Airbnb Market Analytics, Statistics and Data in Cessnock City Council, New South Wales, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Cessnock City Council? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Cessnock City Council:
How much do Airbnb hosts make on average per month in Cessnock City Council?
The short-term rental market in Cessnock City Council shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,378 per month
- Strong performing properties (top 25%) make $5,804 or more
- Best-in-class properties (top 10%) achieve $9,911+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,732
Revenue Variations by Month
Occupancy Rates Throughout the Year in Cessnock City Council
The market in Cessnock City Council shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 29% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 70%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Cessnock City Council
Daily rates in Cessnock City Council vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $349 per night
- Strong performing properties (top 25%) secure $528 or more
- Best-in-class properties (top 10%) pull in $849+ per night
- Entry-level properties (bottom 25%) earn around $194
Daily Rate Variations by Month
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Seasonality patterns in Cessnock City Council
Peak Season (March, April, June)
- Revenue peaks at $5936.66 per month
- Occupancy rates reach 39.26%
- Daily rates average $448.47
Shoulder Season
- Revenue averages $4609.34 per month
- Occupancy maintains 34.57%
- Daily rates hold at $432.24
Low Season (July, August, September)
- Revenue drops to $3549.71 per month
- Occupancy decreases to 28.83%
- Daily rates adjust to $412.86
Is it still profitable to do Airbnb in Cessnock City Council in 2025?
Yes! Cessnock City Council demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 35% and strong monthly revenue averaging $4609 and The market's 128 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Cessnock City Council
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Cessnock | Cessnock is the gateway to the Hunter Valley wine region, making it ideal for tourists looking for winery tours, gourmet dining, and festivals. Perfect for hosting guests interested in wine tourism and nature. | Hunter Valley wineries, Cessnock Performing Arts Centre, Werakata National Park, Cessnock City Art Gallery, George Tindale Memorial Gardens |
| Hunter Valley Wine Country | Renowned for its picturesque vineyards and cellar doors, this area attracts a steady flow of visitors looking to experience wine tasting, gourmet food, and outdoor activities. | Audrey Wilkinson Vineyard, Brokenwood Wines, Hope Estate, Wine Tours, Hunter Valley Gardens |
| Mount View | A serene and scenic region surrounded by hills and vineyards, ideal for couples and families looking for a peaceful getaway or romantic retreat in nature. | Mount View Estate, Kirkton Park, Cedar Creek Estate, Degenhardt's Vineyard |
| Pokolbin | The heart of the Hunter Valley wine industry, known for its luxury accommodations and winery experiences. Attracts high-end guests looking to indulge in the wine lifestyle. | Audrey Wilkinson Vineyard, Tuscany Wine Estate, Tempus Two Winery, Hope Estate, Horse Riding Tours |
| Lovedale | A charming village in the Hunter Valley region, known for its boutique wineries and artisanal food producers. Great for guests wanting a relaxing rural experience. | Lovedale Brewery, Briar Ridge Vineyard, Wandin Valley Estate, Hunter Valley Chocolate Company |
| Wine Country Drive | This scenic drive connects many of the top wineries, providing easy access for tourists to explore the renowned wine region of the Hunter Valley. | Winery tours, Gourmet restaurants, Vineyard picnics, Hot air balloon rides |
| Bellbird | A tranquil suburb located close to Cessnock, offering guests a peaceful stay with easy access to both the town and the natural attractions of the region. | Nobby's Beach, Local parks, Bellbird Hotel |
| Kurri Kurri | An emerging area with a rich history and community vibe, increasingly popular for its affordability and proximity to major attractions in the Hunter Valley. | Kurri Kurri Historical Museum, Local Art Galleries, Memorial Park |
Do you need a license for Airbnb in Cessnock City Council?
Yes, Cessnock City Council requires a license for operating an Airbnb. Current market data shows 89% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Cessnock City Council
Silver Springs Estate
Entire Place • 10 bedrooms
Bracken Ridge Vineyard - The Entire Estate
Entire Place • 12 bedrooms
Talga Grove - Lovedale Farmhouse
Entire Place • 4 bedrooms
Windsors Edge Estate
Entire Place • 13 bedrooms
Silver Springs 6br Luxury Homestead with Wifi, Pool. Fireplace, Views, Olives and Space
Entire Place • 6 bedrooms
SOVEREIGN HILL COUNTRY ESTATE || great for groups
Entire Place • 8 bedrooms
Top Performing Professional Hosts in Cessnock City Council
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Weekenda | 16 | $1,161,211 | 361 | 4.34/5.0 |
| Jenni And Kristy | 10 | $676,380 | 221 | 4.44/5.0 |
| Hunter Valley Stays | 7 | $516,614 | 124 | 4.79/5.0 |
| The Vintage | 10 | $368,917 | 185 | 4.33/5.0 |
| Trent | 1 | $188,091 | 16 | 4.88/5.0 |
| Camilla | 3 | $187,540 | 185 | 4.93/5.0 |
| Chris | 1 | $153,403 | 34 | 5.00/5.0 |
| 360 (Hidden By Airbnb) | 3 | $146,165 | 74 | 4.51/5.0 |
| Karen | 1 | $138,486 | 5 | 4.60/5.0 |
| Veronica | 1 | $119,760 | 9 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Cessnock City Council
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.1%), with house and outdoor & mobile properties comprising 88.3% of inventory
- Strong specialty sector (19.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, apartment & condo segments (6.2% combined)
Room Capacity Distribution
Analysis of 128 properties in Cessnock City Council shows that 2 bedrooms properties are most prevalent, making up 23.4% of the market. The market tends to favor larger properties, with 2 bedrooms and 4 bedrooms together representing 44.5% of all listings.
Key Insights
- Most common: 2 bedrooms (23.4%)
- Least common: 1 bedroom (17.2%)
- Market concentration: 44.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 128 properties in Cessnock City Council reveals that 8+ guests properties dominate the market, representing 43% of all listings. The average property accommodates 5.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 60.9% of the market.
Key Insights
- Most common capacity: 8+ guests (43% of market)
- Least common capacity: 3 guests (0.8% of market)
- Average guest capacity: 5.7 guests per property
- Market concentration: 60.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 128 properties in Cessnock City Council, the most common availability pattern is 271-366 days (40.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32% of properties).
Key Insights
- Most common availability window: 271-366 days (40.6%)
- Most common booking duration: 31-90 days (32%)
- Properties with high availability (180+ days): 69.5%
- Properties with long-term bookings (180+ days): 30.5%
Minimum Stay Distributions
1 Night
14 listings
11.8% of total
2 Nights
81 listings
68.1% of total
3 Nights
4 listings
3.4% of total
4-6 Nights
1 listings
0.8% of total
30+ Nights
19 listings
16% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 79.9%
- Mid-length stays (4-6 nights) represent 0.8% of listings
- Monthly+ stays (16%) suggest a stable extended-stay market
- High market flexibility with 83.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
2.5% of total
Super Strict 30 Days
27 listings
22.7% of total
Flexible
14 listings
11.8% of total
Moderate
21 listings
17.6% of total
Firm
24 listings
20.2% of total
Strict
30 listings
25.2% of total
Key Insights
- Strict is the preferred policy at 25.2% of listings
- The market shows a balanced distribution between guest-friendly (29.4%) and strict (45.4%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 2.5% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Jun, Apr, averaging 70 days
- Shortest booking windows are in Jul, Sep, Aug, averaging 48 days
- Spring shows the longest average booking window at 64 days, while Summer has the shortest at 55 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 64 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Aug when lead times are shortest
Popular Airbnb Amenities in Cessnock City Council
Below is the distribution of amenities across listings in Cessnock City Council:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.5% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (1.8%) and United States (1.2%)
- English is the top language at 80.7%, followed by Chinese (6.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%
Recommendations
- Target marketing campaigns for Sydney and New South Wales markets
- Develop localized content for United Kingdom and United States
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Cessnock City Council. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Green Point | 17 | $4,647 | $340.15 | 46% |
| Dora Creek | 17 | $4,646 | $349.27 | 46% |
| Singleton Council | 153 | $4,435 | $509.77 | 33% |
| Nulkaba | 38 | $4,320 | $520.07 | 30% |
| Broke | 58 | $4,260 | $443.41 | 32% |
| Coomba Park | 31 | $3,958 | $383.12 | 39% |
| Cessnock | 504 | $3,915 | $416.55 | 35% |
| Branxton | 18 | $3,890 | $411.03 | 31% |
| Morisset Park | 18 | $3,872 | $424.81 | 40% |
| Millfield | 30 | $3,841 | $371.66 | 34% |
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