Barreirinhas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maranhão, Brazil

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Barreirinhas in 2025? Explore comprehensive Airbnb analytics for Barreirinhas, Maranhão, Brazil to uncover income potential. This 2025 STR market report for Barreirinhas, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 608 active listings.

Whether you're considering an Airbnb investment in Barreirinhas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Barreirinhas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Barreirinhas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Barreirinhas.
Occupancy Rate(?)
27.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,438
Typical annual income for an Airbnb listing in Barreirinhas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.8%
Slight decrease (-4.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Barreirinhas.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Barreirinhas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
608
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Barreirinhas (2025)

Understanding the monthly revenue variations for Airbnb listings in Barreirinhas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Barreirinhas is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Barreirinhas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,063 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $552 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $260, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Barreirinhas

Barreirinhas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Barreirinhas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Barreirinhas:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Barreirinhas

Average Daily Rate (ADR) Airbnb Trends in Barreirinhas (2025)

Effective short term rental pricing strategy in Barreirinhas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Barreirinhas typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $245+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
  • Typical properties (Median) charge around $72 per night.
  • Entry-level properties (Bottom 25%) earn around $45 per night.

Average Daily Rate (ADR) Trend by Month in Barreirinhas

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Airbnb Seasonality Analysis & Trends in Barreirinhas (2025)

Peak Season (July, August, June)
  • Revenue averages $1,306 per month
  • Occupancy rates average 43.2%
  • Daily rates average $114
Shoulder Season
  • Revenue averages $831 per month
  • Occupancy maintains around 26.3%
  • Daily rates hold near $119
Low Season (February, April, November)
  • Revenue drops to average $675 per month
  • Occupancy decreases to average 21.9%
  • Daily rates adjust to average $120

Seasonality Insights for Barreirinhas

  • The Airbnb seasonality in Barreirinhas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Barreirinhas's highest earning potential, with monthly revenues capable of climbing to $1,554, occupancy reaching a high of 47.4%, and ADRs peaking at $128.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $621, occupancy could drop to 21.0%, and ADRs may adjust down to $111.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Barreirinhas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Barreirinhas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Barreirinhas (2025)

Exploring the top neighborhoods for short-term rentals in Barreirinhas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lençóis Maranhenses National Park
A stunning natural landscape formed by sand dunes and seasonal lagoons, attracting nature lovers and adventure seekers. Ideal for outdoor experiences and relaxation.
Lagoa Bonita, Lagoa Azul, Praia do Caburé, Caminhadas nas dunas, Avistamento de pássaros
Praia de Caburé
A serene beach area known for its beautiful coastline and calm waters, perfect for families and couples looking for a peaceful getaway.
Kite surfing, Local seafood restaurants, Sunset views, Beachfront accommodations
Atins
A small, tranquil village known for its eco-tourism and close proximity to the Lençóis Maranhenses, great for travelers seeking a unique, local experience.
Ecoturismo, Lagoas próximas, Culinária local, Passeios de barco
Barreirinhas River
The main gateway to Lençóis Maranhenses, offering river cruises and access to various tours, making it a prime area for tourists.
Passeio de barco no rio, Visita a comunidades ribeirinhas, Observação de fauna e flora
Vila de Barreirinhas
The main town where most tourists stay, providing amenities, local cuisine, and cultural experiences. A bustling hub for visitors.
Mercado Municipal, Praça da Prefeitura, Restaurantes locais, Loja de artesanato
Praia do Muçambê
Known for its serene environment and picturesque scenery, it's a favored spot for those looking to relax by the beach.
Relaxamento na praia, Pescaria, Trilhas ecológicas
Santo Amaro do Maranhão
A lesser-known but beautiful location offering authentic experiences and proximity to the dunes, ideal for adventurous travelers.
Caminhadas nas dunas, Visita a comunidades locais, Lagoas escondidas
Small Eco-lodges and Retreats
Offers travelers a unique, sustainable stay amidst nature, focusing on eco-friendly practices and local engagement.
Conexão com a natureza, Atividades sustentáveis, Experiências culinárias locais

Understanding Airbnb License Requirements & STR Laws in Barreirinhas (2025)

While Barreirinhas, Maranhão, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Barreirinhas to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Barreirinhas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Barreirinhasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Tajo - Atins

Casa Tajo - Atins

Entire Place • 4 bedrooms

$76,554
Revenue
56.8%
Occupancy
$411.30
Daily Rate
Casa Biana - Nature and Comfort

Casa Biana - Nature and Comfort

Entire Place • 4 bedrooms

$60,980
Revenue
55.3%
Occupancy
$331.95
Daily Rate
Casa em Condomínio 5 qtos no Lençóis Maranhenses

Casa em Condomínio 5 qtos no Lençóis Maranhenses

Entire Place • 5 bedrooms

$58,254
Revenue
52.2%
Occupancy
$278.59
Daily Rate
Mani_Atins Village

Mani_Atins Village

Entire Place • 4 bedrooms

$53,067
Revenue
45.3%
Occupancy
$445.32
Daily Rate
Casarão no Rio Preguiças

Casarão no Rio Preguiças

Entire Place • 8 bedrooms

$49,478
Revenue
19.7%
Occupancy
$875.84
Daily Rate
Fabulous, comfortable house, swimming pool and gourmet area

Fabulous, comfortable house, swimming pool and gourmet area

Entire Place • 3 bedrooms

$38,573
Revenue
85.3%
Occupancy
$120.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Barreirinhas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Barreirinhas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Danilo9$99,507524.64/5.0
Tamir1$76,55435.00/5.0
Pedro2$64,195195.00/5.0
Rainério13$62,158394.97/5.0
Andressa1$60,980165.00/5.0
Julia1$58,254414.98/5.0
Licia2$57,52494.88/5.0
Luis Filipe4$53,68584.74/5.0
Carla1$53,06774.57/5.0
Host #2867084371$49,4781N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Barreirinhas.

Dive Deeper: Advanced Barreirinhas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Barreirinhas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Barreirinhas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Barreirinhas

  • The Barreirinhas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.4% of the 608 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Barreirinhas, House properties are the most common (56.4%), reflecting the local real estate landscape.
  • Houses represent a significant 56.4% portion, catering likely to families or larger groups.
  • The presence of 19.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 1.1%) offer potential for unique stay experiences.

Barreirinhas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Barreirinhas

  • The dominant room capacity in Barreirinhas is 1 bedroom listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 59.7% of the active Airbnb listings in Barreirinhas, indicating a high concentration in these sizes.
  • A significant 30.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Barreirinhas.

Barreirinhas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Barreirinhas

  • The most common guest capacity trend in Barreirinhas vacation rentals is listings accommodating 8+ guests (31.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Barreirinhas STR market, accounting for 45.1% of listings.
  • 49.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Barreirinhas.
  • On average, properties in Barreirinhas are equipped to host 5.0 guests.

Barreirinhas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Barreirinhas

  • The most common availability pattern in Barreirinhas falls within the 271-366 days range, representing 75.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Barreirinhas (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Barreirinhas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.3%)

1 Night

238 listings

40.3% of total

2 Nights (37.7%)

2 Nights

223 listings

37.7% of total

3 Nights (5.4%)

3 Nights

32 listings

5.4% of total

4-6 Nights (1%)

4-6 Nights

6 listings

1% of total

7-29 Nights (1.9%)

7-29 Nights

11 listings

1.9% of total

30+ Nights (13.7%)

30+ Nights

81 listings

13.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Barreirinhas is 1 Night, adopted by 40.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (78.0%) of the Barreirinhas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.7%) caters to monthly stays (30+ nights) in Barreirinhas, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40.3% of Barreirinhas hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Barreirinhas.

Barreirinhas Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable

2 listings

0.4% of total

Refundable

1 listings

0.2% of total

Super Strict 30 Days

7 listings

1.4% of total

Flexible (40.6%)

Flexible

196 listings

40.6% of total

Moderate (23.4%)

Moderate

113 listings

23.4% of total

Firm (14.5%)

Firm

70 listings

14.5% of total

Strict (19.5%)

Strict

94 listings

19.5% of total

Cancellation Policy Insights for Barreirinhas

  • The prevailing Airbnb cancellation policy trend in Barreirinhas is Flexible, used by 40.6% of listings.
  • There's a relatively balanced mix between guest-friendly (64.0%) and stricter (34.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 40.6% market standard in Barreirinhas.
  • Regularly review your cancellation policy against competitors and market demand shifts in Barreirinhas.

Barreirinhas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Barreirinhas

  • The overall average booking lead time for vacation rentals in Barreirinhas is 33 days.
  • Guests book furthest in advance for stays during June (average 52 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (42 days avg.) sees the longest lead times, while Fall (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Barreirinhas.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Barreirinhas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Barreirinhas (2025)

Amenity Prevalence

Amenity Insights for Barreirinhas

  • Essential amenities in Barreirinhas that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Air conditioning, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Barreirinhas: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Barreirinhas to stay competitive.

Barreirinhas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Barreirinhas

  • The typical guest profile for Airbnb in Barreirinhas consists of primarily domestic travelers (85%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 84.6% of guests.
  • Key international markets include Brazil (84.6%) and France (5.8%).
  • Top languages spoken are Portuguese (41.9%) followed by English (29.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and São Luís.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Barreirinhas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cajueiro da Praia271$604$163.0321%
Santo Amaro do Maranhão149$460$112.1528%
Luís Correia405$356$92.4121%
Viçosa do Ceará35$292$52.4923%
Tutóia46$243$87.7721%
Parnaíba70$196$41.3530%

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