Nova Mutum Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mato Grosso, Brazil
Is Airbnb profitable in Nova Mutum in 2025? Explore comprehensive Airbnb analytics for Nova Mutum, Mato Grosso, Brazil to uncover income potential. This 2025 STR market report for Nova Mutum, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Nova Mutum, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nova Mutum Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nova Mutum Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nova Mutum (2025)
Understanding the monthly revenue variations for Airbnb listings in Nova Mutum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nova Mutum is typically October, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nova Mutum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,082+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $822 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $482 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $264, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nova Mutum
Nova Mutum Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nova Mutum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nova Mutum:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nova Mutum
Average Daily Rate (ADR) Airbnb Trends in Nova Mutum (2025)
Effective short term rental pricing strategy in Nova Mutum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nova Mutum typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $67+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $51 or more.
- Typical properties (Median) charge around $39 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Nova Mutum
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Airbnb Seasonality Analysis & Trends in Nova Mutum (2025)
Peak Season (October, December, August)
- Revenue averages $828 per month
- Occupancy rates average 56.1%
- Daily rates average $45
Shoulder Season
- Revenue averages $560 per month
- Occupancy maintains around 40.8%
- Daily rates hold near $46
Low Season (February, May, June)
- Revenue drops to average $365 per month
- Occupancy decreases to average 29.6%
- Daily rates adjust to average $46
Seasonality Insights for Nova Mutum
- The Airbnb seasonality in Nova Mutum shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nova Mutum's highest earning potential, with monthly revenues capable of climbing to $936, occupancy reaching a high of 59.4%, and ADRs peaking at $48.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $305, occupancy could drop to 21.4%, and ADRs may adjust down to $42.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nova Mutum.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nova Mutum seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nova Mutum (2025)
Exploring the top neighborhoods for short-term rentals in Nova Mutum? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Nova Mutum with shopping, dining, and entertainment options. A vibrant area that attracts both tourists and locals, making it ideal for Airbnb hosting. | Praça da Matriz, Local markets, Restaurants and cafes, Cultural events |
| Jardim das Flores | A suburban neighborhood known for its parks and family-friendly atmosphere. Perfect for families visiting Nova Mutum, offering a peaceful stay with access to local amenities. | Municipal Park, Playgrounds, Community events, Walking trails |
| Nova Mutum Lake | Scenic area featuring a lake and outdoor activities. Great for nature lovers and those looking for recreational activities such as fishing and picnicking. | Nova Mutum Lake, Fishing spots, Walking paths, Picnic areas |
| Parque dos Lagos | A picturesque park area with walking paths and green spaces. Ideal for travelers who enjoy outdoor activities and relaxation in nature. | Lakes, Walking trails, Cafes nearby, Weekend markets |
| Rua das Palmeiras | A commercial street lined with shops and local businesses. This area attracts tourists looking for local crafts and souvenirs, making it a profitable Airbnb location. | Local shops, Artisan markets, Restaurants, Street fairs |
| Bairro São José | A residential neighborhood offering a glimpse into local life. Perfect for visitors seeking an authentic experience and the chance to interact with residents. | Local eateries, Cultural exchanges, Community events, Parks |
| Rodovia MT-343 | The main road leading into Nova Mutum with easy access to nearby attractions. Suitable for travelers planning to explore the wider region of Mato Grosso. | Scenic views, Access to nearby farms, Local attractions, Restaurant stops |
| Villaggio Caprice | A newer residential community that attracts visitors looking for modern amenities and comfort. Appeals to families and business travelers alike. | Modern amenities, Community events, Local restaurants, Shopping |
Understanding Airbnb License Requirements & STR Laws in Nova Mutum (2025)
While Nova Mutum, Mato Grosso, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nova Mutum to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Nova Mutum (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nova Mutumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New and comfortable apartment.
Entire Place • 2 bedrooms
Temporary and cozy villa
Entire Place • 2 bedrooms
Luxury house, swimming pool, bathtub, game room, 12 people
Entire Place • 3 bedrooms
Entire house in Nova Mutum 2/4 and 2 bathrooms
Entire Place • 2 bedrooms
Comfort Family Apartment 3
Entire Place • 2 bedrooms
House, near the market, Acqua Parque
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nova Mutum (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nova Mutum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rafael | 3 | $18,095 | 20 | 4.63/5.0 |
| Luciano Macedo | 4 | $15,430 | 54 | 4.89/5.0 |
| Edson Barreto | 1 | $11,356 | 27 | 5.00/5.0 |
| Renata | 2 | $7,761 | 18 | 4.96/5.0 |
| Mariana | 2 | $6,341 | 21 | 5.00/5.0 |
| Miriã | 1 | $5,397 | 15 | 5.00/5.0 |
| Anderson | 1 | $5,034 | 20 | 4.95/5.0 |
| Glaucon Katsuo | 2 | $4,689 | 27 | 4.88/5.0 |
| Iloine | 1 | $3,736 | 42 | 4.83/5.0 |
| Paulo | 1 | $2,884 | 15 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nova Mutum.
Dive Deeper: Advanced Nova Mutum STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nova Mutum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNova Mutum Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nova Mutum
- The Nova Mutum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nova Mutum, Apartment/Condo properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 40% portion, catering likely to families or larger groups.
Nova Mutum Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nova Mutum
- The dominant room capacity in Nova Mutum is 2 bedrooms listings, making up 70% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 75.0% of the active Airbnb listings in Nova Mutum, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (5.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Nova Mutum.
Nova Mutum Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nova Mutum
- The most common guest capacity trend in Nova Mutum vacation rentals is listings accommodating 4 guests (55%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Nova Mutum STR market, accounting for 65.0% of listings.
- On average, properties in Nova Mutum are equipped to host 3.8 guests.
Nova Mutum Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nova Mutum
- The most common availability pattern in Nova Mutum falls within the 271-366 days range, representing 55% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Nova Mutum (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nova Mutum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
70% of total
2 Nights
3 listings
15% of total
4-6 Nights
1 listings
5% of total
30+ Nights
2 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Nova Mutum is 1 Night, adopted by 70% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.0%) of the Nova Mutum Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 70% of Nova Mutum hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nova Mutum.
Nova Mutum Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
70% of total
Moderate
3 listings
15% of total
Firm
3 listings
15% of total
Cancellation Policy Insights for Nova Mutum
- The prevailing Airbnb cancellation policy trend in Nova Mutum is Flexible, used by 70% of listings.
- The market strongly favors guest-friendly terms, with 85.0% of listings offering Flexible or Moderate policies. This suggests guests in Nova Mutum may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 70% market standard in Nova Mutum.
- Given the high prevalence of Flexible policies (70%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Nova Mutum.
Nova Mutum STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nova Mutum
- The overall average booking lead time for vacation rentals in Nova Mutum is 7 days.
- Guests book furthest in advance for stays during September (average 18 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (11 days avg.) sees the longest lead times, while Winter (5 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (7 days) as a baseline for your pricing and availability strategy in Nova Mutum.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 18 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 11 days) to capture early planners.
- Monitor your own booking lead times against these Nova Mutum averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nova Mutum (2025)
Amenity Prevalence
Amenity Insights for Nova Mutum
- Essential amenities in Nova Mutum that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nova Mutum: Air conditioning, Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Washer or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nova Mutum to stay competitive.
Nova Mutum Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nova Mutum
- The typical guest profile for Airbnb in Nova Mutum consists of primarily domestic travelers (92%), often arriving from nearby Cuiabá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 91.6% of guests.
- Key international markets include Brazil (91.6%) and Portugal (6%).
- Top languages spoken are Portuguese (57.5%) followed by English (23.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cuiabá and Mato Grosso.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nova Mutum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sorriso | 54 | $298 | $46.71 | 34% |
| Lucas do Rio Verde | 64 | $229 | $62.24 | 29% |
| Tangará da Serra | 19 | $215 | $40.54 | 30% |
| Campo Novo do Parecis | 25 | $203 | $33.71 | 32% |
| Nobres | 26 | $188 | $57.39 | 20% |