Rio Claro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil
Is Airbnb profitable in Rio Claro in 2025? Explore comprehensive Airbnb analytics for Rio Claro, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Rio Claro, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Rio Claro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rio Claro Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rio Claro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rio Claro (2025)
Understanding the monthly revenue variations for Airbnb listings in Rio Claro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rio Claro is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rio Claro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,554+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $810 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $418 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $167, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rio Claro
Rio Claro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rio Claro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rio Claro:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 14%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rio Claro
Average Daily Rate (ADR) Airbnb Trends in Rio Claro (2025)
Effective short term rental pricing strategy in Rio Claro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rio Claro typically peaks in January and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $163 or more.
- Typical properties (Median) charge around $78 per night.
- Entry-level properties (Bottom 25%) earn around $26 per night.
Average Daily Rate (ADR) Trend by Month in Rio Claro
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Airbnb Seasonality Analysis & Trends in Rio Claro (2025)
Peak Season (July, March, December)
- Revenue averages $891 per month
- Occupancy rates average 27.0%
- Daily rates average $128
Shoulder Season
- Revenue averages $622 per month
- Occupancy maintains around 24.4%
- Daily rates hold near $130
Low Season (April, May, September)
- Revenue drops to average $398 per month
- Occupancy decreases to average 20.2%
- Daily rates adjust to average $130
Seasonality Insights for Rio Claro
- The Airbnb seasonality in Rio Claro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rio Claro's highest earning potential, with monthly revenues capable of climbing to $991, occupancy reaching a high of 33.9%, and ADRs peaking at $143.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $300, occupancy could drop to 17.3%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rio Claro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rio Claro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rio Claro (2025)
Exploring the top neighborhoods for short-term rentals in Rio Claro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The historical and cultural heart of Rio Claro, featuring charming colonial architecture and rich history. Ideal for tourists who want to experience the local culture and historical sites. | São Benedito Church, Casa de Cultura, Museu Municipal, Parque da Cidade, Teatro Municipal |
| Parque dos Eucaliptos | A beautiful area known for its greenery and outdoor activities, perfect for families and nature lovers. Provides a peaceful escape while still being conveniently located near the city. | Eucalyptus Park, Rio Claro Ecological Park, Hiking Trails, Picnic Areas, Children's Playground |
| Bairro Independência | A residential neighborhood popular for its local lifestyle and accessibility to amenities. This area attracts travelers looking for a more authentic Brazilian experience away from tourist traps. | Local Markets, Cafés and Restaurants, Cultural Festivals, Transit Accessibility, Parks and Recreation Areas |
| Jardim São João | A tranquil neighborhood known for its spacious parks and community vibe. Ideal for families or groups seeking a relaxing stay with access to local amenities. | São João Park, Playgrounds, Family-Friendly Restaurants, Community Events, Walking Trails |
| Vila Paulista | A vibrant area featuring a mix of residential and commercial spaces. It has a lively atmosphere with shops, restaurants, and cafes; great for tourists looking for convenience. | Shopping Centers, Cultural Events, Street Markets, Vibrant Nightlife, Local Bars |
| Bairro Vila Santa Maria | A charming neighborhood that offers a blend of modern and traditional Brazilian culture, popular among young travelers looking for Instagrammable spots and local experiences. | Cultural Workshops, Local Art Scene, Community Events, Cafés, Street Art |
| Parque das Águas | Known for its springs and natural beauty, this area offers scenic views and is perfect for eco-tourism and relaxation. Attracts visitors who value nature and outdoor experiences. | Thermal Springs, Nature Trails, Picnic Areas, Waterfalls, Scenic Lookouts |
| Recanto das Águas | A secluded getaway that offers privacy and stunning natural beauty, popular for those looking to escape the city hustle while enjoying nature and tranquility. | Nature Reserves, Biking Trails, Wildlife Viewing, Camping Sites, Fishing Spots |
Understanding Airbnb License Requirements & STR Laws in Rio Claro (2025)
With 28% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Rio Claro. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rio Claro to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 28% licensed listings)
Top Performing Airbnb Properties in Rio Claro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rio Clarobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Near the Paraiso Sitio Canto das Águas- Exclusive
Entire Place • 6 bedrooms
Casa Sede de Fazenda Beira Rio Piraí
Entire Place • 8 bedrooms
Casa de campo para temporada
Entire Place • 4 bedrooms
Green Action chalet, mountains, green and waterfall!
Entire Place • 2 bedrooms
Casa anexada a Pousada.
Entire Place • 2 bedrooms
Chácara Amor em Grama - country house
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rio Claro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rio Claro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vânia | 1 | $12,797 | 34 | 4.97/5.0 |
| José A. | 1 | $7,446 | 8 | 5.00/5.0 |
| Host #311856535 | 1 | $7,265 | 70 | 4.94/5.0 |
| Host #336318404 | 2 | $5,783 | 0 | N/A/5.0 |
| Maria De Lourdes | 1 | $5,552 | 74 | 4.93/5.0 |
| Tayná | 1 | $3,738 | 11 | 4.73/5.0 |
| Lintiele | 1 | $3,645 | 3 | 5.00/5.0 |
| Host #422058557 | 1 | $2,691 | 0 | N/A/5.0 |
| Luiz Otávio | 1 | $2,632 | 4 | 5.00/5.0 |
| Host #522739703 | 3 | $843 | 1 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rio Claro.
Dive Deeper: Advanced Rio Claro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rio Claro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRio Claro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rio Claro
- The Rio Claro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rio Claro, House properties are the most common (83.3%), reflecting the local real estate landscape.
- Houses represent a significant 83.3% portion, catering likely to families or larger groups.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Rio Claro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rio Claro
- The dominant room capacity in Rio Claro is 5+ bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 1 bedroom properties represent 55.6% of the active Airbnb listings in Rio Claro, indicating a high concentration in these sizes.
- A significant 50.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rio Claro.
Rio Claro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rio Claro
- The most common guest capacity trend in Rio Claro vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Rio Claro STR market, accounting for 77.8% of listings.
- 66.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rio Claro.
- On average, properties in Rio Claro are equipped to host 6.4 guests.
Rio Claro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rio Claro
- The most common availability pattern in Rio Claro falls within the 271-366 days range, representing 94.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Rio Claro (72.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rio Claro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
61.1% of total
2 Nights
4 listings
22.2% of total
3 Nights
1 listings
5.6% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Rio Claro is 1 Night, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.3%) of the Rio Claro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Rio Claro, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 61.1% of Rio Claro hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rio Claro.
Rio Claro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
43.8% of total
Moderate
3 listings
18.8% of total
Strict
6 listings
37.5% of total
Cancellation Policy Insights for Rio Claro
- The prevailing Airbnb cancellation policy trend in Rio Claro is Flexible, used by 43.8% of listings.
- There's a relatively balanced mix between guest-friendly (62.6%) and stricter (37.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.8% market standard in Rio Claro.
- With 37.5% using Strict terms, this is a viable option in Rio Claro, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Rio Claro.
Rio Claro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rio Claro
- The overall average booking lead time for vacation rentals in Rio Claro is 37 days.
- Guests book furthest in advance for stays during February (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (44 days avg.) sees the longest lead times, while Summer (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Rio Claro.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Rio Claro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rio Claro (2025)
Amenity Prevalence
Amenity Insights for Rio Claro
- Essential amenities in Rio Claro that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rio Claro: Kitchen, Free parking on premises.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rio Claro to stay competitive.
Rio Claro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rio Claro
- The typical guest profile for Airbnb in Rio Claro consists of primarily domestic travelers (100%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are Portuguese (62.5%) followed by English (25%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and São Paulo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rio Claro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ilha Grande | 10 | $1,712 | $160.97 | 40% |
| Areal | 76 | $1,265 | $199.49 | 30% |
| Brazópolis | 18 | $1,203 | $146.44 | 31% |
| Queluz | 17 | $1,139 | $123.99 | 33% |
| Jambeiro | 17 | $1,133 | $145.85 | 32% |
| São Sebastião | 6,263 | $1,118 | $187.76 | 30% |
| Angra dos Reis | 2,515 | $1,111 | $186.75 | 33% |
| Ijaci | 16 | $1,074 | $139.81 | 33% |
| Rio de Janeiro | 26,135 | $1,020 | $110.66 | 43% |
| Santa Branca | 56 | $1,008 | $170.16 | 26% |