Saint James, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Saint James, Michigan? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $20,412 per year — at a $233 nightly rate, 38.7% occupancy, and a $99 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 19 active listings, Saint James is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 90.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Saint James?
In Saint James, the headline Airbnb metrics are $20,412 in average annual revenue,38.7% occupancy, $233 ADR, and $99 in RevPAR, and guests book about 69 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Saint James?
Understanding the monthly revenue variations for Airbnb listings in Saint James is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint James is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint James across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,416+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,408 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,669 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,786, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint James
What Is the Monthly Airbnb Occupancy Rate in Saint James?
Maximize your bookings by understanding the Saint James STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint James:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint James
What Is the Average Airbnb Nightly Rate in Saint James?
Effective short term rental pricing strategy in Saint James involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint James typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $315+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $249 or more.
- Typical properties (Median) charge around $199 per night.
- Entry-level properties (Bottom 25%) earn around $181 per night.
Average Daily Rate (ADR) Trend by Month in Saint James
What Is the RevPAR for Airbnb in Saint James?
RevPAR in Saint James is currently $99. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $51 RevPAR.
- Typical properties (Median) generate $99 RevPAR.
- Strong performers (Top 25%) earn $123 RevPAR.
- Best-in-class (Top 10%) achieve $187 RevPAR.
Average Monthly RevPAR Trend in Saint James
RevPAR Insights for Saint James
- The average RevPAR in Saint James is $99. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($187) and bottom 25% ($51) is $135, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Saint James benchmarks. If your RevPAR falls below the median of $99, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $123+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Saint James?
Saint James's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $5,952 per month
- Occupancy rates average 70.4%
- Daily rates average $245
Shoulder Season
- Revenue averages $1,857 per month
- Occupancy maintains around 28.7%
- Daily rates hold near $224
Low Season (January, February, March)
- Revenue drops to average $417 per month
- Occupancy decreases to average 5.8%
- Daily rates adjust to average $228
Seasonality Insights for Saint James
- Airbnb seasonality in Saint James is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Saint James's highest earning potential, with monthly revenues climbing to $7,505, occupancy reaching 85.6%, and ADRs peaking at $251.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $216.
- Lower occupancy paired with meaningful seasonality means hosts in Saint James need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Saint James, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Saint James?
Low regulation and minimal registration activity in Saint James, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Saint James to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Saint James?
With a compact short-term rental market, Saint James gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Silver Lake | A serene, picturesque area known for its beautiful lake views and sandy beaches, perfect for families and outdoor enthusiasts looking for a peaceful getaway. | Silver Lake Sand Dunes, Silver Lake State Park, Lake Michigan, Ludington State Park, Beach access, ATV rentals |
| Saint Joseph | A charming coastal city with a rich history and vibrant downtown, popular for its beautiful waterfront and cultural activities, appealing to tourists year-round. | Silver Beach County Park, Lighthouse Museum, Whirlpool Compass Fountain, Local wineries, St. Joseph River, Lake Michigan shoreline |
| South Haven | A popular destination known for its sandy beaches, charming downtown, and vibrant arts scene, attracting visitors looking for relaxation and outdoor recreation. | South Haven Lighthouse, North Beach Park, Kal-Haven Trail, Local shops and restaurants, Harbor Park, Black River Park |
| Saugatuck | A quaint town known for its art scene, beautiful landscapes, and outdoor activities, drawing artists and tourists to its unique charm and attractions. | Oval Beach, Saugatuck Dunes State Park, Kalamazoo River, Art galleries and shops, Saugatuck chain ferry, Fennville vineyards |
| Fennville | Located near beautiful beaches and wineries, this small town offers a peaceful retreat with access to nature and a growing food scene. | Fenn Valley Vineyards, Lake Michigan beaches, Downtown Fennville shops, Paw Paw Lake, GingerMan Raceway, Local farms and markets |
| Douglas | A vibrant arts community with unique shops and galleries, Douglas provides a charming atmosphere close to Lake Michigan, perfect for artistic travelers. | Douglas Beach, Mason County Historical Society, Art galleries, Local cafes and restaurants, Dunes State Park, Waterfront parks |
| Hartford | A lesser-known gem with a rich agricultural background, providing a quieter atmosphere for those looking to escape the crowds while still being close to attractions. | Water Street Park, Local berry farms, Red Arrow Highway, Hart Historical Museum, Lake Schafer, Nearby wineries |
| Benton Harbor | An up-and-coming city with a rich cultural scene, Benton Harbor is close to Lake Michigan and offers opportunities for exploration and recreation for visitors. | Harbor Shores Golf Club, Lake Michigan beach access, Local breweries, Botanical gardens, Arts districts, Family-friendly parks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Saint James offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Saint James?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint James
- The Saint James Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Saint James, Apartment/Condo properties are the most common (36.8%), reflecting the local real estate landscape.
- Houses represent a significant 21.1% portion, catering likely to families or larger groups.
- The presence of 31.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Saint James Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint James
- The dominant room capacity in Saint James is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.1% of the active Airbnb listings in Saint James, indicating a high concentration in these sizes.
- A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint James.
Saint James Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint James
- The most common guest capacity trend in Saint James vacation rentals is listings accommodating 2 guests (36.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Saint James STR market, accounting for 63.1% of listings.
- 21.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint James.
- On average, properties in Saint James are equipped to host 3.7 guests.
How Do Listings in Saint James Compare on Quality?
Listing quality in Saint James can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Saint James
- The average of 17.1 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 10.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Saint James averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Saint James?
Amenity Prevalence
Amenity Insights for Saint James
- Essential amenities in Saint James that guests expect include: Free parking on premises, TV, Heating, Smoke alarm, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint James: Free parking on premises, TV, Heating, Smoke alarm, Wifi, Kitchen.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint James to stay competitive.
Which Airbnb Amenities Boost Revenue in Saint James?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Saint James, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Cooking basics | 63.2% | $29,301 | $5,174 | 466.3% |
Dishes and silverware | 73.7% | $25,526 | $6,095 | 318.8% |
Microwave | 68.4% | $26,744 | $6,694 | 299.5% |
Coffee maker | 68.4% | $26,744 | $6,694 | 299.5% |
Stove | 52.6% | $30,074 | $9,678 | 210.8% |
Washer | 57.9% | $28,540 | $9,236 | 209.0% |
Dryer | 57.9% | $28,540 | $9,236 | 209.0% |
Refrigerator | 63.2% | $26,569 | $9,858 | 169.5% |
Oven | 47.4% | $29,638 | $12,109 | 144.8% |
Carbon monoxide alarm | 47.4% | $28,860 | $12,810 | 125.3% |
Revenue Impact Insights for Saint James
- Cooking basics tops the revenue impact list with a 466.3% uplift — listings with this amenity earn $29,301 vs. $5,174 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Saint James STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint James. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint James Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Saint James
- The typical guest profile for Airbnb in Saint James consists of primarily domestic travelers (100%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (90.9%) followed by Japanese (4.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Michigan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Saint James?
Listings in Saint James average 4.86 out of 5 overall, with about 51.8 reviews per active listing and 52.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Saint James
- With an overall rating of 4.86, Saint James listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (5), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 52.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Saint James Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint James
- The most common availability pattern in Saint James falls within the 181-270 days range, representing 57.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint James (57.9%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Saint James?
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint James
- The overall average booking lead time for vacation rentals in Saint James is 69 days.
- Guests book furthest in advance for stays during July (average 149 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (116 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Saint James.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 149 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
- Monitor your own booking lead times against these Saint James averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Saint James?
Guests in Saint James stay about 4 nights on average, generating roughly 329 reservations and 17.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Saint James
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Saint James
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Apr (7.5 nights) and shorten in Jan (2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Saint James Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
31.6% of total
2 Nights
8 listings
42.1% of total
3 Nights
1 listings
5.3% of total
30+ Nights
4 listings
21.1% of total
Key Insights
- The most prevalent minimum stay requirement in Saint James is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.7%) of the Saint James Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.1%) caters to monthly stays (30+ nights) in Saint James, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Saint James hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint James.
Saint James Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
5.3% of total
Flexible
2 listings
10.5% of total
Moderate
1 listings
5.3% of total
Firm
4 listings
21.1% of total
Strict
11 listings
57.9% of total
Cancellation Policy Insights for Saint James
- The prevailing Airbnb cancellation policy trend in Saint James is Strict, used by 57.9% of listings.
- A majority (79.0%) of hosts in Saint James utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 57.9% market standard in Saint James.
- With 57.9% using Strict terms, this is a viable option in Saint James, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint James.
How Much Are Airbnb Cleaning Fees in Saint James?
Cleaning fees in Saint James are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Saint James
- Only 36.8% of listings charge a cleaning fee, suggesting that most hosts in Saint James bundle cleaning costs into the nightly rate.
- The gap between the average ($155) and median ($135) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Saint James median of $135. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Saint James Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint Jamesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Freesoil Blue House
Entire Place • 3 bedrooms
4BR Home w/ Beach Access & Stunning Views
Entire Place • 4 bedrooms
Top Deck @St. James Boat Shop
Entire Place • 2 bedrooms
Spacious Apt Steps from the Beaver Island Ferry
Entire Place • 3 bedrooms
Deckhand's Quarters @The Boat Shop - Paradise Bay
Entire Place • 2 bedrooms
Nora’s Retreat
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Saint James?
Learn from the best! This table showcases top-performing Airbnb hosts in Saint James based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Burton Vacation Rentals | 5 | $154,500 | 619 | 4.90/5.0 |
| Natalie | 2 | $59,952 | 37 | 5.00/5.0 |
| Leavetown Vacations | 1 | $37,374 | 20 | 4.85/5.0 |
| Jeffrey | 1 | $33,928 | 135 | 4.91/5.0 |
| Tyler | 1 | $28,651 | 13 | 4.92/5.0 |
| Keith | 1 | $23,448 | 11 | 4.64/5.0 |
| Sue | 1 | $20,171 | 131 | 4.93/5.0 |
| Beaver Island | 6 | $16,047 | 13 | 4.33/5.0 |
| Mary Beth | 1 | $13,763 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint James.
Who Are the Airbnb Hosts in Saint James?
Saint James is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Saint James
- With 57.9% Superhosts, Saint James has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 36.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Saint James averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Saint James's Airbnb Market Compare to Nearby Cities?
How does the Saint James Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Greilickville, Saint James has 11 percentage points lower occupancy and about $273 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 37 | $6,015 | $506.78 | 50% |
| Friendship Township | 13 | $6,010 | $481.22 | 49% |
| Blair Township | 51 | $5,212 | $521.06 | 45% |
| Wilson Township | 14 | $4,834 | $485.67 | 34% |
| Walloon Lake | 26 | $4,553 | $475.80 | 43% |
| Bingham Township | 27 | $4,550 | $505.69 | 46% |
| Marquette Township | 17 | $4,481 | $332.53 | 48% |
| West Traverse Township | 33 | $4,478 | $570.22 | 36% |
| Maple River Township | 11 | $4,477 | $381.00 | 44% |
| Elmwood Charter Township | 73 | $4,470 | $422.52 | 46% |
Frequently Asked Questions About Airbnb in Saint James
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Saint James.
How much do Airbnb hosts make in Saint James?
Saint James hosts earn about $20,412 per year on average, with an average nightly rate of $233 and RevPAR of $99. Those figures describe the typical revenue environment for active listings in Saint James, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Saint James market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Saint James?
The average Airbnb occupancy rate in Saint James is 38.7%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Saint James?
Listings in Saint James average $233 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Saint James?
Saint James currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Saint James?
AirROI currently classifies the short-term rental regulation level in Saint James as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Saint James?
RevPAR in Saint James is about $99. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Saint James?
Occupancy of 38.7% means Saint James is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $20,412, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Saint James?
The average booking lead time in Saint James is about 69 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Saint James?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Saint James include Silver Lake, Saint Joseph, South Haven. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Saint James?
entire_home listings make up 63.2% of the active supply in Saint James. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Saint James compare to nearby Airbnb markets?
Among neighboring markets, Greilickville posts $72,180 in average annual revenue with 50.2% occupancy, compared to Saint James's $20,412 and 38.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Saint James?
The average Airbnb stay length in Saint James is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Saint James?
Airbnb listings in Saint James average 4.86 out of 5 overall. About 52.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Saint James?
Cooking basics and Dishes and silverware are among the strongest revenue-linked amenities in Saint James. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Saint James?
Yes. About 36.8% of active Airbnb listings in Saint James charge a cleaning fee, and the average fee is $155. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Saint James?
A 57.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.