AlUla, Medina Province Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in AlUla, Medina Province? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $6,193 per year — at a $207 nightly rate, 19.3% occupancy, and a $38 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 32 active listings, AlUla is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 300.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in AlUla?
In AlUla, the headline Airbnb metrics are $6,193 in average annual revenue,19.3% occupancy, $207 ADR, and $38 in RevPAR, and guests book about 37 days in advance.
How Much Do Airbnb Hosts Earn Monthly in AlUla?
Understanding the monthly revenue variations for Airbnb listings in AlUla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in AlUla is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in AlUla across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,077+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,568 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $625 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $369, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in AlUla
What Is the Monthly Airbnb Occupancy Rate in AlUla?
Maximize your bookings by understanding the AlUla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in AlUla:
- Best-in-class properties (Top 10%) achieve 37%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 28% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in AlUla
What Is the Average Airbnb Nightly Rate in AlUla?
Effective short term rental pricing strategy in AlUla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in AlUla typically peaks in April and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $435+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $256 or more.
- Typical properties (Median) charge around $140 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in AlUla
What Is the RevPAR for Airbnb in AlUla?
RevPAR in AlUla is currently $38. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $8 RevPAR.
- Typical properties (Median) generate $22 RevPAR.
- Strong performers (Top 25%) earn $37 RevPAR.
- Best-in-class (Top 10%) achieve $101 RevPAR.
Average Monthly RevPAR Trend in AlUla
RevPAR Insights for AlUla
- The average RevPAR in AlUla is $38. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($101) and bottom 25% ($8) is $92, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these AlUla benchmarks. If your RevPAR falls below the median of $22, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $37+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in AlUla?
AlUla's peak Airbnb season falls in December, January, April, while the softest stretch is July, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, January, April)
- Revenue averages $2,188 per month
- Occupancy rates average 31.0%
- Daily rates average $193
Shoulder Season
- Revenue averages $1,137 per month
- Occupancy maintains around 18.6%
- Daily rates hold near $197
Low Season (July, August, September)
- Revenue drops to average $556 per month
- Occupancy decreases to average 10.4%
- Daily rates adjust to average $201
Seasonality Insights for AlUla
- Airbnb seasonality in AlUla is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases AlUla's highest earning potential, with monthly revenues climbing to $2,482, occupancy reaching 37.2%, and ADRs peaking at $212.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $453, occupancy could drop to 8.1%, and ADRs may adjust to $180.
- Lower occupancy paired with meaningful seasonality means hosts in AlUla need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like AlUla, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like AlUla, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in AlUla?
AlUla, Medina Province, Saudi Arabia has a high regulation classification, yet only 50% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for AlUla to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 50% licensed listings)
What Are the Best Neighborhoods for Airbnb in AlUla?
With a compact short-term rental market, AlUla gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| AlUla City | The main hub for visitors to AlUla, offering a mix of cultural experiences and access to heritage sites. Ideal for travelers looking to explore the history and beauty of the area. | Madain Saleh, AlUla Old Town, Al-Ula Heritage Site, Elephant Rock, Dadan Tombs |
| Al-Ula Heritage Village | A historical site that offers a glimpse into the past of AlUla, with traditional architecture and local crafts. A popular stay for cultural enthusiasts. | Traditional souks, Historical buildings, Artisans workshops |
| Mada'in Salih | Known for the UNESCO World Heritage archaeological site, it attracts tourists interested in history and photography. A unique destination for travelers. | Nabataean tombs, Arch of Lihyan, Ancient ruins |
| Al-Ula Valley | A scenic area surrounded by natural beauty, offering outdoor activities and picturesque views. Great for nature lovers and adventure seekers. | Hiking trails, Rock formations, Wildlife photography |
| Shaden Resort Area | A resort area that provides luxurious accommodations with stunning views of the rock formations. Attracts high-end travelers looking for comfort and luxury. | Spa services, Fine dining, Scenic views |
| The Old Town | Rich in history, it offers narrow alleyways and traditional buildings. Perfect for visitors who want an immersive experience in local culture. | Wadi AlUla, Cultural events, Local eateries |
| AlUla Farms | An agricultural area that showcases the local farming culture and offers unique experiences for those interested in sustainable tourism. | Farm tours, Organic products, Agricultural workshops |
| AlFaisal Park | A recreational park that serves as a community space and leisure hub, popular among families and those looking for outdoor fun. | Picnic areas, Playgrounds, Outdoor activities |
Because AlUla has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in AlUla?
Room Type Distribution
Property Type Distribution
Market Composition Insights for AlUla
- The AlUla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.3% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in AlUla, Apartment/Condo properties are the most common (65.6%), reflecting the local real estate landscape.
- Houses represent a significant 15.6% portion, catering likely to families or larger groups.
- The presence of 6.3% Hotel/Boutique listings indicates integration with traditional hospitality.
AlUla Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for AlUla
- The dominant room capacity in AlUla is 1 bedroom listings, making up 53.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in AlUla, indicating a high concentration in these sizes.
- With over half the market (53.1%) consisting of studios or 1-bedroom units, AlUla is particularly well-suited for individuals or couples.
- A significant 21.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in AlUla.
AlUla Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for AlUla
- The most common guest capacity trend in AlUla vacation rentals is listings accommodating 2 guests (43.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the AlUla STR market, accounting for 62.6% of listings.
- A significant 43.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in AlUla.
- 21.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in AlUla.
- On average, properties in AlUla are equipped to host 3.8 guests.
How Do Listings in AlUla Compare on Quality?
Listing quality in AlUla can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for AlUla
- The average of 15.9 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 6.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the AlUla averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in AlUla?
Amenity Prevalence
Amenity Insights for AlUla
- Essential amenities in AlUla that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for AlUla: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in AlUla to stay competitive.
Which Airbnb Amenities Boost Revenue in AlUla?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in AlUla, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 71.9% | $8,441 | $451 | 1772.0% |
Smoke alarm | 56.3% | $10,057 | $1,226 | 720.0% |
BBQ grill | 15.6% | $22,058 | $3,255 | 577.6% |
Fire pit | 15.6% | $19,896 | $3,656 | 444.2% |
Cleaning products | 18.8% | $18,267 | $3,407 | 436.1% |
Fire extinguisher | 46.9% | $10,888 | $2,051 | 430.8% |
Pets allowed | 21.9% | $16,674 | $3,259 | 411.6% |
Pool | 15.6% | $19,047 | $3,813 | 399.5% |
Body soap | 21.9% | $15,775 | $3,510 | 349.4% |
Refrigerator | 25.0% | $14,813 | $3,320 | 346.1% |
Revenue Impact Insights for AlUla
- TV tops the revenue impact list with a 1772.0% uplift — listings with this amenity earn $8,441 vs. $451 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced AlUla STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for AlUla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAlUla Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for AlUla
- The typical guest profile for Airbnb in AlUla consists of predominantly international visitors (72%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Arabic.
- Domestic travelers account for 28.4% of guests.
- Key international markets include Saudi Arabia (28.4%) and United States (12.2%).
- Top languages spoken are English (49.6%) followed by Arabic (16.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in AlUla?
Listings in AlUla average 4.64 out of 5 overall, with about 14.6 reviews per active listing and 0.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for AlUla
- An average rating of 4.64 places AlUla in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.82), while Value (4.54) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 0.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 0.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
AlUla Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for AlUla
- The most common availability pattern in AlUla falls within the 271-366 days range, representing 96.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in AlUla (62.5%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in AlUla?
Average Booking Lead Time by Month
Booking Lead Time Insights for AlUla
- The overall average booking lead time for vacation rentals in AlUla is 37 days.
- Guests book furthest in advance for stays during December (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (51 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in AlUla.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these AlUla averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in AlUla?
Guests in AlUla stay about 2.4 nights on average, generating roughly 253 reservations and 7.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in AlUla
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for AlUla
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- Stay lengths peak in Jul (2.9 nights) and shorten in Mar (1.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
AlUla Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
31 listings
96.9% of total
30+ Nights
1 listings
3.1% of total
Key Insights
- The most prevalent minimum stay requirement in AlUla is 1 Night, adopted by 96.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (96.9%) of the AlUla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96.9% of AlUla hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in AlUla.
AlUla Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
3.2% of total
Flexible
9 listings
29% of total
Moderate
17 listings
54.8% of total
Firm
3 listings
9.7% of total
Strict
1 listings
3.2% of total
Cancellation Policy Insights for AlUla
- The prevailing Airbnb cancellation policy trend in AlUla is Moderate, used by 54.8% of listings.
- The market strongly favors guest-friendly terms, with 83.8% of listings offering Flexible or Moderate policies. This suggests guests in AlUla may expect booking flexibility.
- Strict cancellation policies are quite rare (3.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 54.8% market standard in AlUla.
- Using a Strict policy might deter some guests, as only 3.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in AlUla.
How Much Are Airbnb Cleaning Fees in AlUla?
Cleaning fees in AlUla are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for AlUla
- Only 34.4% of listings charge a cleaning fee, suggesting that most hosts in AlUla bundle cleaning costs into the nightly rate.
- The average cleaning fee of $21 is close to the median ($25), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 13.4% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the AlUla median of $25. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in AlUla Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in AlUlabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tarah, AlUla Extraordinary Farmhouse
Entire Place • 2 bedrooms
Villa and Chalet Al Jabal Al Ahmar
Entire Place • 3 bedrooms
Villa Mans 2 Vip
Entire Place • 6 bedrooms
Royal AlUlA Villa
Entire Place • 6 bedrooms
Maraya Suite
Entire Place • 2 bedrooms
Laten Villa
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in AlUla?
Learn from the best! This table showcases top-performing Airbnb hosts in AlUla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sarah | 1 | $60,693 | 35 | 4.94/5.0 |
| ناصر | 1 | $25,139 | 7 | 4.43/5.0 |
| Alula | 1 | $20,347 | 1 | Not Rated |
| Ali | 4 | $19,803 | 122 | 4.66/5.0 |
| Mohammad | 2 | $15,191 | 104 | 4.94/5.0 |
| Mohammed | 1 | $14,325 | 2 | Not Rated |
| Salam Guest Houses | 2 | $11,218 | 85 | 4.41/5.0 |
| خالد | 3 | $9,402 | 16 | 4.13/5.0 |
| Faris | 2 | $6,987 | 26 | 4.79/5.0 |
| Thamer | 1 | $3,456 | 12 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in AlUla.
Who Are the Airbnb Hosts in AlUla?
AlUla has a relatively balanced host base.
Host Profile Insights for AlUla
- Only 18.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 28.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 25.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 34.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these AlUla averages regularly and adjust your hosting strategy based on what top performers do differently.
Frequently Asked Questions About Airbnb in AlUla
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for AlUla.
How much do Airbnb hosts make in AlUla?
AlUla hosts earn about $6,193 per year on average, with an average nightly rate of $207 and RevPAR of $38. Those figures describe the typical revenue environment for active listings in AlUla, Medina Province, not the ceiling for the best operators. Source: AirROI 2026 data, AlUla market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in AlUla?
The average Airbnb occupancy rate in AlUla is 19.3%. December is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in AlUla?
Listings in AlUla average $207 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in AlUla?
AlUla currently has about 32 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in AlUla?
AirROI currently classifies the short-term rental regulation level in AlUla as High. The dataset also shows about 50.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in AlUla?
RevPAR in AlUla is about $38. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in AlUla?
Occupancy of 19.3% means AlUla is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $6,193, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in AlUla?
The average booking lead time in AlUla is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in AlUla?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in AlUla include AlUla City, Al-Ula Heritage Village, Mada'in Salih. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in AlUla?
entire_home listings make up 81.3% of the active supply in AlUla. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
What is the average length of stay in AlUla?
The average Airbnb stay length in AlUla is about 2.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in AlUla?
Airbnb listings in AlUla average 4.64 out of 5 overall. About 0.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in AlUla?
TV and Smoke alarm are among the strongest revenue-linked amenities in AlUla. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in AlUla?
Yes. About 34.4% of active Airbnb listings in AlUla charge a cleaning fee, and the average fee is $21. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in AlUla?
Only 18.8% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
When is the peak season for Airbnb in AlUla?
December is the highest-revenue month in AlUla, while August is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.