Santa Teresa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Espírito Santo, Brazil
Is Airbnb profitable in Santa Teresa in 2025? Explore comprehensive Airbnb analytics for Santa Teresa, Espírito Santo, Brazil to uncover income potential. This 2025 STR market report for Santa Teresa, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 249 active listings.
Whether you're considering an Airbnb investment in Santa Teresa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Teresa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Teresa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Teresa (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Teresa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Teresa is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Teresa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,589+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,553 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $748 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $341, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Teresa
Santa Teresa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Teresa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Teresa:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Teresa
Average Daily Rate (ADR) Airbnb Trends in Santa Teresa (2025)
Effective short term rental pricing strategy in Santa Teresa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Teresa typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $198+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $56 per night.
Average Daily Rate (ADR) Trend by Month in Santa Teresa
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Airbnb Seasonality Analysis & Trends in Santa Teresa (2025)
Peak Season (May, June, April)
- Revenue averages $1,683 per month
- Occupancy rates average 29.0%
- Daily rates average $115
Shoulder Season
- Revenue averages $1,026 per month
- Occupancy maintains around 29.7%
- Daily rates hold near $112
Low Season (January, February, September)
- Revenue drops to average $791 per month
- Occupancy decreases to average 23.2%
- Daily rates adjust to average $109
Seasonality Insights for Santa Teresa
- The Airbnb seasonality in Santa Teresa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Teresa's highest earning potential, with monthly revenues capable of climbing to $1,794, occupancy reaching a high of 41.9%, and ADRs peaking at $116.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $675, occupancy could drop to 20.5%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Teresa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Teresa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Teresa (2025)
Exploring the top neighborhoods for short-term rentals in Santa Teresa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia de Santa Teresa | A beautiful beach known for its clear waters and excellent surfing conditions. Ideal for tourists looking for a relaxing beach vacation and water sports activities. | Surfing lessons, Beachfront restaurants, Sunbathing and swimming, Scenic viewpoints, Local artisan markets |
| Centro de Santa Teresa | The central area offers historical charm with old buildings and local culture. It's a great location for guests who want to explore the town and its surroundings. | Museu de História, Cultural events, Local shops, Traditional restaurants, Art galleries |
| Riviera | A quiet residential area close to the beach, ideal for families and those seeking tranquility while still being near local attractions. | Quiet beaches, Parks for picnics, Family-friendly activities, Scenic walking paths, Local festivals |
| Praia do Leme | A lesser-known beach that provides a peaceful environment away from the crowds, perfect for travelers looking for hidden gems. | Secluded beach spots, Nature walks, Bird watching, Local seafood shacks, Cozy beach bars |
| Morro de Santa Teresa | A hillside area that offers stunning views of the ocean and the surrounding nature, appealing to nature lovers and hikers. | Hiking trails, Panoramic views, Wildlife observation, Photography spots, Outdoor activities |
| Punta de Santa Teresa | A popular spot among surfers and beach goers, known for its waves and relaxed vibe, attracting adventurous spirits. | Surfing spots, Beach volleyball, Sunset views, Beachfront cafes, Water sports rentals |
| Vila de Santa Teresa | This charming village enhances the local experience with its community atmosphere, suitable for travelers who want to immerse in local life. | Local craft shops, Cultural festivals, Traditional food markets, Community events, Workshops for tourists |
| Costazul | An emerging area known for its luxury accommodations and upcoming developments, making it an appealing investment choice. | Upscale beachfront properties, Fine dining options, Nightlife, Shopping centers, Wellness retreats |
Understanding Airbnb License Requirements & STR Laws in Santa Teresa (2025)
While Santa Teresa, Espírito Santo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Teresa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Santa Teresa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Teresabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Caravaggio Mansion
Entire Place • 3 bedrooms
Sítio recanto do Salinho
Entire Place • 6 bedrooms
Casa de Campo Rancho dos Salgueiros
Entire Place • 3 bedrooms
Recanto Vista do Vale
Entire Place • 3 bedrooms
Cozy site in Santa Tereza
Entire Place • 5 bedrooms
Sítio Floresta-Espaço Exclusive for up to 40 people
Entire Place • 12 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Teresa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Teresa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jaqueline | 3 | $99,304 | 18 | 4.97/5.0 |
| Thais | 3 | $69,361 | 22 | 4.91/5.0 |
| Zenilton | 9 | $67,965 | 20 | 0.56/5.0 |
| Jhonatan | 1 | $57,108 | 71 | 4.96/5.0 |
| Ritiele | 2 | $47,288 | 43 | 4.97/5.0 |
| Rafael | 2 | $44,397 | 29 | 4.92/5.0 |
| Mariana | 1 | $42,917 | 13 | 5.00/5.0 |
| Luiz Paulo | 4 | $40,233 | 71 | 3.74/5.0 |
| Aline | 1 | $39,710 | 47 | 4.91/5.0 |
| Julia | 1 | $39,670 | 56 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Teresa.
Dive Deeper: Advanced Santa Teresa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Teresa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Teresa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Teresa
- The Santa Teresa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.9% of the 249 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Teresa, House properties are the most common (61.8%), reflecting the local real estate landscape.
- Houses represent a significant 61.8% portion, catering likely to families or larger groups.
- The presence of 7.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 1.6%) offer potential for unique stay experiences.
Santa Teresa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Teresa
- The dominant room capacity in Santa Teresa is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.0% of the active Airbnb listings in Santa Teresa, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Teresa.
Santa Teresa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Teresa
- The most common guest capacity trend in Santa Teresa vacation rentals is listings accommodating 8+ guests (32.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Santa Teresa STR market, accounting for 55.0% of listings.
- 50.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Teresa.
- On average, properties in Santa Teresa are equipped to host 5.1 guests.
Santa Teresa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Teresa
- The most common availability pattern in Santa Teresa falls within the 271-366 days range, representing 56.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Santa Teresa (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Teresa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
100 listings
42.4% of total
2 Nights
108 listings
45.8% of total
3 Nights
1 listings
0.4% of total
4-6 Nights
1 listings
0.4% of total
30+ Nights
26 listings
11% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Teresa is 2 Nights, adopted by 45.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Santa Teresa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11%) caters to monthly stays (30+ nights) in Santa Teresa, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.8% of Santa Teresa hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Teresa.
Santa Teresa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
51 listings
25.8% of total
Moderate
76 listings
38.4% of total
Firm
31 listings
15.7% of total
Strict
40 listings
20.2% of total
Cancellation Policy Insights for Santa Teresa
- The prevailing Airbnb cancellation policy trend in Santa Teresa is Moderate, used by 38.4% of listings.
- There's a relatively balanced mix between guest-friendly (64.2%) and stricter (35.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.4% market standard in Santa Teresa.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Teresa.
Santa Teresa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Teresa
- The overall average booking lead time for vacation rentals in Santa Teresa is 28 days.
- Guests book furthest in advance for stays during November (average 40 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (31 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Santa Teresa.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 40 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Santa Teresa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Teresa (2025)
Amenity Prevalence
Amenity Insights for Santa Teresa
- Essential amenities in Santa Teresa that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Teresa: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Teresa to stay competitive.
Santa Teresa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Teresa
- The typical guest profile for Airbnb in Santa Teresa consists of primarily domestic travelers (98%), often arriving from nearby Espírito Santo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 98.3% of guests.
- Key international markets include Brazil (98.3%) and United States (0.7%).
- Top languages spoken are Portuguese (57.7%) followed by English (25.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Espírito Santo and Vila Velha.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Teresa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Venda Nova do Imigrante | 65 | $861 | $112.61 | 28% |
| Domingos Martins | 572 | $750 | $102.96 | 28% |
| Marechal Floriano | 121 | $745 | $104.58 | 28% |
| Castelo | 15 | $719 | $151.50 | 24% |
| Espera Feliz | 29 | $678 | $91.70 | 25% |
| Anchieta | 330 | $635 | $114.15 | 28% |
| Dores do Rio Preto | 38 | $632 | $75.58 | 29% |
| Vila Velha | 1,363 | $563 | $55.17 | 42% |
| Alfredo Chaves | 57 | $549 | $98.98 | 21% |
| Vargem Alta | 24 | $521 | $96.08 | 25% |