Bay Saint Louis, Mississippi Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Bay Saint Louis, Mississippi? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,612 per year — at a $276 nightly rate, 34.5% occupancy, and a $99 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Bay Saint Louis's 281 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 35.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Bay Saint Louis?
In Bay Saint Louis, the headline Airbnb metrics are $29,612 in average annual revenue,34.5% occupancy, $276 ADR, and $99 in RevPAR, and guests book about 59 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Bay Saint Louis?
Understanding the monthly revenue variations for Airbnb listings in Bay Saint Louis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bay Saint Louis is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bay Saint Louis across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,433+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,767 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,102 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,106, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bay Saint Louis
What Is the Monthly Airbnb Occupancy Rate in Bay Saint Louis?
Maximize your bookings by understanding the Bay Saint Louis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bay Saint Louis:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bay Saint Louis
What Is the Average Airbnb Nightly Rate in Bay Saint Louis?
Effective short term rental pricing strategy in Bay Saint Louis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bay Saint Louis typically peaks in June and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $474+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $312 or more.
- Typical properties (Median) charge around $208 per night.
- Entry-level properties (Bottom 25%) earn around $163 per night.
Average Daily Rate (ADR) Trend by Month in Bay Saint Louis
What Is the RevPAR for Airbnb in Bay Saint Louis?
RevPAR in Bay Saint Louis is currently $99. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $48 RevPAR.
- Typical properties (Median) generate $72 RevPAR.
- Strong performers (Top 25%) earn $126 RevPAR.
- Best-in-class (Top 10%) achieve $187 RevPAR.
Average Monthly RevPAR Trend in Bay Saint Louis
RevPAR Insights for Bay Saint Louis
- The average RevPAR in Bay Saint Louis is $99. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($187) and bottom 25% ($48) is $138, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Bay Saint Louis benchmarks. If your RevPAR falls below the median of $72, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $126+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Bay Saint Louis?
Bay Saint Louis's peak Airbnb season falls in July, June, October, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, October)
- Revenue averages $4,070 per month
- Occupancy rates average 43.3%
- Daily rates average $283
Shoulder Season
- Revenue averages $2,915 per month
- Occupancy maintains around 34.7%
- Daily rates hold near $264
Low Season (January, February, December)
- Revenue drops to average $2,178 per month
- Occupancy decreases to average 28.4%
- Daily rates adjust to average $266
Seasonality Insights for Bay Saint Louis
- Airbnb seasonality in Bay Saint Louis is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Bay Saint Louis's highest earning potential, with monthly revenues climbing to $4,380, occupancy reaching 46.0%, and ADRs peaking at $285.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,031, occupancy could drop to 26.6%, and ADRs may adjust to $248.
- Lower occupancy paired with meaningful seasonality means hosts in Bay Saint Louis need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Bay Saint Louis, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Bay Saint Louis?
Low regulation and minimal registration activity in Bay Saint Louis, Mississippi, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bay Saint Louis to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Bay Saint Louis?
Location within Bay Saint Louis matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Bay St. Louis | Charming historic district with century-old architecture, offers a quaint atmosphere and local shops. It's close to the beach and popular with tourists looking for an authentic coastal experience. | Bay St. Louis Historic District, Fleur de Lis Bakery, The Mockingbird Cafe, Local shops and galleries, Bay St. Louis Marina |
| Beachfront Properties | Direct access to the beautiful beaches of the Gulf of Mexico. Ideal for vacationers looking for sun, sand, and relaxation, making it a prime location for seasonal rentals. | Williamson Park, Gulf of Mexico beaches, Fishing and water sports, Sunsets on the beach, Sandcastle contests |
| Bayou View | A peaceful residential neighborhood, known for its picturesque views and proximity to nature. Family-friendly area that is attractive to visitors seeking tranquility and outdoor activities. | SBayou View Park, Walking trails, Nature reserves, Picnic areas, Scenic views |
| North Bay St. Louis | More residential area with a mix of locals and tourists, offering a quieter atmosphere. Ideal for visitors who want to explore the local community while being close to the beach. | Retail shops, Local dining options, Community events, Bayou exploration, Local art scene |
| The Pass Christian | Just a short drive from Bay Saint Louis, this area is known for its upscale coastal living. Attracts visitors looking for luxury accommodations near the beach. | The Pass Christian Harbor, Diving and snorkeling, Scenic beachfront, Dining and nightlife, Historical sites |
| Lakeshore | Quaint community located along the water, known for its scenic views and laid-back lifestyle. Perfect for visitors seeking a more relaxed beach experience. | Lakeshore Beach, Waterfront parks, Fishing spots, Biking trails, Birdwatching |
| Gulfport | Nearby city with a vibrant waterfront and a range of attractions. A hub for tourists visiting the surrounding beach areas and natural parks. | Gulfport Harbor, Beaches and boardwalks, Gulf Islands Waterpark, Shopping and dining, Arts and culture events |
| Waveland | Adjacent to Bay St. Louis, this area provides easy beach access and a small-town feel. It's charming for families and those seeking a peaceful retreat. | Waveland Beach, Local seafood restaurants, Hiking trails, Family friendly parks, Community festivals |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Bay Saint Louis offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Bay Saint Louis?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bay Saint Louis
- The Bay Saint Louis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.2% of the 281 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bay Saint Louis, House properties are the most common (80.8%), reflecting the local real estate landscape.
- Houses represent a significant 80.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.0%) offer potential for unique stay experiences.
Bay Saint Louis Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bay Saint Louis
- The dominant room capacity in Bay Saint Louis is 3 bedrooms listings, making up 33.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 65.5% of the active Airbnb listings in Bay Saint Louis, indicating a high concentration in these sizes.
- A significant 50.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bay Saint Louis.
Bay Saint Louis Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bay Saint Louis
- The most common guest capacity trend in Bay Saint Louis vacation rentals is listings accommodating 8+ guests (32.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Bay Saint Louis STR market, accounting for 56.9% of listings.
- 61.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bay Saint Louis.
- On average, properties in Bay Saint Louis are equipped to host 5.7 guests.
How Do Listings in Bay Saint Louis Compare on Quality?
Listing quality in Bay Saint Louis can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Bay Saint Louis
- At 31.9 photos per listing on average, Bay Saint Louis hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 38.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Bay Saint Louis averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Bay Saint Louis?
Amenity Prevalence
Amenity Insights for Bay Saint Louis
- Essential amenities in Bay Saint Louis that guests expect include: TV, Air conditioning, Wifi, Free parking on premises, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Kitchen, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bay Saint Louis: TV, Air conditioning, Wifi, Free parking on premises, Heating, Smoke alarm.
- Prioritize adding missing essentials: TV, Air conditioning, Wifi, Free parking on premises, Heating, Smoke alarm.
- Consider adding popular differentiators like Coffee maker or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bay Saint Louis to stay competitive.
Which Airbnb Amenities Boost Revenue in Bay Saint Louis?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bay Saint Louis, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
EV chargerHigh opportunity | 1.8% | $88,007 | $28,555 | 208.2% |
Kitchen | 91.5% | $31,348 | $11,026 | 184.3% |
Washer | 88.6% | $31,866 | $12,080 | 163.8% |
Arcade gamesHigh opportunity | 3.6% | $68,352 | $28,183 | 142.5% |
Hot tubHigh opportunity | 6.0% | $65,704 | $27,288 | 140.8% |
Life size gamesHigh opportunity | 2.1% | $68,694 | $28,760 | 138.9% |
Smoke alarm | 95.0% | $30,494 | $12,807 | 138.1% |
Game consoleHigh opportunity | 2.8% | $67,148 | $28,513 | 135.5% |
Free parking on premises | 97.2% | $30,089 | $13,347 | 125.4% |
Dryer | 85.1% | $32,203 | $14,872 | 116.5% |
Revenue Impact Insights for Bay Saint Louis
- EV charger tops the revenue impact list with a 208.2% uplift — listings with this amenity earn $88,007 vs. $28,555 without it.
- High-opportunity amenities — EV charger, Arcade games, Hot tub — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Washer, Smoke alarm, Free parking on premises, Dryer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding EV charger — it has the best combination of high revenue impact and low market saturation in Bay Saint Louis.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Bay Saint Louis STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bay Saint Louis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBay Saint Louis Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bay Saint Louis
- The typical guest profile for Airbnb in Bay Saint Louis consists of primarily domestic travelers (99%), often arriving from nearby New Orleans, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.9% of guests.
- Key international markets include United States (98.9%) and United Kingdom (0.2%).
- Top languages spoken are English (87.7%) followed by Spanish (5.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New Orleans and Baton Rouge.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Bay Saint Louis?
Listings in Bay Saint Louis average 4.92 out of 5 overall, with about 64.2 reviews per active listing and 64.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Bay Saint Louis
- With an overall rating of 4.92, Bay Saint Louis listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.96), while Value (4.87) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 64.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Bay Saint Louis Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bay Saint Louis
- The most common availability pattern in Bay Saint Louis falls within the 271-366 days range, representing 50.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bay Saint Louis (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Bay Saint Louis?
Average Booking Lead Time by Month
Booking Lead Time Insights for Bay Saint Louis
- The overall average booking lead time for vacation rentals in Bay Saint Louis is 59 days.
- Guests book furthest in advance for stays during October (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (72 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Bay Saint Louis.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 72 days) to capture early planners.
- Monitor your own booking lead times against these Bay Saint Louis averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Bay Saint Louis?
Guests in Bay Saint Louis stay about 3.7 nights on average, generating roughly 7,354 reservations and 26.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Bay Saint Louis
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Bay Saint Louis
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 26.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (4.6 nights) and shorten in Jul (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Bay Saint Louis Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
50 listings
17.8% of total
2 Nights
112 listings
39.9% of total
3 Nights
21 listings
7.5% of total
4-6 Nights
4 listings
1.4% of total
7-29 Nights
8 listings
2.8% of total
30+ Nights
86 listings
30.6% of total
Key Insights
- The most prevalent minimum stay requirement in Bay Saint Louis is 2 Nights, adopted by 39.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (30.6%) caters to monthly stays (30+ nights) in Bay Saint Louis, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.9% of Bay Saint Louis hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.8% currently do.
- A 2-night minimum appears standard (39.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bay Saint Louis.
Bay Saint Louis Airbnb Cancellation Policy Trends Analysis (2026)
Limited
10 listings
3.6% of total
Super Strict 30 Days
5 listings
1.8% of total
Flexible
29 listings
10.3% of total
Moderate
78 listings
27.8% of total
Firm
132 listings
47% of total
Strict
27 listings
9.6% of total
Cancellation Policy Insights for Bay Saint Louis
- The prevailing Airbnb cancellation policy trend in Bay Saint Louis is Firm, used by 47% of listings.
- A majority (56.6%) of hosts in Bay Saint Louis utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47% market standard in Bay Saint Louis.
- Using a Strict policy might deter some guests, as only 9.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bay Saint Louis.
How Much Are Airbnb Cleaning Fees in Bay Saint Louis?
Cleaning fees in Bay Saint Louis are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Bay Saint Louis
- 95.4% of listings charge a cleaning fee, making it standard practice in Bay Saint Louis. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $150 is close to the median ($130), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 13.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Bay Saint Louis median of $130. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Bay Saint Louis Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bay Saint Louisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Coastal Retreat | Heated Pool, Spa & Game Room
Entire Place • 7 bedrooms
Bay St. Louis Chalets - Parking - Pool - Sleeps 20
Entire Place • 10 bedrooms
Restful Retreat | Heated Pool & Game Room
Entire Place • 6 bedrooms
Beach Bay&RiverMansion Private boat Ramp On water
Entire Place • 6 bedrooms
Lavish Mississippi Home | Steps from Beach
Entire Place • 5 bedrooms
On Main St/FREE GOLF CART!/private pool/sleeps 10!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Bay Saint Louis?
Learn from the best! This table showcases top-performing Airbnb hosts in Bay Saint Louis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Heirloom | 10 | $792,106 | 382 | 4.87/5.0 |
| Vision Stays, LLC | 4 | $321,576 | 71 | 4.91/5.0 |
| Kandace | 5 | $185,077 | 248 | 4.96/5.0 |
| Sarah | 5 | $182,219 | 134 | 4.84/5.0 |
| Once Upon A Tide Rentals | 5 | $174,782 | 313 | 4.80/5.0 |
| Jim | 1 | $153,240 | 101 | 4.85/5.0 |
| Kerry | 3 | $131,695 | 120 | 4.92/5.0 |
| Lauren | 6 | $128,921 | 698 | 4.98/5.0 |
| Brandon | 1 | $124,439 | 95 | 4.96/5.0 |
| Ryan | 2 | $117,582 | 61 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bay Saint Louis.
Who Are the Airbnb Hosts in Bay Saint Louis?
Bay Saint Louis is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Bay Saint Louis
- With 65.5% Superhosts, Bay Saint Louis has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 13.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 81.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Bay Saint Louis averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Bay Saint Louis
These are the highest-grossing professional property management operations in Bay Saint Louis, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Heirloom | 10 | $792,106 | $619 | 36.9% | 4.87/5 |
| Vision Stays, LLC | 4 | $321,576 | $743 | 38.0% | 4.91/5 |
| Sarah | 5 | $182,219 | $343 | 30.8% | 4.84/5 |
| Evolve | 4 | $111,108 | $176 | 45.0% | 4.92/5 |
| Lorray | 4 | $102,856 | $346 | 34.9% | 5.00/5 |
| Amina | 1 | $81,426 | $420 | 49.3% | 4.99/5 |
| Kevin | 4 | $78,199 | $239 | 24.0% | 4.86/5 |
| Hunter | 3 | $74,100 | $823 | 25.2% | 4.95/5 |
| Tricia | 4 | $73,078 | $241 | 25.2% | 4.97/5 |
| Jane | 2 | $72,456 | $185 | 62.0% | 4.87/5 |
Management Company Insights for Bay Saint Louis
- The leading management company, Heirloom, operates 10 listings with $792,106 in gross revenue — a useful benchmark for what scale looks like in Bay Saint Louis.
- Top managers average 4 properties each, suggesting professional management in Bay Saint Louis still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.92/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 13.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Bay Saint Louis's Airbnb Market Compare to Nearby Cities?
How does the Bay Saint Louis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Covington, Bay Saint Louis has 9 percentage points lower occupancy and about $65 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Plaquemines Parish | 28 | $4,658 | $421.06 | 38% |
| Dauphin Island | 610 | $3,452 | $391.41 | 37% |
| Grand Isle | 106 | $3,218 | $468.23 | 32% |
| New Orleans | 4,680 | $3,202 | $302.90 | 41% |
| Pass Christian | 176 | $2,740 | $304.16 | 35% |
| Barataria | 10 | $2,603 | $312.03 | 36% |
| Ocean Springs | 256 | $2,548 | $222.38 | 41% |
| Killian | 14 | $2,538 | $365.03 | 34% |
| Covington | 63 | $2,436 | $211.13 | 44% |
| Ponchatoula | 48 | $2,414 | $243.95 | 36% |
Frequently Asked Questions About Airbnb in Bay Saint Louis
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bay Saint Louis.
How much do Airbnb hosts make in Bay Saint Louis?
Bay Saint Louis hosts earn about $29,612 per year on average, with an average nightly rate of $276 and RevPAR of $99. Those figures describe the typical revenue environment for active listings in Bay Saint Louis, Mississippi, not the ceiling for the best operators. Source: AirROI 2026 data, Bay Saint Louis market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Bay Saint Louis?
The average Airbnb occupancy rate in Bay Saint Louis is 34.5%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Bay Saint Louis?
Listings in Bay Saint Louis average $276 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Bay Saint Louis?
Bay Saint Louis currently has about 281 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Bay Saint Louis?
AirROI currently classifies the short-term rental regulation level in Bay Saint Louis as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Bay Saint Louis?
RevPAR in Bay Saint Louis is about $99. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Bay Saint Louis?
Occupancy of 34.5% means Bay Saint Louis is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $29,612, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Bay Saint Louis?
The average booking lead time in Bay Saint Louis is about 59 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Bay Saint Louis?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bay Saint Louis include Old Town Bay St. Louis, Beachfront Properties, Bayou View. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Bay Saint Louis?
entire_home listings make up 98.2% of the active supply in Bay Saint Louis. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Bay Saint Louis compare to nearby Airbnb markets?
Among neighboring markets, Plaquemines Parish posts $55,891 in average annual revenue with 38.3% occupancy, compared to Bay Saint Louis's $29,612 and 34.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Bay Saint Louis?
The average Airbnb stay length in Bay Saint Louis is about 3.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Bay Saint Louis?
Airbnb listings in Bay Saint Louis average 4.92 out of 5 overall. About 64.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Bay Saint Louis?
EV charger and Kitchen are among the strongest revenue-linked amenities in Bay Saint Louis. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Bay Saint Louis?
Yes. About 95.4% of active Airbnb listings in Bay Saint Louis charge a cleaning fee, and the average fee is $150. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Bay Saint Louis?
A 65.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.