Leicestershire, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Leicestershire, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $17,255 per year — at a $291 nightly rate, 32.6% occupancy, and a $72 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 36 active listings, Leicestershire is a micro-market where selective demand that rewards strong listing quality and pricing strategy.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Leicestershire?
In Leicestershire, the headline Airbnb metrics are $17,255 in average annual revenue,32.6% occupancy, $291 ADR, and $72 in RevPAR, and guests book about 25 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Leicestershire?
Understanding the monthly revenue variations for Airbnb listings in Leicestershire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leicestershire is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leicestershire across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,117+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,799 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,501 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $637, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leicestershire
What Is the Monthly Airbnb Occupancy Rate in Leicestershire?
Maximize your bookings by understanding the Leicestershire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leicestershire:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leicestershire
What Is the Average Airbnb Nightly Rate in Leicestershire?
Effective short term rental pricing strategy in Leicestershire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leicestershire typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $485+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $265 or more.
- Typical properties (Median) charge around $174 per night.
- Entry-level properties (Bottom 25%) earn around $110 per night.
Average Daily Rate (ADR) Trend by Month in Leicestershire
What Is the RevPAR for Airbnb in Leicestershire?
RevPAR in Leicestershire is currently $72. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $25 RevPAR.
- Typical properties (Median) generate $47 RevPAR.
- Strong performers (Top 25%) earn $87 RevPAR.
- Best-in-class (Top 10%) achieve $164 RevPAR.
Average Monthly RevPAR Trend in Leicestershire
RevPAR Insights for Leicestershire
- The average RevPAR in Leicestershire is $72. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($164) and bottom 25% ($25) is $139, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Leicestershire benchmarks. If your RevPAR falls below the median of $47, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $87+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Leicestershire?
Leicestershire's peak Airbnb season falls in August, October, December, while the softest stretch is April, May, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, October, December)
- Revenue averages $2,971 per month
- Occupancy rates average 40.9%
- Daily rates average $276
Shoulder Season
- Revenue averages $2,181 per month
- Occupancy maintains around 36.6%
- Daily rates hold near $263
Low Season (April, May, November)
- Revenue drops to average $794 per month
- Occupancy decreases to average 12.5%
- Daily rates adjust to average $290
Seasonality Insights for Leicestershire
- Airbnb seasonality in Leicestershire is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Leicestershire's highest earning potential, with monthly revenues climbing to $3,095, occupancy reaching 49.3%, and ADRs peaking at $293.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $236.
- Lower occupancy paired with meaningful seasonality means hosts in Leicestershire need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Leicestershire, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Leicestershire?
Low regulation and minimal registration activity in Leicestershire, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Leicestershire to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Leicestershire?
With a compact short-term rental market, Leicestershire gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Leicester City Centre | The vibrant heart of Leicester, offering a mix of history, culture, and modern amenities. A prime spot for tourists interested in shopping, dining, and exploring historical landmarks. | Leicester Cathedral, King Richard III Visitor Centre, Highcross Shopping Centre, National Space Centre, Haymarket Theatre, De Montfort Hall |
| Loughborough | A picturesque market town with a rich history and a strong student population due to Loughborough University. Ideal for catering to both tourists and students. | Loughborough Market, Charnwood Museum, Loughborough University, John Taylor Bellfoundry, Queen's Park |
| Melton Mowbray | Famous for its culinary delights, especially the Melton Mowbray pork pie, this market town attracts food lovers and those seeking a quintessentially English experience. | Melton Mowbray Market, St Mary's Church, Melton Carnegie Museum, Twinlakes Park |
| Market Harborough | A charming town with a mix of quaint shops, restaurants, and picturesque countryside. It's appealing to visitors looking for a peaceful retreat with good access to nature. | Market Harborough Market Hall, Foxton Locks, The Harborough Theatre, Welland Park |
| Coalville | A former mining town that is undergoing regeneration, making it an attractive area for investment and visitors exploring the nearby National Forest. | Coalville Park, Snibston Discovery Museum, The National Forest |
| Oadby | A suburban area with a family-friendly atmosphere, close to the University of Leicester and parks, appealing to families and university visitors. | Oadby Parade, Brooksby Melton College, University of Leicester - Oadby Campus |
| Stoneygate | A trendy suburb of Leicester known for its independent shops and cultural scene. Attracts young professionals and those looking for a vibrant community. | Queens Park, Stoneygate Road shops, Cultural venues and cafes |
| Hinckley | A historic market town with a rich heritage and close proximity to attractions like Bosworth Battlefield. Good for visitors interested in history and local culture. | Hinckley Museum, Bosworth Battlefield Heritage Centre, The Atkins Building |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Leicestershire offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Leicestershire?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leicestershire
- The Leicestershire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Leicestershire, House properties are the most common (69.4%), reflecting the local real estate landscape.
- Houses represent a significant 69.4% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, outdoor/unique (combined 5.6%) offer potential for unique stay experiences.
Leicestershire Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leicestershire
- The dominant room capacity in Leicestershire is 2 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 47.2% of the active Airbnb listings in Leicestershire, indicating a high concentration in these sizes.
- A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leicestershire.
Leicestershire Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leicestershire
- The most common guest capacity trend in Leicestershire vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Leicestershire STR market, accounting for 44.5% of listings.
- 36.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leicestershire.
- On average, properties in Leicestershire are equipped to host 3.9 guests.
How Do Listings in Leicestershire Compare on Quality?
Listing quality in Leicestershire can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Leicestershire
- At 27.9 photos per listing on average, Leicestershire hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 13.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Leicestershire averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Leicestershire?
Amenity Prevalence
Amenity Insights for Leicestershire
- Essential amenities in Leicestershire that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leicestershire: Wifi, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leicestershire to stay competitive.
Which Airbnb Amenities Boost Revenue in Leicestershire?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Leicestershire, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 86.1% | $19,476 | $3,485 | 458.9% |
Oven | 63.9% | $23,858 | $5,573 | 328.1% |
Dishes and silverware | 61.1% | $23,970 | $6,704 | 257.6% |
Cleaning before checkout | 22.2% | $38,932 | $11,061 | 252.0% |
Hot tub | 13.9% | $44,951 | $12,788 | 251.5% |
Hot water | 77.8% | $20,515 | $5,846 | 250.9% |
Fire pit | 13.9% | $44,783 | $12,815 | 249.5% |
Dishwasher | 36.1% | $31,718 | $9,080 | 249.3% |
Pets allowed | 38.9% | $30,416 | $8,880 | 242.5% |
High chair | 19.4% | $39,354 | $11,921 | 230.1% |
Revenue Impact Insights for Leicestershire
- Heating tops the revenue impact list with a 458.9% uplift — listings with this amenity earn $19,476 vs. $3,485 without it.
- Heating — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Leicestershire STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leicestershire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeicestershire Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Leicestershire
- The typical guest profile for Airbnb in Leicestershire consists of primarily domestic travelers (80%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 80.2% of guests.
- Key international markets include United Kingdom (80.2%) and United States (3.1%).
- Top languages spoken are English (63.3%) followed by Spanish (8.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Leicestershire?
Listings in Leicestershire average 4.63 out of 5 overall, with about 13.1 reviews per active listing and 25.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Leicestershire
- An average rating of 4.63 places Leicestershire in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.8), while Cleanliness (4.62) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Leicestershire Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leicestershire
- The most common availability pattern in Leicestershire falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Leicestershire (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Leicestershire?
Average Booking Lead Time by Month
Booking Lead Time Insights for Leicestershire
- The overall average booking lead time for vacation rentals in Leicestershire is 25 days.
- Guests book furthest in advance for stays during March (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (28 days avg.) sees the longest lead times, while Spring (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Leicestershire.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Leicestershire averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Leicestershire?
Guests in Leicestershire stay about 4 nights on average, generating roughly 551 reservations and 15.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Leicestershire
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Leicestershire
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in May (5.5 nights) and shorten in Nov (2.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Leicestershire Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
38.9% of total
2 Nights
11 listings
30.6% of total
3 Nights
2 listings
5.6% of total
7-29 Nights
1 listings
2.8% of total
30+ Nights
8 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Leicestershire is 1 Night, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.5%) of the Leicestershire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Leicestershire, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.9% of Leicestershire hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leicestershire.
Leicestershire Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
2 listings
5.6% of total
Limited
2 listings
5.6% of total
Flexible
19 listings
52.8% of total
Moderate
5 listings
13.9% of total
Firm
8 listings
22.2% of total
Cancellation Policy Insights for Leicestershire
- The prevailing Airbnb cancellation policy trend in Leicestershire is Flexible, used by 52.8% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (22.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.8% market standard in Leicestershire.
- Given the high prevalence of Flexible policies (52.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Leicestershire.
How Much Are Airbnb Cleaning Fees in Leicestershire?
Cleaning fees in Leicestershire are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Leicestershire
- 72.2% of listings charge a cleaning fee, making it standard practice in Leicestershire. Guests expect it and factor it into their booking decisions.
- The gap between the average ($178) and median ($80) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Leicestershire median of $80. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Leicestershire Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leicestershirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Belvoir Lodge | Sleeps 18 | Belvoir Castle
Entire Place • 9 bedrooms
Belvoir Cottage| Sleeps 7 | Near Belvoir Castle.
Entire Place • 4 bedrooms
3 Bed in Eye Kettleby (61788)
Entire Place • 3 bedrooms
Nick’s Country house
Entire Place • 4 bedrooms
Stylish 2 Bed Near Lough Uni | Parking | Sleeps 4
Entire Place • 2 bedrooms
Luxury Apartment | Sleeps Upto 8 Guests
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Leicestershire?
Learn from the best! This table showcases top-performing Airbnb hosts in Leicestershire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emma | 3 | $169,768 | 21 | 4.74/5.0 |
| Thomas | 3 | $72,369 | 36 | 4.95/5.0 |
| Edward Nicholas | 2 | $61,020 | 27 | 4.64/5.0 |
| Holidaycottages.Co.Uk | 1 | $50,134 | 2 | Not Rated |
| SilverStag | 3 | $49,634 | 14 | 4.67/5.0 |
| The Travel Fox | 2 | $36,146 | 7 | 5.00/5.0 |
| Robert | 1 | $35,558 | 20 | 4.80/5.0 |
| Mark | 1 | $20,032 | 8 | 4.88/5.0 |
| Lucy | 1 | $16,104 | 38 | 4.92/5.0 |
| Chantal | 3 | $15,909 | 134 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leicestershire.
Who Are the Airbnb Hosts in Leicestershire?
Leicestershire has a relatively balanced host base.
Host Profile Insights for Leicestershire
- Only 22.2% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 13.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 16.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 36.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Leicestershire averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Leicestershire
These are the highest-grossing professional property management operations in Leicestershire, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Holidaycottages.Co.Uk | 1 | $50,134 | $517 | 31.0% | N/A |
| The Travel Fox | 2 | $36,146 | $246 | 31.7% | 5.00/5 |
| Martyna | 1 | $6,557 | $112 | 29.6% | N/A |
| Sykes Holiday Cottages | 1 | $4,607 | $497 | 19.4% | 4.20/5 |
Management Company Insights for Leicestershire
- The leading management company, Holidaycottages.Co.Uk, operates 1 listings with $50,134 in gross revenue — a useful benchmark for what scale looks like in Leicestershire.
- Top managers average 1 properties each, suggesting professional management in Leicestershire still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.6/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 13.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Leicestershire's Airbnb Market Compare to Nearby Cities?
How does the Leicestershire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Freshford, Leicestershire has 22 percentage points lower occupancy and about $33 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 15 | $8,177 | $513.76 | 50% |
| Dorney | 11 | $6,998 | $746.72 | 39% |
| East Knoyle | 10 | $6,799 | $423.86 | 42% |
| Chew Magna | 13 | $6,691 | $437.55 | 43% |
| Lambourn | 11 | $6,590 | $790.42 | 32% |
| Long Sutton | 18 | $6,400 | $395.82 | 48% |
| Wraysbury | 15 | $6,346 | $553.47 | 45% |
| Ashley | 13 | $6,136 | $372.50 | 54% |
| City of Westminster | 1,382 | $5,834 | $525.82 | 49% |
| Freshford | 12 | $5,487 | $324.63 | 55% |
Frequently Asked Questions About Airbnb in Leicestershire
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Leicestershire.
How much do Airbnb hosts make in Leicestershire?
Leicestershire hosts earn about $17,255 per year on average, with an average nightly rate of $291 and RevPAR of $72. Those figures describe the typical revenue environment for active listings in Leicestershire, England, not the ceiling for the best operators. Source: AirROI 2026 data, Leicestershire market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Leicestershire?
The average Airbnb occupancy rate in Leicestershire is 32.6%. August is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Leicestershire?
Listings in Leicestershire average $291 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Leicestershire?
Leicestershire currently has about 36 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Leicestershire?
AirROI currently classifies the short-term rental regulation level in Leicestershire as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Leicestershire?
RevPAR in Leicestershire is about $72. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Leicestershire?
Occupancy of 32.6% means Leicestershire is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $17,255, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Leicestershire?
The average booking lead time in Leicestershire is about 25 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Leicestershire?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Leicestershire include Leicester City Centre, Loughborough, Melton Mowbray. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Leicestershire?
entire_home listings make up 72.2% of the active supply in Leicestershire. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Leicestershire compare to nearby Airbnb markets?
Among neighboring markets, Englishcombe posts $98,122 in average annual revenue with 49.8% occupancy, compared to Leicestershire's $17,255 and 32.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Leicestershire?
The average Airbnb stay length in Leicestershire is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Leicestershire?
Airbnb listings in Leicestershire average 4.63 out of 5 overall. About 25.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Leicestershire?
Heating and Oven are among the strongest revenue-linked amenities in Leicestershire. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Leicestershire?
Yes. About 72.2% of active Airbnb listings in Leicestershire charge a cleaning fee, and the average fee is $178. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Leicestershire?
At 22.2%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.