Airbnb Market Analytics, Statistics and Data in Red Deer, Alberta, Canada
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Red Deer? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Red Deer:
How much do Airbnb hosts make on average per month in Red Deer?
The short-term rental market in Red Deer shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,314 per month
- Strong performing properties (top 25%) make $2,280 or more
- Best-in-class properties (top 10%) achieve $3,802+ monthly
- Entry-level properties (bottom 25%) typically earn around $701
Revenue Variations by Month
Occupancy Rates Throughout the Year in Red Deer
The market in Red Deer shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 28%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Red Deer
Daily rates in Red Deer vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $73 per night
- Strong performing properties (top 25%) secure $118 or more
- Best-in-class properties (top 10%) pull in $212+ per night
- Entry-level properties (bottom 25%) earn around $53
Daily Rate Variations by Month
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Seasonality patterns in Red Deer
Peak Season (August, June, May)
- Revenue peaks at $2151.48 per month
- Occupancy rates reach 58.77%
- Daily rates average $106.75
Shoulder Season
- Revenue averages $1765.22 per month
- Occupancy maintains 49.66%
- Daily rates hold at $102.87
Low Season (November, December, January)
- Revenue drops to $1220.24 per month
- Occupancy decreases to 41.11%
- Daily rates adjust to $99.76
Is it still profitable to do Airbnb in Red Deer in 2025?
Yes! Red Deer demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 50% and solid monthly revenue averaging $1765 and The market's 160 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Red Deer
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Red Deer | A vibrant area with a mix of shopping, dining, and cultural attractions. It's ideal for travelers looking for central accommodations with easy access to public transport and local events. | Red Deer Museum and Art Gallery, City Hall, Kerry Wood Nature Centre, Red Deer Farmer's Market, The Alberta Sports Hall of Fame |
| Sylvan Lake | A popular destination for summer activities and relaxation, this area offers beautiful lakefront properties and draws in tourists seeking outdoor fun and events. | Sylvan Lake Provincial Park, Sylvan Lake Aqua Splash, The Beach at Sylvan Lake, Wild Rapids Water Slide Park, Golfing at Sylvan Lake Golf and Country Club |
| Bower Ponds | A picturesque neighborhood known for its scenic pond and park area, suitable for families and nature enthusiasts looking to relax and enjoy the outdoors. | Bower Ponds, Waskasoo Park, Red Deer River, Bower Woods, Local walking trails |
| Gasoline Alley | Offers unique shopping and dining experiences with a roadside attraction vibe. Great for travelers interested in local culture and history. | Gasoline Alley Museum, Red Deer College Arts Centre, Shopping at local boutiques, Dining at unique eateries, Festival events |
| East Hill | A residential area with affordable lodging options. It attracts family visitors and travelers seeking a more suburban experience while being close to city amenities. | East Hill Outdoor Pool, Nearby parks and recreation areas, Family-friendly restaurants, Shopping centers |
| Red Deer College Area | This area is frequented by students and visitors associated with the college, making it ideal for short-term rentals targeting academic-related stays. | Red Deer College, Local cafes and eateries, Yorkton Park, Student gatherings and events, Theatre performances |
| Westerner Park | A popular venue for events and exhibitions, attracting visitors throughout the year for shows, fairs, and gatherings, making nearby stays convenient for attendees. | Westerner Park Events Center, Annual Trade Shows, Exhibitions and Fairs, Local Agricultural Events, Concerts and Shows |
| Innisfail (near Red Deer) | A nearby town with charming hospitality and access to outdoor activities, suitable for travelers looking for a quieter stay while visiting the Red Deer area. | Innisfail Historical Village, Local parks, Outdoor recreational areas, Nearby fishing and hiking spots, Local dining and shops |
Do you need a license for Airbnb in Red Deer?
We recommend checking directly with Red Deer's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Red Deer
The Maverick | Family Friendly | Sleeps 16 + Guest
Entire Place • 5 bedrooms
The Evergreen House
Entire Place • 4 bedrooms
Relaxation Station: 4-BR Getaway | Patio & Grill
Entire Place • 4 bedrooms
Tacey House:Heated Garage1King3Queen Bedrooms
Entire Place • 4 bedrooms
New executive home amazing hot tub and games area!
Entire Place • 4 bedrooms
Majestic family home hottub greatlocation sleep 6+
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Red Deer
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nomadics Vacation Rentals | 3 | $155,866 | 72 | 4.54/5.0 |
| Mackenzie | 5 | $147,382 | 252 | 4.89/5.0 |
| Liisa | 5 | $90,068 | 87 | 4.93/5.0 |
| 152455530 | 1 | $79,216 | 6 | 5.00/5.0 |
| Valri | 2 | $68,829 | 79 | 4.97/5.0 |
| Barb | 1 | $62,742 | 25 | 5.00/5.0 |
| Melanie | 4 | $53,580 | 127 | 3.75/5.0 |
| Wynn | 6 | $52,198 | 533 | 4.83/5.0 |
| Cher | 4 | $48,730 | 337 | 4.89/5.0 |
| Lisa | 1 | $45,749 | 26 | 4.69/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Red Deer
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (73.1%), with house and others properties comprising 76.8% of inventory
- Untapped potential in outdoor & mobile segments (0.6% combined)
Room Capacity Distribution
Analysis of 160 properties in Red Deer shows that 1 bedroom properties are most prevalent, making up 30% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.1% of all listings.
Key Insights
- Most common: 1 bedroom (30%)
- Least common: 5+ bedrooms (3.8%)
- Market concentration: 58.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 160 properties in Red Deer reveals that 4 guests properties dominate the market, representing 23.8% of all listings. The average property accommodates 3.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 46.9% of the market.
Key Insights
- Most common capacity: 4 guests (23.8% of market)
- Least common capacity: 7 guests (0.6% of market)
- Average guest capacity: 3.5 guests per property
- Market concentration: 46.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 160 properties in Red Deer, the most common availability pattern is 271-366 days (35% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.1% of properties).
Key Insights
- Most common availability window: 271-366 days (35%)
- Most common booking duration: 181-270 days (28.1%)
- Properties with high availability (180+ days): 60.6%
- Properties with long-term bookings (180+ days): 40.6%
Minimum Stay Distributions
1 Night
53 listings
39.8% of total
2 Nights
42 listings
31.6% of total
3 Nights
8 listings
6% of total
4-6 Nights
21 listings
15.8% of total
7-29 Nights
6 listings
4.5% of total
30+ Nights
3 listings
2.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 71.4%
- Mid-length stays (4-6 nights) represent 15.8% of listings
- Monthly+ stays (2.3%) suggest a stable extended-stay market
- High market flexibility with 77.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
55 listings
40.4% of total
Moderate
55 listings
40.4% of total
Firm
12 listings
8.8% of total
Strict
14 listings
10.3% of total
Key Insights
- Flexible is the preferred policy at 40.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 80.8% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 8.8% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Feb, Jun, averaging 48 days
- Shortest booking windows are in Oct, Jan, Aug, averaging 34 days
- Spring shows the longest average booking window at 46 days, while Summer has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 46 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Red Deer
Below is the distribution of amenities across listings in Red Deer:
Traveler Demographics
Key Insights
- Domestic travelers make up 91.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (4%) and United Kingdom (0.8%)
- English is the top language at 82.5%, followed by French (8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for Calgary and Edmonton markets
- Develop localized content for United States and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Red Deer. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| CottageClub Ghost Lake | 11 | $4,309 | $376.68 | 43% |
| Sundre | 12 | $2,580 | $174.74 | 39% |
| Town of Sylvan Lake | 152 | $2,432 | $201.65 | 51% |
| Town of Cochrane | 109 | $2,164 | $149.88 | 53% |
| Chestermere | 46 | $2,106 | $198.54 | 43% |
| Sherwood Park | 54 | $1,850 | $144.80 | 50% |
| Calgary | 3,957 | $1,674 | $119.71 | 53% |
| Drumheller | 107 | $1,646 | $152.60 | 43% |
| Village of Alberta Beach | 10 | $1,618 | $147.67 | 44% |
| Red Deer County | 38 | $1,475 | $155.28 | 46% |
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