Zhushan Township, Nantou County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Zhushan Township, Nantou County? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,032 per year — at a $244 nightly rate, 17.5% occupancy, and a $41 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 21 active listings, Zhushan Township is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 16.7% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Zhushan Township?
In Zhushan Township, the headline Airbnb metrics are $12,032 in average annual revenue,17.5% occupancy, $244 ADR, and $41 in RevPAR, and guests book about 73 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Zhushan Township?
Understanding the monthly revenue variations for Airbnb listings in Zhushan Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zhushan Township is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zhushan Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,627+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,270 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $445 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $236, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zhushan Township
What Is the Monthly Airbnb Occupancy Rate in Zhushan Township?
Maximize your bookings by understanding the Zhushan Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zhushan Township:
- Best-in-class properties (Top 10%) achieve 37%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 27% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zhushan Township
What Is the Average Airbnb Nightly Rate in Zhushan Township?
Effective short term rental pricing strategy in Zhushan Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zhushan Township typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $478+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $353 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Zhushan Township
What Is the RevPAR for Airbnb in Zhushan Township?
RevPAR in Zhushan Township is currently $41. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $10 RevPAR.
- Typical properties (Median) generate $16 RevPAR.
- Strong performers (Top 25%) earn $41 RevPAR.
- Best-in-class (Top 10%) achieve $74 RevPAR.
Average Monthly RevPAR Trend in Zhushan Township
RevPAR Insights for Zhushan Township
- The average RevPAR in Zhushan Township is $41. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($74) and bottom 25% ($10) is $65, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in May and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Zhushan Township benchmarks. If your RevPAR falls below the median of $16, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $41+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Zhushan Township?
Zhushan Township's peak Airbnb season falls in May, December, February, while the softest stretch is March, August, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (May, December, February)
- Revenue averages $2,026 per month
- Occupancy rates average 22.5%
- Daily rates average $229
Shoulder Season
- Revenue averages $1,426 per month
- Occupancy maintains around 21.6%
- Daily rates hold near $208
Low Season (March, August, November)
- Revenue drops to average $1,047 per month
- Occupancy decreases to average 15.9%
- Daily rates adjust to average $219
Seasonality Insights for Zhushan Township
- Airbnb seasonality in Zhushan Township is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Zhushan Township's highest earning potential, with monthly revenues climbing to $2,181, occupancy reaching 31.4%, and ADRs peaking at $244.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,019, occupancy could drop to 14.6%, and ADRs may adjust to $200.
- Lower occupancy paired with meaningful seasonality means hosts in Zhushan Township need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Zhushan Township, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Zhushan Township?
Low regulation and minimal registration activity in Zhushan Township, Nantou County, Taiwan point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Zhushan Township to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Zhushan Township?
With a compact short-term rental market, Zhushan Township gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zhushan Old Street | A historic street that showcases traditional Taiwanese architecture and local culture. Great for tourists interested in exploring the local heritage and trying traditional foods. | Local food stalls, Traditional shops, Cultural festivals, Historic temples |
| Sun Moon Lake | One of Taiwan's most famous attractions, known for its stunning scenery and outdoor activities. Ideal for visitors seeking relaxation as well as adventure. | Boat tours, Cycling around the lake, Sun Moon Lake National Scenic Area, Temples such as Wenwu Temple |
| Xitou Nature Education Area | A beautiful natural area known for hiking, forest walks, and educational experiences. Perfect for nature lovers and families looking for outdoor activities. | Xitou Monster Village, Hiking trails, Nature walks, Forest Recreation Area |
| Aowanda National Forest Recreation Area | Famous for its stunning natural scenery, including cedar trees and beautiful hiking paths. Attracts nature enthusiasts and families. | Hiking trails, Scenic viewing spots, Wildlife watching, Seasonal flower viewing |
| Jiji Township | Known for its quaint atmosphere and historic railway station. Great for tourists interested in exploring the vibrant local culture and history. | Jiji Railway Station, Old street market, Art installations, Cultural heritage sites |
| Nantou City | A central city in Nantou County that offers local markets, restaurants, and cultural experiences. Convenient for travelers looking to explore and shop. | Local night market, Nantou County Museum, Historic temples, Shopping streets |
| Bamboo Garden | A tranquil garden famous for its bamboo species and peaceful environment. Great for visitors seeking relaxation away from the city's hustle and bustle. | Beautiful bamboo landscapes, Relaxing paths, Photography opportunities |
| Tea Plantations near Zhushan | Renowned for its high-quality tea production, offering experiences such as tea tastings and tours. Attracts tourists interested in tea culture and agriculture. | Tea tasting workshops, Tea planting tours, Beautiful picturesque views, Cultural experiences related to tea |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Zhushan Township offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Zhushan Township?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zhushan Township
- The Zhushan Township Airbnb market composition is heavily skewed towards Private Room listings, which make up 57.1% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zhushan Township, House properties are the most common (61.9%), reflecting the local real estate landscape.
- Houses represent a significant 61.9% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, hotel/boutique, others (combined 14.4%) offer potential for unique stay experiences.
Zhushan Township Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zhushan Township
- The dominant room capacity in Zhushan Township is 3 bedrooms listings, making up 23.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 38.1% of the active Airbnb listings in Zhushan Township, indicating a high concentration in these sizes.
- A significant 47.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zhushan Township.
Zhushan Township Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zhushan Township
- The most common guest capacity trend in Zhushan Township vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Zhushan Township STR market, accounting for 52.3% of listings.
- 52.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zhushan Township.
- On average, properties in Zhushan Township are equipped to host 3.9 guests.
How Do Listings in Zhushan Township Compare on Quality?
Listing quality in Zhushan Township can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Zhushan Township
- The average of 16.5 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 14.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Zhushan Township averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Zhushan Township?
Amenity Prevalence
Amenity Insights for Zhushan Township
- Essential amenities in Zhushan Township that guests expect include: Air conditioning, Wifi, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Private entrance are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zhushan Township: Air conditioning, Wifi, Hair dryer.
- Prioritize adding missing essentials: Wifi, Hair dryer.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zhushan Township to stay competitive.
Which Airbnb Amenities Boost Revenue in Zhushan Township?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Zhushan Township, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 23.8% | $35,335 | $4,750 | 643.9% |
Kitchen | 42.9% | $22,027 | $4,536 | 385.6% |
Refrigerator | 52.4% | $19,319 | $4,017 | 380.9% |
Shower gel | 57.1% | $18,207 | $3,799 | 379.3% |
Dishes and silverware | 52.4% | $18,368 | $5,062 | 262.8% |
Free parking on premises | 76.2% | $14,422 | $4,384 | 229.0% |
Patio or balcony | 52.4% | $16,742 | $6,851 | 144.4% |
Shampoo | 66.7% | $14,559 | $6,978 | 108.6% |
Hangers | 66.7% | $14,481 | $7,134 | 103.0% |
Washer | 38.1% | $16,409 | $9,339 | 75.7% |
Revenue Impact Insights for Zhushan Township
- Pets allowed tops the revenue impact list with a 643.9% uplift — listings with this amenity earn $35,335 vs. $4,750 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Zhushan Township STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zhushan Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZhushan Township Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Zhushan Township
- The typical guest profile for Airbnb in Zhushan Township consists of primarily domestic travelers (72%), often arriving from nearby Tainan City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 72.2% of guests.
- Key international markets include Taiwan (72.2%) and United States (5.6%).
- Top languages spoken are Chinese (46.7%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Tainan City and Kaohsiung City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Zhushan Township?
Listings in Zhushan Township average 4.76 out of 5 overall, with about 17.2 reviews per active listing and 4.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Zhushan Township
- An average rating of 4.76 places Zhushan Township in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.91), while Value (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 4.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 4.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Zhushan Township Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zhushan Township
- The most common availability pattern in Zhushan Township falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Zhushan Township (52.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Zhushan Township?
Average Booking Lead Time by Month
Booking Lead Time Insights for Zhushan Township
- The overall average booking lead time for vacation rentals in Zhushan Township is 73 days.
- Guests book furthest in advance for stays during November (average 155 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (133 days avg.) sees the longest lead times, while Spring (65 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Zhushan Township.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 155 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 133 days) to capture early planners.
- Monitor your own booking lead times against these Zhushan Township averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Zhushan Township?
Guests in Zhushan Township stay about 1.4 nights on average, generating roughly 160 reservations and 8.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Zhushan Township
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Zhushan Township
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- Stay lengths peak in Mar (2.3 nights) and shorten in Jul (1.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Zhushan Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Zhushan Township is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Zhushan Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Zhushan Township hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zhushan Township.
Zhushan Township Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
4 listings
19% of total
Flexible
7 listings
33.3% of total
Moderate
4 listings
19% of total
Firm
6 listings
28.6% of total
Cancellation Policy Insights for Zhushan Township
- The prevailing Airbnb cancellation policy trend in Zhushan Township is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (52.3%) and stricter (28.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Zhushan Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Zhushan Township.
How Much Are Airbnb Cleaning Fees in Zhushan Township?
Cleaning fees in Zhushan Township are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Zhushan Township
- Only 14.3% of listings charge a cleaning fee, suggesting that most hosts in Zhushan Township bundle cleaning costs into the nightly rate.
- The average cleaning fee of $5 is close to the median ($4), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 2.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Zhushan Township median of $4. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Zhushan Township Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zhushan Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Zhushan 93 Street, near Xitou, Monster Village, Zinan Palace (National Travel Card Shop)
Entire Place • 4 bedrooms
Nantou,Zhushan Township 靜謐森林屋
Entire Place • 3 bedrooms
Sun Eden-2nd Floor Quadruple Suite (2 extra beds, 1000/person) with balcony
Private Room • 1 bedroom
A棟
Entire Place • 5 bedrooms
Sun Eden-2nd Floor Double Suite (with balcony) can easily accommodate +1 person (mattress) 500/perso
Private Room • N/A
Shanyi · Sun Eden - 1st floor double elegant room, can easily accommodate +1 person (soft mattress)
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Zhushan Township?
Learn from the best! This table showcases top-performing Airbnb hosts in Zhushan Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 于瑄 | 5 | $126,202 | 69 | 4.74/5.0 |
| Chloe | 1 | $51,833 | 2 | Not Rated |
| Sun Eden | 3 | $42,575 | 21 | 4.96/5.0 |
| 溫哥華莊園 包棟民宿 老闆 | 1 | $15,452 | 5 | 4.80/5.0 |
| John | 4 | $6,493 | 12 | 4.78/5.0 |
| Steven | 3 | $4,700 | 206 | 4.79/5.0 |
| 子 | 1 | $2,402 | 8 | 4.63/5.0 |
| 挈客茵民宿Checki IN Guesthouse | 1 | $2,352 | 6 | 4.33/5.0 |
| 子睿 | 1 | $352 | 2 | Not Rated |
| 浩志 | 1 | $314 | 31 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zhushan Township.
Who Are the Airbnb Hosts in Zhushan Township?
Zhushan Township has a relatively balanced host base.
Host Profile Insights for Zhushan Township
- Only 23.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 28.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 14.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Zhushan Township averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Zhushan Township's Airbnb Market Compare to Nearby Cities?
How does the Zhushan Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Alishan Township, Zhushan Township has 25 percentage points lower occupancy and about $88 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Zhuangwei | 20 | $2,629 | $283.02 | 30% |
| Alishan Township | 48 | $2,319 | $156.36 | 42% |
| Nanzhuang | 12 | $1,852 | $248.76 | 24% |
| Caotun Township | 10 | $1,636 | $205.58 | 28% |
| Huwei Township | 15 | $1,557 | $139.95 | 30% |
| Yuanshan | 37 | $1,414 | $223.39 | 25% |
| Fanlu Township | 29 | $1,362 | $195.94 | 32% |
| Dongshan | 80 | $1,292 | $228.26 | 21% |
| Zhuqi Township | 24 | $1,268 | $113.75 | 34% |
| Wujie | 91 | $1,241 | $249.23 | 22% |
Frequently Asked Questions About Airbnb in Zhushan Township
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Zhushan Township.
How much do Airbnb hosts make in Zhushan Township?
Zhushan Township hosts earn about $12,032 per year on average, with an average nightly rate of $244 and RevPAR of $41. Those figures describe the typical revenue environment for active listings in Zhushan Township, Nantou County, not the ceiling for the best operators. Source: AirROI 2026 data, Zhushan Township market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Zhushan Township?
The average Airbnb occupancy rate in Zhushan Township is 17.5%. May is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Zhushan Township?
Listings in Zhushan Township average $244 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Zhushan Township?
Zhushan Township currently has about 21 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Zhushan Township?
AirROI currently classifies the short-term rental regulation level in Zhushan Township as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Zhushan Township?
RevPAR in Zhushan Township is about $41. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Zhushan Township?
Occupancy of 17.5% means Zhushan Township is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,032, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Zhushan Township?
The average booking lead time in Zhushan Township is about 73 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Zhushan Township?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Zhushan Township include Zhushan Old Street, Sun Moon Lake, Xitou Nature Education Area. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Zhushan Township?
private_room listings make up 57.1% of the active supply in Zhushan Township. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Zhushan Township compare to nearby Airbnb markets?
Among neighboring markets, Zhuangwei posts $31,548 in average annual revenue with 30.3% occupancy, compared to Zhushan Township's $12,032 and 17.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Zhushan Township?
The average Airbnb stay length in Zhushan Township is about 1.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Zhushan Township?
Airbnb listings in Zhushan Township average 4.76 out of 5 overall. About 4.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Zhushan Township?
Pets allowed and Kitchen are among the strongest revenue-linked amenities in Zhushan Township. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Zhushan Township?
Yes. About 14.3% of active Airbnb listings in Zhushan Township charge a cleaning fee, and the average fee is $5. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Zhushan Township?
At 23.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.