Leicestershire, England Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI · Airbnb DataReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Leicestershire, England? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $15,242 per year — at a $249 nightly rate, 34.6% occupancy, and a $76 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

At 79 active listings, Leicestershire is a boutique market where selective demand that rewards strong listing quality and pricing strategy.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Leicestershire?

In Leicestershire, the headline Airbnb metrics are $15,242 in average annual revenue,34.6% occupancy, $249 ADR, and $76 in RevPAR, and guests book about 32 days in advance.

Avg. Daily Rate (ADR)(?)
$249
The average rental revenue earned for an occupied room per day in Leicestershire.
Occupancy Rate(?)
34.6%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$15,242
Average annual income for an Airbnb listing in Leicestershire. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$76
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Active Airbnb Listings(?)
79
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
32 days
How far in advance guests typically book in Leicestershire. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Leicestershire.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Leicestershire.
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How Much Do Airbnb Hosts Earn Monthly in Leicestershire?

Understanding the monthly revenue variations for Airbnb listings in Leicestershire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leicestershire is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leicestershire across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,642+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,044 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,579 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $660, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Leicestershire

What Is the Monthly Airbnb Occupancy Rate in Leicestershire?

Maximize your bookings by understanding the Leicestershire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leicestershire:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Leicestershire

What Is the Average Airbnb Nightly Rate in Leicestershire?

Effective short term rental pricing strategy in Leicestershire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leicestershire typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $391+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $117 per night.

Average Daily Rate (ADR) Trend by Month in Leicestershire

What Is the RevPAR for Airbnb in Leicestershire?

RevPAR in Leicestershire is currently $76. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $33 RevPAR.
  • Typical properties (Median) generate $60 RevPAR.
  • Strong performers (Top 25%) earn $92 RevPAR.
  • Best-in-class (Top 10%) achieve $159 RevPAR.

Average Monthly RevPAR Trend in Leicestershire

RevPAR Insights for Leicestershire

  • The average RevPAR in Leicestershire is $76. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($159) and bottom 25% ($33) is $126, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Leicestershire benchmarks. If your RevPAR falls below the median of $60, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $92+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Leicestershire?

Leicestershire's peak Airbnb season falls in August, October, December, while the softest stretch is January, February, November. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, October, December)
  • Revenue averages $2,929 per month
  • Occupancy rates average 40.6%
  • Daily rates average $236
Shoulder Season
  • Revenue averages $2,393 per month
  • Occupancy maintains around 37.1%
  • Daily rates hold near $241
Low Season (January, February, November)
  • Revenue drops to average $1,907 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $230

Seasonality Insights for Leicestershire

  • The Airbnb seasonality pattern in Leicestershire shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Leicestershire's highest earning potential, with monthly revenues climbing to $3,247, occupancy reaching 42.7%, and ADRs peaking at $255.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,710, occupancy could drop to 29.6%, and ADRs may adjust to $224.
  • Lower occupancy paired with meaningful seasonality means hosts in Leicestershire need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Leicestershire seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Leicestershire?

Low regulation and minimal registration activity in Leicestershire, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Leicestershire to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Leicestershire?

Leicestershire is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Leicestershire
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Leicester City Centre
The vibrant heart of Leicester, offering a mix of history, culture, and modern amenities. A prime spot for tourists interested in shopping, dining, and exploring historical landmarks.
Leicester Cathedral, King Richard III Visitor Centre, Highcross Shopping Centre, National Space Centre, Haymarket Theatre, De Montfort Hall
Loughborough
A picturesque market town with a rich history and a strong student population due to Loughborough University. Ideal for catering to both tourists and students.
Loughborough Market, Charnwood Museum, Loughborough University, John Taylor Bellfoundry, Queen's Park
Melton Mowbray
Famous for its culinary delights, especially the Melton Mowbray pork pie, this market town attracts food lovers and those seeking a quintessentially English experience.
Melton Mowbray Market, St Mary's Church, Melton Carnegie Museum, Twinlakes Park
Market Harborough
A charming town with a mix of quaint shops, restaurants, and picturesque countryside. It's appealing to visitors looking for a peaceful retreat with good access to nature.
Market Harborough Market Hall, Foxton Locks, The Harborough Theatre, Welland Park
Coalville
A former mining town that is undergoing regeneration, making it an attractive area for investment and visitors exploring the nearby National Forest.
Coalville Park, Snibston Discovery Museum, The National Forest
Oadby
A suburban area with a family-friendly atmosphere, close to the University of Leicester and parks, appealing to families and university visitors.
Oadby Parade, Brooksby Melton College, University of Leicester - Oadby Campus
Stoneygate
A trendy suburb of Leicester known for its independent shops and cultural scene. Attracts young professionals and those looking for a vibrant community.
Queens Park, Stoneygate Road shops, Cultural venues and cafes
Hinckley
A historic market town with a rich heritage and close proximity to attractions like Bosworth Battlefield. Good for visitors interested in history and local culture.
Hinckley Museum, Bosworth Battlefield Heritage Centre, The Atkins Building

With 8 distinct neighborhoods showing meaningful short-term rental activity, Leicestershire offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Leicestershire?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Leicestershire

  • The Leicestershire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.5% of the 79 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Leicestershire, House properties are the most common (73.4%), reflecting the local real estate landscape.
  • Houses represent a significant 73.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays, outdoor/unique (combined 5.1%) offer potential for unique stay experiences.

Leicestershire Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Leicestershire

  • The dominant room capacity in Leicestershire is 2 bedrooms listings, making up 25.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 45.6% of the active Airbnb listings in Leicestershire, indicating a high concentration in these sizes.
  • A significant 48.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leicestershire.

Leicestershire Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Leicestershire

  • The most common guest capacity trend in Leicestershire vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Leicestershire STR market, accounting for 46.8% of listings.
  • 38.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leicestershire.
  • On average, properties in Leicestershire are equipped to host 4.3 guests.

How Do Listings in Leicestershire Compare on Quality?

Listing quality in Leicestershire can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
26.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
30.4%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Leicestershire

  • At 26.3 photos per listing on average, Leicestershire hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 30.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Leicestershire averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Leicestershire?

Amenity Prevalence

Amenity Insights for Leicestershire

  • Essential amenities in Leicestershire that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Leicestershire: Wifi, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Leicestershire to stay competitive.

Which Airbnb Amenities Boost Revenue in Leicestershire?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Leicestershire, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
TV
91.1%$16,357$3,772333.6%
Heating
92.4%$16,135$4,366269.5%
Hot tubHigh opportunity
8.9%$40,017$12,833211.8%
High chair
20.3%$31,791$11,039188.0%
Pets allowed
35.4%$25,613$9,547168.3%
Fire pitHigh opportunity
6.3%$36,656$13,795165.7%
Board games
19.0%$29,338$11,938145.8%
Cleaning before checkout
24.1%$27,003$11,517134.5%
Cooking basics
67.1%$18,787$8,014134.4%
Oven
72.2%$18,056$7,949127.2%

Revenue Impact Insights for Leicestershire

  • TV tops the revenue impact list with a 333.6% uplift — listings with this amenity earn $16,357 vs. $3,772 without it.
  • High-opportunity amenities — Hot tub, Fire pit — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • TV, Heating — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Hot tub — it has the best combination of high revenue impact and low market saturation in Leicestershire.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Leicestershire STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leicestershire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Leicestershire Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Leicestershire

  • The typical guest profile for Airbnb in Leicestershire consists of primarily domestic travelers (87%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 86.8% of guests.
  • Key international markets include United Kingdom (86.8%) and United States (2.2%).
  • Top languages spoken are English (65%) followed by French (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Leicestershire?

Listings in Leicestershire average 4.76 out of 5 overall, with about 17.2 reviews per active listing and 34.2% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Leicestershire

  • An average rating of 4.76 places Leicestershire in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Check-in (4.88), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 34.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Leicestershire Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Leicestershire

  • The most common availability pattern in Leicestershire falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Leicestershire (39.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Leicestershire?

Average Booking Lead Time by Month

Booking Lead Time Insights for Leicestershire

  • The overall average booking lead time for vacation rentals in Leicestershire is 32 days.
  • Guests book furthest in advance for stays during June (average 68 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (40 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Leicestershire.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Leicestershire averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Leicestershire?

Guests in Leicestershire stay about 4.5 nights on average, generating roughly 1,138 reservations and 14.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Leicestershire

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Leicestershire

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 14.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Feb (5.5 nights) and shorten in Nov (2.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Leicestershire Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.4%)

1 Night

28 listings

35.4% of total

2 Nights (27.8%)

2 Nights

22 listings

27.8% of total

3 Nights (7.6%)

3 Nights

6 listings

7.6% of total

7-29 Nights (2.5%)

7-29 Nights

2 listings

2.5% of total

30+ Nights (26.6%)

30+ Nights

21 listings

26.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Leicestershire is 1 Night, adopted by 35.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.2%) of the Leicestershire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (26.6%) caters to monthly stays (30+ nights) in Leicestershire, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.4% of Leicestershire hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 26.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leicestershire.

Leicestershire Airbnb Cancellation Policy Trends Analysis (2026)

Limited (5.1%)

Limited

4 listings

5.1% of total

Super Strict 60 Days (8.9%)

Super Strict 60 Days

7 listings

8.9% of total

Flexible (43%)

Flexible

34 listings

43% of total

Moderate (27.8%)

Moderate

22 listings

27.8% of total

Firm (15.2%)

Firm

12 listings

15.2% of total

Cancellation Policy Insights for Leicestershire

  • The prevailing Airbnb cancellation policy trend in Leicestershire is Flexible, used by 43% of listings.
  • The market strongly favors guest-friendly terms, with 70.8% of listings offering Flexible or Moderate policies. This suggests guests in Leicestershire may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 43% market standard in Leicestershire.
  • Regularly review your cancellation policy against competitors and market demand shifts in Leicestershire.

How Much Are Airbnb Cleaning Fees in Leicestershire?

Cleaning fees in Leicestershire are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$184
Median Cleaning Fee
$93
Listings Charging a Fee
74.7%
Fee as Revenue Share
10.2%

Cleaning Fee Insights for Leicestershire

  • 74.7% of listings charge a cleaning fee, making it standard practice in Leicestershire. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($184) and median ($93) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 10.2% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Leicestershire median of $93. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Leicestershire Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Leicestershirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Belvoir Lodge | Sleeps 18 | Belvoir Castle

Belvoir Lodge | Sleeps 18 | Belvoir Castle

Entire Place • 9 bedrooms

$86,662
Revenue
12.6%
Occupancy
$2302.41
Daily Rate
3 Bed in Melton Mowbray (oc-61788)

3 Bed in Melton Mowbray (oc-61788)

Entire Place • 3 bedrooms

$80,756
Revenue
41.1%
Occupancy
$575.38
Daily Rate
Nick’s Country house

Nick’s Country house

Entire Place • 4 bedrooms

$64,971
Revenue
54.1%
Occupancy
$332.52
Daily Rate
Luxury Cottage | Sleeps 7 | Belvoir Castle

Luxury Cottage | Sleeps 7 | Belvoir Castle

Entire Place • 4 bedrooms

$58,268
Revenue
30.0%
Occupancy
$452.97
Daily Rate
Stylish 2 Bed Near Lough Uni | Parking | Sleeps 4

Stylish 2 Bed Near Lough Uni | Parking | Sleeps 4

Entire Place • 2 bedrooms

$50,169
Revenue
70.4%
Occupancy
$196.97
Daily Rate
Cosy Staff: Large 6-bedroom Detached house

Cosy Staff: Large 6-bedroom Detached house

Entire Place • 6 bedrooms

$37,761
Revenue
60.9%
Occupancy
$271.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Leicestershire?

Learn from the best! This table showcases top-performing Airbnb hosts in Leicestershire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Leicestershire by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Emma3$164,319254.74/5.0
Thomas6$126,685664.98/5.0
Edward Nicholas2$81,136314.65/5.0
Holidaycottages.Co.Uk1$80,75635.00/5.0
SilverStag4$64,118214.53/5.0
Sylvia & Ziggy2$59,822215.00/5.0
The Travel Fox2$45,732134.50/5.0
Zack1$37,761235.00/5.0
Robert1$33,841264.85/5.0
Sykes Holiday Cottages1$25,48674.43/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leicestershire.

Who Are the Airbnb Hosts in Leicestershire?

Leicestershire has a relatively balanced host base.

Superhosts
24.1%
Professional Management
8.9%
Cohosted Listings
24.1%
Instant Book Enabled
16.5%
Simplified Pricing
86.1%

Host Profile Insights for Leicestershire

  • Only 24.1% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
  • 8.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 16.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 86.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 24.1% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Leicestershire averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Leicestershire

These are the highest-grossing professional property management operations in Leicestershire, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Leicestershire
CompanyListingsRevenueADROcc.Rating
The Travel Fox2$45,732$27037.7%4.50/5
Sykes Holiday Cottages1$25,486$61126.3%4.43/5
Sykes3$16,325$55218.4%4.92/5
Sykes1$11,742$62232.3%5.00/5

Management Company Insights for Leicestershire

  • The leading management company, The Travel Fox, operates 2 listings with $45,732 in gross revenue — a useful benchmark for what scale looks like in Leicestershire.
  • Top managers average 2 properties each, suggesting professional management in Leicestershire still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.71/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 8.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Leicestershire's Airbnb Market Compare to Nearby Cities?

How does the Leicestershire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Freshford, Leicestershire has 20 percentage points lower occupancy and about $93 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Leicestershire — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe16$7,534$500.2646%
Wraysbury16$6,353$674.6740%
Long Sutton19$6,290$392.0348%
East Knoyle11$5,997$407.4740%
Lambourn13$5,710$768.0132%
How Caple11$5,697$454.7845%
Chew Magna15$5,692$412.6040%
Dorney11$5,625$742.1538%
Ashley15$5,570$353.6351%
Freshford12$5,535$341.3855%

Frequently Asked Questions About Airbnb in Leicestershire

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Leicestershire.

How much do Airbnb hosts make in Leicestershire?

Leicestershire hosts earn about $15,242 per year on average, with an average nightly rate of $249 and RevPAR of $76. Those figures describe the typical revenue environment for active listings in Leicestershire, England, not the ceiling for the best operators. Source: AirROI 2026 data, Leicestershire market, July 2025 to June 2026.

What is the average Airbnb occupancy rate in Leicestershire?

The average Airbnb occupancy rate in Leicestershire is 34.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Leicestershire?

Listings in Leicestershire average $249 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Leicestershire?

Leicestershire currently has about 79 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Leicestershire?

AirROI currently classifies the short-term rental regulation level in Leicestershire as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Leicestershire?

RevPAR in Leicestershire is about $76. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Leicestershire?

Occupancy of 34.6% means Leicestershire is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $15,242, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Leicestershire?

The average booking lead time in Leicestershire is about 32 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Leicestershire?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Leicestershire include Leicester City Centre, Loughborough, Melton Mowbray. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Leicestershire?

entire_home listings make up 78.5% of the active supply in Leicestershire. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Leicestershire compare to nearby Airbnb markets?

Among neighboring markets, Englishcombe posts $90,402 in average annual revenue with 45.7% occupancy, compared to Leicestershire's $15,242 and 34.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Leicestershire?

The average Airbnb stay length in Leicestershire is about 4.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Leicestershire?

Airbnb listings in Leicestershire average 4.76 out of 5 overall. About 34.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Leicestershire?

TV and Heating are among the strongest revenue-linked amenities in Leicestershire. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Leicestershire?

Yes. About 74.7% of active Airbnb listings in Leicestershire charge a cleaning fee, and the average fee is $184. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Leicestershire?

At 24.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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