Kirkby Stephen, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Kirkby Stephen, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,768 per year — at a $275 nightly rate, 39.9% occupancy, and a $107 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 28 active listings, Kirkby Stephen is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 86.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Kirkby Stephen?
In Kirkby Stephen, the headline Airbnb metrics are $29,768 in average annual revenue,39.9% occupancy, $275 ADR, and $107 in RevPAR, and guests book about 74 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Kirkby Stephen?
Understanding the monthly revenue variations for Airbnb listings in Kirkby Stephen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kirkby Stephen is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kirkby Stephen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,226+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,817 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,544 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,516, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kirkby Stephen
What Is the Monthly Airbnb Occupancy Rate in Kirkby Stephen?
Maximize your bookings by understanding the Kirkby Stephen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kirkby Stephen:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kirkby Stephen
What Is the Average Airbnb Nightly Rate in Kirkby Stephen?
Effective short term rental pricing strategy in Kirkby Stephen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kirkby Stephen typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $491+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $318 or more.
- Typical properties (Median) charge around $195 per night.
- Entry-level properties (Bottom 25%) earn around $137 per night.
Average Daily Rate (ADR) Trend by Month in Kirkby Stephen
What Is the RevPAR for Airbnb in Kirkby Stephen?
RevPAR in Kirkby Stephen is currently $107. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $59 RevPAR.
- Typical properties (Median) generate $91 RevPAR.
- Strong performers (Top 25%) earn $98 RevPAR.
- Best-in-class (Top 10%) achieve $140 RevPAR.
Average Monthly RevPAR Trend in Kirkby Stephen
RevPAR Insights for Kirkby Stephen
- The average RevPAR in Kirkby Stephen is $107. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($140) and bottom 25% ($59) is $81, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Kirkby Stephen benchmarks. If your RevPAR falls below the median of $91, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $98+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Kirkby Stephen?
Kirkby Stephen's peak Airbnb season falls in July, August, October, while the softest stretch is January, March, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, October)
- Revenue averages $4,772 per month
- Occupancy rates average 55.3%
- Daily rates average $275
Shoulder Season
- Revenue averages $3,406 per month
- Occupancy maintains around 44.8%
- Daily rates hold near $269
Low Season (January, March, December)
- Revenue drops to average $2,156 per month
- Occupancy decreases to average 28.4%
- Daily rates adjust to average $282
Seasonality Insights for Kirkby Stephen
- Airbnb seasonality in Kirkby Stephen is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Kirkby Stephen's highest earning potential, with monthly revenues climbing to $5,078, occupancy reaching 60.6%, and ADRs peaking at $284.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,826, occupancy could drop to 25.6%, and ADRs may adjust to $260.
- Lower occupancy paired with meaningful seasonality means hosts in Kirkby Stephen need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Kirkby Stephen, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Kirkby Stephen?
Low regulation and minimal registration activity in Kirkby Stephen, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Kirkby Stephen to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Kirkby Stephen?
With a compact short-term rental market, Kirkby Stephen gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kirkby Stephen Town Centre | The heart of Kirkby Stephen, where visitors can find shops, cafes, and local services. Ideal for tourists wanting easy access to amenities and attractions. | St. Stephen's Church, Local shops and cafes, The Shop at Hallbankgate, Nearby walking trails, Town centre market events |
| High Street | A vibrant street with a mix of traditional and contemporary shops. A popular area for visitors looking to explore local offerings and enjoy local cuisine. | Local pubs, Art galleries, Gift shops, Restaurants, Historic buildings |
| Appleby | Nearby market town known for its historic architecture and the annual Horse Fair. Attracts visitors to the area looking for history and culture. | Appleby Castle, Appleby Heritage Centre, St. Lawrence's Church, Local parks, Horse fair events |
| Ravenstonedale | A picturesque village located just outside Kirkby Stephen, known for its stunning scenery and outdoor activities. Popular for nature lovers and hikers. | Kirkby Stephen Grammar School, Nearby walking trails, Beautiful countryside views, Historic village church, Local wildlife |
| Mallerstang | A scenic area known for its natural beauty and the presence of the River Ure. Ideal for guests wishing to escape to nature and partake in outdoor adventures. | Wild boar park, Hayeswater reservoir, River Ure, Mallerstang Chapel, Scenic walking trails |
| Brough | A small village with rich history, including Brough Castle. Attracts history enthusiasts and those looking for a quiet retreat. | Brough Castle, St. Michael's Church, Local walking paths, Historic ruins, Quiet countryside |
| Great Asby | A charming village known for its tranquil atmosphere and beautiful countryside surroundings. Ideal for relaxation and rural experiences. | St. Aidan's Church, Walking paths, Local farms, Natural beauty, Village events |
| Kirkby Stephen Moor | An area for hiking and enjoying the stunning views of the Yorkshire Dales. Perfect for adventure-seekers and outdoor enthusiasts. | Yorkshire Dales National Park, Hiking trails, Stunning viewpoints, Wildlife watching, Photography opportunities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Kirkby Stephen offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Kirkby Stephen?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kirkby Stephen
- The Kirkby Stephen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.3% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kirkby Stephen, House properties are the most common (78.6%), reflecting the local real estate landscape.
- Houses represent a significant 78.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.
Kirkby Stephen Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kirkby Stephen
- The dominant room capacity in Kirkby Stephen is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.7% of the active Airbnb listings in Kirkby Stephen, indicating a high concentration in these sizes.
- A significant 32.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kirkby Stephen.
Kirkby Stephen Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kirkby Stephen
- The most common guest capacity trend in Kirkby Stephen vacation rentals is listings accommodating 2 guests (28.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Kirkby Stephen STR market, accounting for 53.6% of listings.
- 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kirkby Stephen.
- On average, properties in Kirkby Stephen are equipped to host 3.9 guests.
How Do Listings in Kirkby Stephen Compare on Quality?
Listing quality in Kirkby Stephen can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Kirkby Stephen
- At 25.3 photos per listing on average, Kirkby Stephen hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 17.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Kirkby Stephen averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Kirkby Stephen?
Amenity Prevalence
Amenity Insights for Kirkby Stephen
- Essential amenities in Kirkby Stephen that guests expect include: Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kirkby Stephen: Heating, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kirkby Stephen to stay competitive.
Which Airbnb Amenities Boost Revenue in Kirkby Stephen?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Kirkby Stephen, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 60.7% | $47,385 | $2,540 | 1765.5% |
Pack ’n play/Travel crib | 17.9% | $73,882 | $20,177 | 266.2% |
Long term stays allowed | 28.6% | $61,325 | $17,145 | 257.7% |
Books and reading material | 35.7% | $54,620 | $15,960 | 242.2% |
Essentials | 60.7% | $40,546 | $13,110 | 209.3% |
Dryer | 21.4% | $62,420 | $20,862 | 199.2% |
Body soap | 32.1% | $53,984 | $18,297 | 195.0% |
Coffee maker | 25.0% | $58,067 | $20,334 | 185.6% |
Outdoor furniture | 35.7% | $51,055 | $17,941 | 184.6% |
Cooking basics | 67.9% | $37,557 | $13,322 | 181.9% |
Revenue Impact Insights for Kirkby Stephen
- Pets allowed tops the revenue impact list with a 1765.5% uplift — listings with this amenity earn $47,385 vs. $2,540 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Kirkby Stephen STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kirkby Stephen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKirkby Stephen Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Kirkby Stephen
- The typical guest profile for Airbnb in Kirkby Stephen consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.8% of guests.
- Key international markets include United Kingdom (90.8%) and United States (1.1%).
- Top languages spoken are English (81.6%) followed by French (6.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Kirkby Stephen?
Listings in Kirkby Stephen average 4.86 out of 5 overall, with about 52.5 reviews per active listing and 42.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Kirkby Stephen
- With an overall rating of 4.86, Kirkby Stephen listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.89), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 42.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Kirkby Stephen Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kirkby Stephen
- The most common availability pattern in Kirkby Stephen falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Kirkby Stephen (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Kirkby Stephen?
Average Booking Lead Time by Month
Booking Lead Time Insights for Kirkby Stephen
- The overall average booking lead time for vacation rentals in Kirkby Stephen is 74 days.
- Guests book furthest in advance for stays during October (average 106 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (86 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Kirkby Stephen.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Kirkby Stephen averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Kirkby Stephen?
Guests in Kirkby Stephen stay about 3.1 nights on average, generating roughly 749 reservations and 27.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Kirkby Stephen
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Kirkby Stephen
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 27.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (5.1 nights) and shorten in Jan (2.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Kirkby Stephen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
40.7% of total
2 Nights
7 listings
25.9% of total
3 Nights
2 listings
7.4% of total
30+ Nights
7 listings
25.9% of total
Key Insights
- The most prevalent minimum stay requirement in Kirkby Stephen is 1 Night, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.6%) of the Kirkby Stephen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25.9%) caters to monthly stays (30+ nights) in Kirkby Stephen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.7% of Kirkby Stephen hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kirkby Stephen.
Kirkby Stephen Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
11 listings
39.3% of total
Flexible
4 listings
14.3% of total
Moderate
7 listings
25% of total
Firm
6 listings
21.4% of total
Cancellation Policy Insights for Kirkby Stephen
- The prevailing Airbnb cancellation policy trend in Kirkby Stephen is Super Strict 60 Days, used by 39.3% of listings.
- There's a relatively balanced mix between guest-friendly (39.3%) and stricter (21.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 39.3% market standard in Kirkby Stephen.
- Regularly review your cancellation policy against competitors and market demand shifts in Kirkby Stephen.
How Much Are Airbnb Cleaning Fees in Kirkby Stephen?
Cleaning fees in Kirkby Stephen are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Kirkby Stephen
- About 46.4% of Kirkby Stephen listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $389 is close to the median ($413), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 20.7% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Kirkby Stephen median of $413. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Kirkby Stephen Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kirkby Stephenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Redmayne House
Entire Place • 8 bedrooms
Large family, wheelchair friendly with a hot tub
Entire Place • 7 bedrooms
Muddy Boots Scarpa-stylish countryside retreat!
Entire Place • 2 bedrooms
La'l Stenkrith
Entire Place • 1 bedroom
3 Bedroom flat
Entire Place • 3 bedrooms
Entire mews cottage in Kirkby Stephen
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Kirkby Stephen?
Learn from the best! This table showcases top-performing Airbnb hosts in Kirkby Stephen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| UK Luxury | 1 | $151,732 | 13 | 4.69/5.0 |
| Christian | 1 | $147,776 | 85 | 4.93/5.0 |
| Cottages | 5 | $87,243 | 106 | 4.92/5.0 |
| Chris | 1 | $45,235 | 203 | 5.00/5.0 |
| Ian | 1 | $40,705 | 373 | 4.92/5.0 |
| Holidaycottages-Co-Uk | 2 | $36,038 | 7 | 5.00/5.0 |
| Jojo | 1 | $35,848 | 18 | 4.56/5.0 |
| Lawrence | 1 | $34,379 | 56 | 4.80/5.0 |
| Lyn | 1 | $33,782 | 58 | 4.93/5.0 |
| Clare | 1 | $33,716 | 57 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kirkby Stephen.
Who Are the Airbnb Hosts in Kirkby Stephen?
Kirkby Stephen leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Kirkby Stephen
- A 32.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 42.9% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 7.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 64.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Kirkby Stephen averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Kirkby Stephen
These are the highest-grossing professional property management operations in Kirkby Stephen, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| UK Luxury | 1 | $151,732 | $1,018 | 45.1% | 4.69/5 |
| Cottages | 5 | $87,243 | $236 | 30.4% | 4.92/5 |
| Holidaycottages-Co-Uk | 2 | $36,038 | $330 | 29.6% | 5.00/5 |
| Holidaycottages.Co.Uk | 1 | $31,324 | $321 | 25.9% | N/A |
| Holidaycottages.Co.Uk | 1 | $20,399 | $373 | 25.6% | N/A |
| Sykes | 1 | $5,523 | $628 | 9.7% | N/A |
| Sykes Holiday Cottages | 1 | $601 | $291 | 9.7% | N/A |
Management Company Insights for Kirkby Stephen
- The leading management company, UK Luxury, operates 1 listings with $151,732 in gross revenue — a useful benchmark for what scale looks like in Kirkby Stephen.
- Top managers average 2 properties each, suggesting professional management in Kirkby Stephen still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Kirkby Stephen's Airbnb Market Compare to Nearby Cities?
How does the Kirkby Stephen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with City of Edinburgh, Kirkby Stephen has 20 percentage points lower occupancy and about $26 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malham | 10 | $5,723 | $362.84 | 55% |
| Dalkeith | 10 | $5,473 | $493.43 | 52% |
| Grinton | 10 | $5,089 | $376.56 | 49% |
| Buttermere | 13 | $4,747 | $444.74 | 47% |
| City of Edinburgh | 3,993 | $4,618 | $301.05 | 60% |
| Cartmel Fell | 23 | $4,522 | $383.95 | 49% |
| Ellingham | 10 | $4,498 | $356.08 | 49% |
| Staveley-in-Cartmel | 25 | $4,373 | $382.98 | 46% |
| Burton in Lonsdale | 10 | $4,282 | $340.41 | 55% |
| Hayton | 16 | $4,272 | $274.12 | 55% |
Frequently Asked Questions About Airbnb in Kirkby Stephen
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Kirkby Stephen.
How much do Airbnb hosts make in Kirkby Stephen?
Kirkby Stephen hosts earn about $29,768 per year on average, with an average nightly rate of $275 and RevPAR of $107. Those figures describe the typical revenue environment for active listings in Kirkby Stephen, England, not the ceiling for the best operators. Source: AirROI 2026 data, Kirkby Stephen market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Kirkby Stephen?
The average Airbnb occupancy rate in Kirkby Stephen is 39.9%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Kirkby Stephen?
Listings in Kirkby Stephen average $275 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Kirkby Stephen?
Kirkby Stephen currently has about 28 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Kirkby Stephen?
AirROI currently classifies the short-term rental regulation level in Kirkby Stephen as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Kirkby Stephen?
RevPAR in Kirkby Stephen is about $107. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Kirkby Stephen?
Occupancy of 39.9% means Kirkby Stephen is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $29,768, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Kirkby Stephen?
The average booking lead time in Kirkby Stephen is about 74 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Kirkby Stephen?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Kirkby Stephen include Kirkby Stephen Town Centre, High Street, Appleby. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Kirkby Stephen?
entire_home listings make up 89.3% of the active supply in Kirkby Stephen. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Kirkby Stephen compare to nearby Airbnb markets?
Among neighboring markets, Malham posts $68,675 in average annual revenue with 54.7% occupancy, compared to Kirkby Stephen's $29,768 and 39.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Kirkby Stephen?
The average Airbnb stay length in Kirkby Stephen is about 3.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Kirkby Stephen?
Airbnb listings in Kirkby Stephen average 4.86 out of 5 overall. About 42.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Kirkby Stephen?
Pets allowed and Pack ’n play/Travel crib are among the strongest revenue-linked amenities in Kirkby Stephen. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Kirkby Stephen?
Yes. About 46.4% of active Airbnb listings in Kirkby Stephen charge a cleaning fee, and the average fee is $389. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Kirkby Stephen?
At 32.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.