Ross-on-Wye, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ross-on-Wye, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $34,645 per year — at a $205 nightly rate, 50.4% occupancy, and a $104 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 37 active listings, Ross-on-Wye is a micro-market where solid booking activity throughout the year. Supply grew 85.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Ross-on-Wye?
In Ross-on-Wye, the headline Airbnb metrics are $34,645 in average annual revenue,50.4% occupancy, $205 ADR, and $104 in RevPAR, and guests book about 64 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ross-on-Wye?
Understanding the monthly revenue variations for Airbnb listings in Ross-on-Wye is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ross-on-Wye is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ross-on-Wye across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,188+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,848 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,466 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,546, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ross-on-Wye
What Is the Monthly Airbnb Occupancy Rate in Ross-on-Wye?
Maximize your bookings by understanding the Ross-on-Wye STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ross-on-Wye:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ross-on-Wye
What Is the Average Airbnb Nightly Rate in Ross-on-Wye?
Effective short term rental pricing strategy in Ross-on-Wye involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ross-on-Wye typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $396+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $230 or more.
- Typical properties (Median) charge around $141 per night.
- Entry-level properties (Bottom 25%) earn around $114 per night.
Average Daily Rate (ADR) Trend by Month in Ross-on-Wye
What Is the RevPAR for Airbnb in Ross-on-Wye?
RevPAR in Ross-on-Wye is currently $104. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $54 RevPAR.
- Typical properties (Median) generate $86 RevPAR.
- Strong performers (Top 25%) earn $123 RevPAR.
- Best-in-class (Top 10%) achieve $207 RevPAR.
Average Monthly RevPAR Trend in Ross-on-Wye
RevPAR Insights for Ross-on-Wye
- The average RevPAR in Ross-on-Wye is $104. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($207) and bottom 25% ($54) is $153, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ross-on-Wye benchmarks. If your RevPAR falls below the median of $86, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $123+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ross-on-Wye?
Ross-on-Wye's peak Airbnb season falls in August, July, October, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $4,346 per month
- Occupancy rates average 61.6%
- Daily rates average $206
Shoulder Season
- Revenue averages $3,269 per month
- Occupancy maintains around 49.5%
- Daily rates hold near $197
Low Season (January, February, March)
- Revenue drops to average $2,358 per month
- Occupancy decreases to average 34.8%
- Daily rates adjust to average $192
Seasonality Insights for Ross-on-Wye
- Airbnb seasonality in Ross-on-Wye is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ross-on-Wye's highest earning potential, with monthly revenues climbing to $4,955, occupancy reaching 68.4%, and ADRs peaking at $209.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,291, occupancy could drop to 31.7%, and ADRs may adjust to $188.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ross-on-Wye.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ross-on-Wye, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ross-on-Wye?
Low regulation and minimal registration activity in Ross-on-Wye, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ross-on-Wye to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Ross-on-Wye?
With a compact short-term rental market, Ross-on-Wye gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Town Centre | The heart of Ross-on-Wye, filled with charming streets, historic buildings, and a range of shops and restaurants. A great spot for tourists who want to explore local culture and history. | Ross Castle, The Old Man of Ross, The Market House, The River Wye, St Mary’s Church |
| Wye Valley | Nestled in an Area of Outstanding Natural Beauty, this area offers stunning landscapes and outdoor activities. Popular with nature lovers and those seeking tranquility away from busy urban areas. | Wye Way Path, Symonds Yat Rock, Forest of Dean, The River Wye, Biblins Bridge |
| Museums and Cultural Sites | Ross-on-Wye is home to several museums and cultural attractions that appeal to families and history buffs. Ideal for guests interested in the local heritage and community. | The Ross-on-Wye Museum, The Herefordshire Lore Museum, The Parish Church of St Mary |
| River Wye | A scenic area along the River Wye, popular for canoeing, fishing, and walking. Attracts adventure seekers and those wanting to enjoy nature. | Canoeing on the River Wye, Walking along the river banks, Fishing spots |
| Outdoor Activities | Proximity to many outdoor activities including cycling and hiking makes this area attractive for active guests and families looking for adventure. | The Forest of Dean, Wye Valley Walk, Cycling routes available, Kayaking |
| Local Pubs and Restaurants | Ross-on-Wye has a vibrant food and drink scene with many local pubs and restaurants offering unique culinary experiences. Great for guests looking to experience local cuisine. | The Royal Hotel, The Bunch of Carrots, The Chase Hotel, The Hope & Anchor |
| Shopping District | The High Street offers a variety of shops, local boutiques, and cafes, perfect for guests who want to experience local shopping and leisure activities. | High Street shops, Local markets, Cafes and bakeries |
| Nearby Attractions | Close proximity to attractions such as the Forest of Dean and the Malvern Hills makes this area ideal for guests looking to explore more of the UK countryside. | Forest of Dean, The Malverns, Symonds Yat, Chepstow Castle |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Ross-on-Wye offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Ross-on-Wye?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ross-on-Wye
- The Ross-on-Wye Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ross-on-Wye, House properties are the most common (59.5%), reflecting the local real estate landscape.
- Houses represent a significant 59.5% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 2.7%) offer potential for unique stay experiences.
Ross-on-Wye Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ross-on-Wye
- The dominant room capacity in Ross-on-Wye is 2 bedrooms listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.7% of the active Airbnb listings in Ross-on-Wye, indicating a high concentration in these sizes.
- A significant 32.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ross-on-Wye.
Ross-on-Wye Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ross-on-Wye
- The most common guest capacity trend in Ross-on-Wye vacation rentals is listings accommodating 2 guests (32.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ross-on-Wye STR market, accounting for 54.0% of listings.
- 32.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ross-on-Wye.
- On average, properties in Ross-on-Wye are equipped to host 3.9 guests.
How Do Listings in Ross-on-Wye Compare on Quality?
Listing quality in Ross-on-Wye can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ross-on-Wye
- At 36.3 photos per listing on average, Ross-on-Wye hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ross-on-Wye averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ross-on-Wye?
Amenity Prevalence
Amenity Insights for Ross-on-Wye
- Essential amenities in Ross-on-Wye that guests expect include: Heating, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Bed linens, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ross-on-Wye: Heating, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Heating, Wifi.
- Consider adding popular differentiators like Hangers or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ross-on-Wye to stay competitive.
Which Airbnb Amenities Boost Revenue in Ross-on-Wye?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ross-on-Wye, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Indoor fireplace | 18.9% | $64,697 | $27,633 | 134.1% |
Dishwasher | 59.5% | $44,680 | $19,928 | 124.2% |
Conditioner | 18.9% | $59,462 | $28,855 | 106.1% |
Free parking on premises | 67.6% | $41,156 | $21,080 | 95.2% |
Oven | 73.0% | $39,269 | $22,161 | 77.2% |
Pets allowed | 35.1% | $47,952 | $27,438 | 74.8% |
BBQ grill | 18.9% | $52,831 | $30,402 | 73.8% |
Room-darkening shades | 35.1% | $46,793 | $28,065 | 66.7% |
First aid kit | 75.7% | $38,319 | $23,217 | 65.0% |
Fire extinguisher | 78.4% | $37,811 | $23,169 | 63.2% |
Revenue Impact Insights for Ross-on-Wye
- Indoor fireplace tops the revenue impact list with a 134.1% uplift — listings with this amenity earn $64,697 vs. $27,633 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ross-on-Wye STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ross-on-Wye. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRoss-on-Wye Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ross-on-Wye
- The typical guest profile for Airbnb in Ross-on-Wye consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 93.2% of guests.
- Key international markets include United Kingdom (93.2%) and Australia (2.1%).
- Top languages spoken are English (71%) followed by French (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ross-on-Wye?
Listings in Ross-on-Wye average 4.9 out of 5 overall, with about 77.5 reviews per active listing and 73.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ross-on-Wye
- With an overall rating of 4.9, Ross-on-Wye listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Accuracy (4.95), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 73.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Ross-on-Wye Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ross-on-Wye
- The most common availability pattern in Ross-on-Wye falls within the 181-270 days range, representing 40.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ross-on-Wye (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ross-on-Wye?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ross-on-Wye
- The overall average booking lead time for vacation rentals in Ross-on-Wye is 64 days.
- Guests book furthest in advance for stays during December (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Fall (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Ross-on-Wye.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Ross-on-Wye averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ross-on-Wye?
Guests in Ross-on-Wye stay about 3.4 nights on average, generating roughly 1,496 reservations and 40.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Ross-on-Wye
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ross-on-Wye
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 40.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Aug (5 nights) and shorten in Feb (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ross-on-Wye Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
24.3% of total
2 Nights
16 listings
43.2% of total
3 Nights
3 listings
8.1% of total
30+ Nights
9 listings
24.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ross-on-Wye is 2 Nights, adopted by 43.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.5%) of the Ross-on-Wye Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.3%) caters to monthly stays (30+ nights) in Ross-on-Wye, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.2% of Ross-on-Wye hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 24.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ross-on-Wye.
Ross-on-Wye Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
3 listings
8.1% of total
Flexible
12 listings
32.4% of total
Moderate
9 listings
24.3% of total
Firm
10 listings
27% of total
Strict
3 listings
8.1% of total
Cancellation Policy Insights for Ross-on-Wye
- The prevailing Airbnb cancellation policy trend in Ross-on-Wye is Flexible, used by 32.4% of listings.
- There's a relatively balanced mix between guest-friendly (56.7%) and stricter (35.1%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32.4% market standard in Ross-on-Wye.
- Using a Strict policy might deter some guests, as only 8.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ross-on-Wye.
How Much Are Airbnb Cleaning Fees in Ross-on-Wye?
Cleaning fees in Ross-on-Wye are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ross-on-Wye
- About 67.6% of Ross-on-Wye listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $70 is close to the median ($60), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ross-on-Wye median of $60. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ross-on-Wye Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ross-on-Wyebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Roundhouse
Entire Place • N/A
A luxurious family home with picturesque views
Entire Place • 4 bedrooms
Kuliguni
Entire Place • 4 bedrooms
Montague House Town Centre sleeps up to 12 guests
Entire Place • 5 bedrooms
Old Forge Cottage, town house with character
Entire Place • 4 bedrooms
Grosmont House Flat 2
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ross-on-Wye?
Learn from the best! This table showcases top-performing Airbnb hosts in Ross-on-Wye based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Edi | 1 | $161,194 | 54 | 5.00/5.0 |
| Thomas | 3 | $140,835 | 60 | 4.92/5.0 |
| Katherine | 1 | $110,224 | 60 | 4.92/5.0 |
| Cottages | 2 | $105,318 | 56 | 4.88/5.0 |
| Michelle | 1 | $75,709 | 110 | 4.53/5.0 |
| Zoe | 1 | $62,957 | 168 | 4.99/5.0 |
| Emma | 1 | $45,786 | 31 | 4.94/5.0 |
| Phoebe | 1 | $45,139 | 138 | 4.91/5.0 |
| Syd | 2 | $43,890 | 159 | 5.00/5.0 |
| David | 1 | $42,110 | 316 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ross-on-Wye.
Who Are the Airbnb Hosts in Ross-on-Wye?
Ross-on-Wye is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Ross-on-Wye
- With 78.4% Superhosts, Ross-on-Wye has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 8.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 83.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 27.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ross-on-Wye averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ross-on-Wye
These are the highest-grossing professional property management operations in Ross-on-Wye, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Edi | 1 | $161,194 | $466 | 91.2% | 5.00/5 |
| Cottages | 2 | $105,318 | $245 | 59.3% | 4.88/5 |
Management Company Insights for Ross-on-Wye
- The leading management company, Edi, operates 1 listings with $161,194 in gross revenue — a useful benchmark for what scale looks like in Ross-on-Wye.
- Top managers average 2 properties each, suggesting professional management in Ross-on-Wye still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.94/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 8.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ross-on-Wye's Airbnb Market Compare to Nearby Cities?
How does the Ross-on-Wye Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Grosmont, Ross-on-Wye has 6 percentage points lower occupancy and about $261 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 15 | $8,177 | $513.76 | 50% |
| East Knoyle | 10 | $6,799 | $423.86 | 42% |
| Chew Magna | 13 | $6,691 | $437.55 | 43% |
| Lambourn | 11 | $6,590 | $790.42 | 32% |
| Long Sutton | 18 | $6,400 | $395.82 | 48% |
| Ashley | 13 | $6,136 | $372.50 | 54% |
| Freshford | 12 | $5,487 | $324.62 | 55% |
| Stoke St. Michael | 13 | $5,236 | $412.60 | 50% |
| Edington | 12 | $5,132 | $375.34 | 39% |
| Grosmont | 11 | $5,075 | $466.01 | 56% |
Frequently Asked Questions About Airbnb in Ross-on-Wye
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ross-on-Wye.
How much do Airbnb hosts make in Ross-on-Wye?
Ross-on-Wye hosts earn about $34,645 per year on average, with an average nightly rate of $205 and RevPAR of $104. Those figures describe the typical revenue environment for active listings in Ross-on-Wye, England, not the ceiling for the best operators. Source: AirROI 2026 data, Ross-on-Wye market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ross-on-Wye?
The average Airbnb occupancy rate in Ross-on-Wye is 50.4%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ross-on-Wye?
Listings in Ross-on-Wye average $205 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ross-on-Wye?
Ross-on-Wye currently has about 37 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ross-on-Wye?
AirROI currently classifies the short-term rental regulation level in Ross-on-Wye as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ross-on-Wye?
RevPAR in Ross-on-Wye is about $104. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ross-on-Wye?
At 50.4% occupancy, Ross-on-Wye can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $34,645, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ross-on-Wye?
The average booking lead time in Ross-on-Wye is about 64 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ross-on-Wye?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ross-on-Wye include Historic Town Centre, Wye Valley, Museums and Cultural Sites. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ross-on-Wye?
entire_home listings make up 91.9% of the active supply in Ross-on-Wye. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ross-on-Wye compare to nearby Airbnb markets?
Among neighboring markets, Englishcombe posts $98,122 in average annual revenue with 49.8% occupancy, compared to Ross-on-Wye's $34,645 and 50.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ross-on-Wye?
The average Airbnb stay length in Ross-on-Wye is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ross-on-Wye?
Airbnb listings in Ross-on-Wye average 4.9 out of 5 overall. About 73.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ross-on-Wye?
Indoor fireplace and Dishwasher are among the strongest revenue-linked amenities in Ross-on-Wye. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ross-on-Wye?
Yes. About 67.6% of active Airbnb listings in Ross-on-Wye charge a cleaning fee, and the average fee is $70. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ross-on-Wye?
A 78.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.