South Wraxall, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in South Wraxall, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $41,536 per year — at a $321 nightly rate, 42.8% occupancy, and a $126 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 30 active listings, South Wraxall is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 50.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in South Wraxall?
In South Wraxall, the headline Airbnb metrics are $41,536 in average annual revenue,42.8% occupancy, $321 ADR, and $126 in RevPAR, and guests book about 85 days in advance.
How Much Do Airbnb Hosts Earn Monthly in South Wraxall?
Understanding the monthly revenue variations for Airbnb listings in South Wraxall is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Wraxall is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Wraxall across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,830+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,858 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,088 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,547, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in South Wraxall
What Is the Monthly Airbnb Occupancy Rate in South Wraxall?
Maximize your bookings by understanding the South Wraxall STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Wraxall:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in South Wraxall
What Is the Average Airbnb Nightly Rate in South Wraxall?
Effective short term rental pricing strategy in South Wraxall involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Wraxall typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $504+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $296 or more.
- Typical properties (Median) charge around $206 per night.
- Entry-level properties (Bottom 25%) earn around $155 per night.
Average Daily Rate (ADR) Trend by Month in South Wraxall
What Is the RevPAR for Airbnb in South Wraxall?
RevPAR in South Wraxall is currently $126. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $62 RevPAR.
- Typical properties (Median) generate $98 RevPAR.
- Strong performers (Top 25%) earn $148 RevPAR.
- Best-in-class (Top 10%) achieve $193 RevPAR.
Average Monthly RevPAR Trend in South Wraxall
RevPAR Insights for South Wraxall
- The average RevPAR in South Wraxall is $126. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($193) and bottom 25% ($62) is $131, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these South Wraxall benchmarks. If your RevPAR falls below the median of $98, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $148+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in South Wraxall?
South Wraxall's peak Airbnb season falls in August, July, October, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $5,136 per month
- Occupancy rates average 49.6%
- Daily rates average $322
Shoulder Season
- Revenue averages $4,409 per month
- Occupancy maintains around 45.4%
- Daily rates hold near $315
Low Season (January, February, March)
- Revenue drops to average $2,991 per month
- Occupancy decreases to average 32.7%
- Daily rates adjust to average $301
Seasonality Insights for South Wraxall
- The Airbnb seasonality pattern in South Wraxall shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases South Wraxall's highest earning potential, with monthly revenues climbing to $5,258, occupancy reaching 53.1%, and ADRs peaking at $325.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,469, occupancy could drop to 29.5%, and ADRs may adjust to $297.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in South Wraxall.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these South Wraxall seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in South Wraxall?
Low regulation and minimal registration activity in South Wraxall, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for South Wraxall to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in South Wraxall?
With a compact short-term rental market, South Wraxall gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bath City Centre | A UNESCO World Heritage site known for its Roman baths and Georgian architecture. Ideal for tourists wanting to explore culture and history within walking distance of attractions. | Roman Baths, Bath Abbey, The Circus, Royal Crescent, Pulteney Bridge, Thermae Bath Spa |
| Bradford-on-Avon | A charming historic town with medieval buildings and beautiful countryside views. Attracts visitors looking for a quaint English experience and access to the local countryside. | Tithe Barn, Bradford-on-Avon Wharf, St. Laurence Church, Avoncliff Bridge, The Canal Way, Local rural walks |
| Lacock | A picturesque village known for its historic architecture and film locations. Popular with travelers interested in quaint rural settings and photography. | Lacock Abbey, National Trust village, Lacock Village Street, Film locations for 'Harry Potter', Local shops and cafes |
| Castle Combe | Considered one of the prettiest villages in England, with beautiful stone cottages and scenic landscapes. Great for visitors wanting a scenic retreat. | Castle Combe village, St. Andrew's Church, The Old Rectory, Local walking trails, Countryside views |
| Corsham | A historic market town with elegant architecture and nearby Corsham Court. Appeals to visitors looking for a blend of history and rural charm. | Corsham Court, High Street, The Pound Arts Centre, Local parks, Neston Park |
| Chippenham | A larger market town with good transport links. Ideal for those looking for affordability and access to nearby attractions like Bath and the Cotswolds. | Chippenham Museum, Monkton Park, Local markets, Railway station access to Bath, Nearby countryside |
| Salisbury | A historic city known for its impressive cathedral and medieval history. A prime location for tourists and cultural exploration. | Salisbury Cathedral, The Close, Old Sarum, The Meat Market, Local shops and restaurants |
| Trowbridge | The county town of Wiltshire with diverse amenities and attractions. A good base for exploring the region and offers reasonable accommodation options. | Trowbridge Park, The County Hall, Local shops, Trowbridge Museum, River Biss Walks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, South Wraxall offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in South Wraxall?
Room Type Distribution
Property Type Distribution
Market Composition Insights for South Wraxall
- The South Wraxall Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in South Wraxall, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
South Wraxall Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for South Wraxall
- The dominant room capacity in South Wraxall is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 73.3% of the active Airbnb listings in South Wraxall, indicating a high concentration in these sizes.
South Wraxall Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for South Wraxall
- The most common guest capacity trend in South Wraxall vacation rentals is listings accommodating 4 guests (40%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the South Wraxall STR market, accounting for 60.0% of listings.
- 16.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Wraxall.
- On average, properties in South Wraxall are equipped to host 3.9 guests.
How Do Listings in South Wraxall Compare on Quality?
Listing quality in South Wraxall can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for South Wraxall
- At 22.2 photos per listing on average, South Wraxall hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 36.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the South Wraxall averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in South Wraxall?
Amenity Prevalence
Amenity Insights for South Wraxall
- Essential amenities in South Wraxall that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for South Wraxall: Free parking on premises, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in South Wraxall to stay competitive.
Which Airbnb Amenities Boost Revenue in South Wraxall?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in South Wraxall, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Fire extinguisher | 73.3% | $53,771 | $7,890 | 581.5% |
Cooking basics | 76.7% | $51,546 | $8,646 | 496.2% |
Carbon monoxide alarm | 83.3% | $48,200 | $8,216 | 486.7% |
Oven | 63.3% | $58,747 | $11,809 | 397.5% |
Dishwasher | 60.0% | $61,025 | $12,303 | 396.0% |
Refrigerator | 66.7% | $56,210 | $12,189 | 361.2% |
Dining table | 60.0% | $59,810 | $14,125 | 323.4% |
Hot water | 80.0% | $48,915 | $12,021 | 306.9% |
Dishes and silverware | 80.0% | $48,915 | $12,021 | 306.9% |
Iron | 73.3% | $51,847 | $13,182 | 293.3% |
Revenue Impact Insights for South Wraxall
- Fire extinguisher tops the revenue impact list with a 581.5% uplift — listings with this amenity earn $53,771 vs. $7,890 without it.
- Carbon monoxide alarm — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced South Wraxall STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Wraxall. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSouth Wraxall Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for South Wraxall
- The typical guest profile for Airbnb in South Wraxall consists of primarily domestic travelers (78%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 78.3% of guests.
- Key international markets include United Kingdom (78.3%) and United States (7.8%).
- Top languages spoken are English (53.6%) followed by Spanish (9.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in South Wraxall?
Listings in South Wraxall average 4.89 out of 5 overall, with about 94.8 reviews per active listing and 56.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for South Wraxall
- With an overall rating of 4.89, South Wraxall listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.95), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 56.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
South Wraxall Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for South Wraxall
- The most common availability pattern in South Wraxall falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in South Wraxall (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in South Wraxall?
Average Booking Lead Time by Month
Booking Lead Time Insights for South Wraxall
- The overall average booking lead time for vacation rentals in South Wraxall is 85 days.
- Guests book furthest in advance for stays during July (average 126 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 57 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (112 days avg.) sees the longest lead times, while Winter (80 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in South Wraxall.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 112 days) to capture early planners.
- Monitor your own booking lead times against these South Wraxall averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in South Wraxall?
Guests in South Wraxall stay about 4.4 nights on average, generating roughly 997 reservations and 33.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in South Wraxall
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for South Wraxall
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 33.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (5.3 nights) and shorten in Oct (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
South Wraxall Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
20% of total
2 Nights
16 listings
53.3% of total
7-29 Nights
1 listings
3.3% of total
30+ Nights
7 listings
23.3% of total
Key Insights
- The most prevalent minimum stay requirement in South Wraxall is 2 Nights, adopted by 53.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.3%) of the South Wraxall Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.3%) caters to monthly stays (30+ nights) in South Wraxall, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 53.3% of South Wraxall hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 23.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Wraxall.
South Wraxall Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
4 listings
13.3% of total
Super Strict 30 Days
1 listings
3.3% of total
Flexible
2 listings
6.7% of total
Moderate
7 listings
23.3% of total
Firm
5 listings
16.7% of total
Strict
11 listings
36.7% of total
Cancellation Policy Insights for South Wraxall
- The prevailing Airbnb cancellation policy trend in South Wraxall is Strict, used by 36.7% of listings.
- A majority (53.4%) of hosts in South Wraxall utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.7% market standard in South Wraxall.
- With 36.7% using Strict terms, this is a viable option in South Wraxall, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in South Wraxall.
How Much Are Airbnb Cleaning Fees in South Wraxall?
Cleaning fees in South Wraxall are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for South Wraxall
- Only 36.7% of listings charge a cleaning fee, suggesting that most hosts in South Wraxall bundle cleaning costs into the nightly rate.
- The average cleaning fee of $52 is close to the median ($52), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the South Wraxall median of $52. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in South Wraxall Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in South Wraxallbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
10 Bedroom 10 Bathroom Property - Sleeps 20
Entire Place • 10 bedrooms
Orchard Cottage - 5 bedroom property - sleeping 10
Entire Place • 5 bedrooms
Delightful Cottage Retreat
Entire Place • 2 bedrooms
Idyllic Historic Cottage
Entire Place • 2 bedrooms
The Shed at Norbin Barton
Entire Place • 2 bedrooms
Gable Cottage - 5 bedroom property - sleeping 10
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in South Wraxall?
Learn from the best! This table showcases top-performing Airbnb hosts in South Wraxall based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Leanne | 10 | $592,964 | 100 | 4.96/5.0 |
| Nigel | 7 | $159,822 | 163 | 4.78/5.0 |
| Rococo Of Bath | 2 | $142,890 | 266 | 4.92/5.0 |
| Julia | 2 | $105,150 | 790 | 4.97/5.0 |
| Dinah | 2 | $100,032 | 600 | 4.99/5.0 |
| Sue | 1 | $55,361 | 29 | 4.97/5.0 |
| Jennifer Ann | 1 | $50,347 | 65 | 4.92/5.0 |
| Elizabeth | 1 | $26,160 | 263 | 4.97/5.0 |
| Jasmine & Richard | 1 | $8,014 | 268 | 4.93/5.0 |
| James | 2 | $2,745 | 281 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Wraxall.
Who Are the Airbnb Hosts in South Wraxall?
South Wraxall is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for South Wraxall
- With 86.7% Superhosts, South Wraxall has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 10.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 43.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these South Wraxall averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in South Wraxall
These are the highest-grossing professional property management operations in South Wraxall, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Nigel | 7 | $159,822 | $201 | 34.7% | 4.78/5 |
| Rococo Of Bath | 2 | $142,890 | $249 | 77.2% | 4.92/5 |
Management Company Insights for South Wraxall
- The leading management company, Nigel, operates 7 listings with $159,822 in gross revenue — a useful benchmark for what scale looks like in South Wraxall.
- Top managers average 5 properties each, suggesting professional management in South Wraxall still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.85/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 10.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does South Wraxall's Airbnb Market Compare to Nearby Cities?
How does the South Wraxall Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Grosmont, South Wraxall has 13 percentage points lower occupancy and about $145 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 15 | $8,177 | $513.76 | 50% |
| East Knoyle | 10 | $6,799 | $423.85 | 42% |
| Chew Magna | 13 | $6,691 | $437.55 | 43% |
| Lambourn | 11 | $6,590 | $790.42 | 32% |
| Long Sutton | 18 | $6,400 | $395.82 | 48% |
| Ashley | 13 | $6,136 | $372.50 | 54% |
| Freshford | 12 | $5,487 | $324.63 | 55% |
| Stoke St. Michael | 13 | $5,236 | $412.60 | 50% |
| Edington | 12 | $5,132 | $375.34 | 39% |
| Grosmont | 11 | $5,075 | $466.01 | 56% |
Frequently Asked Questions About Airbnb in South Wraxall
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for South Wraxall.
How much do Airbnb hosts make in South Wraxall?
South Wraxall hosts earn about $41,536 per year on average, with an average nightly rate of $321 and RevPAR of $126. Those figures describe the typical revenue environment for active listings in South Wraxall, England, not the ceiling for the best operators. Source: AirROI 2026 data, South Wraxall market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in South Wraxall?
The average Airbnb occupancy rate in South Wraxall is 42.8%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in South Wraxall?
Listings in South Wraxall average $321 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in South Wraxall?
South Wraxall currently has about 30 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in South Wraxall?
AirROI currently classifies the short-term rental regulation level in South Wraxall as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in South Wraxall?
RevPAR in South Wraxall is about $126. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in South Wraxall?
At 42.8% occupancy, South Wraxall can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $41,536, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in South Wraxall?
The average booking lead time in South Wraxall is about 85 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in South Wraxall?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in South Wraxall include Bath City Centre, Bradford-on-Avon, Lacock. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in South Wraxall?
entire_home listings make up 90.0% of the active supply in South Wraxall. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does South Wraxall compare to nearby Airbnb markets?
Among neighboring markets, Englishcombe posts $98,122 in average annual revenue with 49.8% occupancy, compared to South Wraxall's $41,536 and 42.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in South Wraxall?
The average Airbnb stay length in South Wraxall is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in South Wraxall?
Airbnb listings in South Wraxall average 4.89 out of 5 overall. About 56.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in South Wraxall?
Fire extinguisher and Cooking basics are among the strongest revenue-linked amenities in South Wraxall. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in South Wraxall?
Yes. About 36.7% of active Airbnb listings in South Wraxall charge a cleaning fee, and the average fee is $52. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in South Wraxall?
A 86.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.