Icapuí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ceará, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Icapuí in 2025? Explore comprehensive Airbnb analytics for Icapuí, Ceará, Brazil to uncover income potential. This 2025 STR market report for Icapuí, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 140 active listings.

Whether you're considering an Airbnb investment in Icapuí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Icapuí Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Icapuí Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$79
The average rental revenue earned for an occupied room per day in Icapuí.
Occupancy Rate(?)
24.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,000
Typical annual income for an Airbnb listing in Icapuí. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.2%
Significant decrease (-16.2%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Icapuí.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Icapuí.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
140
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Icapuí (2025)

Understanding the monthly revenue variations for Airbnb listings in Icapuí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Icapuí is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Icapuí across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,645+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,058 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $456 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $187, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Icapuí

Icapuí Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Icapuí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Icapuí:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Icapuí

Average Daily Rate (ADR) Airbnb Trends in Icapuí (2025)

Effective short term rental pricing strategy in Icapuí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Icapuí typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $147+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
  • Typical properties (Median) charge around $58 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Icapuí

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Airbnb Seasonality Analysis & Trends in Icapuí (2025)

Peak Season (June, December, January)
  • Revenue averages $925 per month
  • Occupancy rates average 30.5%
  • Daily rates average $83
Shoulder Season
  • Revenue averages $717 per month
  • Occupancy maintains around 25.6%
  • Daily rates hold near $81
Low Season (February, September, October)
  • Revenue drops to average $519 per month
  • Occupancy decreases to average 23.5%
  • Daily rates adjust to average $79

Seasonality Insights for Icapuí

  • The Airbnb seasonality in Icapuí shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Icapuí's highest earning potential, with monthly revenues capable of climbing to $981, occupancy reaching a high of 32.5%, and ADRs peaking at $85.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $487, occupancy could drop to 19.8%, and ADRs may adjust down to $75.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Icapuí.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Icapuí seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Icapuí (2025)

Exploring the top neighborhoods for short-term rentals in Icapuí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Praia de Icapuí
Famous for its stunning beaches and clear waters, attracting both local and international tourists seeking a tranquil getaway.
Praia da Barra, Praia do Ceará, Lagoa do Cauípe, Caminho da Praia, Praia do Coqueiro
Pontal do Icapuí
Known for its picturesque landscape and proximity to the ocean, making it ideal for eco-tourism and relaxation.
Morro do Pontal, Casa de Farinha, Praia do Araçatuba, Riacho do Pontal
Canoa Quebrada
A nearby famous beach destination renowned for its vibrant nightlife, beautiful cliffs, and water sports.
Broadway Street, Cliffs of Canoa Quebrada, Canoa Quebrada Beach, Kite Surfing Spots
Bela Vista
A residential area that provides a local experience with easy access to beaches and local culture.
Local markets, Cultural events, Community gatherings
Quixaba
A quiet area favored by those looking to escape the tourist crowds, offering pristine beaches and local charm.
Quixaba Beach, Nearby fishing villages, Outdoor activities
Catuama
A lesser-known gem with beautiful natural vistas, appealing to nature lovers and tranquility seekers.
Natural reserves, Riverside activities, Fishing spots
Morro Branco
Known for its unique sandstone cliffs and natural beauty, drawing in tourists passionate about nature and landscapes.
Morro Branco Beach, Cliffs and dunes, Adventure sports
Jericoacoara
While a bit farther, it's an iconic destination with stunning landscapes, perfect for travelers wanting a unique adventure experience.
Duna do Por do Sol, Praia da Pedra Furada, Kite surfing opportunities, Lagoa do Paraíso

Understanding Airbnb License Requirements & STR Laws in Icapuí (2025)

While Icapuí, Ceará, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Icapuí to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Icapuí (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Icapuíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Gaya - Beach of Picos

Casa Gaya - Beach of Picos

Entire Place • 6 bedrooms

$28,509
Revenue
37.6%
Occupancy
$241.10
Daily Rate
Hygge Beach House

Hygge Beach House

Entire Place • 2 bedrooms

$25,410
Revenue
39.6%
Occupancy
$114.62
Daily Rate
Casa DaRedonda - Dream Home in Fisherman's Village

Casa DaRedonda - Dream Home in Fisherman's Village

Entire Place • 5 bedrooms

$24,411
Revenue
43.3%
Occupancy
$159.38
Daily Rate
Casa Mandakarú - Comfort, nature and sea view

Casa Mandakarú - Comfort, nature and sea view

Entire Place • 3 bedrooms

$20,105
Revenue
42.8%
Occupancy
$118.54
Daily Rate
1 Min a Foot Beach! Casa Aconchegante e Ampla!

1 Min a Foot Beach! Casa Aconchegante e Ampla!

Entire Place • 4 bedrooms

$19,751
Revenue
41.2%
Occupancy
$109.95
Daily Rate
Vila Picos, Icapuí (CE)

Vila Picos, Icapuí (CE)

Entire Place • 3 bedrooms

$19,506
Revenue
36.3%
Occupancy
$202.23
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Icapuí (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Icapuí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Francisco4$52,3491264.91/5.0
Ana Paula3$41,314183.19/5.0
Adrian2$38,872954.88/5.0
Diego9$29,076171.64/5.0
Fernando1$28,509164.94/5.0
Vera Maia2$27,554225.00/5.0
Geísa1$25,410144.93/5.0
Carina4$25,325524.88/5.0
Gloria1$24,411924.97/5.0
Alexandre2$23,0391474.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Icapuí.

Dive Deeper: Advanced Icapuí STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Icapuí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Icapuí Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Icapuí

  • The Icapuí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 140 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Icapuí, House properties are the most common (76.4%), reflecting the local real estate landscape.
  • Houses represent a significant 76.4% portion, catering likely to families or larger groups.
  • The presence of 15.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 2.1%) offer potential for unique stay experiences.

Icapuí Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Icapuí

  • The dominant room capacity in Icapuí is 1 bedroom listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.4% of the active Airbnb listings in Icapuí, indicating a high concentration in these sizes.
  • A significant 34.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Icapuí.

Icapuí Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Icapuí

  • The most common guest capacity trend in Icapuí vacation rentals is listings accommodating 8+ guests (30.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Icapuí STR market, accounting for 49.3% of listings.
  • 49.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Icapuí.
  • On average, properties in Icapuí are equipped to host 5.3 guests.

Icapuí Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Icapuí

  • The most common availability pattern in Icapuí falls within the 271-366 days range, representing 74.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Icapuí (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Icapuí Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.8%)

1 Night

52 listings

38.8% of total

2 Nights (45.5%)

2 Nights

61 listings

45.5% of total

3 Nights (0.7%)

3 Nights

1 listings

0.7% of total

4-6 Nights (1.5%)

4-6 Nights

2 listings

1.5% of total

30+ Nights (13.4%)

30+ Nights

18 listings

13.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Icapuí is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.3%) of the Icapuí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.4%) caters to monthly stays (30+ nights) in Icapuí, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of Icapuí hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Icapuí.

Icapuí Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.5%)

Flexible

26 listings

25.5% of total

Moderate (18.6%)

Moderate

19 listings

18.6% of total

Firm (21.6%)

Firm

22 listings

21.6% of total

Strict (34.3%)

Strict

35 listings

34.3% of total

Cancellation Policy Insights for Icapuí

  • The prevailing Airbnb cancellation policy trend in Icapuí is Strict, used by 34.3% of listings.
  • A majority (55.9%) of hosts in Icapuí utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.3% market standard in Icapuí.
  • With 34.3% using Strict terms, this is a viable option in Icapuí, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Icapuí.

Icapuí STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Icapuí

  • The overall average booking lead time for vacation rentals in Icapuí is 40 days.
  • Guests book furthest in advance for stays during December (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (46 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Icapuí.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Icapuí averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Icapuí (2025)

Amenity Prevalence

Amenity Insights for Icapuí

  • Essential amenities in Icapuí that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Dishes and silverware, Patio or balcony are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Icapuí: Wifi, Kitchen.
  • Prioritize adding missing essentials: Wifi, Kitchen.
  • Consider adding popular differentiators like Essentials or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Icapuí to stay competitive.

Icapuí Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Icapuí

  • The typical guest profile for Airbnb in Icapuí consists of primarily domestic travelers (94%), often arriving from nearby Fortaleza, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 93.5% of guests.
  • Key international markets include Brazil (93.5%) and France (1.6%).
  • Top languages spoken are Portuguese (45.2%) followed by English (27.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Fortaleza and Ceará.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Icapuí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fortim98$1,069$252.1423%
Aquiraz1,040$866$122.1932%
São Gonçalo do Amarante182$773$158.2826%
Guaramiranga231$750$118.2227%
Caucaia632$707$96.5432%
Pacoti38$672$127.3523%
Fortaleza2,503$550$49.5144%
Beberibe142$540$97.0626%
Baturité25$531$75.2432%
Mulungu59$479$93.9521%

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