Ceará-Mirim Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio Grande do Norte, Brazil
Is Airbnb profitable in Ceará-Mirim in 2025? Explore comprehensive Airbnb analytics for Ceará-Mirim, Rio Grande do Norte, Brazil to uncover income potential. This 2025 STR market report for Ceará-Mirim, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Ceará-Mirim, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ceará-Mirim Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ceará-Mirim Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ceará-Mirim (2025)
Understanding the monthly revenue variations for Airbnb listings in Ceará-Mirim is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ceará-Mirim is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ceará-Mirim across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,389+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,280 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,319 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $646, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ceará-Mirim
Ceará-Mirim Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ceará-Mirim STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ceará-Mirim:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ceará-Mirim
Average Daily Rate (ADR) Airbnb Trends in Ceará-Mirim (2025)
Effective short term rental pricing strategy in Ceará-Mirim involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ceará-Mirim typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $431+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $274 or more.
- Typical properties (Median) charge around $185 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Ceará-Mirim
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Airbnb Seasonality Analysis & Trends in Ceará-Mirim (2025)
Peak Season (January, April, May)
- Revenue averages $3,650 per month
- Occupancy rates average 33.5%
- Daily rates average $241
Shoulder Season
- Revenue averages $2,026 per month
- Occupancy maintains around 25.6%
- Daily rates hold near $235
Low Season (February, June, September)
- Revenue drops to average $1,480 per month
- Occupancy decreases to average 18.7%
- Daily rates adjust to average $230
Seasonality Insights for Ceará-Mirim
- The Airbnb seasonality in Ceará-Mirim shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ceará-Mirim's highest earning potential, with monthly revenues capable of climbing to $4,595, occupancy reaching a high of 46.1%, and ADRs peaking at $276.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,243, occupancy could drop to 14.8%, and ADRs may adjust down to $221.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ceará-Mirim.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ceará-Mirim seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ceará-Mirim (2025)
Exploring the top neighborhoods for short-term rentals in Ceará-Mirim? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia de Ceará-Mirim | A beautiful beach area that offers great views and is perfect for relaxation. It is a popular spot among locals and tourists who enjoy beach activities and water sports. | Praia de Punaú, Praia de Jacumã, Barra de Tabatinga, local seafood restaurants, water sports rentals |
| Duas Estradas | A residential neighborhood close to the beach that provides a calm atmosphere. Known for its accessibility to nearby beaches and natural beauty. | Nearby beaches, local shops and markets, nature trails, peaceful parks |
| Lagoa do Parnamirim | A serene lagoon area that attracts visitors for its beautiful views and unique wildlife. Ideal for those looking to enjoy nature. | Lagoa do Parnamirim, birdwatching, boat tours, picnic areas, fishing spots |
| Engenho Velho | A historical area known for its charming architecture and cultural heritage. It's a great spot for tourists interested in the history of Ceará-Mirim. | local museums, historical buildings, cultural events, art galleries |
| Praia de Pitangui | A lovely beach known for its tranquil environment, perfect for families and those seeking a relaxing getaway. | Pitangui Beach, beachside restaurants, natural pools, sunbathing areas |
| Caminho do Sol | A neighborhood recognized for its outdoor activities and community spirit. It attracts visitors looking for adventure and engagement with locals. | hiking trails, community markets, local festivals, art and music events |
| Centro de Ceará-Mirim | The main commercial hub of the city, bustling with activity and providing easy access to amenities. Great for short-term rentals due to its centrality. | shopping areas, restaurants, cafe culture, city events |
| Local Farms and Agro-tourism | Ceará-Mirim is surrounded by farms that offer unique agro-tourism experiences, perfect for visitors interested in rural life and agriculture. | farm tours, organic food markets, cooking classes, cultural experiences |
Understanding Airbnb License Requirements & STR Laws in Ceará-Mirim (2025)
While Ceará-Mirim, Rio Grande do Norte, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ceará-Mirim to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ceará-Mirim (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ceará-Mirimbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury on the seafront of Porto Mirim by Carpediem
Entire Place • 9 bedrooms
Luxury on the Porto Mirim waterfront by Carpediem
Entire Place • 6 bedrooms
Incredible House on Jacumã Beach by Carpediem
Entire Place • 4 bedrooms
Casa Espetacular by the sea in Jacumã Beach
Entire Place • 6 bedrooms
Beach Forest #93 - Jacumã Beach by Carpediem
Entire Place • 3 bedrooms
Qavi - Villa Jacumã
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ceará-Mirim (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ceará-Mirim based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carpediem Homes | 8 | $237,504 | 38 | 3.64/5.0 |
| Vyctor | 1 | $35,247 | 10 | 5.00/5.0 |
| Quarto À Vista | 1 | $19,875 | 4 | 4.75/5.0 |
| Host #162275048 | 1 | $17,544 | 0 | 0.00/5.0 |
| Flavio | 1 | $16,139 | 97 | 4.98/5.0 |
| Luiz | 1 | $14,823 | 44 | 5.00/5.0 |
| Bianca | 2 | $14,660 | 22 | 2.48/5.0 |
| Host #70001707 | 1 | $14,056 | 0 | 0.00/5.0 |
| Silvana | 1 | $12,992 | 11 | 4.73/5.0 |
| Breno | 1 | $12,830 | 4 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ceará-Mirim.
Dive Deeper: Advanced Ceará-Mirim STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ceará-Mirim. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCeará-Mirim Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ceará-Mirim
- The Ceará-Mirim Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ceará-Mirim, House properties are the most common (93.8%), reflecting the local real estate landscape.
- Houses represent a significant 93.8% portion, catering likely to families or larger groups.
Ceará-Mirim Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ceará-Mirim
- The dominant room capacity in Ceará-Mirim is 5+ bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 4 bedrooms properties represent 75.0% of the active Airbnb listings in Ceará-Mirim, indicating a high concentration in these sizes.
- A significant 93.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ceará-Mirim.
Ceará-Mirim Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ceará-Mirim
- The most common guest capacity trend in Ceará-Mirim vacation rentals is listings accommodating 8+ guests (90.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Ceará-Mirim STR market, accounting for 93.7% of listings.
- 93.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ceará-Mirim.
- On average, properties in Ceará-Mirim are equipped to host 7.7 guests.
Ceará-Mirim Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ceará-Mirim
- The most common availability pattern in Ceará-Mirim falls within the 271-366 days range, representing 84.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ceará-Mirim (46.9%), reflecting common guest stay durations or potential owner blocking patterns.
Ceará-Mirim Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
6.5% of total
2 Nights
9 listings
29% of total
3 Nights
9 listings
29% of total
4-6 Nights
4 listings
12.9% of total
30+ Nights
7 listings
22.6% of total
Key Insights
- The most prevalent minimum stay requirement in Ceará-Mirim is 2 Nights, adopted by 29% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.6%) caters to monthly stays (30+ nights) in Ceará-Mirim, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29% of Ceará-Mirim hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ceará-Mirim.
Ceará-Mirim Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
4.3% of total
Flexible
5 listings
21.7% of total
Moderate
1 listings
4.3% of total
Firm
8 listings
34.8% of total
Strict
8 listings
34.8% of total
Cancellation Policy Insights for Ceará-Mirim
- The prevailing Airbnb cancellation policy trend in Ceará-Mirim is Firm, used by 34.8% of listings.
- A majority (69.6%) of hosts in Ceará-Mirim utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.8% market standard in Ceará-Mirim.
- With 34.8% using Strict terms, this is a viable option in Ceará-Mirim, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ceará-Mirim.
Ceará-Mirim STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ceará-Mirim
- The overall average booking lead time for vacation rentals in Ceará-Mirim is 78 days.
- Guests book furthest in advance for stays during January (average 118 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (91 days avg.) sees the longest lead times, while Summer (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Ceará-Mirim.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Ceará-Mirim averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ceará-Mirim (2025)
Amenity Prevalence
Amenity Insights for Ceará-Mirim
- Essential amenities in Ceará-Mirim that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, BBQ grill, Wifi are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ceará-Mirim.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ceará-Mirim: Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Air conditioning or BBQ grill to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ceará-Mirim to stay competitive.
Ceará-Mirim Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ceará-Mirim
- The typical guest profile for Airbnb in Ceará-Mirim consists of primarily domestic travelers (89%), often arriving from nearby Natal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 88.9% of guests.
- Key international markets include Brazil (88.9%) and United States (5.6%).
- Top languages spoken are Portuguese (40%) followed by English (37.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Natal and São Paulo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ceará-Mirim Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bananeiras | 200 | $739 | $120.84 | 24% |
| Tibau do Sul | 1,254 | $691 | $87.89 | 34% |
| Baía Formosa | 27 | $675 | $138.38 | 23% |
| Extremoz | 55 | $622 | $100.92 | 28% |
| Parnamirim | 292 | $597 | $88.13 | 32% |
| São Miguel do Gostoso | 271 | $565 | $94.83 | 26% |
| Solânea | 12 | $519 | $98.00 | 18% |
| Touros | 86 | $491 | $95.33 | 26% |
| Areia | 19 | $473 | $61.72 | 27% |
| Lucena | 69 | $457 | $97.08 | 22% |