Paracuru Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ceará, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Paracuru in 2025? Explore comprehensive Airbnb analytics for Paracuru, Ceará, Brazil to uncover income potential. This 2025 STR market report for Paracuru, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 111 active listings.

Whether you're considering an Airbnb investment in Paracuru, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paracuru Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Paracuru Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$76
The average rental revenue earned for an occupied room per day in Paracuru.
Occupancy Rate(?)
23.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,257
Typical annual income for an Airbnb listing in Paracuru. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
36.1%
Strong growth (36.1%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Paracuru.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Paracuru.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
111
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Paracuru (2025)

Understanding the monthly revenue variations for Airbnb listings in Paracuru is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paracuru is typically April, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paracuru across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,837+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $933 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $412 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $147, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Paracuru

Paracuru Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Paracuru STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paracuru:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Paracuru

Average Daily Rate (ADR) Airbnb Trends in Paracuru (2025)

Effective short term rental pricing strategy in Paracuru involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paracuru typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $136+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
  • Typical properties (Median) charge around $58 per night.
  • Entry-level properties (Bottom 25%) earn around $37 per night.

Average Daily Rate (ADR) Trend by Month in Paracuru

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Airbnb Seasonality Analysis & Trends in Paracuru (2025)

Peak Season (April, May, December)
  • Revenue averages $929 per month
  • Occupancy rates average 24.0%
  • Daily rates average $93
Shoulder Season
  • Revenue averages $695 per month
  • Occupancy maintains around 25.5%
  • Daily rates hold near $89
Low Season (February, August, September)
  • Revenue drops to average $493 per month
  • Occupancy decreases to average 23.3%
  • Daily rates adjust to average $91

Seasonality Insights for Paracuru

  • The Airbnb seasonality in Paracuru shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Paracuru's highest earning potential, with monthly revenues capable of climbing to $1,047, occupancy reaching a high of 31.6%, and ADRs peaking at $97.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $465, occupancy could drop to 17.5%, and ADRs may adjust down to $77.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paracuru.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Paracuru seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Paracuru (2025)

Exploring the top neighborhoods for short-term rentals in Paracuru? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Pousada do Kite
A famed area for kitesurfing enthusiasts, with favorable winds and a vibrant beach culture. A great spot for adventure tourism and relaxation by the sea.
Praia de Barro Branco, Kite Surfing Schools, Restaurantes de Praia, Beach Bonfires, Local Crafts Markets
Centro de Paracuru
The heart of Paracuru with a blend of culture and community buzz. Ideal for visitors looking to explore local shops, cuisine, and the town's heritage.
Igreja Matriz de São Pedro, Mercado Público, Praça de São Pedro, Cultural Events, Local Cuisine Restaurants
Praia da Pedra Rachada
A beautiful beach known for its unique rock formations and natural pools. A tranquil getaway perfect for families and nature lovers.
Natural Pools, Rock Formations, Snorkeling Spots, Peaceful Beach Walks, Beachfront Cafés
Praia do Ronco do Mar
A pristine beach offering stunning sunsets and an untouched natural environment. Attracts nature lovers and those looking for solitude away from the crowd.
Secluded Beaches, Sunset Views, Lighthouse, Wildlife Watching, Beach Camping
Praia do Maceió
A family-friendly beach with calm waters and amenities suitable for children. Popular among families and groups looking for safe and enjoyable beach experiences.
Shallow Waters, Beach Bars, Shady Palm Trees, Family Activities, Beach Volleyball
Praia da Barra Nova
Known for its lively atmosphere and supportive beach infrastructure. Popular for beach sports and social activities, making it ideal for group travelers.
Surfing Spots, Beach Bars, Live Music, Social Events, Outdoor Activities
Lagoinha
A picturesque village and beach area known for its natural beauty and laid-back vibe. Attractive for those seeking a quiet retreat with access to beautiful landscapes.
Lagoinha Dunes, Countryside Views, Local Fish Restaurants, Rural Tourism, Hiking Trails
Ponta Grossa
Famous for its dramatic cliffs and scenic views. Ideal for adventure seekers and photography enthusiasts looking for breathtaking landscapes.
Cliff Views, Hiking Routes, Waterfall Visit, Watchtower, Nature Walks

Understanding Airbnb License Requirements & STR Laws in Paracuru (2025)

While Paracuru, Ceará, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paracuru to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Paracuru (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Paracurubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Veríssimo Paracuru

Villa Veríssimo Paracuru

Entire Place • 4 bedrooms

$29,229
Revenue
51.3%
Occupancy
$123.88
Daily Rate
Villa Ligia Paracuru

Villa Ligia Paracuru

Entire Place • 4 bedrooms

$25,641
Revenue
48.9%
Occupancy
$113.53
Daily Rate
House c. Pool and Deck in Lagoon

House c. Pool and Deck in Lagoon

Entire Place • 4 bedrooms

$24,460
Revenue
71.5%
Occupancy
$85.95
Daily Rate
Paracuru-CE Maravilhosa Beach House

Paracuru-CE Maravilhosa Beach House

Entire Place • 7 bedrooms

$24,037
Revenue
23.3%
Occupancy
$279.89
Daily Rate
Casa Paracari em Paracuru-CE.

Casa Paracari em Paracuru-CE.

Entire Place • 7 bedrooms

$20,004
Revenue
31.4%
Occupancy
$224.60
Daily Rate
Casa Paracuru Ceara

Casa Paracuru Ceara

Entire Place • 3 bedrooms

$18,169
Revenue
52.1%
Occupancy
$192.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Paracuru (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Paracuru based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jules5$89,738754.97/5.0
Davi1$24,460104.90/5.0
Liduina1$24,03775.00/5.0
Host #661870591$20,00410.00/5.0
Cleverson1$18,16935.00/5.0
Bruna1$16,35064.83/5.0
Dalila3$14,5521094.76/5.0
Karla1$14,30554.40/5.0
Host #4521659291$10,98100.00/5.0
Morgana Mara10$10,560493.50/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paracuru.

Dive Deeper: Advanced Paracuru STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paracuru. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Paracuru Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Paracuru

  • The Paracuru Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.3% of the 111 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Paracuru, House properties are the most common (73%), reflecting the local real estate landscape.
  • Houses represent a significant 73% portion, catering likely to families or larger groups.
  • The presence of 14.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Paracuru Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Paracuru

  • The dominant room capacity in Paracuru is 2 bedrooms listings, making up 27% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 48.6% of the active Airbnb listings in Paracuru, indicating a high concentration in these sizes.
  • A significant 50.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paracuru.

Paracuru Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Paracuru

  • The most common guest capacity trend in Paracuru vacation rentals is listings accommodating 8+ guests (54.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Paracuru STR market, accounting for 70.3% of listings.
  • 71.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paracuru.
  • On average, properties in Paracuru are equipped to host 6.0 guests.

Paracuru Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Paracuru

  • The most common availability pattern in Paracuru falls within the 271-366 days range, representing 82.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Paracuru (51.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Paracuru Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.6%)

1 Night

36 listings

34.6% of total

2 Nights (43.3%)

2 Nights

45 listings

43.3% of total

3 Nights (4.8%)

3 Nights

5 listings

4.8% of total

4-6 Nights (1.9%)

4-6 Nights

2 listings

1.9% of total

7-29 Nights (1.9%)

7-29 Nights

2 listings

1.9% of total

30+ Nights (13.5%)

30+ Nights

14 listings

13.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Paracuru is 2 Nights, adopted by 43.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.9%) of the Paracuru Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.5%) caters to monthly stays (30+ nights) in Paracuru, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 43.3% of Paracuru hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paracuru.

Paracuru Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18.4%)

Flexible

14 listings

18.4% of total

Moderate (23.7%)

Moderate

18 listings

23.7% of total

Firm (34.2%)

Firm

26 listings

34.2% of total

Strict (23.7%)

Strict

18 listings

23.7% of total

Cancellation Policy Insights for Paracuru

  • The prevailing Airbnb cancellation policy trend in Paracuru is Firm, used by 34.2% of listings.
  • A majority (57.9%) of hosts in Paracuru utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.2% market standard in Paracuru.
  • Regularly review your cancellation policy against competitors and market demand shifts in Paracuru.

Paracuru STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Paracuru

  • The overall average booking lead time for vacation rentals in Paracuru is 43 days.
  • Guests book furthest in advance for stays during May (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (48 days avg.) sees the longest lead times, while Summer (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Paracuru.
  • Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Paracuru averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Paracuru (2025)

Amenity Prevalence

Amenity Insights for Paracuru

  • Essential amenities in Paracuru that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, TV, BBQ grill are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Paracuru.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Paracuru: Kitchen, Free parking on premises.
  • Prioritize adding missing essentials: Kitchen, Free parking on premises.
  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Paracuru to stay competitive.

Paracuru Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Paracuru

  • The typical guest profile for Airbnb in Paracuru consists of primarily domestic travelers (92%), often arriving from nearby Fortaleza, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 91.7% of guests.
  • Key international markets include Brazil (91.7%) and France (2.1%).
  • Top languages spoken are Portuguese (49.6%) followed by English (21.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Fortaleza and Ceará.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Paracuru Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Aquiraz1,040$866$122.1932%
Trairi228$836$142.3026%
Amontada187$813$129.5328%
Itarema46$789$148.6224%
Jijoca de Jericoacoara486$779$97.3232%
São Gonçalo do Amarante182$773$158.2826%
Cruz190$755$141.0728%
Guaramiranga231$750$118.2227%
Caucaia632$707$96.5432%
Pacoti38$672$127.3523%

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