Staffordshire Moorlands, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Staffordshire Moorlands, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $37,294 per year — at a $303 nightly rate, 43.4% occupancy, and a $120 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Staffordshire Moorlands's 552 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 33.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Staffordshire Moorlands?
In Staffordshire Moorlands, the headline Airbnb metrics are $37,294 in average annual revenue,43.4% occupancy, $303 ADR, and $120 in RevPAR, and guests book about 66 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Staffordshire Moorlands?
Understanding the monthly revenue variations for Airbnb listings in Staffordshire Moorlands is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Staffordshire Moorlands is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Staffordshire Moorlands across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,945+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,866 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,760 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,426, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Staffordshire Moorlands
What Is the Monthly Airbnb Occupancy Rate in Staffordshire Moorlands?
Maximize your bookings by understanding the Staffordshire Moorlands STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Staffordshire Moorlands:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Staffordshire Moorlands
What Is the Average Airbnb Nightly Rate in Staffordshire Moorlands?
Effective short term rental pricing strategy in Staffordshire Moorlands involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Staffordshire Moorlands typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $579+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $323 or more.
- Typical properties (Median) charge around $198 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Staffordshire Moorlands
What Is the RevPAR for Airbnb in Staffordshire Moorlands?
RevPAR in Staffordshire Moorlands is currently $120. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $51 RevPAR.
- Typical properties (Median) generate $90 RevPAR.
- Strong performers (Top 25%) earn $154 RevPAR.
- Best-in-class (Top 10%) achieve $239 RevPAR.
Average Monthly RevPAR Trend in Staffordshire Moorlands
RevPAR Insights for Staffordshire Moorlands
- The average RevPAR in Staffordshire Moorlands is $120. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($239) and bottom 25% ($51) is $188, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Staffordshire Moorlands benchmarks. If your RevPAR falls below the median of $90, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $154+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Staffordshire Moorlands?
Staffordshire Moorlands's peak Airbnb season falls in August, July, October, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $4,950 per month
- Occupancy rates average 56.6%
- Daily rates average $303
Shoulder Season
- Revenue averages $3,781 per month
- Occupancy maintains around 46.5%
- Daily rates hold near $293
Low Season (January, February, March)
- Revenue drops to average $2,793 per month
- Occupancy decreases to average 34.8%
- Daily rates adjust to average $296
Seasonality Insights for Staffordshire Moorlands
- Airbnb seasonality in Staffordshire Moorlands is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Staffordshire Moorlands's highest earning potential, with monthly revenues climbing to $5,463, occupancy reaching 61.0%, and ADRs peaking at $309.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,703, occupancy could drop to 32.1%, and ADRs may adjust to $280.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Staffordshire Moorlands.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Staffordshire Moorlands, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Staffordshire Moorlands?
Staffordshire Moorlands, England, United Kingdom currently shows a low regulation profile despite having 552 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Staffordshire Moorlands to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Staffordshire Moorlands?
Location within Staffordshire Moorlands matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Leek | A charming market town known as the 'Queen of the Moorlands'. It boasts beautiful countryside and attracts visitors looking for picturesque scenery and local festivals. | Leek Market, Harrison Park, Churnet Valley Railway, St Edward's Church, The Nicholson Institute |
| Buxworth | A picturesque village, ideal for those looking to escape city life. It's close to the Peak District National Park, making it popular for walkers and nature lovers. | Buxworth Basin, Peak District National Park, Trans-Pennine Trail, Lumb Brook, The Navigation Inn |
| Whaley Bridge | A small town along the edge of the High Peak, known for its canal and scenic walks, appealing to both tourists and outdoor enthusiasts. | Whaley Bridge Marina, The Peak Forest Canal, Bowden Golf Club, The Church of St. James |
| Cheadle | A historic market town with green parks and good transport links to larger cities, attracting urban visitors looking for country charm. | Cheadle Town Centre, Cheadle Heritage Centre, Heath End Park, St. Giles' Church |
| Flash | The highest village in England, located in the Peak District, it is perfect for eco-tourists and those wanting to explore natural beauty. | The Roaches, Doxey Pool, Local walking trails, St. Paul's Church |
| Froghall | Situated near the Churnet Valley, this village offers access to scenic countryside walks and is close to popular attractions like the steam railway. | Churnet Valley Railway, Froghall Wharf, Walking trails, Alton Towers nearby |
| Staffordshire Moorlands | A diverse district known for its historic market towns and deep-rooted culture, attracting visitors interested in exploring local heritage and outdoor activities. | Dovedale, Alton Towers, The Roaches, Dale Lane Nature Reserve |
| Buxton | Famous for its natural mineral waters and historic architecture, this spa town draws tourists looking for wellness and relaxation in a beautiful setting. | Buxton Opera House, Pavilion Gardens, Buxton Crescent, Poole's Cavern |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Staffordshire Moorlands offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Staffordshire Moorlands?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Staffordshire Moorlands
- The Staffordshire Moorlands Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 552 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Staffordshire Moorlands, House properties are the most common (55.4%), reflecting the local real estate landscape.
- Houses represent a significant 55.4% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 7.6%) offer potential for unique stay experiences.
Staffordshire Moorlands Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Staffordshire Moorlands
- The dominant room capacity in Staffordshire Moorlands is 1 bedroom listings, making up 31.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.9% of the active Airbnb listings in Staffordshire Moorlands, indicating a high concentration in these sizes.
- A significant 30.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Staffordshire Moorlands.
Staffordshire Moorlands Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Staffordshire Moorlands
- The most common guest capacity trend in Staffordshire Moorlands vacation rentals is listings accommodating 4 guests (27%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Staffordshire Moorlands STR market, accounting for 52.2% of listings.
- 33.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Staffordshire Moorlands.
- On average, properties in Staffordshire Moorlands are equipped to host 4.4 guests.
How Do Listings in Staffordshire Moorlands Compare on Quality?
Listing quality in Staffordshire Moorlands can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Staffordshire Moorlands
- At 33 photos per listing on average, Staffordshire Moorlands hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Staffordshire Moorlands averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Staffordshire Moorlands?
Amenity Prevalence
Amenity Insights for Staffordshire Moorlands
- Essential amenities in Staffordshire Moorlands that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Staffordshire Moorlands: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Staffordshire Moorlands to stay competitive.
Which Airbnb Amenities Boost Revenue in Staffordshire Moorlands?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Staffordshire Moorlands, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pocket wifiHigh opportunity | 1.8% | $93,306 | $36,260 | 157.3% |
Window guardsHigh opportunity | 0.9% | $91,540 | $36,798 | 148.8% |
Pool tableHigh opportunity | 2.7% | $88,905 | $35,852 | 148.0% |
Hot tub | 19.2% | $66,094 | $30,449 | 117.1% |
Baby monitorHigh opportunity | 1.1% | $78,991 | $36,836 | 114.4% |
KayakHigh opportunity | 1.4% | $77,347 | $36,705 | 110.7% |
Babysitter recommendationsHigh opportunity | 1.8% | $73,655 | $36,623 | 101.1% |
Heating | 96.4% | $37,977 | $19,115 | 98.7% |
Dishwasher | 49.1% | $49,558 | $25,466 | 94.6% |
Ping pong table | 4.0% | $69,012 | $35,977 | 91.8% |
Revenue Impact Insights for Staffordshire Moorlands
- Pocket wifi tops the revenue impact list with a 157.3% uplift — listings with this amenity earn $93,306 vs. $36,260 without it.
- High-opportunity amenities — Pocket wifi, Window guards, Pool table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Pocket wifi — it has the best combination of high revenue impact and low market saturation in Staffordshire Moorlands.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Staffordshire Moorlands STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Staffordshire Moorlands. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStaffordshire Moorlands Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Staffordshire Moorlands
- The typical guest profile for Airbnb in Staffordshire Moorlands consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 93.3% of guests.
- Key international markets include United Kingdom (93.3%) and United States (1.8%).
- Top languages spoken are English (73.3%) followed by French (6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Staffordshire Moorlands?
Listings in Staffordshire Moorlands average 4.88 out of 5 overall, with about 102.6 reviews per active listing and 55.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Staffordshire Moorlands
- With an overall rating of 4.88, Staffordshire Moorlands listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.93), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 55.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Staffordshire Moorlands Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Staffordshire Moorlands
- The most common availability pattern in Staffordshire Moorlands falls within the 181-270 days range, representing 33.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Staffordshire Moorlands (34.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Staffordshire Moorlands?
Average Booking Lead Time by Month
Booking Lead Time Insights for Staffordshire Moorlands
- The overall average booking lead time for vacation rentals in Staffordshire Moorlands is 66 days.
- Guests book furthest in advance for stays during December (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 46 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Staffordshire Moorlands.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these Staffordshire Moorlands averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Staffordshire Moorlands?
Guests in Staffordshire Moorlands stay about 3.2 nights on average, generating roughly 20,670 reservations and 37.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Staffordshire Moorlands
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Staffordshire Moorlands
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 37.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (3.6 nights) and shorten in Feb (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Staffordshire Moorlands Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
173 listings
31.3% of total
2 Nights
137 listings
24.8% of total
3 Nights
33 listings
6% of total
4-6 Nights
3 listings
0.5% of total
7-29 Nights
1 listings
0.2% of total
30+ Nights
205 listings
37.1% of total
Key Insights
- The most prevalent minimum stay requirement in Staffordshire Moorlands is 30+ Nights, adopted by 37.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.1%) caters to monthly stays (30+ nights) in Staffordshire Moorlands, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.1% of Staffordshire Moorlands hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 37.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Staffordshire Moorlands.
Staffordshire Moorlands Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
0.4% of total
Super Strict 60 Days
89 listings
16.2% of total
Super Strict 30 Days
4 listings
0.7% of total
Flexible
77 listings
14% of total
Moderate
114 listings
20.7% of total
Firm
192 listings
34.9% of total
Strict
72 listings
13.1% of total
Cancellation Policy Insights for Staffordshire Moorlands
- The prevailing Airbnb cancellation policy trend in Staffordshire Moorlands is Firm, used by 34.9% of listings.
- There's a relatively balanced mix between guest-friendly (34.7%) and stricter (48.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.9% market standard in Staffordshire Moorlands.
- Using a Strict policy might deter some guests, as only 13.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Staffordshire Moorlands.
How Much Are Airbnb Cleaning Fees in Staffordshire Moorlands?
Cleaning fees in Staffordshire Moorlands are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Staffordshire Moorlands
- About 62.1% of Staffordshire Moorlands listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($264) and median ($73) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 14.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Staffordshire Moorlands median of $73. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Staffordshire Moorlands Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Staffordshire Moorlandsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Farmhouse at Gradbach Mill
Entire Place • 7 bedrooms
Beresford; lodge with sauna hot tubs games for 18
Entire Place • 9 bedrooms
Dovedale Peak Park Luxury HotTub Alpaca&Goats HHBB
Entire Place • 8 bedrooms
Fenns Barn & Foggs’ Barn Peak District
Entire Place • 6 bedrooms
Merril Grove Farm Cottages for larger group stays.
Entire Place • 7 bedrooms
Luxury Accom with Amazing Views over Rudyard Lake
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Staffordshire Moorlands?
Learn from the best! This table showcases top-performing Airbnb hosts in Staffordshire Moorlands based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hoseasons | 32 | $1,544,165 | 505 | 4.80/5.0 |
| Amos | 15 | $1,512,609 | 363 | 4.72/5.0 |
| The Travel Fox | 14 | $1,076,423 | 830 | 4.86/5.0 |
| Cottages | 24 | $949,319 | 468 | 4.85/5.0 |
| Carolyn | 6 | $524,547 | 396 | 4.97/5.0 |
| Jason And Michelle | 5 | $424,501 | 535 | 4.91/5.0 |
| Richard | 2 | $370,505 | 341 | 4.92/5.0 |
| Julian | 5 | $309,285 | 969 | 4.97/5.0 |
| Gradbach | 2 | $283,891 | 242 | 4.94/5.0 |
| Andrea | 3 | $247,866 | 153 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Staffordshire Moorlands.
Who Are the Airbnb Hosts in Staffordshire Moorlands?
Staffordshire Moorlands is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Staffordshire Moorlands
- With 57.6% Superhosts, Staffordshire Moorlands has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 18.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 82.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 22.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Staffordshire Moorlands averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Staffordshire Moorlands
These are the highest-grossing professional property management operations in Staffordshire Moorlands, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Hoseasons | 32 | $1,544,165 | $311 | 48.4% | 4.80/5 |
| The Travel Fox | 14 | $1,076,423 | $317 | 62.0% | 4.86/5 |
| Cottages | 24 | $949,319 | $349 | 44.8% | 4.85/5 |
| Holidaycottages.Co.Uk | 2 | $126,123 | $434 | 51.5% | 5.00/5 |
| Holidaycottages.Co.Uk | 1 | $108,580 | $1,313 | 36.5% | 5.00/5 |
| Andrew | 4 | $78,036 | $186 | 31.7% | 4.63/5 |
| Finest Retreats | 2 | $76,751 | $370 | 38.2% | 4.67/5 |
| Holidaycottages.Co.Uk | 2 | $71,201 | $492 | 31.5% | 5.00/5 |
| Host & Stay | 3 | $70,311 | $279 | 43.4% | 4.39/5 |
| Sykes Holiday Cottages | 2 | $59,635 | $441 | 25.4% | 4.67/5 |
Management Company Insights for Staffordshire Moorlands
- The leading management company, Hoseasons, operates 32 listings with $1,544,165 in gross revenue — a useful benchmark for what scale looks like in Staffordshire Moorlands.
- Top managers average 9 properties each, suggesting professional management in Staffordshire Moorlands still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.79/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 18.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Staffordshire Moorlands's Airbnb Market Compare to Nearby Cities?
How does the Staffordshire Moorlands Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Malham, Staffordshire Moorlands has 12 percentage points lower occupancy and about $60 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malham | 10 | $5,723 | $362.84 | 55% |
| Stamford Bridge | 11 | $5,449 | $437.28 | 41% |
| Grinton | 10 | $5,089 | $376.56 | 49% |
| Withington | 11 | $5,045 | $510.70 | 41% |
| Cartmel Fell | 23 | $4,522 | $383.95 | 49% |
| Staveley-in-Cartmel | 25 | $4,373 | $382.98 | 46% |
| Burton in Lonsdale | 10 | $4,282 | $340.41 | 55% |
| Hayton | 16 | $4,272 | $274.12 | 55% |
| Tollerton | 12 | $4,208 | $316.05 | 50% |
| Bowness-on-Windermere | 353 | $4,186 | $368.01 | 44% |
Frequently Asked Questions About Airbnb in Staffordshire Moorlands
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Staffordshire Moorlands.
How much do Airbnb hosts make in Staffordshire Moorlands?
Staffordshire Moorlands hosts earn about $37,294 per year on average, with an average nightly rate of $303 and RevPAR of $120. Those figures describe the typical revenue environment for active listings in Staffordshire Moorlands, England, not the ceiling for the best operators. Source: AirROI 2026 data, Staffordshire Moorlands market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Staffordshire Moorlands?
The average Airbnb occupancy rate in Staffordshire Moorlands is 43.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Staffordshire Moorlands?
Listings in Staffordshire Moorlands average $303 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Staffordshire Moorlands?
Staffordshire Moorlands currently has about 552 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Staffordshire Moorlands?
AirROI currently classifies the short-term rental regulation level in Staffordshire Moorlands as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Staffordshire Moorlands?
RevPAR in Staffordshire Moorlands is about $120. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Staffordshire Moorlands?
At 43.4% occupancy, Staffordshire Moorlands can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $37,294, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Staffordshire Moorlands?
The average booking lead time in Staffordshire Moorlands is about 66 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Staffordshire Moorlands?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Staffordshire Moorlands include Leek, Buxworth, Whaley Bridge. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Staffordshire Moorlands?
entire_home listings make up 88.9% of the active supply in Staffordshire Moorlands. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Staffordshire Moorlands compare to nearby Airbnb markets?
Among neighboring markets, Malham posts $68,675 in average annual revenue with 54.7% occupancy, compared to Staffordshire Moorlands's $37,294 and 43.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Staffordshire Moorlands?
The average Airbnb stay length in Staffordshire Moorlands is about 3.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Staffordshire Moorlands?
Airbnb listings in Staffordshire Moorlands average 4.88 out of 5 overall. About 55.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Staffordshire Moorlands?
Pocket wifi and Window guards are among the strongest revenue-linked amenities in Staffordshire Moorlands. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Staffordshire Moorlands?
Yes. About 62.1% of active Airbnb listings in Staffordshire Moorlands charge a cleaning fee, and the average fee is $264. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Staffordshire Moorlands?
A 57.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.