Airbnb Market Analytics, Statistics and Data in São Mateus, Espírito Santo, Brazil

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in São Mateus? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in São Mateus:

Average Daily Rate
$77
Occupancy Rate
27.70%
Annual Revenue
$4,746
Revenue Growth YoY
18.84%
Best Month
March
Worst Month
September
Regulation
Low
Active Listings
154

How much do Airbnb hosts make on average per month in São Mateus?

The short-term rental market in São Mateus shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $635 per month
  • Strong performing properties (top 25%) make $1,085 or more
  • Best-in-class properties (top 10%) achieve $1,698+ monthly
  • Entry-level properties (bottom 25%) typically earn around $256

Revenue Variations by Month

Occupancy Rates Throughout the Year in São Mateus

The market in São Mateus shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 23% occupancy rates
  • Strong performing properties (top 25%) achieve 40% or higher
  • Best-in-class properties (top 10%) reach 63%+occupancy
  • Entry-level properties (bottom 25%) average around 12%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in São Mateus

Daily rates in São Mateus vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $70 per night
  • Strong performing properties (top 25%) secure $109 or more
  • Best-in-class properties (top 10%) pull in $171+ per night
  • Entry-level properties (bottom 25%) earn around $46

Daily Rate Variations by Month

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Seasonality patterns in São Mateus

Peak Season (March, April, May)
  • Revenue peaks at $1090.69 per month
  • Occupancy rates reach 35.00%
  • Daily rates average $101.78
Shoulder Season
  • Revenue averages $813.87 per month
  • Occupancy maintains 29.16%
  • Daily rates hold at $91.06
Low Season (July, August, September)
  • Revenue drops to $466.22 per month
  • Occupancy decreases to 22.10%
  • Daily rates adjust to $72.04

Is it still profitable to do Airbnb in São Mateus in 2025?

Yes! São Mateus demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 29% and monthly revenue averaging $814 and The market's 154 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in São Mateus

AreaWhy Choose This AreaKey Attractions
Praia de Barra Nova
Beautiful beach area known for its clear waters and tranquil environment, perfect for families and relaxation. It's an up-and-coming location for tourism with local dining options.
Barra Nova Beach, local seafood restaurants, walking trails, beachfront parks
Praia de Guriri
A popular beach among tourists, famous for its vibrant beach scene and recreational activities. Great for attracting beach lovers and those looking for leisure activities.
Guriri Beach, water sports, local shops, beachside bars, family-friendly spaces
Centro de São Mateus
The city center offers a mix of cultural experiences and local commerce. Ideal for guests who want to experience the local way of life and access amenities easily.
São Mateus Historic Center, local markets, churches and cathedrals, cultural events
Ilha do Boi
A peaceful island with stunning views and nature. Ideal for nature lovers and those looking for a serene getaway.
nature trails, bird watching, stunning sunsets, beach access
Praia de Pontal do Ipiranga
Another beautiful beach that is less crowded, offering a more secluded escape for those wishing to relax away from the busier spots.
Pontal Beach, kayaking, nature trails, swimming areas
Parque Nacional de Descobrimento
Located near São Mateus, this national park offers unique eco-tourism opportunities. Perfect for guests interested in hiking and exploring nature.
hiking trails, wildlife viewing, beautiful landscapes, educational tours
Quilombo de São Pedro
A cultural heritage site, perfect for guests interested in history and Afro-Brazilian culture, with opportunities for cultural experiences and learning.
cultural festivals, local crafts, historical tours
Praia de Sucupira
This beach area is well known for its peaceful atmosphere and natural beauty, attracting eco-tourists and those looking for tranquility.
quiet beaches, natural scenery, fishing spots, picnic areas

Do you need a license for Airbnb in São Mateus?

We recommend checking directly with São Mateus's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in São Mateus

Recanto da Praia Guriri-Es

Recanto da Praia Guriri-Es

Entire Place • 5 bedrooms

$33,446
Revenue
45.1%
Occupancy
$154.00
Daily Rate
House in Guriri high standard

House in Guriri high standard

Entire Place • 5 bedrooms

$23,466
Revenue
32.6%
Occupancy
$159.01
Daily Rate
Thata Beach House

Thata Beach House

Entire Place • 3 bedrooms

$21,350
Revenue
42.2%
Occupancy
$111.77
Daily Rate
Pool house in Guriri

Pool house in Guriri

Entire Place • 3 bedrooms

$21,317
Revenue
41.4%
Occupancy
$88.77
Daily Rate
Casa season Guriri Beach

Casa season Guriri Beach

Entire Place • 5 bedrooms

$18,296
Revenue
17.3%
Occupancy
$105.56
Daily Rate
BEAUTIFUL BEACH HOUSE 2-Guriri ES. Great Location

BEAUTIFUL BEACH HOUSE 2-Guriri ES. Great Location

Entire Place • 2 bedrooms

$18,001
Revenue
53.9%
Occupancy
$85.87
Daily Rate

Top Performing Professional Hosts in São Mateus

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gustavo17$117,6341254.25/5.0
Glauber1$33,446135.00/5.0
Daniel4$31,847334.96/5.0
João Paulo1$23,46635.00/5.0
Fatima6$22,696303.17/5.0
Thaiza1$21,35094.78/5.0
Francisco Alberto1$21,317135.00/5.0
Lucas2$18,187274.98/5.0
Douglas Henrique1$18,001165.00/5.0
Lidia1$15,88775.00/5.0

Additional analytics on vacation rental, real estate, short term rental data in São Mateus

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (83.1%), with house and apartment & condo properties comprising 84.4% of inventory
  • Untapped potential in outdoor & mobile segments (0.6% combined)

Room Capacity Distribution

Analysis of 154 properties in São Mateus shows that 2 bedrooms properties are most prevalent, making up 26% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 49.4% of all listings.

Key Insights

  • Most common: 2 bedrooms (26%)
  • Least common: 5+ bedrooms (9.1%)
  • Market concentration: 49.4% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 154 properties in São Mateus reveals that 8+ guests properties dominate the market, representing 46.8% of all listings. The average property accommodates 5.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 58.4% of the market.

Key Insights

  • Most common capacity: 8+ guests (46.8% of market)
  • Least common capacity: 3 guests (3.2% of market)
  • Average guest capacity: 5.8 guests per property
  • Market concentration: 58.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 154 properties in São Mateus, the most common availability pattern is 271-366 days (74.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.7% of properties).

Key Insights

  • Most common availability window: 271-366 days (74.7%)
  • Most common booking duration: 31-90 days (37.7%)
  • Properties with high availability (180+ days): 90.3%
  • Properties with long-term bookings (180+ days): 10.4%

Minimum Stay Distributions

1 Night (29.3%)

1 Night

43 listings

29.3% of total

2 Nights (44.9%)

2 Nights

66 listings

44.9% of total

3 Nights (10.2%)

3 Nights

15 listings

10.2% of total

4-6 Nights (3.4%)

4-6 Nights

5 listings

3.4% of total

7-29 Nights (0.7%)

7-29 Nights

1 listings

0.7% of total

30+ Nights (11.6%)

30+ Nights

17 listings

11.6% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 74.2%
  • Mid-length stays (4-6 nights) represent 3.4% of listings
  • Monthly+ stays (11.6%) suggest a stable extended-stay market
  • High market flexibility with 84.4% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (25.5%)

Flexible

26 listings

25.5% of total

Moderate (19.6%)

Moderate

20 listings

19.6% of total

Firm (14.7%)

Firm

15 listings

14.7% of total

Strict (40.2%)

Strict

41 listings

40.2% of total

Key Insights

  • Strict is the preferred policy at 40.2% of listings
  • The market shows a balanced distribution between guest-friendly (45.1%) and strict (54.9%) policies
  • Strong market consensus around Strict policies
  • Firm policies are least common at 14.7% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Feb, Dec, Jan, averaging 50 days
  • Shortest booking windows are in Sep, May, Jun, averaging 17 days
  • Winter shows the longest average booking window at 50 days, while Summer has the shortest at 22 days

Recommendations

  • Implement dynamic pricing strategies for Winter bookings at least 50 days in advance
  • Consider early bird discounts during Summer to encourage longer lead times
  • Focus on last-minute booking promotions during Sep-Jun when lead times are shortest

Popular Airbnb Amenities in São Mateus

Below is the distribution of amenities across listings in São Mateus:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 96.9% of total guests, indicating a dominant local market share.
  • Primary international markets: Portugal (0.8%) and United Kingdom (0.8%)
  • Portuguese is the top language at 70.2%, followed by English (15.8%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.1%

Recommendations

  • Target marketing campaigns for Governador Valadares and Espírito Santo markets
  • Develop localized content for Portugal and United Kingdom
  • Prioritize Portuguese and English language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding São Mateus. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Santa Teresa255$854$108.3429%
Prado751$442$100.6127%
Aracruz104$438$96.1325%
Mucuri30$362$99.4428%
Colatina12$347$26.9945%
Conceição da Barra131$341$78.0226%
Linhares43$302$61.4127%
Alcobaça44$244$77.6021%
Nova Viçosa73$220$65.9523%
Caravelas38$214$51.3927%

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