Villa Rica, Georgia Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Villa Rica, Georgia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,516 per year — at a $211 nightly rate, 30.2% occupancy, and a $60 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 24 active listings, Villa Rica is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 166.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Villa Rica?

In Villa Rica, the headline Airbnb metrics are $12,516 in average annual revenue,30.2% occupancy, $211 ADR, and $60 in RevPAR, and guests book about 33 days in advance.

Avg. Daily Rate (ADR)(?)
$211
The average rental revenue earned for an occupied room per day in Villa Rica.
Occupancy Rate(?)
30.2%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$12,516
Average annual income for an Airbnb listing in Villa Rica. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$60
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-5.6%
Slight decrease (-5.6%) vs. last year.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
33 days
How far in advance guests typically book in Villa Rica. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Villa Rica.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Villa Rica.
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How Much Do Airbnb Hosts Earn Monthly in Villa Rica?

Understanding the monthly revenue variations for Airbnb listings in Villa Rica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa Rica is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa Rica across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,029+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,608 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,525 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $895, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Villa Rica

What Is the Monthly Airbnb Occupancy Rate in Villa Rica?

Maximize your bookings by understanding the Villa Rica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa Rica:

  • Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Villa Rica

What Is the Average Airbnb Nightly Rate in Villa Rica?

Effective short term rental pricing strategy in Villa Rica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa Rica typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $194 or more.
  • Typical properties (Median) charge around $136 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Villa Rica

What Is the RevPAR for Airbnb in Villa Rica?

RevPAR in Villa Rica is currently $60. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $25 RevPAR.
  • Typical properties (Median) generate $40 RevPAR.
  • Strong performers (Top 25%) earn $69 RevPAR.
  • Best-in-class (Top 10%) achieve $143 RevPAR.

Average Monthly RevPAR Trend in Villa Rica

RevPAR Insights for Villa Rica

  • The average RevPAR in Villa Rica is $60. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($143) and bottom 25% ($25) is $118, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Villa Rica benchmarks. If your RevPAR falls below the median of $40, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $69+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Villa Rica?

Villa Rica's peak Airbnb season falls in July, October, November, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, October, November)
  • Revenue averages $2,892 per month
  • Occupancy rates average 39.7%
  • Daily rates average $166
Shoulder Season
  • Revenue averages $2,048 per month
  • Occupancy maintains around 30.4%
  • Daily rates hold near $162
Low Season (January, February, December)
  • Revenue drops to average $1,427 per month
  • Occupancy decreases to average 24.7%
  • Daily rates adjust to average $176

Seasonality Insights for Villa Rica

  • Airbnb seasonality in Villa Rica is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Villa Rica's highest earning potential, with monthly revenues climbing to $3,167, occupancy reaching 45.2%, and ADRs peaking at $181.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,284, occupancy could drop to 20.9%, and ADRs may adjust to $151.
  • Lower occupancy paired with meaningful seasonality means hosts in Villa Rica need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Villa Rica, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Villa Rica?

Low regulation and minimal registration activity in Villa Rica, Georgia, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Villa Rica to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Villa Rica?

With a compact short-term rental market, Villa Rica gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Villa Rica
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Villa Rica
The heart of the city featuring shops, restaurants, and community events. Ideal for families and business travelers looking for convenience and access to local attractions.
Villa Rica Main Street, Parks at Cedar Hill, Villa Rica Civic Center, Harrison Park, Local Farmers Market
Historic Villa Rica
Rich in history and culture, this area features beautiful architecture and is close to several historical sites. Great for guests interested in exploring local history and charm.
Villa Rica Historical Society, Old Villa Rica Depot, Twelve Stones Park, Historic Churches, Local art galleries
West Villa Rica
A quiet suburban area with family-friendly amenities. Perfect for those looking for a relaxing stay, yet close enough to downtown and major highways.
Pine Mountain Park, Nearby shopping centers, Community Recreation Center, Local dining options, Walking trails
Mirror Lake
A picturesque community centered around a lake with outdoor activities. Ideal for nature lovers looking to enjoy leisure and recreation during their stay.
Mirror Lake, Honeybee Park, Picnic areas and playgrounds, Fishing and boating opportunities
Cedar Mountain
A scenic area known for its natural beauty and outdoor recreational opportunities. Attracts visitors seeking adventure and a connection with nature.
Cedar Mountain Nature Trails, Local hiking spots, Picnic areas, Wildlife watching
East Villa Rica
A growing area with new developments and proximity to local resources. Attractive for guests looking for modern conveniences and easy access to necessities.
Shopping plazas, Various dining options, Convenient access to highways, Local parks
Villa Rica Golf Club Area
A great location for golfers and those seeking a leisurely lifestyle with access to golf courses, scenic views, and relaxed amenities.
Villa Rica Golf Club, Nearby driving ranges, Local restaurants, Social events at the club, Community gatherings
Oak Mountain
A tranquil neighborhood known for its community vibe and spacious homes. Suitable for families and travelers looking for a peaceful stay while exploring the nearby attractions.
Oak Mountain Park, Family-friendly events, Neighborhood gatherings, Access to the outdoors, Local shops

With 8 distinct neighborhoods showing meaningful short-term rental activity, Villa Rica offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Villa Rica?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Villa Rica

  • The Villa Rica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Villa Rica, House properties are the most common (62.5%), reflecting the local real estate landscape.
  • Houses represent a significant 62.5% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays (combined 4.2%) offer potential for unique stay experiences.

Villa Rica Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Villa Rica

  • The dominant room capacity in Villa Rica is 2 bedrooms listings, making up 29.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 54.2% of the active Airbnb listings in Villa Rica, indicating a high concentration in these sizes.
  • A significant 29.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villa Rica.

Villa Rica Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Villa Rica

  • The most common guest capacity trend in Villa Rica vacation rentals is listings accommodating 6 guests (20.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Villa Rica STR market, accounting for 41.6% of listings.
  • 45.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa Rica.
  • On average, properties in Villa Rica are equipped to host 4.5 guests.

How Do Listings in Villa Rica Compare on Quality?

Listing quality in Villa Rica can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
28.9
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
20.8%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Villa Rica

  • At 28.9 photos per listing on average, Villa Rica hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 20.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Villa Rica averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Villa Rica?

Amenity Prevalence

Amenity Insights for Villa Rica

  • Essential amenities in Villa Rica that guests expect include: Heating, Wifi, Air conditioning, Smoke alarm, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Villa Rica: Heating, Wifi, Air conditioning, Smoke alarm, Kitchen, TV.
  • Prioritize adding missing essentials: Heating, Smoke alarm, Kitchen, TV.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Villa Rica to stay competitive.

Which Airbnb Amenities Boost Revenue in Villa Rica?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Villa Rica, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Fire extinguisher
70.8%$16,636$2,509563.0%
Backyard
54.2%$17,115$7,081141.7%
Exterior security cameras on property
58.3%$16,529$6,898139.6%
Blender
37.5%$19,630$8,248138.0%
Board games
20.8%$19,689$10,62885.2%
Patio or balcony
70.8%$14,368$8,01879.2%
Body soap
50.0%$15,910$9,12274.4%
Dedicated workspace
33.3%$16,774$10,38761.5%
Pets allowed
25.0%$17,315$10,91658.6%
Bed linens
79.2%$13,505$8,75854.2%

Revenue Impact Insights for Villa Rica

  • Fire extinguisher tops the revenue impact list with a 563.0% uplift — listings with this amenity earn $16,636 vs. $2,509 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Villa Rica STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa Rica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Villa Rica Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Villa Rica

  • The typical guest profile for Airbnb in Villa Rica consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.2% of guests.
  • Key international markets include United States (96.2%) and United Kingdom (1.9%).
  • Top languages spoken are English (81.3%) followed by Spanish (12.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Saint Marys.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Villa Rica?

Listings in Villa Rica average 4.85 out of 5 overall, with about 32.7 reviews per active listing and 20.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Villa Rica

  • With an overall rating of 4.85, Villa Rica listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.96), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 20.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 20.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Villa Rica Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Villa Rica

  • The most common availability pattern in Villa Rica falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Villa Rica (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Villa Rica?

Average Booking Lead Time by Month

Booking Lead Time Insights for Villa Rica

  • The overall average booking lead time for vacation rentals in Villa Rica is 33 days.
  • Guests book furthest in advance for stays during April (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (35 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Villa Rica.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these Villa Rica averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Villa Rica?

Guests in Villa Rica stay about 5.7 nights on average, generating roughly 219 reservations and 9.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Villa Rica

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Villa Rica

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • Stay lengths peak in May (9.2 nights) and shorten in Feb (2.1 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Villa Rica Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (39.1%)

1 Night

9 listings

39.1% of total

2 Nights (13%)

2 Nights

3 listings

13% of total

3 Nights (4.3%)

3 Nights

1 listings

4.3% of total

4-6 Nights (4.3%)

4-6 Nights

1 listings

4.3% of total

7-29 Nights (4.3%)

7-29 Nights

1 listings

4.3% of total

30+ Nights (34.8%)

30+ Nights

8 listings

34.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Villa Rica is 1 Night, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (34.8%) caters to monthly stays (30+ nights) in Villa Rica, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 39.1% of Villa Rica hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 34.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa Rica.

Villa Rica Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (12.5%)

Flexible

3 listings

12.5% of total

Moderate (45.8%)

Moderate

11 listings

45.8% of total

Firm (25%)

Firm

6 listings

25% of total

Strict (16.7%)

Strict

4 listings

16.7% of total

Cancellation Policy Insights for Villa Rica

  • The prevailing Airbnb cancellation policy trend in Villa Rica is Moderate, used by 45.8% of listings.
  • There's a relatively balanced mix between guest-friendly (58.3%) and stricter (41.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 45.8% market standard in Villa Rica.
  • Regularly review your cancellation policy against competitors and market demand shifts in Villa Rica.

How Much Are Airbnb Cleaning Fees in Villa Rica?

Cleaning fees in Villa Rica are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$112
Median Cleaning Fee
$100
Listings Charging a Fee
83.3%
Fee as Revenue Share
9.0%

Cleaning Fee Insights for Villa Rica

  • 83.3% of listings charge a cleaning fee, making it standard practice in Villa Rica. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $112 is close to the median ($100), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 9.0% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Villa Rica median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Villa Rica Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa Ricabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Blissful Hideaway, The Perfect Escape

The Blissful Hideaway, The Perfect Escape

Entire Place • 3 bedrooms

$43,742
Revenue
40.7%
Occupancy
$351.52
Daily Rate
Mansion / POOL /13 beds/6 bedrooms/5ba

Mansion / POOL /13 beds/6 bedrooms/5ba

Entire Place • 6 bedrooms

$38,532
Revenue
28.2%
Occupancy
$649.69
Daily Rate
Backyard oasis/Private Pool/12 beds

Backyard oasis/Private Pool/12 beds

Entire Place • 6 bedrooms

$34,162
Revenue
33.8%
Occupancy
$602.22
Daily Rate
Getaway for Adults Only. Island fantasy suite!

Getaway for Adults Only. Island fantasy suite!

Entire Place • 1 bedroom

$27,239
Revenue
22.7%
Occupancy
$323.52
Daily Rate
Cozy apartment with Sunset Views

Cozy apartment with Sunset Views

Entire Place • 2 bedrooms

$23,095
Revenue
44.1%
Occupancy
$114.28
Daily Rate
Adults Only getaway! Must see-Ghost Town suite!

Adults Only getaway! Must see-Ghost Town suite!

Entire Place • 1 bedroom

$22,988
Revenue
21.5%
Occupancy
$323.53
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Villa Rica?

Learn from the best! This table showcases top-performing Airbnb hosts in Villa Rica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Villa Rica by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Daniel2$72,694214.83/5.0
Dan2$50,2273954.99/5.0
Delightful1$43,742314.84/5.0
Trinna2$26,352205.00/5.0
Kerri1$23,09555.00/5.0
Gerald1$20,236694.84/5.0
Leigh1$18,020124.25/5.0
Live Suite3$15,12184.60/5.0
Porcsha1$6,76435.00/5.0
Soraya1$5,762194.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa Rica.

Who Are the Airbnb Hosts in Villa Rica?

Villa Rica is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
50.0%
Professional Management
16.7%
Cohosted Listings
4.2%
Instant Book Enabled
0.0%
Simplified Pricing
58.3%

Host Profile Insights for Villa Rica

  • With 50.0% Superhosts, Villa Rica has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 16.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 58.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Villa Rica averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Villa Rica

These are the highest-grossing professional property management operations in Villa Rica, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Villa Rica
CompanyListingsRevenueADROcc.Rating
Dan2$50,227$32422.1%4.99/5
Live Suite3$15,121$15725.0%4.60/5

Management Company Insights for Villa Rica

  • The leading management company, Dan, operates 2 listings with $50,227 in gross revenue — a useful benchmark for what scale looks like in Villa Rica.
  • Top managers average 3 properties each, suggesting professional management in Villa Rica still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 16.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Villa Rica's Airbnb Market Compare to Nearby Cities?

How does the Villa Rica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Waleska, Villa Rica has 12 percentage points lower occupancy and about $176 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Villa Rica — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gilmer County26$5,823$483.1640%
Bogart12$5,389$696.9435%
Sautee13$4,694$436.6941%
Epworth77$4,680$425.7739%
Fannin County44$4,507$464.8036%
East Ellijay15$4,390$375.6441%
Jacksons' Gap45$4,389$484.4737%
Eatonton238$4,134$520.8432%
Waleska45$4,050$387.3142%
Blue Ridge1,317$3,993$365.7340%

Frequently Asked Questions About Airbnb in Villa Rica

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Villa Rica.

How much do Airbnb hosts make in Villa Rica?

Villa Rica hosts earn about $12,516 per year on average, with an average nightly rate of $211 and RevPAR of $60. Those figures describe the typical revenue environment for active listings in Villa Rica, Georgia, not the ceiling for the best operators. Source: AirROI 2026 data, Villa Rica market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Villa Rica?

The average Airbnb occupancy rate in Villa Rica is 30.2%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Villa Rica?

Listings in Villa Rica average $211 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Villa Rica?

Villa Rica currently has about 24 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Villa Rica?

AirROI currently classifies the short-term rental regulation level in Villa Rica as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Villa Rica?

RevPAR in Villa Rica is about $60. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Villa Rica?

Occupancy of 30.2% means Villa Rica is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,516, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Villa Rica?

The average booking lead time in Villa Rica is about 33 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Villa Rica?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Villa Rica include Downtown Villa Rica, Historic Villa Rica, West Villa Rica. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Villa Rica?

entire_home listings make up 87.5% of the active supply in Villa Rica. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Villa Rica compare to nearby Airbnb markets?

Among neighboring markets, Gilmer County posts $69,875 in average annual revenue with 39.7% occupancy, compared to Villa Rica's $12,516 and 30.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Villa Rica?

The average Airbnb stay length in Villa Rica is about 5.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Villa Rica?

Airbnb listings in Villa Rica average 4.85 out of 5 overall. About 20.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Villa Rica?

Fire extinguisher and Backyard are among the strongest revenue-linked amenities in Villa Rica. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Villa Rica?

Yes. About 83.3% of active Airbnb listings in Villa Rica charge a cleaning fee, and the average fee is $112. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Villa Rica?

A 50.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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