Armagh City, Northern Ireland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Armagh City, Northern Ireland? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $20,162 per year — at a $179 nightly rate, 40.5% occupancy, and a $76 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 26 active listings, Armagh City is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 160.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Armagh City?
In Armagh City, the headline Airbnb metrics are $20,162 in average annual revenue,40.5% occupancy, $179 ADR, and $76 in RevPAR, and guests book about 43 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Armagh City?
Understanding the monthly revenue variations for Airbnb listings in Armagh City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Armagh City is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Armagh City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,119+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,122 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,627 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $905, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Armagh City
What Is the Monthly Airbnb Occupancy Rate in Armagh City?
Maximize your bookings by understanding the Armagh City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Armagh City:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Armagh City
What Is the Average Airbnb Nightly Rate in Armagh City?
Effective short term rental pricing strategy in Armagh City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Armagh City typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $217 or more.
- Typical properties (Median) charge around $142 per night.
- Entry-level properties (Bottom 25%) earn around $109 per night.
Average Daily Rate (ADR) Trend by Month in Armagh City
What Is the RevPAR for Airbnb in Armagh City?
RevPAR in Armagh City is currently $76. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $35 RevPAR.
- Typical properties (Median) generate $57 RevPAR.
- Strong performers (Top 25%) earn $85 RevPAR.
- Best-in-class (Top 10%) achieve $141 RevPAR.
Average Monthly RevPAR Trend in Armagh City
RevPAR Insights for Armagh City
- The average RevPAR in Armagh City is $76. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($141) and bottom 25% ($35) is $106, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Armagh City benchmarks. If your RevPAR falls below the median of $57, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $85+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Armagh City?
Armagh City's peak Airbnb season falls in August, July, April, while the softest stretch is January, June, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, April)
- Revenue averages $3,592 per month
- Occupancy rates average 55.4%
- Daily rates average $176
Shoulder Season
- Revenue averages $2,508 per month
- Occupancy maintains around 41.0%
- Daily rates hold near $176
Low Season (January, June, November)
- Revenue drops to average $1,385 per month
- Occupancy decreases to average 29.6%
- Daily rates adjust to average $175
Seasonality Insights for Armagh City
- Airbnb seasonality in Armagh City is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Armagh City's highest earning potential, with monthly revenues climbing to $4,072, occupancy reaching 63.4%, and ADRs peaking at $193.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,191, occupancy could drop to 21.4%, and ADRs may adjust to $165.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Armagh City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Armagh City, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Armagh City?
Low regulation and minimal registration activity in Armagh City, Northern Ireland, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Armagh City to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Armagh City?
With a compact short-term rental market, Armagh City gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Armagh City Center | The historical heart of Armagh, featuring cultural sites, restaurants, and shopping. It attracts visitors interested in the rich history and beautiful architecture of the area. | St. Patrick's Cathedral, Armagh Observatory, The Mall, Armagh Museum, The Royal Irish Fusiliers Museum |
| Tynan | A charming village on the outskirts of Armagh known for its countryside views and local charm. Great for travelers seeking a peaceful retreat close to the city. | Tynan Abbey, Local walking trails, Peaceful parks |
| Markethill | A picturesque village with a mix of local shops and beautiful countryside. Ideal for tourists looking for a rural experience while still close to amenities. | Markethill Shopping Centre, Local artisan shops, Surrounding countryside |
| Keady | Known for its local market and friendly community, Keady offers a unique experience for visitors interested in local culture and agriculture. | Keady Market, Local farms, Rural landscapes |
| Tassagh | A small and peaceful area perfect for travelers who want to enjoy nature and tranquility, while being only a short distance from Armagh city. | Tassagh Forest, Nature walks, Local wildlife |
| Richhill | A village with historical significance and beautiful architecture. Appeals to those interested in heritage and local events. | Richhill Castle, Local events, Richhill Park |
| Armagh Gaol | Historical site now open to tourists, providing insights into the region's past and attracting history enthusiasts. | Armagh Gaol, Guided historical tours, Nearby heritage sites |
| Drumarg | A residential area that offers a balance of community life and accessibility to Armagh city, appealing to families and longer-term visitors. | Local parks, Family-friendly amenities, Close proximity to Armagh city center |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Armagh City offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Armagh City?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Armagh City
- The Armagh City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.6% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Armagh City, House properties are the most common (65.4%), reflecting the local real estate landscape.
- Houses represent a significant 65.4% portion, catering likely to families or larger groups.
- The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 11.4%) offer potential for unique stay experiences.
Armagh City Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Armagh City
- The dominant room capacity in Armagh City is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.7% of the active Airbnb listings in Armagh City, indicating a high concentration in these sizes.
- A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Armagh City.
Armagh City Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Armagh City
- The most common guest capacity trend in Armagh City vacation rentals is listings accommodating 2 guests (26.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Armagh City STR market, accounting for 50.0% of listings.
- 19.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Armagh City.
- On average, properties in Armagh City are equipped to host 3.8 guests.
How Do Listings in Armagh City Compare on Quality?
Listing quality in Armagh City can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Armagh City
- At 26.4 photos per listing on average, Armagh City hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 46.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Armagh City averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Armagh City?
Amenity Prevalence
Amenity Insights for Armagh City
- Essential amenities in Armagh City that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Carbon monoxide alarm, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Armagh City: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Heating or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Armagh City to stay competitive.
Which Airbnb Amenities Boost Revenue in Armagh City?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Armagh City, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
BBQ grill | 23.1% | $45,668 | $12,510 | 265.1% |
Bathtub | 30.8% | $40,290 | $11,216 | 259.2% |
Cleaning products | 34.6% | $37,387 | $11,042 | 238.6% |
Long term stays allowed | 38.5% | $34,722 | $11,061 | 213.9% |
Backyard | 50.0% | $30,422 | $9,901 | 207.3% |
Private entrance | 53.8% | $29,257 | $9,550 | 206.4% |
Drying rack for clothing | 23.1% | $41,656 | $13,713 | 203.8% |
Cooking basics | 57.7% | $27,739 | $9,829 | 182.2% |
Oven | 53.8% | $28,645 | $10,264 | 179.1% |
Patio or balcony | 38.5% | $33,317 | $11,940 | 179.0% |
Revenue Impact Insights for Armagh City
- BBQ grill tops the revenue impact list with a 265.1% uplift — listings with this amenity earn $45,668 vs. $12,510 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Armagh City STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Armagh City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsArmagh City Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Armagh City
- The typical guest profile for Airbnb in Armagh City consists of a mix of domestic (54%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 54.0% of guests.
- Key international markets include United Kingdom (54%) and Ireland (15.9%).
- Top languages spoken are English (63.5%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Armagh City?
Listings in Armagh City average 4.94 out of 5 overall, with about 33.6 reviews per active listing and 73.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Armagh City
- With an overall rating of 4.94, Armagh City listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.95), while Value (4.9) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 73.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Armagh City Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Armagh City
- The most common availability pattern in Armagh City falls within the 271-366 days range, representing 61.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Armagh City (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Armagh City?
Average Booking Lead Time by Month
Booking Lead Time Insights for Armagh City
- The overall average booking lead time for vacation rentals in Armagh City is 43 days.
- Guests book furthest in advance for stays during August (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Spring (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Armagh City.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Armagh City averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Armagh City?
Guests in Armagh City stay about 3.6 nights on average, generating roughly 584 reservations and 22.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Armagh City
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Armagh City
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (4.9 nights) and shorten in Jan (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Armagh City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
38.5% of total
2 Nights
11 listings
42.3% of total
3 Nights
1 listings
3.8% of total
30+ Nights
4 listings
15.4% of total
Key Insights
- The most prevalent minimum stay requirement in Armagh City is 2 Nights, adopted by 42.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.8%) of the Armagh City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.4%) caters to monthly stays (30+ nights) in Armagh City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.3% of Armagh City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Armagh City.
Armagh City Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
7.7% of total
Flexible
12 listings
46.2% of total
Moderate
10 listings
38.5% of total
Firm
2 listings
7.7% of total
Cancellation Policy Insights for Armagh City
- The prevailing Airbnb cancellation policy trend in Armagh City is Flexible, used by 46.2% of listings.
- The market strongly favors guest-friendly terms, with 84.7% of listings offering Flexible or Moderate policies. This suggests guests in Armagh City may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.2% market standard in Armagh City.
- Regularly review your cancellation policy against competitors and market demand shifts in Armagh City.
How Much Are Airbnb Cleaning Fees in Armagh City?
Cleaning fees in Armagh City are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Armagh City
- About 46.2% of Armagh City listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($58) and median ($24) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.9% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Armagh City median of $24. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Armagh City Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Armagh Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Benji & Milo's Farmhouse
Entire Place • 6 bedrooms
Luxury thatched Cottage with own Irish Bar and Gym
Entire Place • 3 bedrooms
Spacious 4 bedroom house in idyllic rural setting.
Entire Place • 4 bedrooms
Myrtle's Place - Cosy Cottage near Banbridge.
Entire Place • 2 bedrooms
Luxury Heritage Home in Armagh City Centre
Entire Place • 2 bedrooms
CuckOO Nest
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Armagh City?
Learn from the best! This table showcases top-performing Airbnb hosts in Armagh City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ryan | 1 | $93,649 | 31 | 5.00/5.0 |
| Niall | 1 | $81,172 | 35 | 5.00/5.0 |
| Jane | 1 | $43,388 | 81 | 4.91/5.0 |
| Inez | 1 | $38,829 | 128 | 4.98/5.0 |
| Fiona | 2 | $34,962 | 147 | 4.84/5.0 |
| Carly | 1 | $26,627 | 14 | 5.00/5.0 |
| Carolyn | 1 | $24,483 | 28 | 4.93/5.0 |
| Elizabeth | 1 | $22,871 | 105 | 4.85/5.0 |
| Alison | 1 | $20,835 | 13 | 4.85/5.0 |
| Edith | 3 | $18,044 | 112 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Armagh City.
Who Are the Airbnb Hosts in Armagh City?
Armagh City is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Armagh City
- With 50.0% Superhosts, Armagh City has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 96.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 11.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Armagh City averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Armagh City's Airbnb Market Compare to Nearby Cities?
How does the Armagh City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Port Ellen, Armagh City has 20 percentage points lower occupancy and about $33 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Irvinestown | 10 | $4,329 | $376.28 | 39% |
| Bruichladdich | 17 | $4,224 | $333.38 | 49% |
| Kilchattan Bay | 10 | $3,666 | $349.07 | 45% |
| Howth | 37 | $3,572 | $391.68 | 43% |
| Mullartown | 14 | $3,475 | $395.80 | 38% |
| Kilcoo | 10 | $3,347 | $225.88 | 51% |
| Bowmore | 34 | $3,297 | $304.12 | 52% |
| Port Ellen | 33 | $3,191 | $211.63 | 60% |
| Dublin 8 | 39 | $3,179 | $272.09 | 50% |
| Dublin 2 | 47 | $3,118 | $262.23 | 48% |
Frequently Asked Questions About Airbnb in Armagh City
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Armagh City.
How much do Airbnb hosts make in Armagh City?
Armagh City hosts earn about $20,162 per year on average, with an average nightly rate of $179 and RevPAR of $76. Those figures describe the typical revenue environment for active listings in Armagh City, Northern Ireland, not the ceiling for the best operators. Source: AirROI 2026 data, Armagh City market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Armagh City?
The average Airbnb occupancy rate in Armagh City is 40.5%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Armagh City?
Listings in Armagh City average $179 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Armagh City?
Armagh City currently has about 26 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Armagh City?
AirROI currently classifies the short-term rental regulation level in Armagh City as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Armagh City?
RevPAR in Armagh City is about $76. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Armagh City?
At 40.5% occupancy, Armagh City can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $20,162, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Armagh City?
The average booking lead time in Armagh City is about 43 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Armagh City?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Armagh City include Armagh City Center, Tynan, Markethill. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Armagh City?
entire_home listings make up 84.6% of the active supply in Armagh City. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Armagh City compare to nearby Airbnb markets?
Among neighboring markets, Irvinestown posts $51,951 in average annual revenue with 38.5% occupancy, compared to Armagh City's $20,162 and 40.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Armagh City?
The average Airbnb stay length in Armagh City is about 3.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Armagh City?
Airbnb listings in Armagh City average 4.94 out of 5 overall. About 73.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Armagh City?
BBQ grill and Bathtub are among the strongest revenue-linked amenities in Armagh City. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Armagh City?
Yes. About 46.2% of active Airbnb listings in Armagh City charge a cleaning fee, and the average fee is $58. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Armagh City?
A 50.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.