Onekama, Michigan Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Onekama, Michigan? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,795 per year — at a $216 nightly rate, 30.6% occupancy, and a $73 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 31 active listings, Onekama is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 181.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Onekama?

In Onekama, the headline Airbnb metrics are $12,795 in average annual revenue,30.6% occupancy, $216 ADR, and $73 in RevPAR, and guests book about 78 days in advance.

Avg. Daily Rate (ADR)(?)
$216
The average rental revenue earned for an occupied room per day in Onekama.
Occupancy Rate(?)
30.6%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$12,795
Average annual income for an Airbnb listing in Onekama. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$73
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-24.1%
Significant decrease (-24.1%) vs. last year.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
78 days
How far in advance guests typically book in Onekama. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Onekama.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Onekama.
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How Much Do Airbnb Hosts Earn Monthly in Onekama?

Understanding the monthly revenue variations for Airbnb listings in Onekama is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Onekama is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Onekama across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,875+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,612 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,485 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $730, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Onekama

What Is the Monthly Airbnb Occupancy Rate in Onekama?

Maximize your bookings by understanding the Onekama STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Onekama:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Onekama

What Is the Average Airbnb Nightly Rate in Onekama?

Effective short term rental pricing strategy in Onekama involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Onekama typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $250 or more.
  • Typical properties (Median) charge around $206 per night.
  • Entry-level properties (Bottom 25%) earn around $157 per night.

Average Daily Rate (ADR) Trend by Month in Onekama

What Is the RevPAR for Airbnb in Onekama?

RevPAR in Onekama is currently $73. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $39 RevPAR.
  • Typical properties (Median) generate $69 RevPAR.
  • Strong performers (Top 25%) earn $90 RevPAR.
  • Best-in-class (Top 10%) achieve $124 RevPAR.

Average Monthly RevPAR Trend in Onekama

RevPAR Insights for Onekama

  • The average RevPAR in Onekama is $73. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($124) and bottom 25% ($39) is $85, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jul and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Onekama benchmarks. If your RevPAR falls below the median of $69, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $90+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Onekama?

Onekama's peak Airbnb season falls in July, August, June, while the softest stretch is October, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, June)
  • Revenue averages $3,233 per month
  • Occupancy rates average 41.3%
  • Daily rates average $238
Shoulder Season
  • Revenue averages $1,567 per month
  • Occupancy maintains around 25.2%
  • Daily rates hold near $214
Low Season (October, November, December)
  • Revenue drops to average $935 per month
  • Occupancy decreases to average 14.8%
  • Daily rates adjust to average $211

Seasonality Insights for Onekama

  • Airbnb seasonality in Onekama is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Onekama's highest earning potential, with monthly revenues climbing to $4,589, occupancy reaching 55.5%, and ADRs peaking at $246.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $828, occupancy could drop to 12.9%, and ADRs may adjust to $196.
  • Lower occupancy paired with meaningful seasonality means hosts in Onekama need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Onekama, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Onekama?

Low regulation and minimal registration activity in Onekama, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Onekama to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Onekama?

With a compact short-term rental market, Onekama gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Onekama
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Onekama Beach
A picturesque area with access to beautiful sandy beaches and crystal-clear waters. Ideal for families and tourists looking for a relaxing beach getaway with plenty of water activities.
Onekama Beach, Portage Lake, Lake Michigan, Onekama Village Park, Fishing and boating activities
Downtown Onekama
The heart of Onekama, featuring local shops, dining, and community events. Great for visitors wanting to explore local culture and engage with the community.
Onekama Golf Course, Local restaurants, Art galleries, Community events, Onekama Historical Museum
Crystal Lake
Close to Onekama, this area offers stunning lake views and outdoor recreational activities. Perfect for visitors who enjoy nature and water sports.
Crystal Lake, Lakefront parks, Hiking trails, Picnic areas, Boat rentals
Sleeping Bear Dunes National Lakeshore
A nationally recognized park with breathtaking landscapes and outdoor recreational opportunities. Attracts nature lovers and adventure seekers.
Dune climbs, Scenic drives, Hiking trails, Beautiful beaches, Wildlife watching
Lakeside Park
A serene area perfect for relaxation and family outings. Offers access to the lake and picnic spaces, making it a favorite for families.
Lakeside Park Beach, Picnic areas, Walking trails, Playground, Water access
Bear Lake
An idyllic area known for its clear waters and tranquil environment. Attracts visitors seeking a peaceful retreat with opportunities for fishing and kayaking.
Bear Lake, Fishing spots, Kayaking, Camping sites, Nature trails
Manistee National Forest
A vast forest offering outdoor adventure, perfect for hikers and nature enthusiasts. Provides a range of recreational activities year-round.
Hiking trails, Biking paths, Wildlife viewing, Camping, Scenic routes
Nearby Traverse City
A short drive from Onekama, known for its festivals, wineries, and vibrant downtown. Great for those wanting a mix of nature and urban experiences.
Traverse City Beach, Wine tours, Downtown shops, Cherry Festival, Sleeping Bear Dunes

With 8 distinct neighborhoods showing meaningful short-term rental activity, Onekama offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Onekama?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Onekama

  • The Onekama Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.2% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Onekama, Apartment/Condo properties are the most common (38.7%), reflecting the local real estate landscape.
  • Houses represent a significant 38.7% portion, catering likely to families or larger groups.
  • The presence of 19.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.2%) offer potential for unique stay experiences.

Onekama Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Onekama

  • The dominant room capacity in Onekama is 1 bedroom listings, making up 48.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 74.2% of the active Airbnb listings in Onekama, indicating a high concentration in these sizes.

Onekama Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Onekama

  • The most common guest capacity trend in Onekama vacation rentals is listings accommodating 2 guests (38.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Onekama STR market, accounting for 58.1% of listings.
  • 32.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Onekama.
  • On average, properties in Onekama are equipped to host 3.7 guests.

How Do Listings in Onekama Compare on Quality?

Listing quality in Onekama can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
25.6
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
29.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Onekama

  • At 25.6 photos per listing on average, Onekama hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 29.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Onekama averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Onekama?

Amenity Prevalence

Amenity Insights for Onekama

  • Essential amenities in Onekama that guests expect include: Free parking on premises, Wifi, Coffee maker, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Onekama: Free parking on premises, Wifi, Coffee maker, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Heating.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Onekama to stay competitive.

Which Airbnb Amenities Boost Revenue in Onekama?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Onekama, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Toaster
74.2%$14,722$7,254103.0%
Hot water
77.4%$14,270$7,73784.4%
Washer
41.9%$17,399$9,47083.7%
Refrigerator
83.9%$13,788$7,63080.7%
Dryer
38.7%$17,270$9,96873.2%
Dishes and silverware
83.9%$13,643$8,38662.7%
Waterfront
19.4%$18,401$11,44960.7%
Kitchen
80.6%$13,783$8,67758.9%
Microwave
71.0%$14,321$9,06458.0%
Dishwasher
35.5%$16,642$10,67955.8%

Revenue Impact Insights for Onekama

  • Toaster tops the revenue impact list with a 103.0% uplift — listings with this amenity earn $14,722 vs. $7,254 without it.
  • Refrigerator, Dishes and silverware, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Onekama STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Onekama. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Onekama Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Onekama

  • The typical guest profile for Airbnb in Onekama consists of primarily domestic travelers (98%), often arriving from nearby Lakeview, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United States (97.6%) and Germany (1.6%).
  • Top languages spoken are English (74.5%) followed by Spanish (9.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lakeview and Grand Rapids.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Onekama?

Listings in Onekama average 4.89 out of 5 overall, with about 32.4 reviews per active listing and 25.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Onekama

  • With an overall rating of 4.89, Onekama listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.98), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 25.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 25.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Onekama Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Onekama

  • The most common availability pattern in Onekama falls within the 271-366 days range, representing 90.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Onekama (71%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Onekama?

Average Booking Lead Time by Month

Booking Lead Time Insights for Onekama

  • The overall average booking lead time for vacation rentals in Onekama is 78 days.
  • Guests book furthest in advance for stays during April (average 168 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (85 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Onekama.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 168 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Onekama averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Onekama?

Guests in Onekama stay about 3.8 nights on average, generating roughly 399 reservations and 12.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Onekama

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Onekama

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 12.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Apr (13 nights) and shorten in Nov (2.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Onekama Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.7%)

1 Night

12 listings

38.7% of total

2 Nights (29%)

2 Nights

9 listings

29% of total

3 Nights (12.9%)

3 Nights

4 listings

12.9% of total

30+ Nights (19.4%)

30+ Nights

6 listings

19.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Onekama is 1 Night, adopted by 38.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.7%) of the Onekama Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.4%) caters to monthly stays (30+ nights) in Onekama, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.7% of Onekama hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Onekama.

Onekama Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

1 listings

3.2% of total

Limited

1 listings

3.2% of total

Flexible

1 listings

3.2% of total

Moderate (48.4%)

Moderate

15 listings

48.4% of total

Firm (38.7%)

Firm

12 listings

38.7% of total

Strict

1 listings

3.2% of total

Cancellation Policy Insights for Onekama

  • The prevailing Airbnb cancellation policy trend in Onekama is Moderate, used by 48.4% of listings.
  • There's a relatively balanced mix between guest-friendly (51.6%) and stricter (41.9%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (3.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 48.4% market standard in Onekama.
  • Using a Strict policy might deter some guests, as only 3.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Onekama.

How Much Are Airbnb Cleaning Fees in Onekama?

Cleaning fees in Onekama are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$109
Median Cleaning Fee
$100
Listings Charging a Fee
64.5%
Fee as Revenue Share
10.1%

Cleaning Fee Insights for Onekama

  • About 64.5% of Onekama listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $109 is close to the median ($100), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 10.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Onekama median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Onekama Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Onekamabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

One Cozy Cottage: Michigan’s Spring Magic

One Cozy Cottage: Michigan’s Spring Magic

Entire Place • 3 bedrooms

$31,137
Revenue
44.1%
Occupancy
$270.47
Daily Rate
The Onekama House

The Onekama House

Entire Place • 3 bedrooms

$30,034
Revenue
42.1%
Occupancy
$636.23
Daily Rate
Stone Cottage on Portage Lake with Private Dock

Stone Cottage on Portage Lake with Private Dock

Entire Place • 2 bedrooms

$22,787
Revenue
47.2%
Occupancy
$261.15
Daily Rate
Charming Cottage in Onekama, MI

Charming Cottage in Onekama, MI

Entire Place • 3 bedrooms

$21,971
Revenue
50.2%
Occupancy
$214.71
Daily Rate
Perfect M22 Getaway

Perfect M22 Getaway

Entire Place • 2 bedrooms

$21,201
Revenue
51.2%
Occupancy
$186.83
Daily Rate
Honeymoon at Stone Haven + Pool {Adults Only}

Honeymoon at Stone Haven + Pool {Adults Only}

Entire Place • 1 bedroom

$20,321
Revenue
39.3%
Occupancy
$261.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Onekama?

Learn from the best! This table showcases top-performing Airbnb hosts in Onekama based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Onekama by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Corinn5$75,511704.96/5.0
Wendy Annette4$61,9824754.96/5.0
Mariada6$53,407244.98/5.0
Freshwater Vacation Rentals1$31,13774.43/5.0
Nicole1$30,03455.00/5.0
Essential1$22,787164.69/5.0
Cara1$21,971174.94/5.0
Lisa1$21,201284.68/5.0
James1$19,494184.83/5.0
Kathy1$18,945115.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Onekama.

Who Are the Airbnb Hosts in Onekama?

Onekama is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
87.1%
Professional Management
22.6%
Cohosted Listings
22.6%
Instant Book Enabled
6.5%
Simplified Pricing
58.1%

Host Profile Insights for Onekama

  • With 87.1% Superhosts, Onekama has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 22.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 6.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 58.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 22.6% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Onekama averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Onekama

These are the highest-grossing professional property management operations in Onekama, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Onekama
CompanyListingsRevenueADROcc.Rating
Corinn5$75,511$20231.0%4.96/5
Freshwater Vacation Rentals1$31,137$27044.1%4.43/5
Nicole1$30,034$63642.1%5.00/5

Management Company Insights for Onekama

  • The leading management company, Corinn, operates 5 listings with $75,511 in gross revenue — a useful benchmark for what scale looks like in Onekama.
  • Top managers average 2 properties each, suggesting professional management in Onekama still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Onekama's Airbnb Market Compare to Nearby Cities?

How does the Onekama Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Greilickville, Onekama has 19 percentage points lower occupancy and about $290 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Onekama — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Greilickville37$6,015$506.7850%
Friendship Township13$6,010$481.2249%
Town of Jacksonport13$5,313$523.4441%
Blair Township51$5,212$521.0645%
Town of Nasewaupee32$5,065$433.4245%
Rowleys Bay18$5,011$429.1649%
Town of Sturgeon Bay17$4,901$447.7549%
Wilson Township14$4,834$485.6734%
Sister Bay97$4,757$446.3044%
Norton Shores55$4,751$455.8045%

Frequently Asked Questions About Airbnb in Onekama

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Onekama.

How much do Airbnb hosts make in Onekama?

Onekama hosts earn about $12,795 per year on average, with an average nightly rate of $216 and RevPAR of $73. Those figures describe the typical revenue environment for active listings in Onekama, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Onekama market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Onekama?

The average Airbnb occupancy rate in Onekama is 30.6%. July is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Onekama?

Listings in Onekama average $216 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Onekama?

Onekama currently has about 31 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Onekama?

AirROI currently classifies the short-term rental regulation level in Onekama as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Onekama?

RevPAR in Onekama is about $73. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Onekama?

Occupancy of 30.6% means Onekama is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,795, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Onekama?

The average booking lead time in Onekama is about 78 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Onekama?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Onekama include Onekama Beach, Downtown Onekama, Crystal Lake. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Onekama?

entire_home listings make up 74.2% of the active supply in Onekama. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Onekama compare to nearby Airbnb markets?

Among neighboring markets, Greilickville posts $72,180 in average annual revenue with 50.2% occupancy, compared to Onekama's $12,795 and 30.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Onekama?

The average Airbnb stay length in Onekama is about 3.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Onekama?

Airbnb listings in Onekama average 4.89 out of 5 overall. About 25.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Onekama?

Toaster and Hot water are among the strongest revenue-linked amenities in Onekama. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Onekama?

Yes. About 64.5% of active Airbnb listings in Onekama charge a cleaning fee, and the average fee is $109. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Onekama?

A 87.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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