Airbnb Market Analytics, Statistics and Data in Juiz de Fora, Minas Gerais, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Juiz de Fora? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Juiz de Fora:
How much do Airbnb hosts make on average per month in Juiz de Fora?
The short-term rental market in Juiz de Fora shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $552 per month
- Strong performing properties (top 25%) make $795 or more
- Best-in-class properties (top 10%) achieve $1,071+ monthly
- Entry-level properties (bottom 25%) typically earn around $262
Revenue Variations by Month
Occupancy Rates Throughout the Year in Juiz de Fora
The market in Juiz de Fora shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 41% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Juiz de Fora
Daily rates in Juiz de Fora vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $29 per night
- Strong performing properties (top 25%) secure $40 or more
- Best-in-class properties (top 10%) pull in $107+ per night
- Entry-level properties (bottom 25%) earn around $22
Daily Rate Variations by Month
Get Live Juiz de Fora Market Intelligence 👇

Explore Real-time Analytics
Seasonality patterns in Juiz de Fora
Peak Season (June, February, March)
- Revenue peaks at $834.68 per month
- Occupancy rates reach 49.78%
- Daily rates average $58.79
Shoulder Season
- Revenue averages $661.53 per month
- Occupancy maintains 43.61%
- Daily rates hold at $53.72
Low Season (August, September, October)
- Revenue drops to $478.88 per month
- Occupancy decreases to 37.40%
- Daily rates adjust to $47.84
Is it still profitable to do Airbnb in Juiz de Fora in 2025?
Yes! Juiz de Fora demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 44% and monthly revenue averaging $662 and With 461 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Juiz de Fora
Area | Why Choose This Area | Key Attractions |
---|---|---|
Centro | The central area of Juiz de Fora is bustling with activity and close to many shopping and dining options. It’s ideal for tourists who want to explore the city’s culture and history. | Cathedral of Saint Anthony, Avenida Rio Branco, Museu Mariano Procópio, Palácio Episcopal, Parque Halfeld |
São Pedro | A charming residential neighborhood that offers a mix of tranquility and accessibility. It attracts families and long-term visitors looking for a home-like environment. | Praça São Pedro, Parque da Lajinha, Caminho do Meio, local eateries |
Francisco Bernardino | Popular for its proximity to universities, making it a great option for students and academic visitors. Young professionals often seek short-term rentals here. | Universidade Federal de Juiz de Fora, local cafes and bars, Cineteatro Central |
Bairro Alto | A neighborhood known for its lively atmosphere and nightlife. It attracts younger crowds and tourists looking for entertainment and events. | Bar do Português, Casa da Cultura, nightclubs and music venues |
Borboleta | Family-friendly neighborhood known for its parks and outdoor activities. It's great for visitors with children looking for a safe and quiet stay. | Parque da Borboleta, Playgrounds, family-friendly restaurants |
Grama | A more rural and scenic area, perfect for those wanting a relaxing getaway in nature. Attracts tourists looking for a calm retreat. | Café com o Leão, nature trails, stunning views |
Juiz de Fora shopping centers | Shopping areas are great for visitors who enjoy retail therapy and dining experiences. This is perfect for all types of tourists. | Independência Shopping, Mercado Municipal, Pavilhão de Exposições |
Eucaliptos | This is an emerging neighborhood known for its modern amenities and growing popularity among tourists and locals alike. It offers a mix of urban living with natural surroundings. | local parks, new cafes, community events |
Do you need a license for Airbnb in Juiz de Fora?
We recommend checking directly with Juiz de Fora's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Juiz de Fora

OurApê Guarua: Swimming pool | BBQ grill | Air-conditioning
Entire Place • 4 bedrooms

Casa Bom Pastor 01
Entire Place • 5 bedrooms

Serrano Space
Entire Place • 5 bedrooms

A cottage with a postcard look!!!!
Entire Place • 4 bedrooms

Sítio na Dam João Penido
Entire Place • 4 bedrooms

@CasadaRepresaJF Beautiful house by the dam.
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Juiz de Fora
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Nosso Apê | 23 | $235,033 | 723 | 4.76/5.0 |
Henrique | 16 | $130,317 | 785 | 4.85/5.0 |
Felipe | 14 | $76,682 | 702 | 4.96/5.0 |
Camila | 14 | $74,675 | 682 | 4.88/5.0 |
Gabriela | 1 | $46,843 | 25 | 4.96/5.0 |
Evandro | 2 | $44,892 | 100 | 4.99/5.0 |
Gustavo | 4 | $37,726 | 292 | 4.83/5.0 |
Maria Amélia | 3 | $36,773 | 52 | 4.99/5.0 |
Maria | 4 | $36,451 | 93 | 4.76/5.0 |
Hugo | 2 | $32,537 | 6 | 2.33/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Juiz de Fora
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87%), with apartment & condo and house properties comprising 94.4% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (5.7% combined)
Room Capacity Distribution
Analysis of 461 properties in Juiz de Fora shows that 1 bedroom properties are most prevalent, making up 51.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 76.6% of all listings.
Key Insights
- Most common: 1 bedroom (51.4%)
- Least common: 5+ bedrooms (3.5%)
- Market concentration: 76.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 461 properties in Juiz de Fora reveals that 4 guests properties dominate the market, representing 28.4% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 47.9% of the market.
Key Insights
- Most common capacity: 4 guests (28.4% of market)
- Least common capacity: 7 guests (1.1% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 47.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 461 properties in Juiz de Fora, the most common availability pattern is 271-366 days (42.3% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (23% of properties).
Key Insights
- Most common availability window: 271-366 days (42.3%)
- Most common booking duration: 181-270 days (23%)
- Properties with high availability (180+ days): 65.1%
- Properties with long-term bookings (180+ days): 36.4%
Minimum Stay Distributions
1 Night
191 listings
44% of total
2 Nights
172 listings
39.6% of total
3 Nights
35 listings
8.1% of total
4-6 Nights
11 listings
2.5% of total
7-29 Nights
3 listings
0.7% of total
30+ Nights
22 listings
5.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 83.6%
- Mid-length stays (4-6 nights) represent 2.5% of listings
- Monthly+ stays (5.1%) suggest a stable extended-stay market
- High market flexibility with 91.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
94 listings
25.2% of total
Moderate
176 listings
47.2% of total
Firm
44 listings
11.8% of total
Strict
59 listings
15.8% of total
Key Insights
- Moderate is the preferred policy at 47.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 72.4% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 11.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Nov, averaging 39 days
- Shortest booking windows are in Sep, Oct, Mar, averaging 23 days
- Winter shows the longest average booking window at 38 days, while Spring has the shortest at 24 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 38 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Mar when lead times are shortest
Popular Airbnb Amenities in Juiz de Fora
Below is the distribution of amenities across listings in Juiz de Fora:
Traveler Demographics
Key Insights
- Domestic travelers make up 97% of total guests, indicating a dominant local market share.
- Primary international markets: United States (0.8%) and Italy (0.3%)
- Portuguese is the top language at 54.6%, followed by English (29%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.0%
Recommendations
- Target marketing campaigns for Rio de Janeiro and Juiz de Fora markets
- Develop localized content for United States and Italy
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Juiz de Fora. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Areal | 71 | $1,252 | $190.99 | 30% |
Seropédica | 12 | $1,225 | $119.73 | 32% |
Paraíba do Sul | 33 | $1,222 | $168.23 | 31% |
Ijaci | 14 | $1,085 | $135.78 | 34% |
Nova Lima | 160 | $1,074 | $105.12 | 38% |
Petrópolis | 1,972 | $1,033 | $136.14 | 31% |
Rio de Janeiro | 23,251 | $1,007 | $99.26 | 43% |
Queluz | 14 | $921 | $107.58 | 32% |
São Joaquim de Bicas | 12 | $920 | $119.58 | 32% |
Mateus Leme | 24 | $915 | $149.20 | 30% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights