Maragogi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alagoas, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Maragogi in 2025? Explore comprehensive Airbnb analytics for Maragogi, Alagoas, Brazil to uncover income potential. This 2025 STR market report for Maragogi, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 737 active listings.

Whether you're considering an Airbnb investment in Maragogi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maragogi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Maragogi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$109
The average rental revenue earned for an occupied room per day in Maragogi.
Occupancy Rate(?)
30.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,839
Typical annual income for an Airbnb listing in Maragogi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.1%
Positive growth (1.1%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Maragogi.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Maragogi.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
737
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Maragogi (2025)

Understanding the monthly revenue variations for Airbnb listings in Maragogi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maragogi is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maragogi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,793+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,336 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $665 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $282, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Maragogi

Maragogi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Maragogi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maragogi:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Maragogi

Average Daily Rate (ADR) Airbnb Trends in Maragogi (2025)

Effective short term rental pricing strategy in Maragogi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maragogi typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $219+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $123 or more.
  • Typical properties (Median) charge around $71 per night.
  • Entry-level properties (Bottom 25%) earn around $44 per night.

Average Daily Rate (ADR) Trend by Month in Maragogi

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Airbnb Seasonality Analysis & Trends in Maragogi (2025)

Peak Season (January, December, April)
  • Revenue averages $1,607 per month
  • Occupancy rates average 39.7%
  • Daily rates average $123
Shoulder Season
  • Revenue averages $1,142 per month
  • Occupancy maintains around 32.0%
  • Daily rates hold near $110
Low Season (August, September, November)
  • Revenue drops to average $976 per month
  • Occupancy decreases to average 31.0%
  • Daily rates adjust to average $107

Seasonality Insights for Maragogi

  • The Airbnb seasonality in Maragogi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Maragogi's highest earning potential, with monthly revenues capable of climbing to $2,137, occupancy reaching a high of 52.8%, and ADRs peaking at $133.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $962, occupancy could drop to 27.9%, and ADRs may adjust down to $104.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maragogi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Maragogi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Maragogi (2025)

Exploring the top neighborhoods for short-term rentals in Maragogi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Praia de Maragogi
One of the most stunning beaches in Brazil, known for its crystal-clear waters and natural pools. A perfect spot for beach lovers and water activities, attracting both families and adventure seekers.
Natural Pools, Praia de Barra Grande, Water sports activities, Local seafood restaurants, Sunset views
Ponta do Mangue
A tranquil area known for its beautiful coastline and less crowded beaches. Ideal for tourists looking for relaxation and natural beauty, making it a popular choice for those wanting a peaceful stay.
Ponta do Mangue Beach, Corais de Maragogi, Kayaking opportunities, Nature walks, Local artisan shops
Antunes Beach
Renowned for its stunning scenery and vibrant marine life. Popular among young travelers looking for a picturesque beach experience with opportunities for snorkeling and beach parties.
Antunes Beach, Snorkeling, Beach bars, Natural pools, Scenic views
Peroba Beach
A relaxing destination with a laid-back vibe, perfect for families and those wanting to enjoy the Brazilian sun. Close to nature and local culture, it provides a cozy atmosphere for vacationers.
Peroba Beach, Cultural experiences, Eco-tourism, Local markets, Relaxation spots
Maragogi City Center
The heart of Maragogi, offering easy access to local amenities, shops, and restaurants. A great place for guests who wish to explore the local culture and enjoy the convenience of urban living.
Local restaurants, Cultural sites, Shopping areas, Nightlife, Events and festivals
Barra do Camaragibe
A pristine beach area known for its untouched nature and serene atmosphere. Suitable for eco-tourism and those seeking a more private and secluded getaway.
Barra do Camaragibe Beach, Nature reserves, Wildlife watching, Kayaking, Small fishing villages
Boca da Barra
Known for its unique landscapes and tranquility, this area attracts tourists wishing to escape the hustle and bustle and immerse themselves in nature and peace.
Boca da Barra Beach, Wild beaches, Nature trails, Sunset spots, Local fishing
Praia do São José da Coroa Grande
A beautiful beach that is less commercialized, providing a perfect getaway for those wanting to enjoy nature and local experiences without the crowds.
São José Beach, Local fishing culture, Secluded spots, Nature exploration, Peaceful environment

Understanding Airbnb License Requirements & STR Laws in Maragogi (2025)

While Maragogi, Alagoas, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maragogi to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Maragogi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Maragogibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa de Alto Padrão 6 Bedrooms Foot in the Sand

Casa de Alto Padrão 6 Bedrooms Foot in the Sand

Entire Place • 6 bedrooms

$265,194
Revenue
58.6%
Occupancy
$1002.79
Daily Rate
Ampla casa na beira mar de Maragogi

Ampla casa na beira mar de Maragogi

Entire Place • 6 bedrooms

$139,417
Revenue
80.8%
Occupancy
$448.47
Daily Rate
House with 4 suites plus one bedroom in Maragogi

House with 4 suites plus one bedroom in Maragogi

Entire Place • 5 bedrooms

$86,711
Revenue
54.0%
Occupancy
$454.38
Daily Rate
Casa de Alto Luxo in Maragoggi, 5 suites on the Beach

Casa de Alto Luxo in Maragoggi, 5 suites on the Beach

Entire Place • 5 bedrooms

$79,344
Revenue
34.9%
Occupancy
$927.98
Daily Rate
Casa Pouso das Fadas included Chef & Arrumadeira

Casa Pouso das Fadas included Chef & Arrumadeira

Entire Place • 5 bedrooms

$75,429
Revenue
66.4%
Occupancy
$318.92
Daily Rate
Casa Temporada Maragogi/AL - Praia de Antunes

Casa Temporada Maragogi/AL - Praia de Antunes

Entire Place • 4 bedrooms

$74,207
Revenue
75.0%
Occupancy
$250.18
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Maragogi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Maragogi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alexandre5$484,944302.98/5.0
Marcelo3$181,027824.95/5.0
Patricia6$117,414872.48/5.0
Maria Claudia4$93,218864.94/5.0
Riva7$92,83318834.96/5.0
Ricardo1$86,71165.00/5.0
Elias Patrick3$78,440624.86/5.0
Gilda1$75,429754.92/5.0
Adams Paulo1$74,207215.00/5.0
Marcos15$63,573810.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maragogi.

Dive Deeper: Advanced Maragogi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maragogi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Maragogi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Maragogi

  • The Maragogi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.5% of the 737 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Maragogi, House properties are the most common (57.3%), reflecting the local real estate landscape.
  • Houses represent a significant 57.3% portion, catering likely to families or larger groups.
  • The presence of 15.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 2.0%) offer potential for unique stay experiences.

Maragogi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Maragogi

  • The dominant room capacity in Maragogi is 2 bedrooms listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 50.2% of the active Airbnb listings in Maragogi, indicating a high concentration in these sizes.
  • A significant 41.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maragogi.

Maragogi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Maragogi

  • The most common guest capacity trend in Maragogi vacation rentals is listings accommodating 8+ guests (39.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Maragogi STR market, accounting for 53.8% of listings.
  • 58.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maragogi.
  • On average, properties in Maragogi are equipped to host 5.5 guests.

Maragogi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Maragogi

  • The most common availability pattern in Maragogi falls within the 271-366 days range, representing 67% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Maragogi (33.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Maragogi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.8%)

1 Night

152 listings

21.8% of total

2 Nights (36.2%)

2 Nights

252 listings

36.2% of total

3 Nights (8.3%)

3 Nights

58 listings

8.3% of total

4-6 Nights (2.6%)

4-6 Nights

18 listings

2.6% of total

7-29 Nights (0.4%)

7-29 Nights

3 listings

0.4% of total

30+ Nights (30.7%)

30+ Nights

214 listings

30.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Maragogi is 2 Nights, adopted by 36.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (30.7%) caters to monthly stays (30+ nights) in Maragogi, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 36.2% of Maragogi hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maragogi.

Maragogi Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

7 listings

1.3% of total

Non-refundable

2 listings

0.4% of total

Refundable

1 listings

0.2% of total

Flexible (23.9%)

Flexible

131 listings

23.9% of total

Moderate (15.2%)

Moderate

83 listings

15.2% of total

Firm (21.4%)

Firm

117 listings

21.4% of total

Strict (37.7%)

Strict

206 listings

37.7% of total

Cancellation Policy Insights for Maragogi

  • The prevailing Airbnb cancellation policy trend in Maragogi is Strict, used by 37.7% of listings.
  • A majority (59.1%) of hosts in Maragogi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.7% market standard in Maragogi.
  • With 37.7% using Strict terms, this is a viable option in Maragogi, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Maragogi.

Maragogi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Maragogi

  • The overall average booking lead time for vacation rentals in Maragogi is 57 days.
  • Guests book furthest in advance for stays during December (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (63 days avg.) sees the longest lead times, while Summer (46 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Maragogi.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 63 days) to capture early planners.
  • Monitor your own booking lead times against these Maragogi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Maragogi (2025)

Amenity Prevalence

Amenity Insights for Maragogi

  • Essential amenities in Maragogi that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Maragogi: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Maragogi to stay competitive.

Maragogi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Maragogi

  • The typical guest profile for Airbnb in Maragogi consists of primarily domestic travelers (89%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 89.3% of guests.
  • Key international markets include Brazil (89.3%) and Argentina (4.5%).
  • Top languages spoken are Portuguese (53.7%) followed by English (24.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Pernambuco.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Maragogi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Passo de Camaragibe120$2,292$385.6928%
Sirinhaém38$1,591$182.6031%
Porto de Pedras356$1,250$163.1734%
São Miguel dos Milagres421$1,000$158.9831%
Ipojuca3,394$903$118.1536%
Barra de São Miguel394$864$151.0527%
Tamandaré1,101$853$141.6729%
Paripueira147$803$146.1327%
Japaratinga137$802$115.6327%
Chã Grande32$743$137.7022%

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