Airbnb Market Analytics, Statistics and Data in Malua Bay, New South Wales, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Malua Bay? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Malua Bay:
How much do Airbnb hosts make on average per month in Malua Bay?
The short-term rental market in Malua Bay shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,274 per month
- Strong performing properties (top 25%) make $4,302 or more
- Best-in-class properties (top 10%) achieve $7,446+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,171
Revenue Variations by Month
Occupancy Rates Throughout the Year in Malua Bay
The market in Malua Bay shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 31% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 76%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Malua Bay
Daily rates in Malua Bay vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $251 per night
- Strong performing properties (top 25%) secure $346 or more
- Best-in-class properties (top 10%) pull in $438+ per night
- Entry-level properties (bottom 25%) earn around $165
Daily Rate Variations by Month
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Seasonality patterns in Malua Bay
Peak Season (January, December, November)
- Revenue peaks at $5712.39 per month
- Occupancy rates reach 53.36%
- Daily rates average $336.11
Shoulder Season
- Revenue averages $3202.17 per month
- Occupancy maintains 37.00%
- Daily rates hold at $268.30
Low Season (September, July, August)
- Revenue drops to $1780.83 per month
- Occupancy decreases to 26.34%
- Daily rates adjust to $245.58
Is it still profitable to do Airbnb in Malua Bay in 2025?
Yes! Malua Bay demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and strong monthly revenue averaging $3202 and The market's 105 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Malua Bay
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Malua Bay Beach | Beautiful beach known for its crystal clear waters and family-friendly environment. Ideal for beachgoers and families seeking a relaxing getaway. | Malua Bay Beach, Batehaven Beach, Moruya Lighthouse, Malua Bay Skate Park, Fishing and water sports |
| Riverview Road | A quiet residential area close to nature reserves and scenic views. Great for guests looking to escape the hustle and bustle while still being near amenities. | Moruya Nature Reserve, Rivermouth lookout, Walking trails, Local cafés, Birdwatching opportunities |
| Surf Beach | A popular surfing destination with consistent waves. Attracts surfers and water sports enthusiasts looking for adventure and fun. | Surf Beach, Moruya River, Surfing lessons, Fishing spots, Coastal walks |
| Sanctuary Point | Tranquil setting near Jervis Bay. Perfect for those interested in relaxing by the water and enjoying nature. | Jervis Bay National Park, Sanctuary Point Beach, Kayaking, Whale watching, St Georges Basin |
| Mosquito Bay | Known for its peaceful atmosphere and natural beauty. Ideal for nature lovers and visitors seeking a serene environment. | Mosquito Bay Beach, Kayaking, Snorkeling, Nature walks, Local wildlife |
| Batehaven | A charming coastal area with a mix of residential and vacation homes. Convenient for accessing local shops and dining. | Batehaven Shopping Village, Little Beach, Batehaven Beach, Local restaurants, Nearby walking trails |
| Bodalla | A quaint rural community famous for its cheese factory and dairy products. Attracts visitors interested in local food experiences. | Bodalla Dairy Farm, Bodalla Castle, Bodalla Heritage Walk, Local produce, Cheese tasting |
| Moruya | The lively town of Moruya offers a mix of history, culture, and proximity to beaches. Great for those looking for a more urban experience while still near the coast. | Moruya Market, Moruya Museum, Moruya River, Local eateries, Historic buildings |
Do you need a license for Airbnb in Malua Bay?
Yes, Malua Bay requires a license for operating an Airbnb. Current market data shows 84% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Malua Bay
Beachfront Shack | EV & Pet Friendly Malua Bay
Entire Place • 3 bedrooms
Summer Loving
Entire Place • 4 bedrooms
Hilton at Malua Bay
Entire Place • 4 bedrooms
Ocean View @ Iluka
Entire Place • 5 bedrooms
Beachfront - Malua Bay
Entire Place • 3 bedrooms
Pretty Bay waterfront. Relax. Refresh. Enjoy.
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Malua Bay
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kate | 13 | $442,463 | 55 | 3.19/5.0 |
| J L | 12 | $276,181 | 142 | 3.90/5.0 |
| LJ Hooker | 10 | $216,678 | 129 | 3.13/5.0 |
| Abode Malua Bay | 6 | $133,733 | 1185 | 4.77/5.0 |
| Scott | 3 | $122,837 | 66 | 4.92/5.0 |
| Laura | 1 | $110,147 | 26 | 4.96/5.0 |
| Megan | 1 | $96,829 | 90 | 4.98/5.0 |
| Chris | 1 | $95,832 | 20 | 4.85/5.0 |
| Jessica | 1 | $89,413 | 65 | 4.92/5.0 |
| Igor | 1 | $87,391 | 100 | 4.76/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Malua Bay
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.3%), with house and apartment & condo properties comprising 94.2% of inventory
- Untapped potential in boutique & hotels, others segments (5.8% combined)
Room Capacity Distribution
Analysis of 105 properties in Malua Bay shows that 3 bedrooms properties are most prevalent, making up 35.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 61.0% of all listings.
Key Insights
- Most common: 3 bedrooms (35.2%)
- Least common: 5+ bedrooms (8.6%)
- Market concentration: 61.0% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 105 properties in Malua Bay reveals that 8+ guests properties dominate the market, representing 41% of all listings. The average property accommodates 6.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 65.7% of the market.
Key Insights
- Most common capacity: 8+ guests (41% of market)
- Least common capacity: 7 guests (6.7% of market)
- Average guest capacity: 6.3 guests per property
- Market concentration: 65.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 105 properties in Malua Bay, the most common availability pattern is 271-366 days (52.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (34.3% of properties).
Key Insights
- Most common availability window: 271-366 days (52.4%)
- Most common booking duration: 31-90 days (34.3%)
- Properties with high availability (180+ days): 79.0%
- Properties with long-term bookings (180+ days): 21.0%
Minimum Stay Distributions
1 Night
4 listings
4.1% of total
2 Nights
23 listings
23.7% of total
3 Nights
9 listings
9.3% of total
4-6 Nights
21 listings
21.6% of total
7-29 Nights
5 listings
5.2% of total
30+ Nights
35 listings
36.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 27.8%
- Mid-length stays (4-6 nights) represent 21.6% of listings
- Monthly+ stays (36.1%) suggest a stable extended-stay market
- High market flexibility with 37.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
7 listings
7.5% of total
Flexible
14 listings
15.1% of total
Moderate
30 listings
32.3% of total
Firm
26 listings
28% of total
Strict
16 listings
17.2% of total
Key Insights
- Moderate is the preferred policy at 32.3% of listings
- The market shows a balanced distribution between guest-friendly (47.4%) and strict (45.2%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 7.5% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, May, averaging 81 days
- Shortest booking windows are in Feb, Sep, Aug, averaging 34 days
- Winter shows the longest average booking window at 73 days, while Summer has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 73 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Aug when lead times are shortest
Popular Airbnb Amenities in Malua Bay
Below is the distribution of amenities across listings in Malua Bay:
Traveler Demographics
Key Insights
- Domestic travelers make up 93% of total guests, indicating a dominant local market share.
- Primary international markets: United States (0.9%) and China (0.8%)
- English is the top language at 77.5%, followed by French (6.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Canberra and Sydney markets
- Develop localized content for United States and China
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Malua Bay. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Penrose | 12 | $6,618 | $586.43 | 43% |
| Berry | 114 | $6,213 | $542.90 | 41% |
| Jaspers Brush | 13 | $5,875 | $512.39 | 37% |
| Berrima | 44 | $5,064 | $432.13 | 42% |
| Braidwood | 19 | $4,871 | $447.36 | 40% |
| Exeter | 30 | $4,627 | $509.76 | 38% |
| Burrawang | 11 | $4,574 | $517.02 | 43% |
| Bowral | 174 | $4,456 | $353.37 | 45% |
| The Council of the Municipality of Kiama | 132 | $4,338 | $418.05 | 41% |
| Robertson | 44 | $4,251 | $340.93 | 40% |
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