Airbnb Market Analytics, Statistics and Data in Sapucaí-Mirim, Minas Gerais, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sapucaí-Mirim? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sapucaí-Mirim:
How much do Airbnb hosts make on average per month in Sapucaí-Mirim?
The short-term rental market in Sapucaí-Mirim shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $958 per month
- Strong performing properties (top 25%) make $1,927 or more
- Best-in-class properties (top 10%) achieve $3,109+ monthly
- Entry-level properties (bottom 25%) typically earn around $367
Revenue Variations by Month
Occupancy Rates Throughout the Year in Sapucaí-Mirim
The market in Sapucaí-Mirim shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 26% occupancy rates
- Strong performing properties (top 25%) achieve 50% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Sapucaí-Mirim
Daily rates in Sapucaí-Mirim vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $78 per night
- Strong performing properties (top 25%) secure $117 or more
- Best-in-class properties (top 10%) pull in $160+ per night
- Entry-level properties (bottom 25%) earn around $52
Daily Rate Variations by Month
Get Live Sapucaí-Mirim Market Intelligence 👇

Explore Real-time Analytics
Seasonality patterns in Sapucaí-Mirim
Peak Season (June, April, May)
- Revenue peaks at $1669.89 per month
- Occupancy rates reach 44.94%
- Daily rates average $95.64
Shoulder Season
- Revenue averages $1321.20 per month
- Occupancy maintains 33.78%
- Daily rates hold at $92.33
Low Season (August, January, September)
- Revenue drops to $964.70 per month
- Occupancy decreases to 27.73%
- Daily rates adjust to $89.46
Is it still profitable to do Airbnb in Sapucaí-Mirim in 2025?
Yes! Sapucaí-Mirim demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 34% and monthly revenue averaging $1321 and The market's 166 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Sapucaí-Mirim
Area | Why Choose This Area | Key Attractions |
---|---|---|
Centro | The heart of Sapucaí-Mirim, offering a mix of cultural and historical attractions, shops, and restaurants. A busy area perfect for travelers looking to explore the town's charm. | Igreja Matriz de Sapucaí-Mirim, Museu de História, Praça José Vicente de Faria, Shopping local |
Represa do Serrano | A beautiful reservoir that attracts visitors for water sports and nature activities. Ideal for those looking for a relaxing getaway amidst nature. | Represa do Serrano, Caminhadas pela natureza, Atividades aquáticas, Ponta de represa |
Estância Climática de Santo Antonio do Pinhal | Known for its stunning landscapes, hiking trails, and cooler climate. A perfect spot for eco-tourism and romantic getaways. | Mirante do Vôo Livre, Cascata do Roncador, Trilhas na natureza, Vista panorâmica |
Montanhas de Minas | Renowned for its rich natural beauty, ideal for outdoor enthusiasts and those seeking peace away from urban life, with opportunities for adventure sports. | Trilhas e Caminhadas, Cachoeiras, Pontos de escalada, Fauna e flora locais |
Pico do Selado | An ideal location for adventure tourism and hiking, known for its breathtaking views and nature trails that attract adventure seekers. | Caminhadas e trilhas, Ponto de vista, Observação de aves |
Rampa de Voo Livre | A hotspot for paragliding and hang gliding enthusiasts, making it attractive for thrill-seekers and those interested in aerial sports. | Voe livre, Visualização de voos, Eventos esportivos |
Vale do Sapucaí | Famous for its picturesque landscapes and local gastronomy, a great place for travelers looking to experience local culture and cuisine. | Gastronomia local, Feiras de artesanato, Trilhas pela região |
Cachoeira do Leite | A popular natural attraction that draws visitors for its beauty and tranquility, perfect for those who love nature and photography. | Cachoeira, Trilhas, Piqueniques, Fotografias da natureza |
Do you need a license for Airbnb in Sapucaí-Mirim?
We recommend checking directly with Sapucaí-Mirim's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Sapucaí-Mirim

Cabana Mantix | Vista Pedra do Baú | 2hr30 from SP
Entire Place • 1 bedroom

Cabana Lobo| Fireplace, jacuzzi, 1h Campos do Jordão
Entire Place • 1 bedroom

Chalé Aurora da Mantiqueira, with breakfast
Entire Place • 1 bedroom

Chalés Mirante do Sapucaí - Beija Flor
Private Room • N/A

American Cabana with External Jacuzzi | 3h of SP
Entire Place • 1 bedroom

Perfect Love Chalet (Exclusive for couples)
Private Room • 1 bedroom
Top Performing Professional Hosts in Sapucaí-Mirim
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Julia | 3 | $115,507 | 106 | 5.00/5.0 |
Alexandre | 2 | $87,131 | 65 | 5.00/5.0 |
Allan | 2 | $73,098 | 102 | 4.99/5.0 |
José Augusto | 2 | $61,786 | 62 | 5.00/5.0 |
Jeane | 1 | $57,321 | 110 | 4.99/5.0 |
Gabrielly Carvalho | 2 | $54,191 | 44 | 4.99/5.0 |
Ana | 4 | $46,803 | 158 | 4.99/5.0 |
Aurora | 1 | $43,327 | 44 | 5.00/5.0 |
Jessica | 2 | $41,042 | 344 | 4.97/5.0 |
Meire | 2 | $40,489 | 114 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Sapucaí-Mirim
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (77.1%), with house and boutique & hotels properties comprising 78.9% of inventory
- Strong specialty sector (33.2%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, apartment & condo, unique stays segments (7.2% combined)
Room Capacity Distribution
Analysis of 166 properties in Sapucaí-Mirim shows that 1 bedroom properties are most prevalent, making up 60.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 77.7% of all listings.
Key Insights
- Most common: 1 bedroom (60.2%)
- Least common: 4 bedrooms (2.4%)
- Market concentration: 77.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 166 properties in Sapucaí-Mirim reveals that 2 guests properties dominate the market, representing 42.8% of all listings. The average property accommodates 3.5 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 59.0% of the market.
Key Insights
- Most common capacity: 2 guests (42.8% of market)
- Least common capacity: 7 guests (1.2% of market)
- Average guest capacity: 3.5 guests per property
- Market concentration: 59.0% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 166 properties in Sapucaí-Mirim, the most common availability pattern is 271-366 days (56% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (28.3% of properties).
Key Insights
- Most common availability window: 271-366 days (56%)
- Most common booking duration: 31-90 days (28.3%)
- Properties with high availability (180+ days): 76.5%
- Properties with long-term bookings (180+ days): 24.7%
Minimum Stay Distributions
1 Night
50 listings
32.3% of total
2 Nights
83 listings
53.5% of total
3 Nights
4 listings
2.6% of total
30+ Nights
18 listings
11.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 85.8%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (11.6%) suggest a stable extended-stay market
- High market flexibility with 88.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
55 listings
42.6% of total
Moderate
28 listings
21.7% of total
Firm
23 listings
17.8% of total
Strict
23 listings
17.8% of total
Key Insights
- Flexible is the preferred policy at 42.6% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 64.3% of the market
- Strict policies are least common at 17.8% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Dec, Feb, averaging 35 days
- Shortest booking windows are in Aug, Oct, Sep, averaging 23 days
- Winter shows the longest average booking window at 35 days, while Fall has the shortest at 24 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 35 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Sep when lead times are shortest
Popular Airbnb Amenities in Sapucaí-Mirim
Below is the distribution of amenities across listings in Sapucaí-Mirim:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.6% of total guests, indicating a dominant local market share.
- Primary international markets: United States (0.4%) and Germany (0.3%)
- Portuguese is the top language at 54.2%, followed by English (28.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.8%
Recommendations
- Target marketing campaigns for São Paulo and Campinas markets
- Develop localized content for United States and Germany
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Sapucaí-Mirim. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Vargem | 39 | $1,789 | $161.26 | 34% |
Valinhos | 49 | $1,603 | $177.72 | 37% |
Morungaba | 30 | $1,550 | $303.62 | 30% |
Igaratá | 132 | $1,537 | $188.76 | 31% |
Itatiba | 172 | $1,376 | $180.52 | 34% |
Ilha Grande | 10 | $1,376 | $155.59 | 35% |
Brazópolis | 17 | $1,348 | $144.24 | 32% |
Ribeirão Pires | 20 | $1,342 | $129.56 | 33% |
Tuiuti | 20 | $1,278 | $141.31 | 31% |
Pedra Bela | 27 | $1,268 | $109.03 | 34% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights