Viçosa do Ceará Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ceará, Brazil
Is Airbnb profitable in Viçosa do Ceará in 2025? Explore comprehensive Airbnb analytics for Viçosa do Ceará, Ceará, Brazil to uncover income potential. This 2025 STR market report for Viçosa do Ceará, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Viçosa do Ceará, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Viçosa do Ceará Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Viçosa do Ceará Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Viçosa do Ceará (2025)
Understanding the monthly revenue variations for Airbnb listings in Viçosa do Ceará is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Viçosa do Ceará is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Viçosa do Ceará across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,294+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $604 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $314 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $140, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Viçosa do Ceará
Viçosa do Ceará Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Viçosa do Ceará STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Viçosa do Ceará:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Viçosa do Ceará
Average Daily Rate (ADR) Airbnb Trends in Viçosa do Ceará (2025)
Effective short term rental pricing strategy in Viçosa do Ceará involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Viçosa do Ceará typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $107+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
- Typical properties (Median) charge around $37 per night.
- Entry-level properties (Bottom 25%) earn around $27 per night.
Average Daily Rate (ADR) Trend by Month in Viçosa do Ceará
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Airbnb Seasonality Analysis & Trends in Viçosa do Ceará (2025)
Peak Season (June, May, July)
- Revenue averages $732 per month
- Occupancy rates average 34.4%
- Daily rates average $58
Shoulder Season
- Revenue averages $493 per month
- Occupancy maintains around 25.6%
- Daily rates hold near $53
Low Season (February, August, September)
- Revenue drops to average $322 per month
- Occupancy decreases to average 21.6%
- Daily rates adjust to average $53
Seasonality Insights for Viçosa do Ceará
- The Airbnb seasonality in Viçosa do Ceará shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Viçosa do Ceará's highest earning potential, with monthly revenues capable of climbing to $898, occupancy reaching a high of 42.7%, and ADRs peaking at $59.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $266, occupancy could drop to 18.6%, and ADRs may adjust down to $47.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Viçosa do Ceará.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Viçosa do Ceará seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Viçosa do Ceará (2025)
Exploring the top neighborhoods for short-term rentals in Viçosa do Ceará? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Viçosa do Ceará, featuring a vibrant market and access to local culture. Ideal for guests looking to experience the local lifestyle and amenities. | Mercado Municipal, Igreja Matriz de São Sebastião, Catedral de Nossa Senhora da Expectação, Cinemas locais, Praça da Matriz |
| Praia do Morro Branco | A stunning beach area known for its unique cliffs and natural beauty. Attracts beach lovers and adventure seekers looking for relaxation or outdoor activities. | Praia do Morro Branco, Caminho dos Pescadores, Falas de Morro Branco, Praia das Fontes, Dunas de Morro Branco |
| Parque Nacional de Jericoacoara | One of the most famous national parks in Brazil, ideal for ecotourism and nature enthusiasts. Perfect for those looking to combine luxury with nature adventures. | Lagoa do Paraíso, Duna do Pôr do Sol, Pedra Furada, Praia da Malhada, Caminhada para as Lagoas |
| Bairro São José | A residential area close to universities and local attractions, popular among students and young professionals. | Universidade Federal do Ceará, Praça do Bairro São José, Feira Livre, Restaurantes locais, Parques e áreas verdes |
| Canoa Quebrada | A renowned tourist destination known for its beautiful beaches and vibrant nightlife, popular for travelers seeking fun and relaxation. | Praia de Canoa Quebrada, Broadway de Canoa, Canoa Quebrada Beach, Pôr do Sol na Falésia, Feira de Artesanato |
| Bairro Nova Viçosa | Emerging neighborhood close to local amenities and new establishments. Ideal for guests looking for a blend of modern culture and local charm. | Shopping Nova Viçosa, Praça Nova Viçosa, Cafés e restaurantes modernos, Feira de Artesanato, Centro Cultural |
| Lagoa do Mundaú | Offers scenic views and water activities, suitable for families and groups looking to enjoy nature while being close to urban attractions. | Lagoa do Mundaú, Esportes aquáticos, Praças e áreas de lazer, Restaurantes à beira da lagoa, Pontos turísticos locais |
| Praia das Fontes | Famous for its natural springs and beautiful beaches, attracting guests looking for a serene and picturesque coastal escape. | Praia das Fontes, Cascatas naturais, Areias e lagoas, Trilhas ecológicas, Peixes e mariscos locais |
Understanding Airbnb License Requirements & STR Laws in Viçosa do Ceará (2025)
While Viçosa do Ceará, Ceará, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Viçosa do Ceará to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Viçosa do Ceará (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Viçosa do Cearábased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Quinta dos Laranjais Chalets - Orange of the Earth
Entire Place • 1 bedroom
Quinta dos Laranjais Chalets - Laranja Lima
Entire Place • 1 bedroom
Casa Amarela
Entire Place • 4 bedrooms
Chalé Serrano em Viçosa do Ceará
Entire Place • N/A
Nice house with great location and access!
Entire Place • 2 bedrooms
Quinta dos Laranjais Chalés - Chalé Tangerina
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Viçosa do Ceará (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Viçosa do Ceará based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kaique | 3 | $50,519 | 25 | 3.33/5.0 |
| Hélio E Flavia | 4 | $19,596 | 111 | 3.74/5.0 |
| Arnaldo | 1 | $7,759 | 17 | 4.94/5.0 |
| Host #165955884 | 1 | $7,305 | 1 | 0.00/5.0 |
| Host #35912858 | 1 | $5,946 | 2 | 0.00/5.0 |
| Daiane Damasceno | 2 | $4,680 | 3 | 2.33/5.0 |
| Host #145702051 | 1 | $4,337 | 0 | 0.00/5.0 |
| Erivaldo | 1 | $4,249 | 64 | 4.94/5.0 |
| Larissa | 1 | $3,906 | 57 | 4.96/5.0 |
| Felipe | 1 | $3,741 | 12 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Viçosa do Ceará.
Dive Deeper: Advanced Viçosa do Ceará STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Viçosa do Ceará. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsViçosa do Ceará Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Viçosa do Ceará
- The Viçosa do Ceará Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.3% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Viçosa do Ceará, House properties are the most common (58.8%), reflecting the local real estate landscape.
- Houses represent a significant 58.8% portion, catering likely to families or larger groups.
- The presence of 8.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.9%) offer potential for unique stay experiences.
Viçosa do Ceará Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Viçosa do Ceará
- The dominant room capacity in Viçosa do Ceará is 2 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.7% of the active Airbnb listings in Viçosa do Ceará, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Viçosa do Ceará.
Viçosa do Ceará Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Viçosa do Ceará
- The most common guest capacity trend in Viçosa do Ceará vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Viçosa do Ceará STR market, accounting for 50.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Viçosa do Ceará.
- On average, properties in Viçosa do Ceará are equipped to host 5.3 guests.
Viçosa do Ceará Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Viçosa do Ceará
- The most common availability pattern in Viçosa do Ceará falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Viçosa do Ceará (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Viçosa do Ceará Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
53.1% of total
2 Nights
9 listings
28.1% of total
30+ Nights
6 listings
18.8% of total
Key Insights
- The most prevalent minimum stay requirement in Viçosa do Ceará is 1 Night, adopted by 53.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.2%) of the Viçosa do Ceará Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.8%) caters to monthly stays (30+ nights) in Viçosa do Ceará, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.1% of Viçosa do Ceará hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Viçosa do Ceará.
Viçosa do Ceará Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
47.4% of total
Moderate
6 listings
31.6% of total
Strict
4 listings
21.1% of total
Cancellation Policy Insights for Viçosa do Ceará
- The prevailing Airbnb cancellation policy trend in Viçosa do Ceará is Flexible, used by 47.4% of listings.
- The market strongly favors guest-friendly terms, with 79.0% of listings offering Flexible or Moderate policies. This suggests guests in Viçosa do Ceará may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47.4% market standard in Viçosa do Ceará.
- Regularly review your cancellation policy against competitors and market demand shifts in Viçosa do Ceará.
Viçosa do Ceará STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Viçosa do Ceará
- The overall average booking lead time for vacation rentals in Viçosa do Ceará is 31 days.
- Guests book furthest in advance for stays during May (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (42 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Viçosa do Ceará.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Viçosa do Ceará averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Viçosa do Ceará (2025)
Amenity Prevalence
Amenity Insights for Viçosa do Ceará
- Popular amenities like Wifi, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Viçosa do Ceará to stay competitive.
Viçosa do Ceará Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Viçosa do Ceará
- The typical guest profile for Airbnb in Viçosa do Ceará consists of primarily domestic travelers (99%), often arriving from nearby Ceará, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 98.8% of guests.
- Key international markets include Brazil (98.8%) and United States (1.2%).
- Top languages spoken are Portuguese (56.9%) followed by English (23.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ceará and Fortaleza.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Viçosa do Ceará Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jijoca de Jericoacoara | 486 | $779 | $97.32 | 32% |
| Cruz | 190 | $755 | $141.07 | 28% |
| Cajueiro da Praia | 215 | $684 | $149.67 | 24% |
| Acaraú | 25 | $662 | $130.77 | 24% |
| Barreirinhas | 527 | $648 | $112.46 | 31% |
| Camocim | 93 | $557 | $163.36 | 23% |
| Tianguá | 17 | $435 | $79.76 | 24% |
| Luís Correia | 328 | $421 | $93.46 | 23% |
| Ubajara | 31 | $325 | $56.81 | 22% |
| Tutóia | 39 | $278 | $86.29 | 20% |