Airbnb Market Analytics, Statistics and Data in Bananeiras, Paraíba, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bananeiras? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bananeiras:
How much do Airbnb hosts make on average per month in Bananeiras?
The short-term rental market in Bananeiras shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $830 per month
- Strong performing properties (top 25%) make $1,706 or more
- Best-in-class properties (top 10%) achieve $2,855+ monthly
- Entry-level properties (bottom 25%) typically earn around $377
Revenue Variations by Month
Occupancy Rates Throughout the Year in Bananeiras
The market in Bananeiras shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 22% occupancy rates
- Strong performing properties (top 25%) achieve 36% or higher
- Best-in-class properties (top 10%) reach 55%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Bananeiras
Daily rates in Bananeiras vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $102 per night
- Strong performing properties (top 25%) secure $164 or more
- Best-in-class properties (top 10%) pull in $233+ per night
- Entry-level properties (bottom 25%) earn around $66
Daily Rate Variations by Month
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Seasonality patterns in Bananeiras
Peak Season (June, April, May)
- Revenue peaks at $2169.95 per month
- Occupancy rates reach 35.80%
- Daily rates average $147.74
Shoulder Season
- Revenue averages $1281.46 per month
- Occupancy maintains 26.65%
- Daily rates hold at $126.50
Low Season (November, September, December)
- Revenue drops to $922.35 per month
- Occupancy decreases to 20.84%
- Daily rates adjust to $117.66
Is it still profitable to do Airbnb in Bananeiras in 2025?
Yes! Bananeiras demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 27% and monthly revenue averaging $1281 and The market's 196 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Bananeiras
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro de Bananeiras | The vibrant heart of the town, ideal for experiencing local culture and historical sites. It's a popular area for tourists who want to immerse themselves in the local community and enjoy traditional cuisine. | Igreja Matriz de Nossa Senhora do Bom Sucesso, Cascata do Roncador, Praça Dona Mena, Centro Cultural, Mercado Público |
| Campos de Bananeiras | A peaceful area surrounded by nature, perfect for visitors looking for tranquility and outdoor activities. This area attracts nature lovers and those seeking to explore the beautiful landscapes of Paraíba. | Caminho de pedras, Trilhas ecológicas, Mirantes naturais, Fazendas históricas |
| Bairro de São José | A charming neighborhood with cozy accommodations and a friendly atmosphere. Great for families and those looking for a comfortable stay close to local amenities and parks. | Parque de Eventos, Feiras de artesanato, Restaurantes locais, Praça São José |
| Vila do Rio do Meio | Known for its scenic views and river activities, this area attracts those interested in adventure and relaxation by the water. Kayaking and fishing are popular attractions here. | Rio do Meio, Atividades aquáticas, Caminhadas, Área para piqueniques |
| Serra da Borborema | A stunning mountainous area great for tourists who enjoy hiking and breathtaking landscapes. The perfect spot for Airbnb hosts catering to active vacationers. | Trilhas da serra, Pontos de vista panorâmicos, Espaços para acampamento |
| Praia do Jacaré | Although slightly further away, it's a famous sunset spot that attracts tourists year-round. Ideal for creating memorable experiences for guests with evening events and activities. | Sunset do Jacaré, Restaurantes à beira-mar, Passeios de barco |
| Bairro das Damas | An emerging neighborhood close to historical sites, known for its local flair and less crowded spots. Perfect for guests looking for authenticity. | Museu Vivo, Cafés e bistrôs, Feiras locais |
| Caminho das Pedras | Scenic route with unique geological formations and traditional architecture, perfect for eco-tourism and educational trips. Attracts those interested in history and culture. | Formações rochosas, Atividades guiadas, Centro de interpretação |
Do you need a license for Airbnb in Bananeiras?
We recommend checking directly with Bananeiras's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Bananeiras
Casa no Melhor do Águas da Serra - Bananeiras
Entire Place • 4 bedrooms
Casa Y 25 - Águas da Serra - Bananeiras
Entire Place • 5 bedrooms
Cond. Sonhos da Serra - 4 air-conditioned suites
Entire Place • 4 bedrooms
Casa Orquídeas Águas da Serra
Entire Place • 4 bedrooms
Casa boa em Condominio gated
Entire Place • 3 bedrooms
House in a condominium of Bananeiras
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Bananeiras
Additional analytics on vacation rental, real estate, short term rental data in Bananeiras
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.4%), with house and apartment & condo properties comprising 97.4% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (2.5% combined)
Room Capacity Distribution
Analysis of 196 properties in Bananeiras shows that 3 bedrooms properties are most prevalent, making up 30.6% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 55.6% of all listings.
Key Insights
- Most common: 3 bedrooms (30.6%)
- Least common: 5+ bedrooms (9.2%)
- Market concentration: 55.6% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 196 properties in Bananeiras reveals that 8+ guests properties dominate the market, representing 57.1% of all listings. The average property accommodates 6.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 71.9% of the market.
Key Insights
- Most common capacity: 8+ guests (57.1% of market)
- Least common capacity: 2 guests (2% of market)
- Average guest capacity: 6.5 guests per property
- Market concentration: 71.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 196 properties in Bananeiras, the most common availability pattern is 271-366 days (68.9% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.3% of properties).
Key Insights
- Most common availability window: 271-366 days (68.9%)
- Most common booking duration: 31-90 days (39.3%)
- Properties with high availability (180+ days): 90.3%
- Properties with long-term bookings (180+ days): 10.7%
Minimum Stay Distributions
1 Night
78 listings
41.7% of total
2 Nights
98 listings
52.4% of total
3 Nights
2 listings
1.1% of total
30+ Nights
9 listings
4.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 94.1%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (4.8%) suggest a stable extended-stay market
- High market flexibility with 95.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
46 listings
30.7% of total
Moderate
26 listings
17.3% of total
Firm
32 listings
21.3% of total
Strict
46 listings
30.7% of total
Key Insights
- Flexible is the preferred policy at 30.7% of listings
- The market shows a balanced distribution between guest-friendly (48.0%) and strict (52.0%) policies
- Moderate policies are least common at 17.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jan, Jul, averaging 56 days
- Shortest booking windows are in Oct, Apr, Aug, averaging 22 days
- Summer shows the longest average booking window at 48 days, while Spring has the shortest at 27 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 48 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Bananeiras
Below is the distribution of amenities across listings in Bananeiras:
Traveler Demographics
Key Insights
- Domestic travelers make up 98% of total guests, indicating a dominant local market share.
- Primary international markets: United States (0.6%) and Paraíba (0.4%)
- Portuguese is the top language at 57.8%, followed by English (26.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.6%
Recommendations
- Target marketing campaigns for João Pessoa and Natal markets
- Develop localized content for United States and Paraíba
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Bananeiras. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ceará-Mirim | 30 | $1,281 | $248.02 | 29% |
| Baía Formosa | 26 | $832 | $140.11 | 25% |
| Camaragibe | 29 | $832 | $123.74 | 32% |
| Tibau do Sul | 1,281 | $667 | $87.82 | 33% |
| João Pessoa | 3,375 | $637 | $58.79 | 43% |
| Solânea | 11 | $630 | $98.17 | 20% |
| Extremoz | 57 | $606 | $90.22 | 29% |
| Igarassu | 25 | $602 | $155.78 | 23% |
| São Miguel do Gostoso | 286 | $567 | $102.47 | 28% |
| Parnamirim | 311 | $558 | $84.52 | 33% |
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