Thompson Township, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Thompson Township, Michigan? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $35,820 per year — at a $288 nightly rate, 51.1% occupancy, and a $165 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 21 active listings, Thompson Township is a micro-market where solid booking activity throughout the year. Supply grew 90.9% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Thompson Township?
In Thompson Township, the headline Airbnb metrics are $35,820 in average annual revenue,51.1% occupancy, $288 ADR, and $165 in RevPAR, and guests book about 81 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Thompson Township?
Understanding the monthly revenue variations for Airbnb listings in Thompson Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Thompson Township is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Thompson Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,461+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,235 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,988 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,772, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Thompson Township
What Is the Monthly Airbnb Occupancy Rate in Thompson Township?
Maximize your bookings by understanding the Thompson Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Thompson Township:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Thompson Township
What Is the Average Airbnb Nightly Rate in Thompson Township?
Effective short term rental pricing strategy in Thompson Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Thompson Township typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $446+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $382 or more.
- Typical properties (Median) charge around $252 per night.
- Entry-level properties (Bottom 25%) earn around $185 per night.
Average Daily Rate (ADR) Trend by Month in Thompson Township
What Is the RevPAR for Airbnb in Thompson Township?
RevPAR in Thompson Township is currently $165. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $102 RevPAR.
- Typical properties (Median) generate $136 RevPAR.
- Strong performers (Top 25%) earn $203 RevPAR.
- Best-in-class (Top 10%) achieve $268 RevPAR.
Average Monthly RevPAR Trend in Thompson Township
RevPAR Insights for Thompson Township
- The average RevPAR in Thompson Township is $165. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($268) and bottom 25% ($102) is $166, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Thompson Township benchmarks. If your RevPAR falls below the median of $136, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $203+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Thompson Township?
Thompson Township's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $7,013 per month
- Occupancy rates average 66.3%
- Daily rates average $317
Shoulder Season
- Revenue averages $3,098 per month
- Occupancy maintains around 37.9%
- Daily rates hold near $266
Low Season (January, February, November)
- Revenue drops to average $1,621 per month
- Occupancy decreases to average 18.0%
- Daily rates adjust to average $271
Seasonality Insights for Thompson Township
- Airbnb seasonality in Thompson Township is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Thompson Township's highest earning potential, with monthly revenues climbing to $8,458, occupancy reaching 77.1%, and ADRs peaking at $333.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,526, occupancy could drop to 17.2%, and ADRs may adjust to $239.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Thompson Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Thompson Township, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Thompson Township?
Low regulation and minimal registration activity in Thompson Township, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Thompson Township to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Thompson Township?
With a compact short-term rental market, Thompson Township gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lakefront Park | Scenic park area perfect for outdoor activities, boating, and enjoying the natural beauty of the lake. A great choice for families and nature lovers looking for a peaceful getaway. | Lake Michigan, Thompson Lake, Picnic areas, Walking trails, Fishing spots |
| Thompson Township Community Center | A community hub with events and activities that draw visitors year-round. Ideal for those wanting to experience local culture and community events. | Community events, Local festivals, Sports facilities |
| Nearby Cadillac | A charming city just a short drive away, offering additional amenities and attractions. Popular for its year-round recreational activities, including skiing in winter and lakeside activities in summer. | Cadillac Lake, The City Park, Winter sports, Summer festivals |
| Manton Area | A quaint small town known for its friendly atmosphere and access to nature. Offers unique lodging experiences with a small-town charm. | Local shops, Outdoor trails, Cider mills |
| Historic Sites of Northern Michigan | This area is rich in history with various heritage sites that attract visitors interested in culture and history, perfect for hosting tourists keen on exploration. | Historical sites, Museums, Guided tours |
| Manistee National Forest | A vast natural area that provides opportunities for hiking, camping, and wildlife watching, appealing to outdoor enthusiasts and those looking for adventure. | Hiking trails, Lakes and rivers, Wildlife viewing |
| Lake Mitchell | A beautiful recreational area that offers swimming, fishing, and boating. Attractive for families and lake lovers looking for summer getaways. | Public beaches, Lakefront dining, Water sports rental |
| Local Vineyards and Farms | The region is known for its agricultural products, including local wines and farm-to-table experiences, attracting visitors looking for unique culinary experiences. | Wine tastings, Farm tours, Local produce markets |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Thompson Township offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Thompson Township?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Thompson Township
- The Thompson Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Thompson Township, Outdoor/Unique properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 42.9% portion, catering likely to families or larger groups.
Thompson Township Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Thompson Township
- The dominant room capacity in Thompson Township is 3 bedrooms listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 80.9% of the active Airbnb listings in Thompson Township, indicating a high concentration in these sizes.
- A significant 57.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Thompson Township.
Thompson Township Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Thompson Township
- The most common guest capacity trend in Thompson Township vacation rentals is listings accommodating 8+ guests (38.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Thompson Township STR market, accounting for 71.4% of listings.
- 71.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Thompson Township.
- On average, properties in Thompson Township are equipped to host 6.2 guests.
How Do Listings in Thompson Township Compare on Quality?
Listing quality in Thompson Township can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Thompson Township
- At 34 photos per listing on average, Thompson Township hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 42.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Thompson Township averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Thompson Township?
Amenity Prevalence
Amenity Insights for Thompson Township
- Essential amenities in Thompson Township that guests expect include: Free parking on premises, TV, Coffee maker, Microwave, Smoke alarm, Dishes and silverware, Refrigerator, Kitchen, Oven, Heating. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Thompson Township: Free parking on premises, TV, Coffee maker, Microwave, Smoke alarm, Dishes and silverware, Refrigerator, Kitchen, Oven, Heating.
- Prioritize adding missing essentials: Free parking on premises, Oven, Heating.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Thompson Township to stay competitive.
Which Airbnb Amenities Boost Revenue in Thompson Township?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Thompson Township, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Patio or balcony | 66.7% | $43,529 | $20,402 | 113.4% |
Washer | 52.4% | $47,660 | $22,796 | 109.1% |
Dryer | 52.4% | $47,660 | $22,796 | 109.1% |
Kayak | 33.3% | $54,177 | $26,641 | 103.4% |
Exterior security cameras on property | 28.6% | $52,956 | $28,965 | 82.8% |
Indoor fireplace | 47.6% | $44,138 | $28,258 | 56.2% |
Shower gel | 42.9% | $44,030 | $29,662 | 48.4% |
Beach access | 57.1% | $41,614 | $28,094 | 48.1% |
Conditioner | 47.6% | $43,134 | $29,170 | 47.9% |
Board games | 23.8% | $47,137 | $32,283 | 46.0% |
Revenue Impact Insights for Thompson Township
- Patio or balcony tops the revenue impact list with a 113.4% uplift — listings with this amenity earn $43,529 vs. $20,402 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Thompson Township STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Thompson Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThompson Township Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Thompson Township
- The typical guest profile for Airbnb in Thompson Township consists of primarily domestic travelers (96%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.0% of guests.
- Key international markets include United States (96%) and South Korea (1%).
- Top languages spoken are English (86.1%) followed by Spanish (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Peshtigo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Thompson Township?
Listings in Thompson Township average 4.81 out of 5 overall, with about 40.6 reviews per active listing and 33.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Thompson Township
- With an overall rating of 4.81, Thompson Township listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.89), while Value (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 33.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Thompson Township Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Thompson Township
- The most common availability pattern in Thompson Township falls within the 181-270 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Thompson Township (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Thompson Township?
Average Booking Lead Time by Month
Booking Lead Time Insights for Thompson Township
- The overall average booking lead time for vacation rentals in Thompson Township is 81 days.
- Guests book furthest in advance for stays during July (average 114 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Thompson Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Thompson Township averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Thompson Township?
Guests in Thompson Township stay about 5.6 nights on average, generating roughly 465 reservations and 22.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Thompson Township
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Thompson Township
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (16.5 nights) and shorten in Jan (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Thompson Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
14.3% of total
2 Nights
4 listings
19% of total
3 Nights
6 listings
28.6% of total
4-6 Nights
1 listings
4.8% of total
30+ Nights
7 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Thompson Township is 30+ Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (33.3%) caters to monthly stays (30+ nights) in Thompson Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 33.3% of Thompson Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Thompson Township.
Thompson Township Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
3 listings
14.3% of total
Super Strict 60 Days
1 listings
4.8% of total
Flexible
1 listings
4.8% of total
Moderate
9 listings
42.9% of total
Firm
5 listings
23.8% of total
Strict
2 listings
9.5% of total
Cancellation Policy Insights for Thompson Township
- The prevailing Airbnb cancellation policy trend in Thompson Township is Moderate, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (47.7%) and stricter (33.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.9% market standard in Thompson Township.
- Using a Strict policy might deter some guests, as only 9.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Thompson Township.
How Much Are Airbnb Cleaning Fees in Thompson Township?
Cleaning fees in Thompson Township are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Thompson Township
- 90.5% of listings charge a cleaning fee, making it standard practice in Thompson Township. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $164 is close to the median ($155), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Thompson Township median of $155. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Thompson Township Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Thompson Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sunny Side U.P. : Spring Into Adventure!
Entire Place • 4 bedrooms
*Secluded UP Lake-house* | Kayaks, Sunsets, Fun!
Entire Place • 3 bedrooms
Shoreline Oasis: Fresh Breezes and Lake Views
Entire Place • 3 bedrooms
4BR Lake Michigan Waterfront Cabin w/Hot Tub
Entire Place • 4 bedrooms
Thimbleberry Cottage: Embrace the Spring Serenity
Entire Place • 3 bedrooms
Pointview Cottage overlooking Crooked Lake
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Thompson Township?
Learn from the best! This table showcases top-performing Airbnb hosts in Thompson Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Freshwater Vacation Rentals | 5 | $245,402 | 216 | 4.85/5.0 |
| Pictured Rocks Real Estate | 2 | $76,859 | 61 | 4.76/5.0 |
| Nicholas | 1 | $70,646 | 60 | 4.92/5.0 |
| Evolve | 2 | $66,906 | 69 | 4.68/5.0 |
| Aaron | 1 | $65,758 | 9 | 4.33/5.0 |
| Tracee | 1 | $35,077 | 35 | 4.80/5.0 |
| Angela | 1 | $34,916 | 14 | 4.93/5.0 |
| Steven | 1 | $27,964 | 101 | 4.93/5.0 |
| Erika | 1 | $24,986 | 4 | 5.00/5.0 |
| Lindsay | 1 | $21,056 | 30 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Thompson Township.
Who Are the Airbnb Hosts in Thompson Township?
Thompson Township is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Thompson Township
- With 71.4% Superhosts, Thompson Township has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 47.6% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 76.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 19.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Thompson Township averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Thompson Township
These are the highest-grossing professional property management operations in Thompson Township, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Freshwater Vacation Rentals | 5 | $245,402 | $303 | 57.5% | 4.85/5 |
| Pictured Rocks Real Estate | 2 | $76,859 | $293 | 46.7% | 4.76/5 |
| Evolve | 2 | $66,906 | $257 | 51.4% | 4.68/5 |
| Tracee | 1 | $35,077 | $439 | 37.3% | 4.80/5 |
Management Company Insights for Thompson Township
- The leading management company, Freshwater Vacation Rentals, operates 5 listings with $245,402 in gross revenue — a useful benchmark for what scale looks like in Thompson Township.
- Top managers average 3 properties each, suggesting professional management in Thompson Township still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.77/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Thompson Township's Airbnb Market Compare to Nearby Cities?
How does the Thompson Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Town of Liberty Grove, Thompson Township has 0 percentage points higher occupancy and about $121 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 37 | $6,015 | $506.78 | 50% |
| Friendship Township | 13 | $6,010 | $481.22 | 49% |
| Town of Jacksonport | 13 | $5,313 | $523.44 | 41% |
| Blair Township | 51 | $5,212 | $521.06 | 45% |
| Town of Nasewaupee | 32 | $5,065 | $433.42 | 45% |
| Rowleys Bay | 18 | $5,011 | $429.16 | 49% |
| Town of Sturgeon Bay | 17 | $4,901 | $447.75 | 49% |
| Wilson Township | 14 | $4,834 | $485.67 | 34% |
| Sister Bay | 97 | $4,757 | $446.30 | 44% |
| Town of Liberty Grove | 53 | $4,688 | $408.99 | 51% |
Frequently Asked Questions About Airbnb in Thompson Township
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Thompson Township.
How much do Airbnb hosts make in Thompson Township?
Thompson Township hosts earn about $35,820 per year on average, with an average nightly rate of $288 and RevPAR of $165. Those figures describe the typical revenue environment for active listings in Thompson Township, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Thompson Township market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Thompson Township?
The average Airbnb occupancy rate in Thompson Township is 51.1%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Thompson Township?
Listings in Thompson Township average $288 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Thompson Township?
Thompson Township currently has about 21 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Thompson Township?
AirROI currently classifies the short-term rental regulation level in Thompson Township as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Thompson Township?
RevPAR in Thompson Township is about $165. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Thompson Township?
At 51.1% occupancy, Thompson Township can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $35,820, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Thompson Township?
The average booking lead time in Thompson Township is about 81 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Thompson Township?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Thompson Township include Lakefront Park, Thompson Township Community Center, Nearby Cadillac. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Thompson Township?
entire_home listings make up 100.0% of the active supply in Thompson Township. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Thompson Township compare to nearby Airbnb markets?
Among neighboring markets, Greilickville posts $72,180 in average annual revenue with 50.2% occupancy, compared to Thompson Township's $35,820 and 51.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Thompson Township?
The average Airbnb stay length in Thompson Township is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Thompson Township?
Airbnb listings in Thompson Township average 4.81 out of 5 overall. About 33.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Thompson Township?
Patio or balcony and Washer are among the strongest revenue-linked amenities in Thompson Township. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Thompson Township?
Yes. About 90.5% of active Airbnb listings in Thompson Township charge a cleaning fee, and the average fee is $164. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Thompson Township?
A 71.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.