South Staffordshire, England Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in South Staffordshire, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,214 per year — at a $230 nightly rate, 39.5% occupancy, and a $83 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 66 active listings, South Staffordshire is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 29.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in South Staffordshire?

In South Staffordshire, the headline Airbnb metrics are $21,214 in average annual revenue,39.5% occupancy, $230 ADR, and $83 in RevPAR, and guests book about 52 days in advance.

Avg. Daily Rate (ADR)(?)
$230
The average rental revenue earned for an occupied room per day in South Staffordshire.
Occupancy Rate(?)
39.5%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$21,214
Average annual income for an Airbnb listing in South Staffordshire. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$83
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
5.4%
Positive growth (5.4%) vs. last year.
Active Airbnb Listings(?)
66
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
52 days
How far in advance guests typically book in South Staffordshire. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in South Staffordshire.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in South Staffordshire.
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How Much Do Airbnb Hosts Earn Monthly in South Staffordshire?

Understanding the monthly revenue variations for Airbnb listings in South Staffordshire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Staffordshire is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Staffordshire across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,598+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,660 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,817 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $833, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in South Staffordshire

What Is the Monthly Airbnb Occupancy Rate in South Staffordshire?

Maximize your bookings by understanding the South Staffordshire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Staffordshire:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in South Staffordshire

What Is the Average Airbnb Nightly Rate in South Staffordshire?

Effective short term rental pricing strategy in South Staffordshire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Staffordshire typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $372+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
  • Typical properties (Median) charge around $138 per night.
  • Entry-level properties (Bottom 25%) earn around $101 per night.

Average Daily Rate (ADR) Trend by Month in South Staffordshire

What Is the RevPAR for Airbnb in South Staffordshire?

RevPAR in South Staffordshire is currently $83. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $35 RevPAR.
  • Typical properties (Median) generate $57 RevPAR.
  • Strong performers (Top 25%) earn $83 RevPAR.
  • Best-in-class (Top 10%) achieve $161 RevPAR.

Average Monthly RevPAR Trend in South Staffordshire

RevPAR Insights for South Staffordshire

  • The average RevPAR in South Staffordshire is $83. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($161) and bottom 25% ($35) is $126, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Dec and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these South Staffordshire benchmarks. If your RevPAR falls below the median of $57, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $83+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in South Staffordshire?

South Staffordshire's peak Airbnb season falls in December, August, January, while the softest stretch is February, October, November. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (December, August, January)
  • Revenue averages $3,071 per month
  • Occupancy rates average 45.6%
  • Daily rates average $212
Shoulder Season
  • Revenue averages $2,368 per month
  • Occupancy maintains around 42.3%
  • Daily rates hold near $213
Low Season (February, October, November)
  • Revenue drops to average $1,996 per month
  • Occupancy decreases to average 41.7%
  • Daily rates adjust to average $207

Seasonality Insights for South Staffordshire

  • The Airbnb seasonality pattern in South Staffordshire shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases South Staffordshire's highest earning potential, with monthly revenues climbing to $3,405, occupancy reaching 54.3%, and ADRs peaking at $219.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,938, occupancy could drop to 34.1%, and ADRs may adjust to $203.
  • Lower occupancy paired with meaningful seasonality means hosts in South Staffordshire need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these South Staffordshire seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in South Staffordshire?

Low regulation and minimal registration activity in South Staffordshire, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for South Staffordshire to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in South Staffordshire?

South Staffordshire is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in South Staffordshire
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lichfield
Historical city known for its stunning cathedral and rich heritage. A popular destination for visitors interested in history and culture, making it ideal for short-term rentals.
Lichfield Cathedral, Samuel Johnson Birthplace Museum, Fradley Junction, The electric Theatre, Beacon Park
Penkridge
Charming market town with a strong community feel and picturesque surroundings. Attracts guests looking for a quiet getaway with access to nature and local markets.
Penkridge Market, Staffordshire and Worcestershire Canal, St. Michael's Church, Dunston Hall, Penkridge Old Hall
Wolverhampton
A vibrant city with a mix of historical and modern attractions. Popular for business travelers and those visiting for cultural events and entertainment.
Wolverhampton Art Gallery, Wolverhampton Grand Theatre, West Park, Molineux Stadium, Bilston Craft Gallery
Bloxwich
A bustling town with historical significance and close proximity to urban amenities. Great for visitors who want to explore the Black Country and Birmingham.
Bloxwich Park, The Bloxwich Builders, St. Mary’s Church, Walsall Arboretum, Walsall Leather Museum
Walsall
A town known for its rich industrial history and cultural diversity. Attracts guests interested in exploring the Black Country and its heritage.
Walsall Leather Museum, Walsall Arboretum, The New Art Gallery Walsall, Walsall Town Centre, The Cenozoic
Chasewater
A scenic area with a beautiful reservoir, ideal for nature lovers and outdoor enthusiasts. Perfect for guests looking for relaxation and outdoor activities.
Chasewater Country Park, Chasewater Railway, Cannock Chase AONB, Water sports on the reservoir, Walking and cycling trails
Stafford
Historic market town known for its proximity to attractive countryside and a variety of local attractions. Great for families and tourists exploring the surrounding area.
Stafford Castle, The Ancient High House, Victoria Park, Stafford Gatehouse Theatre, Staffordshire History Centre
Hednesford
A lively town with a mix of local attractions and outdoor spaces, ideal for visitors seeking both urban convenience and nature.
Hednesford Hills Nature Reserve, Hednesford Park, The Chase Golf Club, Cannock Chase, Cineworld

With 8 distinct neighborhoods showing meaningful short-term rental activity, South Staffordshire offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in South Staffordshire?

Room Type Distribution

Property Type Distribution

Market Composition Insights for South Staffordshire

  • The South Staffordshire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.4% of the 66 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in South Staffordshire, House properties are the most common (62.1%), reflecting the local real estate landscape.
  • Houses represent a significant 62.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.0%) offer potential for unique stay experiences.

South Staffordshire Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for South Staffordshire

  • The dominant room capacity in South Staffordshire is 1 bedroom listings, making up 43.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in South Staffordshire, indicating a high concentration in these sizes.
  • A significant 24.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in South Staffordshire.

South Staffordshire Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for South Staffordshire

  • The most common guest capacity trend in South Staffordshire vacation rentals is listings accommodating 2 guests (39.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the South Staffordshire STR market, accounting for 65.2% of listings.
  • 16.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Staffordshire.
  • On average, properties in South Staffordshire are equipped to host 3.3 guests.

How Do Listings in South Staffordshire Compare on Quality?

Listing quality in South Staffordshire can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
25.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
21.2%
Builds guest trust and improves booking confidence.

Listing Quality Insights for South Staffordshire

  • At 25.3 photos per listing on average, South Staffordshire hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 21.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the South Staffordshire averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in South Staffordshire?

Amenity Prevalence

Amenity Insights for South Staffordshire

  • Essential amenities in South Staffordshire that guests expect include: Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for South Staffordshire: Free parking on premises, Heating.
  • Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in South Staffordshire to stay competitive.

Which Airbnb Amenities Boost Revenue in South Staffordshire?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in South Staffordshire, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
TV
90.9%$22,721$6,148269.6%
Fire pitHigh opportunity
9.1%$47,469$18,589155.4%
BreakfastHigh opportunity
7.6%$41,944$19,515114.9%
Mini fridge
19.7%$35,649$17,674101.7%
Ethernet connection
18.2%$34,992$18,15392.8%
Bed linens
86.4%$22,694$11,84091.7%
Dishwasher
33.3%$30,559$16,54284.7%
Backyard
69.7%$24,545$13,55481.1%
Hot tub
9.1%$34,406$19,89572.9%
Board games
18.2%$31,912$18,83769.4%

Revenue Impact Insights for South Staffordshire

  • TV tops the revenue impact list with a 269.6% uplift — listings with this amenity earn $22,721 vs. $6,148 without it.
  • High-opportunity amenities — Fire pit, Breakfast — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • TV, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Fire pit — it has the best combination of high revenue impact and low market saturation in South Staffordshire.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced South Staffordshire STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Staffordshire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

South Staffordshire Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for South Staffordshire

  • The typical guest profile for Airbnb in South Staffordshire consists of primarily domestic travelers (90%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 90.1% of guests.
  • Key international markets include United Kingdom (90.1%) and United States (3.3%).
  • Top languages spoken are English (72.6%) followed by French (6.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in South Staffordshire?

Listings in South Staffordshire average 4.86 out of 5 overall, with about 85.3 reviews per active listing and 56.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for South Staffordshire

  • With an overall rating of 4.86, South Staffordshire listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.9), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 56.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

South Staffordshire Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for South Staffordshire

  • The most common availability pattern in South Staffordshire falls within the 271-366 days range, representing 47% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in South Staffordshire (27.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in South Staffordshire?

Average Booking Lead Time by Month

Booking Lead Time Insights for South Staffordshire

  • The overall average booking lead time for vacation rentals in South Staffordshire is 52 days.
  • Guests book furthest in advance for stays during December (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (54 days avg.) sees the longest lead times, while Fall (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in South Staffordshire.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
  • Monitor your own booking lead times against these South Staffordshire averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in South Staffordshire?

Guests in South Staffordshire stay about 4.5 nights on average, generating roughly 1,596 reservations and 24.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in South Staffordshire

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for South Staffordshire

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 24.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Dec (5.4 nights) and shorten in Apr (3.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

South Staffordshire Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

22 listings

33.3% of total

2 Nights (30.3%)

2 Nights

20 listings

30.3% of total

3 Nights (3%)

3 Nights

2 listings

3% of total

4-6 Nights (7.6%)

4-6 Nights

5 listings

7.6% of total

7-29 Nights (1.5%)

7-29 Nights

1 listings

1.5% of total

30+ Nights (24.2%)

30+ Nights

16 listings

24.2% of total

Key Insights

  • The most prevalent minimum stay requirement in South Staffordshire is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.6%) of the South Staffordshire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (24.2%) caters to monthly stays (30+ nights) in South Staffordshire, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 33.3% of South Staffordshire hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 24.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Staffordshire.

South Staffordshire Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days (10.6%)

Super Strict 60 Days

7 listings

10.6% of total

Super Strict 30 Days

3 listings

4.5% of total

Flexible (28.8%)

Flexible

19 listings

28.8% of total

Moderate (37.9%)

Moderate

25 listings

37.9% of total

Firm (13.6%)

Firm

9 listings

13.6% of total

Strict

3 listings

4.5% of total

Cancellation Policy Insights for South Staffordshire

  • The prevailing Airbnb cancellation policy trend in South Staffordshire is Moderate, used by 37.9% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (18.1%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (4.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.9% market standard in South Staffordshire.
  • Using a Strict policy might deter some guests, as only 4.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in South Staffordshire.

How Much Are Airbnb Cleaning Fees in South Staffordshire?

Cleaning fees in South Staffordshire are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$287
Median Cleaning Fee
$66
Listings Charging a Fee
53.0%
Fee as Revenue Share
11.5%

Cleaning Fee Insights for South Staffordshire

  • About 53.0% of South Staffordshire listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($287) and median ($66) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 11.5% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the South Staffordshire median of $66. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in South Staffordshire Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in South Staffordshirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Self contained with hot tub & BBQ rural retreat

Self contained with hot tub & BBQ rural retreat

Entire Place • N/A

$135,733
Revenue
54.7%
Occupancy
$675.60
Daily Rate
6 Bed in Oaken (92874)

6 Bed in Oaken (92874)

Entire Place • 6 bedrooms

$94,287
Revenue
23.6%
Occupancy
$2575.67
Daily Rate
Sparrow - uk30747

Sparrow - uk30747

Entire Place • 2 bedrooms

$68,962
Revenue
55.4%
Occupancy
$353.29
Daily Rate
Beautiful countryside farmhouse

Beautiful countryside farmhouse

Entire Place • 6 bedrooms

$61,804
Revenue
55.5%
Occupancy
$752.90
Daily Rate
Gardeners Cottage

Gardeners Cottage

Entire Place • 3 bedrooms

$59,039
Revenue
66.6%
Occupancy
$201.79
Daily Rate
Smestow Wild Retreat

Smestow Wild Retreat

Entire Place • 2 bedrooms

$57,813
Revenue
80.0%
Occupancy
$186.58
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in South Staffordshire?

Learn from the best! This table showcases top-performing Airbnb hosts in South Staffordshire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in South Staffordshire by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages6$173,848964.52/5.0
Ade1$135,7332524.94/5.0
Sue2$101,1961995.00/5.0
Holidaycottages.Co.Uk1$94,2871Not Rated
Jessica1$61,804255.00/5.0
Charlotte1$57,813425.00/5.0
Sevenstays1$41,131524.81/5.0
Helena2$39,0191455.00/5.0
Linda2$37,3681364.88/5.0
Eirwen2$35,1586804.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Staffordshire.

Who Are the Airbnb Hosts in South Staffordshire?

South Staffordshire is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
51.5%
Professional Management
16.7%
Cohosted Listings
19.7%
Instant Book Enabled
3.0%
Simplified Pricing
68.2%

Host Profile Insights for South Staffordshire

  • With 51.5% Superhosts, South Staffordshire has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 16.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 68.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 19.7% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these South Staffordshire averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in South Staffordshire

These are the highest-grossing professional property management operations in South Staffordshire, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in South Staffordshire
CompanyListingsRevenueADROcc.Rating
Cottages6$173,848$25237.5%4.52/5
Holidaycottages.Co.Uk1$94,287$2,57623.6%N/A
Sevenstays1$41,131$32333.2%4.81/5
Weston Park3$26,022$47920.2%4.92/5

Management Company Insights for South Staffordshire

  • The leading management company, Cottages, operates 6 listings with $173,848 in gross revenue — a useful benchmark for what scale looks like in South Staffordshire.
  • Top managers average 3 properties each, suggesting professional management in South Staffordshire still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 16.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does South Staffordshire's Airbnb Market Compare to Nearby Cities?

How does the South Staffordshire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Grosmont, South Staffordshire has 17 percentage points lower occupancy and about $236 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near South Staffordshire — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe15$8,177$513.7650%
East Knoyle10$6,799$423.8642%
Chew Magna13$6,691$437.5543%
Lambourn11$6,590$790.4232%
Long Sutton18$6,400$395.8248%
Ashley13$6,136$372.5054%
Freshford12$5,487$324.6355%
Stoke St. Michael13$5,236$412.6050%
Edington12$5,132$375.3439%
Grosmont11$5,075$466.0156%

Frequently Asked Questions About Airbnb in South Staffordshire

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for South Staffordshire.

How much do Airbnb hosts make in South Staffordshire?

South Staffordshire hosts earn about $21,214 per year on average, with an average nightly rate of $230 and RevPAR of $83. Those figures describe the typical revenue environment for active listings in South Staffordshire, England, not the ceiling for the best operators. Source: AirROI 2026 data, South Staffordshire market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in South Staffordshire?

The average Airbnb occupancy rate in South Staffordshire is 39.5%. December is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in South Staffordshire?

Listings in South Staffordshire average $230 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in South Staffordshire?

South Staffordshire currently has about 66 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in South Staffordshire?

AirROI currently classifies the short-term rental regulation level in South Staffordshire as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in South Staffordshire?

RevPAR in South Staffordshire is about $83. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in South Staffordshire?

Occupancy of 39.5% means South Staffordshire is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $21,214, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in South Staffordshire?

The average booking lead time in South Staffordshire is about 52 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in South Staffordshire?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in South Staffordshire include Lichfield, Penkridge, Wolverhampton. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in South Staffordshire?

entire_home listings make up 89.4% of the active supply in South Staffordshire. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does South Staffordshire compare to nearby Airbnb markets?

Among neighboring markets, Englishcombe posts $98,122 in average annual revenue with 49.8% occupancy, compared to South Staffordshire's $21,214 and 39.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in South Staffordshire?

The average Airbnb stay length in South Staffordshire is about 4.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in South Staffordshire?

Airbnb listings in South Staffordshire average 4.86 out of 5 overall. About 56.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in South Staffordshire?

TV and Fire pit are among the strongest revenue-linked amenities in South Staffordshire. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in South Staffordshire?

Yes. About 53.0% of active Airbnb listings in South Staffordshire charge a cleaning fee, and the average fee is $287. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in South Staffordshire?

A 51.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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