedroom properties are most prevalent, making up 47.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.4% of all listings.
Key Insights
- Most common: 1 bedroom (47.1%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 71.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 486 properties in Saanich reveals that 2 guests properties dominate the market, representing 33.5% of all listings. The average property accommodates 3.1 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 58.8% of the market.
Key Insights
- Most common capacity: 2 guests (33.5% of market)
- Least common capacity: 7 guests (1% of market)
- Average guest capacity: 3.1 guests per property
- Market concentration: 58.8% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 486 properties in Saanich, the most common availability pattern is 181-270 days (34% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.7% of properties).
Key Insights
- Most common availability window: 181-270 days (34%)
- Most common booking duration: 91-180 days (33.7%)
- Properties with high availability (180+ days): 59.9%
- Properties with long-term bookings (180+ days): 42.2%
Minimum Stay Distributions
1 Night
110 listings
27.8% of total
2 Nights
111 listings
28.1% of total
3 Nights
37 listings
9.4% of total
4-6 Nights
30 listings
7.6% of total
7-29 Nights
44 listings
11.1% of total
30+ Nights
63 listings
15.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 55.9%
- Mid-length stays (4-6 nights) represent 7.6% of listings
- Monthly+ stays (15.9%) suggest a stable extended-stay market
- High market flexibility with 65.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.2% of total
Super Strict 30 Days
1 listings
0.2% of total
Flexible
95 listings
22.5% of total
Moderate
146 listings
34.6% of total
Firm
90 listings
21.3% of total
Strict
89 listings
21.1% of total
Key Insights
- Moderate is the preferred policy at 34.6% of listings
- The market shows a balanced distribution between guest-friendly (57.1%) and strict (42.4%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 70 days
- Shortest booking windows are in Jan, Nov, Dec, averaging 43 days
- Summer shows the longest average booking window at 67 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 67 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Dec when lead times are shortest
Popular Airbnb Amenities in Saanich
Below is the distribution of amenities across listings in Saanich:
Traveler Demographics
Key Insights
- Domestic travelers make up 62.1% of total guests, indicating a significant local market share.
- Primary international markets: United States (26.7%) and United Kingdom (3.1%)
- English is the top language at 72.3%, followed by French (10.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.8%
Recommendations
- Target marketing campaigns for Vancouver and Calgary markets
- Develop localized content for United States and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Saanich. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Erlands Point-Kitsap Lake | 11 | $6,558 | $356.05 | 58% |
| Lake Goodwin | 11 | $5,746 | $385.80 | 44% |
| Cape George Colony Club | 10 | $4,893 | $260.17 | 60% |
| Ocean City | 10 | $4,866 | $257.87 | 47% |
| Sudden Valley | 65 | $4,811 | $308.53 | 53% |
| Amanda Park | 10 | $4,684 | $402.96 | 46% |
| Allyn | 21 | $4,548 | $410.40 | 36% |
| Lopez Island | 41 | $4,519 | $368.63 | 42% |
| Friday Harbor | 225 | $4,477 | $385.11 | 45% |
| Port Madison Indian Reservation | 46 | $4,447 | $283.74 | 55% |
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