Airbnb Market Analytics, Statistics and Data in Shoalhaven City Council, New South Wales, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Shoalhaven City Council? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Shoalhaven City Council:
How much do Airbnb hosts make on average per month in Shoalhaven City Council?
The short-term rental market in Shoalhaven City Council shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,911 per month
- Strong performing properties (top 25%) make $5,651 or more
- Best-in-class properties (top 10%) achieve $10,124+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,425
Revenue Variations by Month
Occupancy Rates Throughout the Year in Shoalhaven City Council
The market in Shoalhaven City Council shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 31% occupancy rates
- Strong performing properties (top 25%) achieve 52% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Shoalhaven City Council
Daily rates in Shoalhaven City Council vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $307 per night
- Strong performing properties (top 25%) secure $457 or more
- Best-in-class properties (top 10%) pull in $674+ per night
- Entry-level properties (bottom 25%) earn around $198
Daily Rate Variations by Month
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Seasonality patterns in Shoalhaven City Council
Peak Season (January, December, March)
- Revenue peaks at $6162.62 per month
- Occupancy rates reach 45.49%
- Daily rates average $446.08
Shoulder Season
- Revenue averages $4393.61 per month
- Occupancy maintains 35.53%
- Daily rates hold at $368.28
Low Season (September, July, August)
- Revenue drops to $3135.26 per month
- Occupancy decreases to 28.91%
- Daily rates adjust to $332.52
Is it still profitable to do Airbnb in Shoalhaven City Council in 2025?
Yes! Shoalhaven City Council demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and strong monthly revenue averaging $4394 and As a mature market with 1147 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Shoalhaven City Council
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Jervis Bay | Renowned for its stunning beaches and clear waters, Jervis Bay is a popular destination for those seeking a beach getaway. With attractions like Hyams Beach and Booderee National Park, it's perfect for nature lovers and families alike. | Hyams Beach, Booderee National Park, Jervis Bay Marine Park, Green Patch Beach, Cape St George Lighthouse |
| Ulladulla | A charming coastal town that serves as a gateway to the southern Shoalhaven region. Known for its picturesque harbor, Ulladulla attracts tourists with its fishing, water sports, and local markets. | Ulladulla Harbour, Rennie's Beach, Ulladulla Village, Cupitt's Winery, Mollymook Beach |
| Nowra | The administrative centre of Shoalhaven, Nowra combines urban living with access to nature. It attracts visitors for its vibrant arts scene, local history, and proximity to the Shoalhaven River. | Shoalhaven Zoo, Nowra River, Husskison Beach, Nowra Farmers Market, Mt Nebo Lookout |
| Huskisson | A picturesque seaside village on Jervis Bay, known for its gorgeous beaches and whale watching. Huskisson is ideal for vacationers looking for a tranquil seaside experience. | Huskisson Beach, Jervis Bay Marine Park, Dolphin Watch Cruises, Husky Pub, Whale Watching Tours |
| Kiama | Famous for its stunning coastline and iconic blowhole, Kiama is a popular coastal destination. It's perfect for those who appreciate natural beauty and coastal walks. | Kiama Blowhole, Kiama Lighthouse, Bombo Beach, Minnamurra Rainforest, Kiama Coastal Walk |
| Berry | A historic town known for its charming cafes and antique shops. Berry attracts visitors interested in art, culture, and scenic countryside. | Berry Historic Museum, Berry Markets, Broughton Mill, Berry Park, Seven Mile Beach |
| Milton | Nestled among forests, Milton is a delightful village with an artistic vibe. It's close to beautiful beaches and offers a range of local produce and arts and crafts. | Milton Theatre, Mollymook Beach, Bawley Point, Ulladulla Harbour, Local Art Galleries |
| Bawley Point | A hidden gem with stunning beaches, Bawley Point is great for those looking to escape the hustle and bustle. Perfect for relaxation and beach activities. | Bawley Beach, Moruya River, Pebbly Beach, Murramarang National Park, Fishing Spots |
Do you need a license for Airbnb in Shoalhaven City Council?
Yes, Shoalhaven City Council requires a license for operating an Airbnb. Current market data shows 86% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Shoalhaven City Council
Sea La Vie - Fireplace with Swimming Pool & Spa
Entire Place • 4 bedrooms
Roxy - A Secluded Family Luxury Estate Near Berry
Entire Place • 7 bedrooms
Eagles Rise - Classically Designed Country Home
Entire Place • 5 bedrooms
'Rea Rea Lodge' - Kangaroo Valley
Entire Place • 5 bedrooms
Whispering Pines, Berry & Surrounds
Entire Place • 6 bedrooms
Karelda - Pet Friendly - Absolute Waterfront
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Shoalhaven City Council
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Professional Holiday Homes | 92 | $7,112,645 | 3591 | 4.68/5.0 |
| Where We Escape | 66 | $3,494,442 | 673 | 3.74/5.0 |
| McGrath | 81 | $2,279,591 | 1180 | 4.02/5.0 |
| Holiday Rental Specialists | 56 | $1,973,699 | 1078 | 4.18/5.0 |
| Berry Getaways | 15 | $1,655,792 | 242 | 4.18/5.0 |
| Platinum Escapes Holiday Manag | 51 | $1,499,276 | 437 | 3.83/5.0 |
| Kangaroo Valley Escapes | 18 | $1,152,360 | 358 | 3.97/5.0 |
| The Holidays Collection | 11 | $1,011,679 | 182 | 3.94/5.0 |
| Rob & Bede | 6 | $912,582 | 59 | 4.96/5.0 |
| Kangaroo Valley Getaways | 21 | $808,049 | 821 | 4.60/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Shoalhaven City Council
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (98%), with house and apartment & condo properties comprising 87.7% of inventory
- Untapped potential in boutique & hotels, others, unique stays segments (6.5% combined)
Room Capacity Distribution
Analysis of 1,147 properties in Shoalhaven City Council shows that 3 bedrooms properties are most prevalent, making up 28.8% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 53.4% of all listings.
Key Insights
- Most common: 3 bedrooms (28.8%)
- Least common: 5+ bedrooms (12.7%)
- Market concentration: 53.4% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 1,147 properties in Shoalhaven City Council reveals that 8+ guests properties dominate the market, representing 44.6% of all listings. The average property accommodates 6.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 62.6% of the market.
Key Insights
- Most common capacity: 8+ guests (44.6% of market)
- Least common capacity: 3 guests (1% of market)
- Average guest capacity: 6.1 guests per property
- Market concentration: 62.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,147 properties in Shoalhaven City Council, the most common availability pattern is 271-366 days (53.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (33.3% of properties).
Key Insights
- Most common availability window: 271-366 days (53.4%)
- Most common booking duration: 31-90 days (33.3%)
- Properties with high availability (180+ days): 81.0%
- Properties with long-term bookings (180+ days): 20.1%
Minimum Stay Distributions
1 Night
72 listings
6.8% of total
2 Nights
372 listings
35.1% of total
3 Nights
124 listings
11.7% of total
4-6 Nights
307 listings
29% of total
7-29 Nights
16 listings
1.5% of total
30+ Nights
169 listings
15.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 41.9%
- Mid-length stays (4-6 nights) represent 29% of listings
- Monthly+ stays (15.9%) suggest a stable extended-stay market
- High market flexibility with 53.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
253 listings
24.9% of total
Super Strict 60 Days
47 listings
4.6% of total
Flexible
67 listings
6.6% of total
Moderate
138 listings
13.6% of total
Firm
269 listings
26.5% of total
Strict
242 listings
23.8% of total
Key Insights
- Firm is the preferred policy at 26.5% of listings
- The market shows a balanced distribution between guest-friendly (20.2%) and strict (50.3%) policies
- Strong market consensus around Firm policies
- Super Strict 60 Days policies are least common at 4.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Nov, averaging 80 days
- Shortest booking windows are in Jun, Jul, Aug, averaging 40 days
- Winter shows the longest average booking window at 77 days, while Summer has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 77 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Aug when lead times are shortest
Popular Airbnb Amenities in Shoalhaven City Council
Below is the distribution of amenities across listings in Shoalhaven City Council:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.4% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (2%) and United States (1.5%)
- English is the top language at 80.1%, followed by French (6.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.1%
Recommendations
- Target marketing campaigns for Sydney and New South Wales markets
- Develop localized content for United Kingdom and United States
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Shoalhaven City Council. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Penrose | 12 | $6,618 | $586.43 | 43% |
| Berry | 114 | $6,213 | $542.90 | 41% |
| Jaspers Brush | 13 | $5,875 | $512.39 | 37% |
| Berrima | 44 | $5,064 | $432.13 | 42% |
| Braidwood | 19 | $4,871 | $447.36 | 40% |
| Exeter | 30 | $4,627 | $509.76 | 38% |
| Burrawang | 11 | $4,574 | $517.02 | 43% |
| Bowral | 174 | $4,456 | $353.37 | 45% |
| The Council of the Municipality of Kiama | 132 | $4,338 | $418.05 | 41% |
| Robertson | 44 | $4,251 | $340.93 | 40% |
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