Moruya Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Moruya in 2025? Explore comprehensive Airbnb analytics for Moruya, New South Wales, Australia to uncover income potential. This 2025 STR market report for Moruya, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Moruya, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moruya Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Moruya Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$178
The average rental revenue earned for an occupied room per day in Moruya.
Occupancy Rate(?)
39.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,108
Typical annual income for an Airbnb listing in Moruya. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.2%
Significant decrease (-19.2%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Moruya.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Moruya.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Moruya (2025)

Understanding the monthly revenue variations for Airbnb listings in Moruya is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moruya is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moruya across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,910+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,629 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,554 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $790, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Moruya

Moruya Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Moruya STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moruya:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Moruya

Average Daily Rate (ADR) Airbnb Trends in Moruya (2025)

Effective short term rental pricing strategy in Moruya involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moruya typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $329+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $212 or more.
  • Typical properties (Median) charge around $163 per night.
  • Entry-level properties (Bottom 25%) earn around $118 per night.

Average Daily Rate (ADR) Trend by Month in Moruya

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Airbnb Seasonality Analysis & Trends in Moruya (2025)

Peak Season (January, December, November)
  • Revenue averages $2,873 per month
  • Occupancy rates average 49.9%
  • Daily rates average $194
Shoulder Season
  • Revenue averages $1,700 per month
  • Occupancy maintains around 37.8%
  • Daily rates hold near $182
Low Season (July, August, September)
  • Revenue drops to average $1,393 per month
  • Occupancy decreases to average 31.8%
  • Daily rates adjust to average $171

Seasonality Insights for Moruya

  • The Airbnb seasonality in Moruya shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Moruya's highest earning potential, with monthly revenues capable of climbing to $3,999, occupancy reaching a high of 63.0%, and ADRs peaking at $225.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,229, occupancy could drop to 25.4%, and ADRs may adjust down to $169.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moruya.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Moruya seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Moruya (2025)

Exploring the top neighborhoods for short-term rentals in Moruya? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Moruya Head
Located at the mouth of the Moruya River, this area is perfect for those seeking beach access and a relaxed coastal lifestyle. Attractions include stunning beaches and fishing spots.
Moruya Head Beach, Moruya River, Bingi Lagoon, Fishing Spots, Local Cafes
River Street
A central area in Moruya that offers close access to shops, restaurants, and the local markets. Ideal for guests wanting to experience the town's lifestyle.
Moruya Markets, Local Shops, Restaurants, Historical Buildings, Public Parks
Congo Beach
A beautiful secluded beach area known for its natural beauty and tranquility, attracting visitors who appreciate nature and outdoor activities.
Congo Beach, Nature Walks, Bushwalking Trails, Camping Spots, Surfing
Bodalla
A nearby village known for its dairy farms and cheese production, offering a rural escape and unique tourist experiences such as farm visits.
Bodalla Dairy Factory, Local Cheese Tasting, Countryside Tours, Bodalla Forest
Tuross Head
A picturesque coastal town known for its stunning beaches and estuary, perfect for families and water activities such as fishing and kayaking.
Tuross Lake, Tuross Head Beach, Fishing and Kayaking, Nature Reserves, Local Dining
Morongo
A quiet suburb of Moruya offering a more residential experience with access to nearby nature reserves and outdoor activities.
Nature Reserves, Outdoor Activities, Walking Trails, Picnic Areas, Local Wildlife
Historical Moruya Town Centre
Rich in history and heritage, the town center attracts visitors interested in culture, cafes, and local events throughout the year.
Moruya Museum, Historical Buildings, Local Festivals, Art Galleries, Cafes and Shops
Surf Beach
A popular spot for surfers and beachgoers, this area offers vibrant beach culture with plenty of activities and events throughout the year.
Surf Beach, Surfing Competitions, Coastal Walks, Beach Volleyball, Local Markets

Understanding Airbnb License Requirements & STR Laws in Moruya (2025)

Yes, Moruya, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moruya to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 72% licensed listings)

Top Performing Airbnb Properties in Moruya (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moruyabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bushland Escape

Bushland Escape

Entire Place • 5 bedrooms

$60,640
Revenue
48.5%
Occupancy
$322.64
Daily Rate
Fig Tree Cabin-Recreated bush cabin,pet friendly

Fig Tree Cabin-Recreated bush cabin,pet friendly

Entire Place • 1 bedroom

$33,122
Revenue
92.7%
Occupancy
$96.46
Daily Rate
Moruya Holiday House

Moruya Holiday House

Entire Place • 4 bedrooms

$32,033
Revenue
52.9%
Occupancy
$173.19
Daily Rate
The Knoll Moruya - Country House

The Knoll Moruya - Country House

Entire Place • 4 bedrooms

$28,618
Revenue
26.2%
Occupancy
$368.48
Daily Rate
Executive home with pool, beaches, dog friendly

Executive home with pool, beaches, dog friendly

Entire Place • 4 bedrooms

$28,496
Revenue
61.9%
Occupancy
$384.27
Daily Rate
Delightful, cosy cottage with the comforts of home

Delightful, cosy cottage with the comforts of home

Entire Place • 2 bedrooms

$28,202
Revenue
84.7%
Occupancy
$89.71
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Moruya (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Moruya based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sonya2$72,863655.00/5.0
Paul And Denise2$61,6182504.92/5.0
Ingenia Holidays4$55,169504.60/5.0
Ell4$47,184184.68/5.0
John2$41,612684.87/5.0
Peter1$32,0331324.92/5.0
Julie2$31,6002674.96/5.0
Viv1$28,2021824.93/5.0
Host #4077314221$25,3240N/A/5.0
Joanne1$24,171374.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moruya.

Dive Deeper: Advanced Moruya STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moruya. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Moruya Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Moruya

  • The Moruya Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.2% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Moruya, House properties are the most common (41.4%), reflecting the local real estate landscape.
  • Houses represent a significant 41.4% portion, catering likely to families or larger groups.
  • The presence of 17.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 3.4%) offer potential for unique stay experiences.

Moruya Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Moruya

  • The dominant room capacity in Moruya is 2 bedrooms listings, making up 27.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 55.2% of the active Airbnb listings in Moruya, indicating a high concentration in these sizes.
  • A significant 31.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Moruya.

Moruya Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Moruya

  • The most common guest capacity trend in Moruya vacation rentals is listings accommodating 2 guests (27.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Moruya STR market, accounting for 48.3% of listings.
  • 27.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moruya.
  • On average, properties in Moruya are equipped to host 4.2 guests.

Moruya Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Moruya

  • The most common availability pattern in Moruya falls within the 271-366 days range, representing 58.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Moruya (55.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Moruya Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.9%)

1 Night

2 listings

6.9% of total

2 Nights (31%)

2 Nights

9 listings

31% of total

4-6 Nights (6.9%)

4-6 Nights

2 listings

6.9% of total

7-29 Nights (3.4%)

7-29 Nights

1 listings

3.4% of total

30+ Nights (51.7%)

30+ Nights

15 listings

51.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Moruya is 30+ Nights, adopted by 51.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (51.7%) caters to monthly stays (30+ nights) in Moruya, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 51.7% of Moruya hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.9% currently do.
  • A 2-night minimum appears standard (31%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 51.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moruya.

Moruya Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

9 listings

33.3% of total

Moderate (40.7%)

Moderate

11 listings

40.7% of total

Firm

1 listings

3.7% of total

Strict (22.2%)

Strict

6 listings

22.2% of total

Cancellation Policy Insights for Moruya

  • The prevailing Airbnb cancellation policy trend in Moruya is Moderate, used by 40.7% of listings.
  • The market strongly favors guest-friendly terms, with 74.0% of listings offering Flexible or Moderate policies. This suggests guests in Moruya may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40.7% market standard in Moruya.
  • Regularly review your cancellation policy against competitors and market demand shifts in Moruya.

Moruya STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Moruya

  • The overall average booking lead time for vacation rentals in Moruya is 50 days.
  • Guests book furthest in advance for stays during December (average 82 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (60 days avg.) sees the longest lead times, while Summer (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Moruya.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Moruya averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Moruya (2025)

Amenity Prevalence

Amenity Insights for Moruya

  • Essential amenities in Moruya that guests expect include: Smoke alarm, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Moruya: Smoke alarm, TV, Free parking on premises.
  • Prioritize adding missing essentials: TV, Free parking on premises.
  • Consider adding popular differentiators like Wifi or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Moruya to stay competitive.

Moruya Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Moruya

  • The typical guest profile for Airbnb in Moruya consists of primarily domestic travelers (92%), often arriving from nearby Canberra, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 91.8% of guests.
  • Key international markets include Australia (91.8%) and United Kingdom (1.7%).
  • Top languages spoken are English (68.6%) followed by French (7.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Canberra and Sydney.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Moruya Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Penrose12$6,289$620.9341%
Berry118$5,654$557.3941%
Jaspers Brush13$5,268$514.7438%
Burrawang11$5,048$551.4340%
Bombo10$4,796$588.2742%
Gerringong120$4,402$508.5937%
Callala Beach142$4,279$476.2036%
Exeter33$4,183$521.7537%
The Council of the Municipality of Kiama125$4,145$432.5342%
Berrima49$4,130$448.1641%

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