Formula:
Minimum Price = Total Monthly Costs / Available Nights + Per-Booking Variable Costs + Desired Margin
Example:
| Cost Component | Monthly Amount |
|---|---|
| Mortgage/rent | $1,800 |
| Utilities | $200 |
| Insurance | $150 |
| Maintenance reserve | $150 |
| Software/tools | $50 |
| Total fixed costs | $2,350 |
Fixed cost per night = $2,350 / 30 = $78
| Variable Cost | Per Booking |
|---|---|
| Cleaning (host portion) | $15/night |
| Supplies & consumables | $5/night |
| Platform fee (~3%) | ~$3/night at $100 |
| Total variable | ~$23/night |
Minimum Price = $78 + $23 + $10 margin = ~$111 per night
| Market Type | Typical Minimum Price Range | Notes |
|---|---|---|
| Urban luxury | $150-$300 | High operating costs justify higher floors |
| Urban standard | $75-$150 | Covers mortgage, utilities, and fees |
| Suburban | $60-$120 | Lower cost base allows more flexibility |
| Rural/vacation | $80-$175 | Factor in seasonal utility swings |
| Shared room | $25-$50 | Minimal incremental cost per guest |
Add up all your fixed and variable costs per night -- including mortgage or rent, utilities, cleaning, supplies, platform fees, and maintenance reserves. Your minimum price should cover these costs plus a small margin so that every booking remains profitable.
It can, but most hosts keep a single minimum price year-round since it represents their cost floor. If your costs change seasonally (e.g., higher heating bills in winter), you may set a slightly higher minimum for those months.
Setting your minimum price too high prevents the dynamic pricing algorithm from lowering rates enough to attract bookings during low-demand periods. This leads to increased vacancy and orphan days, ultimately reducing total revenue.
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