Airbnb Market Analytics, Statistics and Data in Ouro Preto, Minas Gerais, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ouro Preto? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ouro Preto:
How much do Airbnb hosts make on average per month in Ouro Preto?
The short-term rental market in Ouro Preto shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $537 per month
- Strong performing properties (top 25%) make $1,086 or more
- Best-in-class properties (top 10%) achieve $1,764+ monthly
- Entry-level properties (bottom 25%) typically earn around $208
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ouro Preto
The market in Ouro Preto shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 31% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ouro Preto
Daily rates in Ouro Preto vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $40 per night
- Strong performing properties (top 25%) secure $68 or more
- Best-in-class properties (top 10%) pull in $119+ per night
- Entry-level properties (bottom 25%) earn around $22
Daily Rate Variations by Month
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Seasonality patterns in Ouro Preto
Peak Season (June, May, July)
- Revenue peaks at $993.08 per month
- Occupancy rates reach 50.27%
- Daily rates average $57.78
Shoulder Season
- Revenue averages $799.19 per month
- Occupancy maintains 36.61%
- Daily rates hold at $55.89
Low Season (August, January, September)
- Revenue drops to $650.84 per month
- Occupancy decreases to 30.02%
- Daily rates adjust to $53.79
Is it still profitable to do Airbnb in Ouro Preto in 2025?
Yes! Ouro Preto demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 37% and monthly revenue averaging $799 and As a mature market with 681 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ouro Preto
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The historic center of Ouro Preto, known for its colonial architecture and rich cultural heritage. Ideal for tourists interested in history and architecture, making it a prime location for Airbnb hosts. | Church of Saint Francis of Assisi, Tiradentes Square, Museum of the Inconfidência, Our Lady of Pilar Church, Casa dos Contos, Ouro Preto's cobblestone streets |
| Mariana | A nearby historic town with beautiful colonial buildings and a calmer atmosphere. Attracts tourists looking to explore the region beyond Ouro Preto, offering a different experience. | Mariana Cathedral, Minas da Passagem, Museum of the Inconfidência, Our Lady of the Assumption Church |
| Alto da Cruz | A neighborhood with stunning views of Ouro Preto and easy access to hiking trails. Popular for those seeking nature and outdoor activities while being close to the city. | Cruz Hill, Hiking trails, Viewpoints, Historical monuments |
| Largo de São Francisco | A picturesque area known for its vibrant atmosphere and local market, making it appealing to tourists looking for cultural immersions and local experiences. | São Francisco de Assis Church, Local food market, Artisan shops, Street performances |
| Serra do Espinhaço | A beautiful mountainous region surrounding Ouro Preto, perfect for eco-tourism and outdoor enthusiasts. It's a bit further out but attracts nature lovers and adventure seekers. | Hiking in the mountains, Waterfalls, Stargazing, Nature reserves |
| Avenida Getúlio Vargas | The main avenue in Ouro Preto, lined with shops and restaurants. A convenient location for guests wanting easy access to amenities and local dining options. | Local restaurants, Shopping, Cafes, Nearby historical sites |
| Conselheiro Lafaiete | Another nearby city offering a different cultural experience. It’s not as touristy as Ouro Preto but provides value-by-price and attracts visitors willing to explore the region. | Local markets, Colonial architecture, Nearby natural parks |
| Grotto do Maquinista | A scenic location for visitors who enjoy nature and want to escape the city. This area is great for attracting guests interested in hiking and natural beauty. | Natural caves, Scenic views, Tranquil environment |
Do you need a license for Airbnb in Ouro Preto?
We recommend checking directly with Ouro Preto's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ouro Preto
Casa da Pedra - Lavras Novas
Entire Place • 3 bedrooms
Cozy family home in Lavras Novas
Entire Place • 3 bedrooms
Horizonte de Lavras
Entire Place • 4 bedrooms
Casa Amarela in Lavras Novas
Entire Place • 4 bedrooms
Chalé #2
Private Room • 1 bedroom
HOUSE AND CHALETS - CHAPADA-LAVRAS NOVAS-OURO PRETO-MG
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Ouro Preto
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pousada | 6 | $152,516 | 58 | 4.71/5.0 |
| Carlos | 4 | $84,335 | 399 | 4.92/5.0 |
| Karine | 3 | $68,219 | 71 | 4.99/5.0 |
| Geraldo | 2 | $66,972 | 67 | 4.96/5.0 |
| Fernanda | 7 | $61,506 | 114 | 4.80/5.0 |
| O Sitio Dos Ventos | 5 | $55,329 | 56 | 3.92/5.0 |
| Kelly | 4 | $55,091 | 26 | 4.93/5.0 |
| Patrice | 4 | $54,419 | 50 | 4.86/5.0 |
| Luciana | 3 | $52,453 | 62 | 5.00/5.0 |
| Douglas | 1 | $50,177 | 43 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Ouro Preto
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (61.2%), with house and apartment & condo properties comprising 82.7% of inventory
- Untapped potential in others, outdoor & mobile, unique stays segments (8.0% combined)
Room Capacity Distribution
Analysis of 681 properties in Ouro Preto shows that 1 bedroom properties are most prevalent, making up 40.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 57.4% of all listings.
Key Insights
- Most common: 1 bedroom (40.1%)
- Least common: 5+ bedrooms (6%)
- Market concentration: 57.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 681 properties in Ouro Preto reveals that 2 guests properties dominate the market, representing 24.1% of all listings. The average property accommodates 3.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 8+ guests make up 39.1% of the market.
Key Insights
- Most common capacity: 2 guests (24.1% of market)
- Least common capacity: 1 guest (1.3% of market)
- Average guest capacity: 3.5 guests per property
- Market concentration: 39.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 681 properties in Ouro Preto, the most common availability pattern is 271-366 days (47% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.8% of properties).
Key Insights
- Most common availability window: 271-366 days (47%)
- Most common booking duration: 91-180 days (28.8%)
- Properties with high availability (180+ days): 74.2%
- Properties with long-term bookings (180+ days): 26.1%
Minimum Stay Distributions
1 Night
363 listings
57.4% of total
2 Nights
224 listings
35.4% of total
3 Nights
8 listings
1.3% of total
4-6 Nights
1 listings
0.2% of total
7-29 Nights
1 listings
0.2% of total
30+ Nights
35 listings
5.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 92.8%
- Mid-length stays (4-6 nights) represent 0.2% of listings
- Monthly+ stays (5.5%) suggest a stable extended-stay market
- High market flexibility with 94.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
179 listings
31.4% of total
Moderate
148 listings
26% of total
Firm
112 listings
19.6% of total
Strict
131 listings
23% of total
Key Insights
- Flexible is the preferred policy at 31.4% of listings
- The market shows a balanced distribution between guest-friendly (57.4%) and strict (42.6%) policies
- Firm policies are least common at 19.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Nov, Apr, averaging 42 days
- Shortest booking windows are in Sep, Aug, Jun, averaging 30 days
- Winter shows the longest average booking window at 38 days, while Summer has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 38 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jun when lead times are shortest
Popular Airbnb Amenities in Ouro Preto
Below is the distribution of amenities across listings in Ouro Preto:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (1.5%) and France (1.1%)
- Portuguese is the top language at 48.2%, followed by English (30.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.3%
Recommendations
- Target marketing campaigns for Belo Horizonte and São Paulo markets
- Develop localized content for United States and France
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ouro Preto. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ijaci | 14 | $1,085 | $135.78 | 34% |
| Nova Lima | 160 | $1,074 | $105.12 | 38% |
| Taquaraçu de Minas | 16 | $1,035 | $138.54 | 30% |
| Confins | 11 | $1,017 | $134.20 | 34% |
| Esmeraldas | 63 | $1,002 | $151.81 | 29% |
| Jaboticatubas | 165 | $928 | $127.16 | 30% |
| São Joaquim de Bicas | 12 | $920 | $119.58 | 32% |
| Mateus Leme | 24 | $915 | $149.20 | 30% |
| Igarapé | 31 | $915 | $129.08 | 33% |
| Moeda | 38 | $912 | $107.74 | 28% |
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