Cuiabá Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mato Grosso, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Cuiabá in 2025? Explore comprehensive Airbnb analytics for Cuiabá, Mato Grosso, Brazil to uncover income potential. This 2025 STR market report for Cuiabá, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 535 active listings.

Whether you're considering an Airbnb investment in Cuiabá, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cuiabá Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Cuiabá Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$38
The average rental revenue earned for an occupied room per day in Cuiabá.
Occupancy Rate(?)
38.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$4,085
Typical annual income for an Airbnb listing in Cuiabá. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.6%
Slight decrease (-0.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Cuiabá.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Cuiabá.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
535
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Cuiabá (2025)

Understanding the monthly revenue variations for Airbnb listings in Cuiabá is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cuiabá is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cuiabá across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,051+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $744 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $418 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $180, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Cuiabá

Cuiabá Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Cuiabá STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cuiabá:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Cuiabá

Average Daily Rate (ADR) Airbnb Trends in Cuiabá (2025)

Effective short term rental pricing strategy in Cuiabá involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cuiabá typically peaks in April and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $68+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $43 or more.
  • Typical properties (Median) charge around $30 per night.
  • Entry-level properties (Bottom 25%) earn around $22 per night.

Average Daily Rate (ADR) Trend by Month in Cuiabá

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Airbnb Seasonality Analysis & Trends in Cuiabá (2025)

Peak Season (May, April, June)
  • Revenue averages $672 per month
  • Occupancy rates average 34.3%
  • Daily rates average $49
Shoulder Season
  • Revenue averages $499 per month
  • Occupancy maintains around 44.6%
  • Daily rates hold near $43
Low Season (February, March, September)
  • Revenue drops to average $399 per month
  • Occupancy decreases to average 40.8%
  • Daily rates adjust to average $41

Seasonality Insights for Cuiabá

  • The Airbnb seasonality in Cuiabá shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Cuiabá's highest earning potential, with monthly revenues capable of climbing to $705, occupancy reaching a high of 46.7%, and ADRs peaking at $49.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $375, occupancy could drop to 30.3%, and ADRs may adjust down to $37.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cuiabá.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Cuiabá seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Cuiabá (2025)

Exploring the top neighborhoods for short-term rentals in Cuiabá? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historical center of Cuiabá, rich in culture and history, attracting tourists interested in local heritage and architecture. Ideal for those looking to explore museums, churches, and the city's historical landmarks.
Museu do Morro da Luz, Igreja de São Gonçalo do Porto, Palácio da Instrução, Catedral Basílica do Senhor Bom Jesus de Cuiabá, Casa de Dom Aquino Mendes
Verdão
A residential area known for its proximity to parks and sports facilities. Popular among families and nature lovers looking for green spaces and outdoor activities.
Parque Tia Nair, Estádio Jornalista Eládio de Barros Carvalho, Green spaces, Local markets
Coxipó
A vibrant neighborhood along the Cuiabá River, offering recreational opportunities and beautiful views. Attracts visitors looking for adventure and nature excursions.
Cuiabá River, Riverside parks, Water sports, Fishing spots
Alvorada
A central neighborhood with a mix of residential and commercial spaces. Close to popular attractions and services – a hub for tourists and locals alike.
Shopping centers, Restaurants, Local shops, Cultural events
Jardim das Américas
A family-friendly neighborhood with spacious homes and parks. Great for hosting families visiting Cuiabá for leisure or business.
Parks, Schools, Grocery stores, Community events
Morada do Ouro
An upscale residential area featuring luxury homes and a quieter environment. Appeals to tourists looking for a more tranquil stay with access to essential services.
Shopping Casa de Suiça, Local cafes, Fitness centers
São Gonçalo Beira Rio
A scenic riverside area that offers beautiful views and recreational options, perfect for those looking for a relaxing getaway close to nature.
Riverside walks, Outdoor markets, Fishing opportunities
CPA I e II
Commercial neighborhoods that serve as urban centers with vibrant nightlife, restaurants, and shops, attracting young travelers and professionals.
Nightclubs, Bars, Shopping options, Cultural scenes

Understanding Airbnb License Requirements & STR Laws in Cuiabá (2025)

While Cuiabá, Mato Grosso, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cuiabá to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Cuiabá (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cuiabábased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Rancho da Água Brava

Rancho da Água Brava

Entire Place • 4 bedrooms

$26,821
Revenue
30.0%
Occupancy
$333.27
Daily Rate
AP. High standard, comfort and great location.

AP. High standard, comfort and great location.

Entire Place • 2 bedrooms

$20,364
Revenue
72.0%
Occupancy
$70.73
Daily Rate
Apartamento cond. Harmonia - Cuiabá

Apartamento cond. Harmonia - Cuiabá

Entire Place • 3 bedrooms

$19,323
Revenue
51.7%
Occupancy
$81.80
Daily Rate
Casa Comfortable

Casa Comfortable

Entire Place • 4 bedrooms

$18,850
Revenue
57.1%
Occupancy
$79.03
Daily Rate
Apartment Garden 1 | WiFi 400mb

Apartment Garden 1 | WiFi 400mb

Entire Place • 3 bedrooms

$18,311
Revenue
74.0%
Occupancy
$59.05
Daily Rate
Sobrado Parque Mãe Bonifácia, 4 suites/air/swimming pool

Sobrado Parque Mãe Bonifácia, 4 suites/air/swimming pool

Entire Place • 4 bedrooms

$18,099
Revenue
35.5%
Occupancy
$139.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Cuiabá (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Cuiabá based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cadu16$157,0183844.89/5.0
Vanessa12$80,2132564.91/5.0
Cesar22$50,6701482.42/5.0
Rogerio3$38,0231034.90/5.0
Loft Felau7$29,2882694.93/5.0
Janaina Heliodoro Alves4$28,1341314.92/5.0
Kelsen6$27,665893.28/5.0
Host #2721212411$26,82100.00/5.0
Roberto2$26,025254.73/5.0
Geovane2$24,764985.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cuiabá.

Dive Deeper: Advanced Cuiabá STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cuiabá. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Cuiabá Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Cuiabá

  • The Cuiabá Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.9% of the 535 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Cuiabá, Apartment/Condo properties are the most common (67.1%), reflecting the local real estate landscape.
  • Houses represent a significant 21.9% portion, catering likely to families or larger groups.
  • The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 3.7%) offer potential for unique stay experiences.

Cuiabá Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Cuiabá

  • The dominant room capacity in Cuiabá is 1 bedroom listings, making up 43.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.6% of the active Airbnb listings in Cuiabá, indicating a high concentration in these sizes.

Cuiabá Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Cuiabá

  • The most common guest capacity trend in Cuiabá vacation rentals is listings accommodating 4 guests (31.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Cuiabá STR market, accounting for 51.8% of listings.
  • 14.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cuiabá.
  • On average, properties in Cuiabá are equipped to host 3.6 guests.

Cuiabá Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Cuiabá

  • The most common availability pattern in Cuiabá falls within the 271-366 days range, representing 46.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Cuiabá (28.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Cuiabá Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.2%)

1 Night

198 listings

40.2% of total

2 Nights (27.4%)

2 Nights

135 listings

27.4% of total

3 Nights (16.2%)

3 Nights

80 listings

16.2% of total

4-6 Nights (5.5%)

4-6 Nights

27 listings

5.5% of total

7-29 Nights (1.6%)

7-29 Nights

8 listings

1.6% of total

30+ Nights (9.1%)

30+ Nights

45 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Cuiabá is 1 Night, adopted by 40.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.6%) of the Cuiabá Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40.2% of Cuiabá hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cuiabá.

Cuiabá Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

7 listings

1.6% of total

Super Strict 60 Days

3 listings

0.7% of total

Flexible (50.7%)

Flexible

217 listings

50.7% of total

Moderate (19.6%)

Moderate

84 listings

19.6% of total

Firm (14.5%)

Firm

62 listings

14.5% of total

Strict (12.9%)

Strict

55 listings

12.9% of total

Cancellation Policy Insights for Cuiabá

  • The prevailing Airbnb cancellation policy trend in Cuiabá is Flexible, used by 50.7% of listings.
  • The market strongly favors guest-friendly terms, with 70.3% of listings offering Flexible or Moderate policies. This suggests guests in Cuiabá may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50.7% market standard in Cuiabá.
  • Given the high prevalence of Flexible policies (50.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 12.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Cuiabá.

Cuiabá STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Cuiabá

  • The overall average booking lead time for vacation rentals in Cuiabá is 19 days.
  • Guests book furthest in advance for stays during January (average 21 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (20 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Cuiabá.
  • Target marketing efforts for the Fall season well in advance (at least 20 days) to capture early planners.
  • Monitor your own booking lead times against these Cuiabá averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Cuiabá (2025)

Amenity Prevalence

Amenity Insights for Cuiabá

  • Essential amenities in Cuiabá that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Cuiabá: Air conditioning, Wifi.
  • Prioritize adding missing essentials: Air conditioning, Wifi.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Cuiabá to stay competitive.

Cuiabá Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Cuiabá

  • The typical guest profile for Airbnb in Cuiabá consists of primarily domestic travelers (96%), often arriving from nearby Mato Grosso, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 95.9% of guests.
  • Key international markets include Brazil (95.9%) and United States (1%).
  • Top languages spoken are Portuguese (58.6%) followed by English (22.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mato Grosso and São Paulo.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Cuiabá Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Chapada dos Guimarães295$774$137.7924%
Nobres26$234$50.7224%
Várzea Grande56$178$30.8031%

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