Ontonagon, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ontonagon, Michigan? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,628 per year — at a $173 nightly rate, 43.5% occupancy, and a $80 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 20 active listings, Ontonagon is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 17.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Ontonagon?
In Ontonagon, the headline Airbnb metrics are $24,628 in average annual revenue,43.5% occupancy, $173 ADR, and $80 in RevPAR, and guests book about 65 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ontonagon?
Understanding the monthly revenue variations for Airbnb listings in Ontonagon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ontonagon is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ontonagon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,004+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,216 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,116 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,051, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ontonagon
What Is the Monthly Airbnb Occupancy Rate in Ontonagon?
Maximize your bookings by understanding the Ontonagon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ontonagon:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ontonagon
What Is the Average Airbnb Nightly Rate in Ontonagon?
Effective short term rental pricing strategy in Ontonagon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ontonagon typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
- Typical properties (Median) charge around $157 per night.
- Entry-level properties (Bottom 25%) earn around $131 per night.
Average Daily Rate (ADR) Trend by Month in Ontonagon
What Is the RevPAR for Airbnb in Ontonagon?
RevPAR in Ontonagon is currently $80. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $43 RevPAR.
- Typical properties (Median) generate $71 RevPAR.
- Strong performers (Top 25%) earn $111 RevPAR.
- Best-in-class (Top 10%) achieve $131 RevPAR.
Average Monthly RevPAR Trend in Ontonagon
RevPAR Insights for Ontonagon
- The average RevPAR in Ontonagon is $80. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($131) and bottom 25% ($43) is $88, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ontonagon benchmarks. If your RevPAR falls below the median of $71, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $111+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ontonagon?
Ontonagon's peak Airbnb season falls in August, July, September, while the softest stretch is March, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $3,867 per month
- Occupancy rates average 67.7%
- Daily rates average $185
Shoulder Season
- Revenue averages $2,030 per month
- Occupancy maintains around 38.1%
- Daily rates hold near $180
Low Season (March, April, December)
- Revenue drops to average $1,003 per month
- Occupancy decreases to average 20.8%
- Daily rates adjust to average $170
Seasonality Insights for Ontonagon
- Airbnb seasonality in Ontonagon is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ontonagon's highest earning potential, with monthly revenues climbing to $4,222, occupancy reaching 72.3%, and ADRs peaking at $188.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $723, occupancy could drop to 17.9%, and ADRs may adjust to $151.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ontonagon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ontonagon, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ontonagon?
Low regulation and minimal registration activity in Ontonagon, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ontonagon to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Ontonagon?
With a compact short-term rental market, Ontonagon gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ontonagon Waterfront | Beautiful views and access to Lake Superior make this area attractive for tourists who love nature and water activities. | Ontonagon Lighthouse, Ontonagon River, Lake of the Clouds, Porcupine Mountains Wilderness State Park, Ontonagon Historical Society Museum |
| Porcupine Mountains | A natural paradise for hiking, camping, and outdoor activities, drawing nature lovers and adventure seekers. | Porcupine Mountains State Park, Lake of the Clouds, Big Powderhorn Mountain, Ontonagon River, Copper Peak Ski Flying Hill |
| Ontonagon Historic District | Rich in history and culture, offers visitors a glimpse into the past with beautiful architecture and local heritage. | Old Jail Museum, Ontonagon Schoolhouse and Museum, Historic Churches, Village of Ontonagon Historical Markers, Local Artisan Shops |
| Bond Falls | Known for the stunning Bond Falls and natural scenery, attractiveness for families and nature enthusiasts. | Bond Falls State Park, Bond Falls Scenic Area, Cedar Falls, Historic Bond Falls Hydro Plant, Fishing and Kayaking |
| Lake Superior Sand Dunes | Unique natural features that attract beachgoers and families looking for a day of fun in the sun. | Lake Superior Sand Dunes, Picnic Areas, Hiking Trails, Beautiful Beaches, Scenic Views |
| Greenland | A quiet town that's close to nature and ideal for those looking for a retreat from the city life, perfect for weekend getaways. | Ironwood Theatre, Black River Harbor, Local Hiking Trails, Quiet Getaway Spots, Scenic Drives |
| White Pine | Charming small town with historical significance, providing a unique experience for visitors. | Historic White Pine Village, Local Shops, Community Events, Nearby Nature Trails, Scenic Views |
| Winter Sports Areas | Popular during winter for skiing and snowmobiling, attracting winter sports enthusiasts. | Mont Ripley Ski Area, Local Snowmobile Trails, Cozy Lodge Accommodations, Winter Festivals, Scenic Winter Views |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Ontonagon offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Ontonagon?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ontonagon
- The Ontonagon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ontonagon, House properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 60% portion, catering likely to families or larger groups.
- The presence of 30% Hotel/Boutique listings indicates integration with traditional hospitality.
Ontonagon Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ontonagon
- The dominant room capacity in Ontonagon is 3 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 70.0% of the active Airbnb listings in Ontonagon, indicating a high concentration in these sizes.
- A significant 70.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ontonagon.
Ontonagon Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ontonagon
- The most common guest capacity trend in Ontonagon vacation rentals is listings accommodating 8+ guests (45%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ontonagon STR market, accounting for 60.0% of listings.
- 65.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ontonagon.
- On average, properties in Ontonagon are equipped to host 5.0 guests.
How Do Listings in Ontonagon Compare on Quality?
Listing quality in Ontonagon can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ontonagon
- At 34 photos per listing on average, Ontonagon hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ontonagon averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ontonagon?
Amenity Prevalence
Amenity Insights for Ontonagon
- Essential amenities in Ontonagon that guests expect include: Wifi, Kitchen, Hot water, Coffee maker, Smoke alarm, TV, Refrigerator, Heating, Essentials, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ontonagon: Wifi, Kitchen, Hot water, Coffee maker, Smoke alarm, TV, Refrigerator, Heating, Essentials, Carbon monoxide alarm.
- Prioritize adding missing essentials: Essentials, Carbon monoxide alarm.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ontonagon to stay competitive.
Which Airbnb Amenities Boost Revenue in Ontonagon?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ontonagon, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 50.0% | $34,616 | $14,639 | 136.5% |
Dryer | 55.0% | $33,044 | $14,342 | 130.4% |
Dishwasher | 45.0% | $34,136 | $16,848 | 102.6% |
Private entrance | 65.0% | $28,846 | $16,794 | 71.8% |
Pets allowed | 45.0% | $30,629 | $19,718 | 55.3% |
Lake access | 35.0% | $30,366 | $21,538 | 41.0% |
Ceiling fan | 40.0% | $25,184 | $24,257 | 3.8% |
Bathtub | 60.0% | $23,613 | $26,149 | -9.7% |
Clothing storage | 65.0% | $23,728 | $26,299 | -9.8% |
Beach access | 60.0% | $23,278 | $26,652 | -12.7% |
Revenue Impact Insights for Ontonagon
- Washer tops the revenue impact list with a 136.5% uplift — listings with this amenity earn $34,616 vs. $14,639 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ontonagon STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ontonagon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOntonagon Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ontonagon
- The typical guest profile for Airbnb in Ontonagon consists of primarily domestic travelers (98%), often arriving from nearby Madison, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and Israel (0.6%).
- Top languages spoken are English (82.4%) followed by Spanish (5.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madison and Saint Paul.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ontonagon?
Listings in Ontonagon average 4.91 out of 5 overall, with about 92 reviews per active listing and 70.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ontonagon
- With an overall rating of 4.91, Ontonagon listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.97), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 70.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Ontonagon Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ontonagon
- The most common availability pattern in Ontonagon falls within the 181-270 days range, representing 55% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ontonagon (65%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ontonagon?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ontonagon
- The overall average booking lead time for vacation rentals in Ontonagon is 65 days.
- Guests book furthest in advance for stays during July (average 130 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (106 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Ontonagon.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Ontonagon averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ontonagon?
Guests in Ontonagon stay about 4.4 nights on average, generating roughly 613 reservations and 30.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Ontonagon
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ontonagon
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 30.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (6.2 nights) and shorten in Oct (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ontonagon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
55% of total
2 Nights
4 listings
20% of total
30+ Nights
5 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Ontonagon is 1 Night, adopted by 55% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Ontonagon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25%) caters to monthly stays (30+ nights) in Ontonagon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55% of Ontonagon hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ontonagon.
Ontonagon Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
8 listings
40% of total
Moderate
5 listings
25% of total
Firm
5 listings
25% of total
Strict
2 listings
10% of total
Cancellation Policy Insights for Ontonagon
- The prevailing Airbnb cancellation policy trend in Ontonagon is Flexible, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (65.0%) and stricter (35.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Ontonagon.
- Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ontonagon.
How Much Are Airbnb Cleaning Fees in Ontonagon?
Cleaning fees in Ontonagon are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ontonagon
- 95.0% of listings charge a cleaning fee, making it standard practice in Ontonagon. Guests expect it and factor it into their booking decisions.
- The gap between the average ($74) and median ($50) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ontonagon median of $50. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ontonagon Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ontonagonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lovely home in Ontonagon 2 blocks to Lake Superior
Entire Place • 4 bedrooms
Walk to Lake Superior: Ontonagon Home w/ Fire Pit!
Entire Place • 4 bedrooms
17 Mi to Porkies: Getaway Steps to Beach & Main St
Entire Place • 3 bedrooms
Northern Nights, LLC Great for large group stays!
Entire Place • 3 bedrooms
Roomy Home, Direct UTV/ATV Trail Access, XXL Pkng
Entire Place • 3 bedrooms
Gateway to Gitchee Gumee
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ontonagon?
Learn from the best! This table showcases top-performing Airbnb hosts in Ontonagon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 2 | $81,173 | 161 | 4.79/5.0 |
| Nancy | 6 | $69,638 | 421 | 4.89/5.0 |
| Dawn And Justin | 2 | $53,802 | 450 | 4.91/5.0 |
| William | 1 | $41,305 | 50 | 5.00/5.0 |
| Merry | 1 | $40,284 | 48 | 4.98/5.0 |
| William | 1 | $32,348 | 179 | 4.98/5.0 |
| Amy | 1 | $32,150 | 56 | 5.00/5.0 |
| Jef | 1 | $32,016 | 83 | 4.86/5.0 |
| Ekapon | 1 | $30,647 | 25 | 4.88/5.0 |
| Girard | 1 | $26,166 | 92 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ontonagon.
Who Are the Airbnb Hosts in Ontonagon?
Ontonagon is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Ontonagon
- With 85.0% Superhosts, Ontonagon has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 10.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 90.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ontonagon averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ontonagon
These are the highest-grossing professional property management operations in Ontonagon, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 2 | $81,173 | $193 | 54.5% | 4.79/5 |
Management Company Insights for Ontonagon
- The leading management company, Evolve, operates 2 listings with $81,173 in gross revenue — a useful benchmark for what scale looks like in Ontonagon.
- Top managers average 2 properties each, suggesting professional management in Ontonagon still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 10.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ontonagon's Airbnb Market Compare to Nearby Cities?
How does the Ontonagon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Tofte Township, Ontonagon has 4 percentage points lower occupancy and about $139 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Schroeder Township | 10 | $5,266 | $420.14 | 40% |
| Lutsen | 22 | $5,131 | $441.97 | 45% |
| Schroeder | 10 | $5,005 | $487.50 | 46% |
| Tofte Township | 44 | $4,650 | $311.61 | 48% |
| Allouez Township | 16 | $4,593 | $367.31 | 46% |
| West Cook | 123 | $4,371 | $374.67 | 46% |
| Lutsen Township | 172 | $4,223 | $445.98 | 37% |
| Grand Marais | 71 | $3,781 | $308.32 | 47% |
| Town of Scott | 23 | $3,685 | $342.80 | 39% |
| Republic Township | 17 | $3,631 | $308.17 | 43% |
Frequently Asked Questions About Airbnb in Ontonagon
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ontonagon.
How much do Airbnb hosts make in Ontonagon?
Ontonagon hosts earn about $24,628 per year on average, with an average nightly rate of $173 and RevPAR of $80. Those figures describe the typical revenue environment for active listings in Ontonagon, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Ontonagon market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ontonagon?
The average Airbnb occupancy rate in Ontonagon is 43.5%. August is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ontonagon?
Listings in Ontonagon average $173 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ontonagon?
Ontonagon currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ontonagon?
AirROI currently classifies the short-term rental regulation level in Ontonagon as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ontonagon?
RevPAR in Ontonagon is about $80. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ontonagon?
At 43.5% occupancy, Ontonagon can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $24,628, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ontonagon?
The average booking lead time in Ontonagon is about 65 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ontonagon?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ontonagon include Ontonagon Waterfront, Porcupine Mountains, Ontonagon Historic District. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ontonagon?
entire_home listings make up 70.0% of the active supply in Ontonagon. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ontonagon compare to nearby Airbnb markets?
Among neighboring markets, Schroeder Township posts $63,190 in average annual revenue with 39.5% occupancy, compared to Ontonagon's $24,628 and 43.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ontonagon?
The average Airbnb stay length in Ontonagon is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ontonagon?
Airbnb listings in Ontonagon average 4.91 out of 5 overall. About 70.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ontonagon?
Washer and Dryer are among the strongest revenue-linked amenities in Ontonagon. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ontonagon?
Yes. About 95.0% of active Airbnb listings in Ontonagon charge a cleaning fee, and the average fee is $74. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ontonagon?
A 85.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.