Masset Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in British Columbia, Canada
Is Airbnb profitable in Masset in 2025? Explore comprehensive Airbnb analytics for Masset, British Columbia, Canada to uncover income potential. This 2025 STR market report for Masset, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Masset, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Masset Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Masset Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Masset (2025)
Understanding the monthly revenue variations for Airbnb listings in Masset is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Masset is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Masset across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,308+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,381 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,507 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $890, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Masset
Masset Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Masset STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Masset:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Masset
Average Daily Rate (ADR) Airbnb Trends in Masset (2025)
Effective short term rental pricing strategy in Masset involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Masset typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $193+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $99 per night.
Average Daily Rate (ADR) Trend by Month in Masset
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Airbnb Seasonality Analysis & Trends in Masset (2025)
Peak Season (August, July, June)
- Revenue averages $2,550 per month
- Occupancy rates average 54.5%
- Daily rates average $120
Shoulder Season
- Revenue averages $1,622 per month
- Occupancy maintains around 42.0%
- Daily rates hold near $131
Low Season (January, March, December)
- Revenue drops to average $1,209 per month
- Occupancy decreases to average 29.0%
- Daily rates adjust to average $132
Seasonality Insights for Masset
- The Airbnb seasonality in Masset shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Masset's highest earning potential, with monthly revenues capable of climbing to $2,780, occupancy reaching a high of 61.1%, and ADRs peaking at $146.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,192, occupancy could drop to 25.6%, and ADRs may adjust down to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Masset.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Masset seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Masset (2025)
Exploring the top neighborhoods for short-term rentals in Masset? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Masset Village | The main hub for amenities, restaurants, and services in Masset. A convenient location for tourists looking for local experiences and easy access to attractions. | Masset Harbor, Masset Historical Museum, Local shops and cafes |
| Naikoon Provincial Park | A stunning natural area known for its beautiful beaches and hiking trails. Ideal for nature lovers and outdoor enthusiasts seeking adventure and tranquility. | Agate Beach, Tow Hill, Hiking Trails, Old Massett's beaches |
| Graham Island | The largest island in the Haida Gwaii, rich in Indigenous culture and stunning landscapes. Perfect for travelers interested in history, culture, and nature. | Haida Heritage Centre, Parks Canada Visitor Centre, Wildlife Viewing, Cultural Experiences |
| Skidegate | A picturesque village known for its art and galleries featuring Haida artists. A great location for guests interested in Indigenous arts and culture. | Skidegate Band Council Gallery, Haida Gwaii Museum, Cultural Tours |
| Rose Spit | A beautiful natural location with scenic views and wildlife, perfect for birdwatching and nature walks. An excellent spot for eco-tourists and photographers. | Rose Spit Bird Sanctuary, Wildlife Viewing, Photography Opportunities |
| Tow Hill | Home to one of the most iconic landmarks in Haida Gwaii. Attractive to hikers and those seeking breathtaking views of the coastline. | Tow Hill Lookout, Hiking Trails, Scenic Beaches |
| Queen Charlotte | A charming community that serves as a gateway to the Haida Gwaii archipelago. Offers cultural experiences and beautiful landscapes. | Queen Charlotte Islands Museum, Local Markets, Kayaking Opportunities |
| Burnaby Island | An less explored destination that offers peace and quiet along with beautiful sceneries. Great for travelers looking for solitude and relaxation. | Secluded Beaches, Camping Areas, Hiking Trails |
Understanding Airbnb License Requirements & STR Laws in Masset (2025)
With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Masset. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Masset to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 14% licensed listings)
Top Performing Airbnb Properties in Masset (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Massetbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Maple House
Entire Place • 3 bedrooms
Cheerful 3-bedroom rancher with lovely patio
Entire Place • 3 bedrooms
Gallery Suite
Entire Place • 1 bedroom
on the inlet
Entire Place • 2 bedrooms
Mile Zero Inn Premium Room #3 full kitchen
Private Room • N/A
Eagles Landing Guesthouse
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Masset (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Masset based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Steve | 9 | $96,797 | 107 | 4.72/5.0 |
| Kimberly | 1 | $30,421 | 23 | 5.00/5.0 |
| Heather | 2 | $29,889 | 91 | 4.88/5.0 |
| Patricia | 2 | $27,223 | 100 | 4.66/5.0 |
| Peter | 1 | $27,167 | 9 | 4.89/5.0 |
| Holly | 1 | $24,566 | 31 | 4.71/5.0 |
| Clint | 3 | $22,074 | 9 | 5.00/5.0 |
| Shelagh | 1 | $20,768 | 95 | 4.84/5.0 |
| Matthew | 1 | $20,073 | 24 | 4.92/5.0 |
| Charmaine | 1 | $19,644 | 58 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Masset.
Dive Deeper: Advanced Masset STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Masset. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMasset Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Masset
- The Masset Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.1% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 37.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Masset, Hotel/Boutique properties are the most common (37.9%), reflecting the local real estate landscape.
- Houses represent a significant 34.5% portion, catering likely to families or larger groups.
- The presence of 37.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.4%) offer potential for unique stay experiences.
Masset Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Masset
- The dominant room capacity in Masset is 1 bedroom listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.0% of the active Airbnb listings in Masset, indicating a high concentration in these sizes.
- A significant 24.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Masset.
Masset Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Masset
- The most common guest capacity trend in Masset vacation rentals is listings accommodating 2 guests (37.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Masset STR market, accounting for 65.5% of listings.
- A significant 41.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Masset.
- 13.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Masset.
- On average, properties in Masset are equipped to host 3.3 guests.
Masset Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Masset
- The most common availability pattern in Masset falls within the 271-366 days range, representing 51.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Masset (31%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Masset Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
50% of total
2 Nights
11 listings
39.3% of total
3 Nights
1 listings
3.6% of total
7-29 Nights
1 listings
3.6% of total
30+ Nights
1 listings
3.6% of total
Key Insights
- The most prevalent minimum stay requirement in Masset is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.3%) of the Masset Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Masset hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Masset.
Masset Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
25% of total
Moderate
13 listings
46.4% of total
Firm
7 listings
25% of total
Strict
1 listings
3.6% of total
Cancellation Policy Insights for Masset
- The prevailing Airbnb cancellation policy trend in Masset is Moderate, used by 46.4% of listings.
- The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Masset may expect booking flexibility.
- Strict cancellation policies are quite rare (3.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.4% market standard in Masset.
- Using a Strict policy might deter some guests, as only 3.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Masset.
Masset STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Masset
- The overall average booking lead time for vacation rentals in Masset is 43 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Masset.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Masset averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Masset (2025)
Amenity Prevalence
Amenity Insights for Masset
- Essential amenities in Masset that guests expect include: Smoke alarm, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Masset: Smoke alarm, Free parking on premises, Wifi.
- Prioritize adding missing essentials: Smoke alarm, Free parking on premises, Wifi.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Masset to stay competitive.
Masset Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Masset
- The typical guest profile for Airbnb in Masset consists of primarily domestic travelers (93%), often arriving from nearby Vancouver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 93.3% of guests.
- Key international markets include Canada (93.3%) and United States (3.3%).
- Top languages spoken are English (75.6%) followed by French (10.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Vancouver and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Masset Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Klawock | 14 | $1,948 | $197.29 | 51% |
| Ketchikan | 111 | $1,671 | $228.88 | 47% |
| Craig | 23 | $1,584 | $214.15 | 46% |
| Daajing Giids | 27 | $1,161 | $128.16 | 48% |
| Area D (Graham Island) | 52 | $1,119 | $171.56 | 43% |
| Area E (Moresby Island) | 21 | $1,094 | $193.40 | 33% |