Friday Harbor, Washington Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Friday Harbor, Washington? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $52,073 per year — at a $440 nightly rate, 43.4% occupancy, and a $200 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Friday Harbor's 231 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 38.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Friday Harbor?
In Friday Harbor, the headline Airbnb metrics are $52,073 in average annual revenue,43.4% occupancy, $440 ADR, and $200 in RevPAR, and guests book about 65 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Friday Harbor?
Understanding the monthly revenue variations for Airbnb listings in Friday Harbor is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Friday Harbor is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Friday Harbor across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,554+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,153 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,118 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,205, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Friday Harbor
What Is the Monthly Airbnb Occupancy Rate in Friday Harbor?
Maximize your bookings by understanding the Friday Harbor STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Friday Harbor:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Friday Harbor
What Is the Average Airbnb Nightly Rate in Friday Harbor?
Effective short term rental pricing strategy in Friday Harbor involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Friday Harbor typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $793+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $564 or more.
- Typical properties (Median) charge around $343 per night.
- Entry-level properties (Bottom 25%) earn around $228 per night.
Average Daily Rate (ADR) Trend by Month in Friday Harbor
What Is the RevPAR for Airbnb in Friday Harbor?
RevPAR in Friday Harbor is currently $200. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $94 RevPAR.
- Typical properties (Median) generate $163 RevPAR.
- Strong performers (Top 25%) earn $268 RevPAR.
- Best-in-class (Top 10%) achieve $389 RevPAR.
Average Monthly RevPAR Trend in Friday Harbor
RevPAR Insights for Friday Harbor
- The average RevPAR in Friday Harbor is $200. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($389) and bottom 25% ($94) is $295, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Friday Harbor benchmarks. If your RevPAR falls below the median of $163, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $268+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Friday Harbor Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Friday Harbor?
Friday Harbor's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $10,153 per month
- Occupancy rates average 63.0%
- Daily rates average $508
Shoulder Season
- Revenue averages $4,636 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $413
Low Season (January, February, March)
- Revenue drops to average $2,590 per month
- Occupancy decreases to average 25.0%
- Daily rates adjust to average $403
Seasonality Insights for Friday Harbor
- Airbnb seasonality in Friday Harbor is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Friday Harbor's highest earning potential, with monthly revenues climbing to $11,452, occupancy reaching 69.0%, and ADRs peaking at $523.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,300, occupancy could drop to 22.1%, and ADRs may adjust to $369.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Friday Harbor.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Friday Harbor, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Friday Harbor?
Low regulation and minimal registration activity in Friday Harbor, Washington, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Friday Harbor to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Friday Harbor?
Location within Friday Harbor matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Friday Harbor Waterfront | The picturesque waterfront area offers stunning views, easy access to boat tours and kayaking, making it ideal for tourists. Visitors are drawn to the charming shops, restaurants, and the San Juan Islands experience. | San Juan Islands Ferry, Whale watching tours, Friday Harbor Marina, local boutiques, cafes and waterfront dining, San Juan Islands Museum of Art |
| San Juan Island Historical Museum | Rich in history and cultural significance, this area attracts visitors interested in the local heritage. It provides excellent opportunities for educational stays and cultural explorations. | Historical exhibits, detailed local history, cultural events, guided tours of historical sites, art displays |
| Spencer Spit State Park | A beautiful natural area offering outdoor activities such as hiking, bird watching, and beach access. Great for nature lovers and those seeking a peaceful getaway. | Beach access, Picnicking spots, Hiking trails, Wildlife viewing, Scenic views |
| Roche Harbor | Known for its resort and marina, Roche Harbor is popular among vacationers looking for a luxurious stay with access to boating and upscale dining options. | Roche Harbor Resort, Waterfront dining, Art galleries, Boat rentals, Spa services |
| Orcas Island Day Trips | While not in Friday Harbor, many visitors use Friday Harbor as a jumping-off point for day trips to Orcas Island for its beautiful landscapes. This attracts many guests who seek adventure. | Orcas Island hiking trails, Washington State Parks, Cooperative Farm Tours, Outdoor activities, Scenic views |
| Cattle Point | A remote area with dramatic coastal views and opportunities for outdoor activities. Perfect for adventurous travelers looking for solitude and stunning nature. | Cattle Point Lighthouse, Beach access, Hiking trails, Scenic viewpoints |
| Lime Kiln Point State Park | Famous for whale watching and stunning waterfront views, this park is a must-see and attracts nature lovers and photographers alike. | Lime Kiln Lighthouse, Whale watching, Interpretive trails, Scenic viewpoints, Picnicking areas |
| San Juan Island Vineyards | A unique area focusing on local wine production that offers tastings and tours. Attracts guests interested in local food and wine experiences. | Wine tastings, Vineyard tours, Local wines, Scenic vineyard views, Events and festivals |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Friday Harbor offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Friday Harbor?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Friday Harbor
- The Friday Harbor Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 231 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Friday Harbor, House properties are the most common (44.6%), reflecting the local real estate landscape.
- Houses represent a significant 44.6% portion, catering likely to families or larger groups.
- The presence of 13.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 3.5%) offer potential for unique stay experiences.
Friday Harbor Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Friday Harbor
- The dominant room capacity in Friday Harbor is 1 bedroom listings, making up 40.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.1% of the active Airbnb listings in Friday Harbor, indicating a high concentration in these sizes.
- A significant 25.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Friday Harbor.
Friday Harbor Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Friday Harbor
- The most common guest capacity trend in Friday Harbor vacation rentals is listings accommodating 2 guests (25.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Friday Harbor STR market, accounting for 48.0% of listings.
- 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Friday Harbor.
- On average, properties in Friday Harbor are equipped to host 4.2 guests.
How Do Listings in Friday Harbor Compare on Quality?
Listing quality in Friday Harbor can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Friday Harbor
- At 25.7 photos per listing on average, Friday Harbor hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 19.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Friday Harbor averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Friday Harbor?
Amenity Prevalence
Amenity Insights for Friday Harbor
- Essential amenities in Friday Harbor that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Friday Harbor: Smoke alarm, Wifi.
- Prioritize adding missing essentials: Smoke alarm, Wifi.
- Consider adding popular differentiators like Fire extinguisher or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Friday Harbor to stay competitive.
Which Airbnb Amenities Boost Revenue in Friday Harbor?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Friday Harbor, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Ping pong tableHigh opportunity | 2.2% | $168,731 | $49,492 | 240.9% |
BikesHigh opportunity | 2.2% | $156,483 | $49,763 | 214.5% |
Coffee maker | 82.3% | $58,859 | $20,626 | 185.4% |
Hot water | 90.5% | $55,501 | $19,506 | 184.5% |
Exercise equipmentHigh opportunity | 3.0% | $134,024 | $49,512 | 170.7% |
Fire extinguisher | 94.4% | $53,977 | $20,138 | 168.0% |
Refrigerator | 82.3% | $58,510 | $22,242 | 163.1% |
Microwave | 85.7% | $57,123 | $21,775 | 162.3% |
KayakHigh opportunity | 3.5% | $127,855 | $49,354 | 159.1% |
Cleaning before checkoutHigh opportunity | 3.9% | $125,618 | $49,092 | 155.9% |
Revenue Impact Insights for Friday Harbor
- Ping pong table tops the revenue impact list with a 240.9% uplift — listings with this amenity earn $168,731 vs. $49,492 without it.
- High-opportunity amenities — Ping pong table, Bikes, Exercise equipment — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Coffee maker, Hot water, Fire extinguisher, Refrigerator, Microwave — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Ping pong table — it has the best combination of high revenue impact and low market saturation in Friday Harbor.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Friday Harbor STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Friday Harbor. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFriday Harbor Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Friday Harbor
- The typical guest profile for Airbnb in Friday Harbor consists of primarily domestic travelers (96%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.3% of guests.
- Key international markets include United States (96.3%) and DC (0.9%).
- Top languages spoken are English (66.9%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Friday Harbor?
Listings in Friday Harbor average 4.84 out of 5 overall, with about 79.8 reviews per active listing and 46.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Friday Harbor
- With an overall rating of 4.84, Friday Harbor listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.94), while Value (4.66) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Friday Harbor Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Friday Harbor
- The most common availability pattern in Friday Harbor falls within the 181-270 days range, representing 44.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Friday Harbor (46.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Friday Harbor?
Average Booking Lead Time by Month
Booking Lead Time Insights for Friday Harbor
- The overall average booking lead time for vacation rentals in Friday Harbor is 65 days.
- Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Friday Harbor.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Friday Harbor averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Friday Harbor?
Guests in Friday Harbor stay about 4.6 nights on average, generating roughly 6,625 reservations and 28.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Friday Harbor
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Friday Harbor
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 28.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (7.8 nights) and shorten in Feb (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Friday Harbor Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
11.7% of total
2 Nights
46 listings
19.9% of total
3 Nights
16 listings
6.9% of total
4-6 Nights
4 listings
1.7% of total
7-29 Nights
6 listings
2.6% of total
30+ Nights
132 listings
57.1% of total
Key Insights
- The most prevalent minimum stay requirement in Friday Harbor is 30+ Nights, adopted by 57.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (57.1%) caters to monthly stays (30+ nights) in Friday Harbor, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 57.1% of Friday Harbor hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 57.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Friday Harbor.
Friday Harbor Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
81 listings
35.1% of total
Limited
2 listings
0.9% of total
Super Strict 30 Days
5 listings
2.2% of total
Flexible
10 listings
4.3% of total
Moderate
29 listings
12.6% of total
Firm
63 listings
27.3% of total
Strict
41 listings
17.7% of total
Cancellation Policy Insights for Friday Harbor
- The prevailing Airbnb cancellation policy trend in Friday Harbor is Super Strict 60 Days, used by 35.1% of listings.
- There's a relatively balanced mix between guest-friendly (16.9%) and stricter (45.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 35.1% market standard in Friday Harbor.
- Regularly review your cancellation policy against competitors and market demand shifts in Friday Harbor.
How Much Are Airbnb Cleaning Fees in Friday Harbor?
Cleaning fees in Friday Harbor are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Friday Harbor
- 84.8% of listings charge a cleaning fee, making it standard practice in Friday Harbor. Guests expect it and factor it into their booking decisions.
- The gap between the average ($286) and median ($195) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 12.4% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Friday Harbor median of $195. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Friday Harbor Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Friday Harborbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
IDEAL Beachfront Retreat . Experience . Gorgeous!
Entire Place • 5 bedrooms
Private Beach! Westside! Spacious Home! (WWBeach)
Entire Place • 3 bedrooms
Yacht Haven Estate
Entire Place • 5 bedrooms
Waterfront Home! Hot Tub! (HOS)
Entire Place • 2 bedrooms
Charming 4br gated waterfront estate with beach.
Entire Place • 4 bedrooms
Waterfront Beach house, pet friendly
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Friday Harbor?
Learn from the best! This table showcases top-performing Airbnb hosts in Friday Harbor based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| San Juan Property Management | 80 | $4,248,601 | 1973 | 4.74/5.0 |
| Thomas | 9 | $593,369 | 194 | 4.86/5.0 |
| Katie | 8 | $555,961 | 1592 | 4.84/5.0 |
| Sarah Bartolac | 2 | $485,088 | 58 | 5.00/5.0 |
| Nige | 2 | $264,934 | 700 | 4.96/5.0 |
| Andrew | 6 | $237,276 | 342 | 4.98/5.0 |
| Jeff And Cheyenne | 1 | $197,422 | 15 | 4.93/5.0 |
| Claudia | 8 | $196,817 | 64 | 4.99/5.0 |
| Juniper | 6 | $195,598 | 362 | 4.96/5.0 |
| Marcie | 3 | $175,653 | 85 | 4.55/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Friday Harbor.
Who Are the Airbnb Hosts in Friday Harbor?
Friday Harbor is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Friday Harbor
- With 78.4% Superhosts, Friday Harbor has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 38.5% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 6.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 71.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 14.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Friday Harbor averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Friday Harbor
These are the highest-grossing professional property management operations in Friday Harbor, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| San Juan Property Management | 80 | $4,248,601 | $533 | 36.4% | 4.74/5 |
| Sarah Bartolac | 2 | $485,088 | $1,345 | 50.3% | 5.00/5 |
| Claudia | 8 | $196,817 | $257 | 37.0% | 4.99/5 |
| Lisa | 3 | $110,443 | $353 | 44.6% | 4.93/5 |
| NW Vacations | 1 | $34,468 | $401 | 25.3% | 4.75/5 |
Management Company Insights for Friday Harbor
- The leading management company, San Juan Property Management, operates 80 listings with $4,248,601 in gross revenue — a useful benchmark for what scale looks like in Friday Harbor.
- Top managers average 19 properties each, suggesting professional management in Friday Harbor still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.88/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Friday Harbor's Airbnb Market Compare to Nearby Cities?
How does the Friday Harbor Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Olalla, Friday Harbor has 9 percentage points lower occupancy and about $108 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Erlands Point-Kitsap Lake | 11 | $6,075 | $384.18 | 51% |
| Olalla | 13 | $4,950 | $332.28 | 52% |
| Sudden Valley | 63 | $4,870 | $337.39 | 50% |
| Warm Beach | 10 | $4,705 | $333.61 | 41% |
| Moclips | 107 | $4,669 | $459.55 | 39% |
| Amanda Park | 11 | $4,484 | $458.19 | 42% |
| Allyn | 20 | $4,303 | $439.75 | 36% |
| Woodinville | 37 | $4,286 | $345.77 | 48% |
| Eastsound | 270 | $4,199 | $383.02 | 42% |
| Seabrook | 303 | $3,992 | $469.80 | 33% |
Frequently Asked Questions About Airbnb in Friday Harbor
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Friday Harbor.
How much do Airbnb hosts make in Friday Harbor?
Friday Harbor hosts earn about $52,073 per year on average, with an average nightly rate of $440 and RevPAR of $200. Those figures describe the typical revenue environment for active listings in Friday Harbor, Washington, not the ceiling for the best operators. Source: AirROI 2026 data, Friday Harbor market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Friday Harbor?
The average Airbnb occupancy rate in Friday Harbor is 43.4%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Friday Harbor?
Listings in Friday Harbor average $440 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Friday Harbor?
Friday Harbor currently has about 231 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Friday Harbor?
AirROI currently classifies the short-term rental regulation level in Friday Harbor as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Friday Harbor?
RevPAR in Friday Harbor is about $200. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Friday Harbor?
At 43.4% occupancy, Friday Harbor can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $52,073, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Friday Harbor?
The average booking lead time in Friday Harbor is about 65 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Friday Harbor?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Friday Harbor include Friday Harbor Waterfront, San Juan Island Historical Museum, Spencer Spit State Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Friday Harbor?
entire_home listings make up 87.0% of the active supply in Friday Harbor. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Friday Harbor compare to nearby Airbnb markets?
Among neighboring markets, Erlands Point-Kitsap Lake posts $72,895 in average annual revenue with 51.2% occupancy, compared to Friday Harbor's $52,073 and 43.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Friday Harbor?
The average Airbnb stay length in Friday Harbor is about 4.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Friday Harbor?
Airbnb listings in Friday Harbor average 4.84 out of 5 overall. About 46.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Friday Harbor?
Ping pong table and Bikes are among the strongest revenue-linked amenities in Friday Harbor. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Friday Harbor?
Yes. About 84.8% of active Airbnb listings in Friday Harbor charge a cleaning fee, and the average fee is $286. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Friday Harbor?
A 78.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.