Mulungu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ceará, Brazil
Is Airbnb profitable in Mulungu in 2025? Explore comprehensive Airbnb analytics for Mulungu, Ceará, Brazil to uncover income potential. This 2025 STR market report for Mulungu, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 75 active listings.
Whether you're considering an Airbnb investment in Mulungu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mulungu Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mulungu Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mulungu (2025)
Understanding the monthly revenue variations for Airbnb listings in Mulungu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mulungu is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mulungu across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,543+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,036 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $528 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $194, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mulungu
Mulungu Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mulungu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mulungu:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mulungu
Average Daily Rate (ADR) Airbnb Trends in Mulungu (2025)
Effective short term rental pricing strategy in Mulungu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mulungu typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $231+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Mulungu
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Airbnb Seasonality Analysis & Trends in Mulungu (2025)
Peak Season (March, April, December)
- Revenue averages $890 per month
- Occupancy rates average 27.1%
- Daily rates average $110
Shoulder Season
- Revenue averages $714 per month
- Occupancy maintains around 24.7%
- Daily rates hold near $108
Low Season (September, October, November)
- Revenue drops to average $562 per month
- Occupancy decreases to average 25.2%
- Daily rates adjust to average $105
Seasonality Insights for Mulungu
- The Airbnb seasonality in Mulungu shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mulungu's highest earning potential, with monthly revenues capable of climbing to $1,008, occupancy reaching a high of 30.4%, and ADRs peaking at $112.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $528, occupancy could drop to 19.7%, and ADRs may adjust down to $105.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mulungu.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mulungu seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mulungu (2025)
Exploring the top neighborhoods for short-term rentals in Mulungu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia da Redonda | Known for its stunning cliffs and natural pools, this beach attracts tourists looking for a relaxing getaway and scenic views. | Natural pools, Cliff viewpoints, Local seafood restaurants, Sunset views |
| Praia de Ponta Grossa | A beautiful and tranquil beach that offers opportunities for relaxation and adventure; popular with ecotourism and beach lovers. | Clear waters, Dune landscapes, Water sports, Lush surroundings |
| Serra de Guaramiranga | Located in the cool mountains, it's ideal for visitors seeking a cooler climate and lush nature; known for eco-lodges and cultural festivals. | Hiking trails, Local crafts, Cultural festivals, Botanical gardens |
| Canoa Quebrada | Famous for its picturesque cliffs and vibrant nightlife. A hotspot for tourists wanting both relaxation during the day and entertainment at night. | Cliffside views, Nightlife bars, Kite surfing, Local artisan shops |
| Morrinhos Beach | A more secluded beach known for its tranquility, perfect for families and those wanting to escape the crowds. | Calm waters, Secluded atmosphere, Local fishing |
| Mundau Lagoon | Famous for its beautiful lagoon, where visitors can enjoy water activities and see traditional local lifestyle. | Kayaking, Fishing, Local cuisine, Natural beauty |
| Barra Nova | A beach town that offers beautiful scenery and a laid-back atmosphere, perfect for families and couples. | Beachfront activities, Local markets, Fishing docks |
| Natal do Maranhão | Known for its rich cultural heritage and beautiful landscapes, this area attracts those looking for an authentic northeast Brazilian experience. | Cultural events, Local cuisine, Historic architecture |
Understanding Airbnb License Requirements & STR Laws in Mulungu (2025)
With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Mulungu. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mulungu to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 12% licensed listings)
Top Performing Airbnb Properties in Mulungu (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mulungubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa encanto
Entire Place • 4 bedrooms
Rustic House in Serra de Mulungu by Carpediem
Entire Place • 3 bedrooms
Casa Eco Sítio Tupã near Guaramiranga
Entire Place • 3 bedrooms
rustic house my dream
Entire Place • 4 bedrooms
Quinta do Mulungu - Carlos Otávio
Entire Place • 4 bedrooms
Casa na serra de Mulungu
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mulungu (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mulungu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gleison | 12 | $90,334 | 117 | 4.88/5.0 |
| Marcela | 1 | $23,729 | 23 | 4.91/5.0 |
| Carpediem Homes | 1 | $22,591 | 3 | 4.00/5.0 |
| Ricardo | 1 | $18,454 | 88 | 4.92/5.0 |
| Daniel | 2 | $17,351 | 11 | 5.00/5.0 |
| Carlos | 1 | $15,116 | 36 | 5.00/5.0 |
| Host #535161979 | 1 | $14,719 | 1 | N/A/5.0 |
| Paulo Rafael Tabosa | 1 | $11,089 | 25 | 4.80/5.0 |
| Mônica | 1 | $10,331 | 39 | 4.95/5.0 |
| Fátima | 1 | $10,275 | 3 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mulungu.
Dive Deeper: Advanced Mulungu STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mulungu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMulungu Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mulungu
- The Mulungu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.3% of the 75 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mulungu, House properties are the most common (58.7%), reflecting the local real estate landscape.
- Houses represent a significant 58.7% portion, catering likely to families or larger groups.
- The presence of 29.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.0%) offer potential for unique stay experiences.
Mulungu Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mulungu
- The dominant room capacity in Mulungu is 1 bedroom listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 49.3% of the active Airbnb listings in Mulungu, indicating a high concentration in these sizes.
- A significant 49.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mulungu.
Mulungu Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mulungu
- The most common guest capacity trend in Mulungu vacation rentals is listings accommodating 8+ guests (46.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Mulungu STR market, accounting for 62.7% of listings.
- 54.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mulungu.
- On average, properties in Mulungu are equipped to host 5.3 guests.
Mulungu Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mulungu
- The most common availability pattern in Mulungu falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Mulungu (48%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mulungu Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
34.3% of total
2 Nights
28 listings
40% of total
30+ Nights
18 listings
25.7% of total
Key Insights
- The most prevalent minimum stay requirement in Mulungu is 2 Nights, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.3%) of the Mulungu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25.7%) caters to monthly stays (30+ nights) in Mulungu, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40% of Mulungu hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mulungu.
Mulungu Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
23 listings
38.3% of total
Moderate
7 listings
11.7% of total
Firm
7 listings
11.7% of total
Strict
23 listings
38.3% of total
Cancellation Policy Insights for Mulungu
- The prevailing Airbnb cancellation policy trend in Mulungu is Flexible, used by 38.3% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38.3% market standard in Mulungu.
- With 38.3% using Strict terms, this is a viable option in Mulungu, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mulungu.
Mulungu STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mulungu
- The overall average booking lead time for vacation rentals in Mulungu is 48 days.
- Guests book furthest in advance for stays during October (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (59 days avg.) sees the longest lead times, while Summer (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Mulungu.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Mulungu averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mulungu (2025)
Amenity Prevalence
Amenity Insights for Mulungu
- Essential amenities in Mulungu that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mulungu: Free parking on premises, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mulungu to stay competitive.
Mulungu Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mulungu
- The typical guest profile for Airbnb in Mulungu consists of primarily domestic travelers (100%), often arriving from nearby Fortaleza, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are Portuguese (51.6%) followed by English (29.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Fortaleza and Ceará.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mulungu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fortim | 131 | $873 | $267.93 | 22% |
| Aquiraz | 1,148 | $804 | $131.19 | 30% |
| Trairi | 260 | $714 | $142.94 | 24% |
| Amontada | 215 | $693 | $131.56 | 25% |
| São Gonçalo do Amarante | 209 | $681 | $172.84 | 24% |
| Guaramiranga | 246 | $655 | $120.43 | 24% |
| Pacoti | 46 | $626 | $122.91 | 22% |
| Caucaia | 734 | $619 | $98.02 | 30% |
| Fortaleza | 2,749 | $516 | $53.30 | 43% |
| Beberibe | 169 | $483 | $109.79 | 23% |