Somerset West, Western Cape Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Somerset West, Western Cape? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,628 per year — at a $127 nightly rate, 36.7% occupancy, and a $49 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Somerset West's 395 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 27.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Somerset West?
In Somerset West, the headline Airbnb metrics are $11,628 in average annual revenue,36.7% occupancy, $127 ADR, and $49 in RevPAR, and guests book about 63 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Somerset West?
Understanding the monthly revenue variations for Airbnb listings in Somerset West is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Somerset West is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Somerset West across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,839+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,635 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $817 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $392, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Somerset West
What Is the Monthly Airbnb Occupancy Rate in Somerset West?
Maximize your bookings by understanding the Somerset West STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Somerset West:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Somerset West
What Is the Average Airbnb Nightly Rate in Somerset West?
Effective short term rental pricing strategy in Somerset West involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Somerset West typically peaks in December and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $259+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Somerset West
What Is the RevPAR for Airbnb in Somerset West?
RevPAR in Somerset West is currently $49. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $17 RevPAR.
- Typical properties (Median) generate $28 RevPAR.
- Strong performers (Top 25%) earn $50 RevPAR.
- Best-in-class (Top 10%) achieve $107 RevPAR.
Average Monthly RevPAR Trend in Somerset West
RevPAR Insights for Somerset West
- The average RevPAR in Somerset West is $49. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($107) and bottom 25% ($17) is $90, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Feb and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Somerset West benchmarks. If your RevPAR falls below the median of $28, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $50+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Somerset West?
Somerset West's peak Airbnb season falls in January, February, December, while the softest stretch is June, July, August. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, December)
- Revenue averages $2,374 per month
- Occupancy rates average 51.5%
- Daily rates average $139
Shoulder Season
- Revenue averages $1,425 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $124
Low Season (June, July, August)
- Revenue drops to average $943 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $116
Seasonality Insights for Somerset West
- Airbnb seasonality in Somerset West is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Somerset West's highest earning potential, with monthly revenues climbing to $2,487, occupancy reaching 54.0%, and ADRs peaking at $140.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $828, occupancy could drop to 28.4%, and ADRs may adjust to $115.
- Lower occupancy paired with meaningful seasonality means hosts in Somerset West need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Somerset West, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Somerset West?
Low regulation and minimal registration activity in Somerset West, Western Cape, South Africa point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Somerset West to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 1% licensed listings)
What Are the Best Neighborhoods for Airbnb in Somerset West?
Location within Somerset West matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lighthouse Road | A scenic area featuring the iconic lighthouse and stunning views of the ocean and mountains. Popular among tourists for its natural beauty and proximity to local beaches. | Cape Hangklip, Kleinmond Beach, Fernkloof Nature Reserve, Arabella Golf Club, Kogelberg Biosphere Reserve |
| Somerset Mall | A shopping hub surrounded by numerous restaurants and entertainment options, ideal for attracting visitors who want convenience and access to various amenities. | Somerset Mall, Mountain Views, Local Dining Options, Outdoor Activities, Nearby Wine Estates |
| Gordon's Bay | A picturesque coastal village known for its beautiful beaches and charming harbor. A favorite destination for beach lovers and families. | Gordon's Bay Beach, Harbour Island, Kleinmond Coast, Promenade Walks, Local Seafood Restaurants |
| Western Cape Wine Route | Rolling vineyards and fine wine estates make this area a prime spot for those seeking a taste of South African wine culture. | Somerset West Wine Estate, Vergelegen Estate, Ernie Els Wines, Waterkloof Wine Estate, Local Wine Tastings |
| Sir Lowry's Pass | Offers stunning mountain views and the chance to enjoy nature, attracting outdoor enthusiasts and hikers. | Sir Lowry's Pass Lookout, Hiking Trails, Nature Reserves, Birdwatching, Scenic Picnic Spots |
| Strand Beachfront | Known for its long, sandy beaches and attracting a steady stream of visitors during the summer months. Great for beach activities and water sports. | Strand Beach, Water sports rentals, Beachfront Restaurants, Promenade, Local Markets |
| Helderberg Nature Reserve | A beautiful reserve perfect for nature lovers and hikers, offering panoramic views and diverse flora and fauna. | Hiking Trails, Bird Watching, Picnic Areas, Scenic Views, Nature Photography |
| Somerset West Golf Club | An appealing destination for golf enthusiasts, surrounded by beautiful landscapes and providing a tranquil environment for relaxation. | Somerset West Golf Course, Clubhouse Dining, Golf Tournaments, Practice Facilities, Scenic Views |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Somerset West offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Somerset West?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Somerset West
- The Somerset West Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.3% of the 395 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Somerset West, Apartment/Condo properties are the most common (39%), reflecting the local real estate landscape.
- Houses represent a significant 38.5% portion, catering likely to families or larger groups.
- The presence of 10.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.3%) offer potential for unique stay experiences.
Somerset West Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Somerset West
- The dominant room capacity in Somerset West is 1 bedroom listings, making up 47.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.1% of the active Airbnb listings in Somerset West, indicating a high concentration in these sizes.
- A significant 20.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Somerset West.
Somerset West Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Somerset West
- The most common guest capacity trend in Somerset West vacation rentals is listings accommodating 2 guests (42.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Somerset West STR market, accounting for 65.6% of listings.
- A significant 43.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Somerset West.
- 18.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Somerset West.
- On average, properties in Somerset West are equipped to host 3.4 guests.
How Do Listings in Somerset West Compare on Quality?
Listing quality in Somerset West can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Somerset West
- At 27 photos per listing on average, Somerset West hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 24.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Somerset West averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Somerset West?
Amenity Prevalence
Amenity Insights for Somerset West
- Essential amenities in Somerset West that guests expect include: Wifi, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Somerset West: Wifi, Free parking on premises, TV.
- Prioritize adding missing essentials: Wifi, Free parking on premises, TV.
- Consider adding popular differentiators like Hangers or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Somerset West to stay competitive.
Which Airbnb Amenities Boost Revenue in Somerset West?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Somerset West, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Free parking on premises | 97.5% | $11,891 | $1,470 | 708.8% |
Indoor fireplace | 32.2% | $20,273 | $7,531 | 169.2% |
Kitchen | 83.0% | $12,961 | $5,102 | 154.0% |
Oven | 53.9% | $16,021 | $6,487 | 147.0% |
Iron | 75.9% | $13,563 | $5,517 | 145.8% |
Pack ’n play/Travel crib | 14.9% | $23,249 | $9,587 | 142.5% |
Dishwasher | 37.5% | $18,230 | $7,672 | 137.6% |
ElevatorHigh opportunity | 3.0% | $26,234 | $11,170 | 134.9% |
Pool tableHigh opportunity | 3.3% | $25,628 | $11,151 | 129.8% |
Bathtub | 36.2% | $18,164 | $7,919 | 129.4% |
Revenue Impact Insights for Somerset West
- Free parking on premises tops the revenue impact list with a 708.8% uplift — listings with this amenity earn $11,891 vs. $1,470 without it.
- High-opportunity amenities — Elevator, Pool table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Free parking on premises, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Elevator — it has the best combination of high revenue impact and low market saturation in Somerset West.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Somerset West STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Somerset West. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSomerset West Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Somerset West
- The typical guest profile for Airbnb in Somerset West consists of a mix of domestic (56%) and international guests, often arriving from nearby Cape Town, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
- Domestic travelers account for 55.6% of guests.
- Key international markets include South Africa (55.6%) and United Kingdom (10.4%).
- Top languages spoken are English (55.6%) followed by Afrikaans (15.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Somerset West?
Listings in Somerset West average 4.87 out of 5 overall, with about 37.4 reviews per active listing and 45.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Somerset West
- With an overall rating of 4.87, Somerset West listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.85) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 45.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Somerset West Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Somerset West
- The most common availability pattern in Somerset West falls within the 271-366 days range, representing 57.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Somerset West (30.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Somerset West?
Average Booking Lead Time by Month
Booking Lead Time Insights for Somerset West
- The overall average booking lead time for vacation rentals in Somerset West is 63 days.
- Guests book furthest in advance for stays during December (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (94 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Somerset West.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 94 days) to capture early planners.
- Monitor your own booking lead times against these Somerset West averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Somerset West?
Guests in Somerset West stay about 6.5 nights on average, generating roughly 5,815 reservations and 14.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Somerset West
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Somerset West
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (8.3 nights) and shorten in Apr (4.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Somerset West Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
85 listings
21.5% of total
2 Nights
108 listings
27.3% of total
3 Nights
18 listings
4.6% of total
4-6 Nights
38 listings
9.6% of total
7-29 Nights
32 listings
8.1% of total
30+ Nights
114 listings
28.9% of total
Key Insights
- The most prevalent minimum stay requirement in Somerset West is 30+ Nights, adopted by 28.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (28.9%) caters to monthly stays (30+ nights) in Somerset West, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 28.9% of Somerset West hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Somerset West.
Somerset West Airbnb Cancellation Policy Trends Analysis (2026)
Refundable
16 listings
4.1% of total
Super Strict 30 Days
1 listings
0.3% of total
Limited
15 listings
3.8% of total
Non-refundable
14 listings
3.5% of total
Flexible
91 listings
23% of total
Moderate
103 listings
26.1% of total
Firm
125 listings
31.6% of total
Strict
30 listings
7.6% of total
Cancellation Policy Insights for Somerset West
- The prevailing Airbnb cancellation policy trend in Somerset West is Firm, used by 31.6% of listings.
- There's a relatively balanced mix between guest-friendly (49.1%) and stricter (39.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.6% market standard in Somerset West.
- Using a Strict policy might deter some guests, as only 7.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Somerset West.
How Much Are Airbnb Cleaning Fees in Somerset West?
Cleaning fees in Somerset West are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Somerset West
- About 49.4% of Somerset West listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($39) and median ($19) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 3.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Somerset West median of $19. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Somerset West Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Somerset Westbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Avontuur Wine Estate Manor House
Entire Place • 10 bedrooms
Kings Kloof Country House.
Entire Place • 3 bedrooms
Spacious 4-bedroom family home with pool
Entire Place • 4 bedrooms
Amelie's Secret Hideaway
Entire Place • 4 bedrooms
Glorious views, amazing sunsets!
Entire Place • 4 bedrooms
Luxurious Villa ~ Rooftop Pool ~ Stunning Views!
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Somerset West?
Learn from the best! This table showcases top-performing Airbnb hosts in Somerset West based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Philip | 1 | $222,808 | 19 | 5.00/5.0 |
| Caren | 3 | $149,892 | 73 | 4.99/5.0 |
| Penelope | 2 | $119,695 | 87 | 4.99/5.0 |
| Elbe | 1 | $93,282 | 62 | 4.92/5.0 |
| Laurence | 1 | $90,915 | 36 | 5.00/5.0 |
| Philipp | 3 | $75,307 | 214 | 4.86/5.0 |
| Clarisse | 1 | $72,210 | 68 | 4.90/5.0 |
| Kamal | 1 | $72,052 | 35 | 4.77/5.0 |
| Mathilda | 2 | $70,805 | 35 | 4.92/5.0 |
| Tersia | 1 | $68,338 | 16 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Somerset West.
Who Are the Airbnb Hosts in Somerset West?
Somerset West has a relatively balanced host base.
Host Profile Insights for Somerset West
- A 47.6% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 62.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 23.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Somerset West averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Somerset West
These are the highest-grossing professional property management operations in Somerset West, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Clara | 5 | $64,678 | $340 | 17.5% | 5.00/5 |
| Alexander | 2 | $14,810 | $150 | 16.7% | N/A |
| Gianluca | 2 | $12,788 | $70 | 28.6% | 4.97/5 |
| Lee | 3 | $8,697 | $189 | 19.2% | N/A |
| Joerg | 4 | $7,650 | $78 | 14.0% | 4.67/5 |
| Host Agents | 1 | $4,258 | $407 | 16.2% | N/A |
Management Company Insights for Somerset West
- The leading management company, Clara, operates 5 listings with $64,678 in gross revenue — a useful benchmark for what scale looks like in Somerset West.
- Top managers average 3 properties each, suggesting professional management in Somerset West still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.88/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Somerset West's Airbnb Market Compare to Nearby Cities?
How does the Somerset West Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Franschhoek, Somerset West has 18 percentage points lower occupancy and about $93 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Franschhoek | 11 | $2,577 | $219.68 | 55% |
| Stellenbosch Local Municipality | 1,270 | $1,831 | $192.66 | 41% |
| Cape Town | 12,490 | $1,693 | $187.71 | 42% |
| Hout Bay | 482 | $1,625 | $204.56 | 39% |
| Hermanus | 48 | $1,543 | $214.45 | 35% |
| Noordhoek | 218 | $1,517 | $223.37 | 37% |
| Witzenberg Local Municipality | 257 | $1,403 | $138.04 | 35% |
| Stellenbosch | 49 | $1,371 | $144.51 | 41% |
| Sir Lowry's Pass | 20 | $1,345 | $171.92 | 39% |
| Simon's Town | 264 | $1,335 | $151.47 | 39% |
Frequently Asked Questions About Airbnb in Somerset West
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Somerset West.
How much do Airbnb hosts make in Somerset West?
Somerset West hosts earn about $11,628 per year on average, with an average nightly rate of $127 and RevPAR of $49. Those figures describe the typical revenue environment for active listings in Somerset West, Western Cape, not the ceiling for the best operators. Source: AirROI 2026 data, Somerset West market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Somerset West?
The average Airbnb occupancy rate in Somerset West is 36.7%. January is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Somerset West?
Listings in Somerset West average $127 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Somerset West?
Somerset West currently has about 395 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Somerset West?
AirROI currently classifies the short-term rental regulation level in Somerset West as Low. The dataset also shows about 0.5% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Somerset West?
RevPAR in Somerset West is about $49. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Somerset West?
Occupancy of 36.7% means Somerset West is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,628, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Somerset West?
The average booking lead time in Somerset West is about 63 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Somerset West?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Somerset West include Lighthouse Road, Somerset Mall, Gordon's Bay. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Somerset West?
entire_home listings make up 86.3% of the active supply in Somerset West. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Somerset West compare to nearby Airbnb markets?
Among neighboring markets, Franschhoek posts $30,918 in average annual revenue with 54.9% occupancy, compared to Somerset West's $11,628 and 36.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Somerset West?
The average Airbnb stay length in Somerset West is about 6.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Somerset West?
Airbnb listings in Somerset West average 4.87 out of 5 overall. About 45.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Somerset West?
Free parking on premises and Indoor fireplace are among the strongest revenue-linked amenities in Somerset West. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Somerset West?
Yes. About 49.4% of active Airbnb listings in Somerset West charge a cleaning fee, and the average fee is $39. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Somerset West?
A 47.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.