Vera Cruz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bahia, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vera Cruz in 2025? Explore comprehensive Airbnb analytics for Vera Cruz, Bahia, Brazil to uncover income potential. This 2025 STR market report for Vera Cruz, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 229 active listings.

Whether you're considering an Airbnb investment in Vera Cruz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vera Cruz Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vera Cruz Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$110
The average rental revenue earned for an occupied room per day in Vera Cruz.
Occupancy Rate(?)
24.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,939
Typical annual income for an Airbnb listing in Vera Cruz. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.8%
Strong growth (15.8%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Vera Cruz.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Vera Cruz.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
229
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vera Cruz (2025)

Understanding the monthly revenue variations for Airbnb listings in Vera Cruz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vera Cruz is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vera Cruz across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,812+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,031 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $482 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $229, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vera Cruz

Vera Cruz Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vera Cruz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vera Cruz:

  • Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vera Cruz

Average Daily Rate (ADR) Airbnb Trends in Vera Cruz (2025)

Effective short term rental pricing strategy in Vera Cruz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vera Cruz typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $156 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $46 per night.

Average Daily Rate (ADR) Trend by Month in Vera Cruz

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Airbnb Seasonality Analysis & Trends in Vera Cruz (2025)

Peak Season (January, December, March)
  • Revenue averages $1,172 per month
  • Occupancy rates average 31.8%
  • Daily rates average $118
Shoulder Season
  • Revenue averages $735 per month
  • Occupancy maintains around 24.3%
  • Daily rates hold near $119
Low Season (May, June, September)
  • Revenue drops to average $543 per month
  • Occupancy decreases to average 17.2%
  • Daily rates adjust to average $122

Seasonality Insights for Vera Cruz

  • The Airbnb seasonality in Vera Cruz shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vera Cruz's highest earning potential, with monthly revenues capable of climbing to $1,493, occupancy reaching a high of 40.5%, and ADRs peaking at $124.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $502, occupancy could drop to 11.8%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vera Cruz.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vera Cruz seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vera Cruz (2025)

Exploring the top neighborhoods for short-term rentals in Vera Cruz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historical center of Vera Cruz is rich in colonial architecture and cultural heritage. It's a prime location for tourists interested in history and local culture.
São João Batista Fortress, Museu Histórico de Vera Cruz, Praça da Independência, Teatro Municipal, Catedral de Nossa Senhora da Conceição
Praia de São Lázaro
A beautiful beach area known for its clear waters and vibrant local life. Ideal for beach-goers and those looking for a relaxing getaway.
Praia de São Lázaro, local seafood restaurants, beach bars, water sports activities, sunset views
Canoa Quebrada
A popular destination for ecotourism and adventure activities like hiking and water sports. Appeals to younger crowds and those seeking adventure in nature.
dune trekking, kite surfing, local music and nightlife, traditional fishing villages
Ilha de Maré
An idyllic island perfect for those looking for seclusion with beautiful beaches and nature. A great spot for couples and families.
tranquil beaches, snorkeling spots, traditional local cuisine, hiking trails
Corredor da Vitória
A lively neighborhood with shops, cafes, and street life. Great for urban explorers and foodies looking to experience local flavors.
Mercado do Livramento, restaurants and bars, artisanal shops, weekly local markets
Tamarindo
A beach area popular among tourists for its lively atmosphere and beach activities. It's a favorite spot for families and groups of friends.
water sports, beach volleyball, bars and live music, family-friendly resorts
Mar Grande
Another beautiful beach area, less commercialized, ideal for those looking for a more relaxed atmosphere away from the crowds.
quiet beaches, local fishing activities, eco tours, traditional local houses
Lagoa do Olho d'Água
A picturesque lagoon area perfect for relaxation and nature activities. Attractive to nature lovers and those seeking tranquility.
birdwatching, nature walks, small cozy eateries, camping spots

Understanding Airbnb License Requirements & STR Laws in Vera Cruz (2025)

While Vera Cruz, Bahia, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vera Cruz to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Vera Cruz (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vera Cruzbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa de Praia no Condomínio da Penha

Casa de Praia no Condomínio da Penha

Entire Place • 9 bedrooms

$36,962
Revenue
28.9%
Occupancy
$468.41
Daily Rate
Casa pé na areia 6 suites Praia priv. Cacha Pregos

Casa pé na areia 6 suites Praia priv. Cacha Pregos

Entire Place • 6 bedrooms

$34,434
Revenue
36.9%
Occupancy
$256.87
Daily Rate
Seafront house, Swimming pool, 5 suites, Itaparica Island

Seafront house, Swimming pool, 5 suites, Itaparica Island

Entire Place • 5 bedrooms

$33,846
Revenue
29.6%
Occupancy
$246.33
Daily Rate
Casa agradável à beira-mar

Casa agradável à beira-mar

Entire Place • 6 bedrooms

$25,310
Revenue
31.8%
Occupancy
$274.53
Daily Rate
Casa Ampla 7/4, Itaparica Island - Casa Bela Orixás

Casa Ampla 7/4, Itaparica Island - Casa Bela Orixás

Entire Place • 7 bedrooms

$22,994
Revenue
48.0%
Occupancy
$144.88
Daily Rate
Casa Mar da Penha

Casa Mar da Penha

Entire Place • 3 bedrooms

$21,750
Revenue
28.5%
Occupancy
$282.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vera Cruz (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vera Cruz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #989424501$36,96210.00/5.0
Arthur1$34,434185.00/5.0
Sergio1$33,846344.97/5.0
Cynthia6$29,589523.26/5.0
Host #2294096662$26,01200.00/5.0
Host #247915451$25,31000.00/5.0
Maria Maurina1$22,99445.00/5.0
Host #3702898121$21,75010.00/5.0
Nilson Rios1$21,281794.94/5.0
Rodrigo1$20,978135.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vera Cruz.

Dive Deeper: Advanced Vera Cruz STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vera Cruz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vera Cruz Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vera Cruz

  • The Vera Cruz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 229 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vera Cruz, House properties are the most common (86%), reflecting the local real estate landscape.
  • Houses represent a significant 86% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 3.0%) offer potential for unique stay experiences.

Vera Cruz Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vera Cruz

  • The dominant room capacity in Vera Cruz is 3 bedrooms listings, making up 25.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 46.3% of the active Airbnb listings in Vera Cruz, indicating a high concentration in these sizes.
  • A significant 66.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vera Cruz.

Vera Cruz Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vera Cruz

  • The most common guest capacity trend in Vera Cruz vacation rentals is listings accommodating 8+ guests (65.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Vera Cruz STR market, accounting for 76.0% of listings.
  • 77.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vera Cruz.
  • On average, properties in Vera Cruz are equipped to host 6.7 guests.

Vera Cruz Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vera Cruz

  • The most common availability pattern in Vera Cruz falls within the 271-366 days range, representing 85.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Vera Cruz (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vera Cruz Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.6%)

1 Night

47 listings

21.6% of total

2 Nights (28.9%)

2 Nights

63 listings

28.9% of total

3 Nights (18.8%)

3 Nights

41 listings

18.8% of total

4-6 Nights (10.1%)

4-6 Nights

22 listings

10.1% of total

7-29 Nights (1.8%)

7-29 Nights

4 listings

1.8% of total

30+ Nights (18.8%)

30+ Nights

41 listings

18.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Vera Cruz is 2 Nights, adopted by 28.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.8%) caters to monthly stays (30+ nights) in Vera Cruz, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 28.9% of Vera Cruz hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vera Cruz.

Vera Cruz Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (22.7%)

Flexible

30 listings

22.7% of total

Moderate (21.2%)

Moderate

28 listings

21.2% of total

Firm (23.5%)

Firm

31 listings

23.5% of total

Strict (32.6%)

Strict

43 listings

32.6% of total

Cancellation Policy Insights for Vera Cruz

  • The prevailing Airbnb cancellation policy trend in Vera Cruz is Strict, used by 32.6% of listings.
  • A majority (56.1%) of hosts in Vera Cruz utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32.6% market standard in Vera Cruz.
  • With 32.6% using Strict terms, this is a viable option in Vera Cruz, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vera Cruz.

Vera Cruz STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vera Cruz

  • The overall average booking lead time for vacation rentals in Vera Cruz is 44 days.
  • Guests book furthest in advance for stays during January (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (50 days avg.) sees the longest lead times, while Summer (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Vera Cruz.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Vera Cruz averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vera Cruz (2025)

Amenity Prevalence

Amenity Insights for Vera Cruz

  • Essential amenities in Vera Cruz that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vera Cruz: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vera Cruz to stay competitive.

Vera Cruz Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vera Cruz

  • The typical guest profile for Airbnb in Vera Cruz consists of primarily domestic travelers (88%), often arriving from nearby Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 87.9% of guests.
  • Key international markets include Brazil (87.9%) and France (2.1%).
  • Top languages spoken are Portuguese (47.2%) followed by English (24.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Salvador and Bahia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vera Cruz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mata de São João1,374$1,177$200.9228%
Camaçari1,892$839$164.6927%
Lauro de Freitas280$721$92.8135%
Itacaré730$659$87.5836%
Cairu769$633$87.4535%
Maraú865$572$142.7327%
Salvador5,045$527$61.6839%
Ilhéus686$446$86.0230%
Entre Rios152$430$120.9622%
Uruçuca186$388$84.7627%

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