Hill City, Minnesota Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Hill City, Minnesota? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,381 per year — at a $221 nightly rate, 26.0% occupancy, and a $61 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 21 active listings, Hill City is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 162.5% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Hill City?
In Hill City, the headline Airbnb metrics are $12,381 in average annual revenue,26.0% occupancy, $221 ADR, and $61 in RevPAR, and guests book about 96 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Hill City?
Understanding the monthly revenue variations for Airbnb listings in Hill City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hill City is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hill City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,663+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,236 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,431 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $826, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hill City
What Is the Monthly Airbnb Occupancy Rate in Hill City?
Maximize your bookings by understanding the Hill City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hill City:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hill City
What Is the Average Airbnb Nightly Rate in Hill City?
Effective short term rental pricing strategy in Hill City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hill City typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $304+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $258 or more.
- Typical properties (Median) charge around $193 per night.
- Entry-level properties (Bottom 25%) earn around $175 per night.
Average Daily Rate (ADR) Trend by Month in Hill City
What Is the RevPAR for Airbnb in Hill City?
RevPAR in Hill City is currently $61. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $39 RevPAR.
- Typical properties (Median) generate $53 RevPAR.
- Strong performers (Top 25%) earn $74 RevPAR.
- Best-in-class (Top 10%) achieve $99 RevPAR.
Average Monthly RevPAR Trend in Hill City
RevPAR Insights for Hill City
- The average RevPAR in Hill City is $61. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($99) and bottom 25% ($39) is $60, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Hill City benchmarks. If your RevPAR falls below the median of $53, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $74+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Hill City Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Hill City?
Hill City's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $2,849 per month
- Occupancy rates average 36.4%
- Daily rates average $241
Shoulder Season
- Revenue averages $1,565 per month
- Occupancy maintains around 23.5%
- Daily rates hold near $223
Low Season (January, February, March)
- Revenue drops to average $1,016 per month
- Occupancy decreases to average 17.1%
- Daily rates adjust to average $208
Seasonality Insights for Hill City
- Airbnb seasonality in Hill City is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Hill City's highest earning potential, with monthly revenues climbing to $3,662, occupancy reaching 46.1%, and ADRs peaking at $243.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $887, occupancy could drop to 13.9%, and ADRs may adjust to $206.
- Lower occupancy paired with meaningful seasonality means hosts in Hill City need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Hill City, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Hill City?
Low regulation and minimal registration activity in Hill City, Minnesota, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hill City to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Hill City?
With a compact short-term rental market, Hill City gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Hill City | The heart of Hill City featuring local shops, restaurants, and galleries. Close to attractions like the Hill City Historic Museum and the Deerfield Lake for outdoor activities. | Hill City Historic Museum, Deerfield Lake, Black Hills Central Railroad, Local shops and eateries |
| Custer State Park | A beautiful area offering stunning natural landscapes, wildlife viewing, and outdoor adventures. Ideal for nature lovers and those seeking a serene getaway. | Custer State Park, Wildlife Loop Road, Sylvan Lake, Buffalo State Park |
| Mount Rushmore | Famous national monument attracting tourists from all over. An excellent rental location for visitors wanting to explore this iconic site and surrounding areas. | Mount Rushmore, Visitor Center, K sculptures, National Park trails |
| Silver Dollar City | A famous amusement park nearby that draws families and thrill-seekers, making it a perfect spot for short-term stays. | Silver Dollar City Rides, Live Entertainment, Craft Shops, Dining Options |
| Bear Country USA | An exciting drive-through wildlife park that attracts families and animal lovers, with a vibrant atmosphere and educational experiences. | Bear Country USA, Wildlife exhibits, Gift Shop, Educational Programs |
| Hill City Wine and Cider | A burgeoning wine and cider scene that appeals to tourists looking for local flavors and experiences. Perfect for food and wine enthusiasts. | Wine Tasting Rooms, Cider Stores, Vineyard Tours |
| Black Hills National Forest | An expansive and beautiful national forest ideal for hiking, camping, and outdoor adventure, attracting visitors year-round. | Hiking Trails, Camping Sites, Scenic Drives, Wildlife Viewing |
| Crazy Horse Memorial | Another significant monument attracting visitors interested in Native American history and culture, offering a unique educational experience. | Crazy Horse Memorial, Visitor Center, Cultural Programs, Historic Exhibits |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Hill City offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Hill City?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hill City
- The Hill City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hill City, House properties are the most common (52.4%), reflecting the local real estate landscape.
- Houses represent a significant 52.4% portion, catering likely to families or larger groups.
Hill City Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hill City
- The dominant room capacity in Hill City is 2 bedrooms listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 71.4% of the active Airbnb listings in Hill City, indicating a high concentration in these sizes.
- A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hill City.
Hill City Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hill City
- The most common guest capacity trend in Hill City vacation rentals is listings accommodating 6 guests (61.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Hill City STR market, accounting for 90.5% of listings.
- 95.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hill City.
- On average, properties in Hill City are equipped to host 6.5 guests.
How Do Listings in Hill City Compare on Quality?
Listing quality in Hill City can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Hill City
- At 20.8 photos per listing on average, Hill City hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 9.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Hill City averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Hill City?
Amenity Prevalence
No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.
Amenity Insights for Hill City
- Essential amenities in Hill City that guests expect include: Heating, Air conditioning, Free parking on premises, Dishes and silverware, Coffee maker, Refrigerator, Wifi, TV, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hill City: Heating, Air conditioning, Free parking on premises, Dishes and silverware, Coffee maker, Refrigerator, Wifi, TV, Hot water, Kitchen.
- Prioritize adding missing essentials: Heating, Air conditioning, Free parking on premises.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hill City to stay competitive.
Which Airbnb Amenities Boost Revenue in Hill City?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hill City, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Barbecue utensils | 47.6% | $16,472 | $8,661 | 90.2% |
Cleaning products | 57.1% | $15,163 | $8,671 | 74.9% |
First aid kit | 28.6% | $17,118 | $10,486 | 63.2% |
Board games | 28.6% | $17,118 | $10,486 | 63.2% |
Ceiling fan | 28.6% | $16,841 | $10,597 | 58.9% |
Wine glasses | 23.8% | $17,212 | $10,871 | 58.3% |
Outdoor dining area | 28.6% | $16,785 | $10,619 | 58.1% |
Patio or balcony | 66.7% | $14,046 | $9,050 | 55.2% |
Backyard | 23.8% | $16,734 | $11,021 | 51.8% |
Waterfront | 33.3% | $15,854 | $10,644 | 48.9% |
Revenue Impact Insights for Hill City
- Barbecue utensils tops the revenue impact list with a 90.2% uplift — listings with this amenity earn $16,472 vs. $8,661 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Hill City STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hill City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHill City Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Hill City
- The typical guest profile for Airbnb in Hill City consists of primarily domestic travelers (100%), often arriving from nearby Ham Lake, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (90%) followed by Spanish (10%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ham Lake and Duluth.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Hill City?
Listings in Hill City average 4.87 out of 5 overall, with about 11.5 reviews per active listing and 33.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Hill City
- With an overall rating of 4.87, Hill City listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.95), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 33.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Hill City Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hill City
- The most common availability pattern in Hill City falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hill City (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Hill City?
Average Booking Lead Time by Month
Booking Lead Time Insights for Hill City
- The overall average booking lead time for vacation rentals in Hill City is 96 days.
- Guests book furthest in advance for stays during December (average 212 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (126 days avg.) sees the longest lead times, while Spring (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (96 days) as a baseline for your pricing and availability strategy in Hill City.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 212 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 126 days) to capture early planners.
- Monitor your own booking lead times against these Hill City averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Hill City?
Guests in Hill City stay about 6 nights on average, generating roughly 213 reservations and 10.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Hill City
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Hill City
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 10.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (10.3 nights) and shorten in Jan (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Hill City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
13 listings
61.9% of total
3 Nights
3 listings
14.3% of total
30+ Nights
5 listings
23.8% of total
Key Insights
- The most prevalent minimum stay requirement in Hill City is 2 Nights, adopted by 61.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.9%) of the Hill City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.8%) caters to monthly stays (30+ nights) in Hill City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 61.9% of Hill City hosts use this setting.
- A 2-night minimum appears standard (61.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 23.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hill City.
Hill City Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
1 listings
4.8% of total
Moderate
14 listings
66.7% of total
Firm
6 listings
28.6% of total
Cancellation Policy Insights for Hill City
- The prevailing Airbnb cancellation policy trend in Hill City is Moderate, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 71.5% of listings offering Flexible or Moderate policies. This suggests guests in Hill City may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 66.7% market standard in Hill City.
- Regularly review your cancellation policy against competitors and market demand shifts in Hill City.
How Much Are Airbnb Cleaning Fees in Hill City?
Cleaning fees in Hill City are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Hill City
- Only 38.1% of listings charge a cleaning fee, suggesting that most hosts in Hill City bundle cleaning costs into the nightly rate.
- The average cleaning fee of $121 is close to the median ($135), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Hill City median of $135. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Hill City Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hill Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy Cabin on Hill Lake!
Entire Place • 3 bedrooms
Quadna Mountain Resort 340 - with Loft!
Entire Place • 2 bedrooms
Beautiful Lakeside Grand Cabin on Blue Moon Resort
Entire Place • 3 bedrooms
Discount pricing 2 bath 3 bd +sleeper couch.
Entire Place • 3 bedrooms
Heavy Discount 3 Bd+loft 2 bath Sleeps 12
Entire Place • 3 bedrooms
Quadna Mountain Resort 352
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Hill City?
Learn from the best! This table showcases top-performing Airbnb hosts in Hill City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maria | 14 | $149,020 | 57 | 4.97/5.0 |
| Dylan | 4 | $42,816 | 57 | 4.63/5.0 |
| Doyle | 2 | $38,696 | 120 | 4.88/5.0 |
| Caitlyn | 1 | $29,464 | 7 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hill City.
Who Are the Airbnb Hosts in Hill City?
Hill City is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Hill City
- With 81.0% Superhosts, Hill City has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 66.7% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 76.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 19.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Hill City averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Hill City
These are the highest-grossing professional property management operations in Hill City, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Maria | 14 | $149,020 | $201 | 26.0% | 4.97/5 |
Management Company Insights for Hill City
- The leading management company, Maria, operates 14 listings with $149,020 in gross revenue — a useful benchmark for what scale looks like in Hill City.
- Top managers average 14 properties each, suggesting professional management in Hill City still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.97/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Hill City's Airbnb Market Compare to Nearby Cities?
How does the Hill City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Shoreview, Hill City has 27 percentage points lower occupancy and about $263 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shoreview | 12 | $5,549 | $483.36 | 53% |
| Grand Lake Township | 11 | $4,891 | $346.72 | 44% |
| Forest Lake | 25 | $4,776 | $412.22 | 46% |
| Andover | 15 | $4,460 | $320.27 | 48% |
| Hillman | 10 | $4,367 | $435.12 | 40% |
| Town of Georgetown | 18 | $4,345 | $620.77 | 34% |
| Lake Shore | 22 | $4,278 | $514.53 | 36% |
| Scandia | 12 | $4,268 | $453.49 | 37% |
| Stillwater | 54 | $4,202 | $376.44 | 40% |
| Fridley | 25 | $4,202 | $307.66 | 51% |
Frequently Asked Questions About Airbnb in Hill City
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hill City.
How much do Airbnb hosts make in Hill City?
Hill City hosts earn about $12,381 per year on average, with an average nightly rate of $221 and RevPAR of $61. Those figures describe the typical revenue environment for active listings in Hill City, Minnesota, not the ceiling for the best operators. Source: AirROI 2026 data, Hill City market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Hill City?
The average Airbnb occupancy rate in Hill City is 26.0%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Hill City?
Listings in Hill City average $221 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Hill City?
Hill City currently has about 21 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Hill City?
AirROI currently classifies the short-term rental regulation level in Hill City as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Hill City?
RevPAR in Hill City is about $61. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Hill City?
Occupancy of 26.0% means Hill City is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,381, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Hill City?
The average booking lead time in Hill City is about 96 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Hill City?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hill City include Downtown Hill City, Custer State Park, Mount Rushmore. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Hill City?
entire_home listings make up 100.0% of the active supply in Hill City. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Hill City compare to nearby Airbnb markets?
Among neighboring markets, Shoreview posts $66,590 in average annual revenue with 53.2% occupancy, compared to Hill City's $12,381 and 26.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Hill City?
The average Airbnb stay length in Hill City is about 6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Hill City?
Airbnb listings in Hill City average 4.87 out of 5 overall. About 33.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Hill City?
Barbecue utensils and Cleaning products are among the strongest revenue-linked amenities in Hill City. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Hill City?
Yes. About 38.1% of active Airbnb listings in Hill City charge a cleaning fee, and the average fee is $121. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Hill City?
A 81.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.