Governador Valadares Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minas Gerais, Brazil

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Governador Valadares in 2025? Explore comprehensive Airbnb analytics for Governador Valadares, Minas Gerais, Brazil to uncover income potential. This 2025 STR market report for Governador Valadares, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 248 active listings.

Whether you're considering an Airbnb investment in Governador Valadares, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Governador Valadares Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Governador Valadares Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$44
The average rental revenue earned for an occupied room per day in Governador Valadares.
Occupancy Rate(?)
36.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$3,816
Typical annual income for an Airbnb listing in Governador Valadares. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-47.5%
Significant decrease (-47.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Governador Valadares.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Governador Valadares.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
248
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Governador Valadares (2025)

Understanding the monthly revenue variations for Airbnb listings in Governador Valadares is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Governador Valadares is typically July, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Governador Valadares across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $971+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $578 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $346 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $169, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Governador Valadares

Governador Valadares Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Governador Valadares STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Governador Valadares:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Governador Valadares

Average Daily Rate (ADR) Airbnb Trends in Governador Valadares (2025)

Effective short term rental pricing strategy in Governador Valadares involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Governador Valadares typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $102+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $50 or more.
  • Typical properties (Median) charge around $28 per night.
  • Entry-level properties (Bottom 25%) earn around $20 per night.

Average Daily Rate (ADR) Trend by Month in Governador Valadares

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Airbnb Seasonality Analysis & Trends in Governador Valadares (2025)

Peak Season (July, December, August)
  • Revenue averages $573 per month
  • Occupancy rates average 44.3%
  • Daily rates average $66
Shoulder Season
  • Revenue averages $448 per month
  • Occupancy maintains around 38.6%
  • Daily rates hold near $55
Low Season (April, May, June)
  • Revenue drops to average $389 per month
  • Occupancy decreases to average 29.4%
  • Daily rates adjust to average $54

Seasonality Insights for Governador Valadares

  • The Airbnb seasonality in Governador Valadares shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Governador Valadares's highest earning potential, with monthly revenues capable of climbing to $619, occupancy reaching a high of 46.5%, and ADRs peaking at $69.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $353, occupancy could drop to 27.1%, and ADRs may adjust down to $46.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Governador Valadares.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Governador Valadares seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Governador Valadares (2025)

Exploring the top neighborhoods for short-term rentals in Governador Valadares? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The central district of Governador Valadares is the hub of commerce and culture, making it an ideal location for tourists and business travelers. It offers a vibrant atmosphere with shops, restaurants, and cultural sites.
Praça do São Sebastião, Parque Natural do Rio Doce, Teatro Atiaia, Museu da Cidade, feiras e eventos locais
Terras do Vale
A suburban area known for its peaceful environment and close proximity to natural attractions, making it attractive for families and nature lovers.
Cachoeira do Pinga, Parque Estadual do Rio Doce, trilhas e caminhadas, áreas para piquenique, pontos de observação da fauna
Bairro Universitário
Close to universities, this neighborhood attracts students and young professionals, perfect for short-term rentals and affordable stays.
Universidade Vale do Rio Doce, festa universitária, bares e restaurantes de jovens, cultura jovem
Jardim do Carmo
A residential neighborhood with good infrastructure and amenities, appealing to families looking for comfort and convenience.
praças do bairro, comércio local, escolas e instituições de ensino, cercania aos centros de saúde
Santo Antônio do Manhuaçu
A district with beautiful views and an emerging market for short-term rentals, appealing to tourists exploring the surrounding nature.
mirantes, trilhas, cachoeiras, cultura local, comida típica
Cidade Nova
One of the newer neighborhoods with modern amenities, attracting both businesses and families, making it ideal for various guests.
shopping centers, cafés, comércio novo, prédios modernos
Prainha
Known for its riverside charm, Prainha is a picturesque area that attracts visitors looking for relaxation and nature activities.
praia do rio, atividades aquáticas, caminhadas pela natureza, pontos para fotos, restaurantes à beira do rio
Vila Rica
A growing neighborhood with an authentic local feel, ideal for those looking for an immersive cultural experience.
mercado local, eventos culturais, artesanatos regionais, gastronomia local

Understanding Airbnb License Requirements & STR Laws in Governador Valadares (2025)

While Governador Valadares, Minas Gerais, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Governador Valadares to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Governador Valadares (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Governador Valadaresbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The place of your Eber Silvestre. Pico da Ibituruna

The place of your Eber Silvestre. Pico da Ibituruna

Entire Place • 3 bedrooms

$30,315
Revenue
54.9%
Occupancy
$146.18
Daily Rate
House of the Eller Family - Best view of Ibituruna

House of the Eller Family - Best view of Ibituruna

Entire Place • 2 bedrooms

$16,473
Revenue
48.7%
Occupancy
$91.30
Daily Rate
Cheerful house with pool  Governador Valadares

Cheerful house with pool Governador Valadares

Entire Place • 3 bedrooms

$16,250
Revenue
27.9%
Occupancy
$155.05
Daily Rate
Flat with a beautiful view in front of the Shopping - TH 403X

Flat with a beautiful view in front of the Shopping - TH 403X

Entire Place • 2 bedrooms

$15,655
Revenue
42.4%
Occupancy
$109.40
Daily Rate
Green Concept Lounge

Green Concept Lounge

Entire Place • 9 bedrooms

$15,215
Revenue
18.0%
Occupancy
$451.06
Daily Rate
O recanto em que voce encontrará paz e  aconchego.

O recanto em que voce encontrará paz e aconchego.

Entire Place • 3 bedrooms

$13,372
Revenue
41.6%
Occupancy
$180.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Governador Valadares (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Governador Valadares based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
João Ricardo52$262,6648124.90/5.0
Guilherme12$44,3384034.81/5.0
Luciano12$36,5832734.91/5.0
Liza7$31,0904894.93/5.0
Eber2$30,987674.96/5.0
Solange Maria9$29,6142994.91/5.0
Christiana Maria2$23,27695.00/5.0
Andre5$22,860864.70/5.0
Eduardo7$20,1482264.94/5.0
Heliene13$17,4331544.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Governador Valadares.

Dive Deeper: Advanced Governador Valadares STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Governador Valadares. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Governador Valadares Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Governador Valadares

  • The Governador Valadares Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.1% of the 248 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Governador Valadares, Apartment/Condo properties are the most common (71%), reflecting the local real estate landscape.
  • Houses represent a significant 24.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 4.4%) offer potential for unique stay experiences.

Governador Valadares Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Governador Valadares

  • The dominant room capacity in Governador Valadares is 2 bedrooms listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 75.0% of the active Airbnb listings in Governador Valadares, indicating a high concentration in these sizes.

Governador Valadares Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Governador Valadares

  • The most common guest capacity trend in Governador Valadares vacation rentals is listings accommodating 4 guests (29%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Governador Valadares STR market, accounting for 43.9% of listings.
  • 25.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Governador Valadares.
  • On average, properties in Governador Valadares are equipped to host 4.3 guests.

Governador Valadares Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Governador Valadares

  • The most common availability pattern in Governador Valadares falls within the 271-366 days range, representing 50.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Governador Valadares (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Governador Valadares Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.4%)

1 Night

99 listings

40.4% of total

2 Nights (41.2%)

2 Nights

101 listings

41.2% of total

3 Nights (9.4%)

3 Nights

23 listings

9.4% of total

4-6 Nights (0.4%)

4-6 Nights

1 listings

0.4% of total

7-29 Nights (0.4%)

7-29 Nights

1 listings

0.4% of total

30+ Nights (8.2%)

30+ Nights

20 listings

8.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Governador Valadares is 2 Nights, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.6%) of the Governador Valadares Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 41.2% of Governador Valadares hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Governador Valadares.

Governador Valadares Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable

1 listings

0.4% of total

Refundable

1 listings

0.4% of total

Flexible (28.1%)

Flexible

63 listings

28.1% of total

Moderate (19.2%)

Moderate

43 listings

19.2% of total

Firm (8%)

Firm

18 listings

8% of total

Strict (43.8%)

Strict

98 listings

43.8% of total

Cancellation Policy Insights for Governador Valadares

  • The prevailing Airbnb cancellation policy trend in Governador Valadares is Strict, used by 43.8% of listings.
  • A majority (51.8%) of hosts in Governador Valadares utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 43.8% market standard in Governador Valadares.
  • With 43.8% using Strict terms, this is a viable option in Governador Valadares, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Governador Valadares.

Governador Valadares STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Governador Valadares

  • The overall average booking lead time for vacation rentals in Governador Valadares is 20 days.
  • Guests book furthest in advance for stays during June (average 30 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (21 days avg.) sees the longest lead times, while Spring (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Governador Valadares.
  • Target marketing efforts for the Summer season well in advance (at least 21 days) to capture early planners.
  • Monitor your own booking lead times against these Governador Valadares averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Governador Valadares (2025)

Amenity Prevalence

Amenity Insights for Governador Valadares

  • Essential amenities in Governador Valadares that guests expect include: Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Dishes and silverware, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Governador Valadares: Wifi, Kitchen, TV.
  • Prioritize adding missing essentials: Wifi, Kitchen, TV.
  • Consider adding popular differentiators like Air conditioning or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Governador Valadares to stay competitive.

Governador Valadares Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Governador Valadares

  • The typical guest profile for Airbnb in Governador Valadares consists of primarily domestic travelers (91%), often arriving from nearby Governador Valadares, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 91.3% of guests.
  • Key international markets include Brazil (91.3%) and United States (5.2%).
  • Top languages spoken are Portuguese (56.5%) followed by English (27.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Governador Valadares and Belo Horizonte.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Governador Valadares Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Santa Teresa294$621$113.8625%
Aracruz116$448$97.1426%
Santana do Paraíso13$283$92.1723%
Teófilo Otoni18$279$44.7232%
Timóteo17$257$36.7038%
Ipatinga118$239$33.4238%
Linhares57$236$58.7526%
Caratinga18$234$128.8122%
Colatina14$231$24.1945%

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