San Pedro La Laguna, Sololá Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in San Pedro La Laguna, Sololá? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,716 per year — at a $84 nightly rate, 34.9% occupancy, and a $33 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
San Pedro La Laguna's 216 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply expanded 125.0% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data suggests a market where disciplined pricing and strong guest reviews separate top performers from average listings.

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What Are the Key Airbnb Metrics in San Pedro La Laguna?
In San Pedro La Laguna, the headline Airbnb metrics are $9,716 in average annual revenue,34.9% occupancy, $84 ADR, and $33 in RevPAR, and guests book about 23 days in advance.
How Much Do Airbnb Hosts Earn Monthly in San Pedro La Laguna?
Understanding the monthly revenue variations for Airbnb listings in San Pedro La Laguna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Pedro La Laguna is typically March, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Pedro La Laguna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,480+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,407 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $681 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $288, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Pedro La Laguna
What Is the Monthly Airbnb Occupancy Rate in San Pedro La Laguna?
Maximize your bookings by understanding the San Pedro La Laguna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Pedro La Laguna:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Pedro La Laguna
What Is the Average Airbnb Nightly Rate in San Pedro La Laguna?
Effective short term rental pricing strategy in San Pedro La Laguna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Pedro La Laguna typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $168+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $99 or more.
- Typical properties (Median) charge around $55 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in San Pedro La Laguna
What Is the RevPAR for Airbnb in San Pedro La Laguna?
RevPAR in San Pedro La Laguna is currently $33. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $10 RevPAR.
- Typical properties (Median) generate $18 RevPAR.
- Strong performers (Top 25%) earn $40 RevPAR.
- Best-in-class (Top 10%) achieve $71 RevPAR.
Average Monthly RevPAR Trend in San Pedro La Laguna
RevPAR Insights for San Pedro La Laguna
- The average RevPAR in San Pedro La Laguna is $33. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($71) and bottom 25% ($10) is $62, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Mar and bottoms out in Sep, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these San Pedro La Laguna benchmarks. If your RevPAR falls below the median of $18, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $40+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in San Pedro La Laguna?
San Pedro La Laguna's peak Airbnb season falls in March, April, December, while the softest stretch is May, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (March, April, December)
- Revenue averages $1,379 per month
- Occupancy rates average 44.9%
- Daily rates average $82
Shoulder Season
- Revenue averages $1,115 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $79
Low Season (May, September, October)
- Revenue drops to average $892 per month
- Occupancy decreases to average 30.9%
- Daily rates adjust to average $80
Seasonality Insights for San Pedro La Laguna
- Airbnb seasonality in San Pedro La Laguna is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases San Pedro La Laguna's highest earning potential, with monthly revenues climbing to $1,531, occupancy reaching 49.1%, and ADRs peaking at $85.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $731, occupancy could drop to 26.7%, and ADRs may adjust to $76.
- Lower occupancy paired with meaningful seasonality means hosts in San Pedro La Laguna need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like San Pedro La Laguna, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in San Pedro La Laguna?
Low regulation and minimal registration activity in San Pedro La Laguna, Sololá, Guatemala point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for San Pedro La Laguna to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in San Pedro La Laguna?
Location within San Pedro La Laguna matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lakefront Area | Prime location for stunning views of Lake Atitlán and easy access to boat tours. Popular among tourists seeking relaxation and picturesque scenery. | Lake Atitlán, Boat tours to nearby villages, Sunset views, Hiking trails, Local craft markets |
| Main Town Square | The bustling heart of San Pedro La Laguna, filled with local shops, restaurants, and cultural experiences. Great for travelers wanting an authentic taste of local life. | Central park, Local restaurants, Cultural festivals, Workshops on Mayan traditions, Shopping for souvenirs |
| San Juan La Laguna | A short boat ride away, known for its artisan community and cultural experiences. Invites tourists interested in learning about local crafts and traditions. | Artisan workshops, Mayan textile museums, Beautiful murals, Nature trails, Local markets |
| Atitlán Nature Reserve | Ideal for nature lovers and eco-tourists, with beautiful hiking spots and opportunities to spot local wildlife. Perfect for those seeking tranquility and outdoor activities. | Zip-lining, Hiking trails, Wildlife observation, Botanical gardens, Picnic areas |
| Tzanchaj Area | A quieter neighborhood known for its authentic local atmosphere and proximity to nature. Suitable for those looking for a peaceful stay away from the crowds. | Local cafés, Lakeside views, Fishing spots, Traditional cooking classes, Ecological gardens |
| Patanatic | A scenic area offering off-the-beaten-path experiences. Attracts adventurous travelers and those interested in connecting with nature. | Hiking opportunities, Wildlife parks, Traditional Mayan villages, Natural swimming spots, Birdwatching |
| Cruz Verde | This area offers breathtaking views and easy access to hiking trails. Great for outdoor enthusiasts seeking adventure and natural beauty. | Scenic viewpoints, Hiking and trekking, Coffee plantation tours, Nature photography, Local flora and fauna |
| El Barranco | Known for its charming streets and proximity to the lake, it's a quaint area ideal for visitors looking to immerse themselves in local culture. | Lakeshore access, Traditional markets, Art galleries, Local eateries, Cultural performances |
With 8 distinct neighborhoods showing meaningful short-term rental activity, San Pedro La Laguna offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in San Pedro La Laguna?
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Pedro La Laguna
- The San Pedro La Laguna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.1% of the 216 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Pedro La Laguna, House properties are the most common (51.9%), reflecting the local real estate landscape.
- Houses represent a significant 51.9% portion, catering likely to families or larger groups.
- The presence of 7.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.9%) offer potential for unique stay experiences.
San Pedro La Laguna Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Pedro La Laguna
- The dominant room capacity in San Pedro La Laguna is 1 bedroom listings, making up 43.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.9% of the active Airbnb listings in San Pedro La Laguna, indicating a high concentration in these sizes.
San Pedro La Laguna Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Pedro La Laguna
- The most common guest capacity trend in San Pedro La Laguna vacation rentals is listings accommodating 2 guests (32.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the San Pedro La Laguna STR market, accounting for 55.1% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Pedro La Laguna.
- On average, properties in San Pedro La Laguna are equipped to host 3.4 guests.
How Do Listings in San Pedro La Laguna Compare on Quality?
Listing quality in San Pedro La Laguna can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for San Pedro La Laguna
- At 30 photos per listing on average, San Pedro La Laguna hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 37.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the San Pedro La Laguna averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in San Pedro La Laguna?
Amenity Prevalence
Amenity Insights for San Pedro La Laguna
- Essential amenities in San Pedro La Laguna that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Pedro La Laguna: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Pedro La Laguna to stay competitive.
Which Airbnb Amenities Boost Revenue in San Pedro La Laguna?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in San Pedro La Laguna, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Free parking on premises | 67.1% | $13,993 | $980 | 1328.4% |
Pets allowed | 53.2% | $16,701 | $1,762 | 848.0% |
Hair dryer | 32.9% | $19,720 | $4,817 | 309.4% |
Toaster | 12.5% | $26,932 | $7,256 | 271.2% |
Dryer | 13.0% | $26,276 | $7,249 | 262.5% |
Pack ’n play/Travel cribHigh opportunity | 3.7% | $30,987 | $8,898 | 248.3% |
Crib | 11.6% | $26,203 | $7,558 | 246.7% |
Coffee | 38.9% | $17,067 | $5,038 | 238.8% |
Iron | 24.1% | $20,746 | $6,218 | 233.6% |
Sun loungers | 11.1% | $25,628 | $7,727 | 231.7% |
Revenue Impact Insights for San Pedro La Laguna
- Free parking on premises tops the revenue impact list with a 1328.4% uplift — listings with this amenity earn $13,993 vs. $980 without it.
- High-opportunity amenities — Pack ’n play/Travel crib — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Pack ’n play/Travel crib — it has the best combination of high revenue impact and low market saturation in San Pedro La Laguna.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced San Pedro La Laguna STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Pedro La Laguna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Pedro La Laguna Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for San Pedro La Laguna
- The typical guest profile for Airbnb in San Pedro La Laguna consists of predominantly international visitors (86%), with top international origins including Guatemala, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 13.6% of guests.
- Key international markets include United States (42.9%) and Guatemala (13.6%).
- Top languages spoken are English (47.7%) followed by Spanish (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Guatemala.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in San Pedro La Laguna?
Listings in San Pedro La Laguna average 4.75 out of 5 overall, with about 59.4 reviews per active listing and 25.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for San Pedro La Laguna
- An average rating of 4.75 places San Pedro La Laguna in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.88), while Location (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.9% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
San Pedro La Laguna Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Pedro La Laguna
- The most common availability pattern in San Pedro La Laguna falls within the 271-366 days range, representing 55.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in San Pedro La Laguna (27.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in San Pedro La Laguna?
Average Booking Lead Time by Month
Booking Lead Time Insights for San Pedro La Laguna
- The overall average booking lead time for vacation rentals in San Pedro La Laguna is 23 days.
- Guests book furthest in advance for stays during November (average 33 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (30 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in San Pedro La Laguna.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these San Pedro La Laguna averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in San Pedro La Laguna?
Guests in San Pedro La Laguna stay about 4.3 nights on average, generating roughly 5,225 reservations and 24.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in San Pedro La Laguna
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for San Pedro La Laguna
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 24.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (4.3 nights) and shorten in Aug (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
San Pedro La Laguna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
131 listings
60.6% of total
2 Nights
33 listings
15.3% of total
3 Nights
10 listings
4.6% of total
4-6 Nights
4 listings
1.9% of total
7-29 Nights
9 listings
4.2% of total
30+ Nights
29 listings
13.4% of total
Key Insights
- The most prevalent minimum stay requirement in San Pedro La Laguna is 1 Night, adopted by 60.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.9%) of the San Pedro La Laguna Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.4%) caters to monthly stays (30+ nights) in San Pedro La Laguna, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60.6% of San Pedro La Laguna hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Pedro La Laguna.
San Pedro La Laguna Airbnb Cancellation Policy Trends Analysis (2026)
Limited
17 listings
7.9% of total
Super Strict 60 Days
3 listings
1.4% of total
Flexible
72 listings
33.3% of total
Moderate
50 listings
23.1% of total
Firm
62 listings
28.7% of total
Strict
12 listings
5.6% of total
Cancellation Policy Insights for San Pedro La Laguna
- The prevailing Airbnb cancellation policy trend in San Pedro La Laguna is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (56.4%) and stricter (34.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in San Pedro La Laguna.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in San Pedro La Laguna.
How Much Are Airbnb Cleaning Fees in San Pedro La Laguna?
Cleaning fees in San Pedro La Laguna are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for San Pedro La Laguna
- About 46.8% of San Pedro La Laguna listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $27 is close to the median ($11), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the San Pedro La Laguna median of $11. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in San Pedro La Laguna Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Pedro La Lagunabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa with Private Swimming Pool & Lake View
Entire Place • 6 bedrooms

Oasis with Jacuzzi, Lake View & Lush Garden
Entire Place • 6 bedrooms

*****Gorgeous Lakefront Villa with a Cozy Beach
Entire Place • 2 bedrooms

Lakefront with Jacuzzi & Basketball Court
Entire Place • 3 bedrooms

Lakefront - Rooftop Pool Table with Garden
Entire Place • 4 bedrooms

Apartment with Swimming Pool & Garden
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in San Pedro La Laguna?
Learn from the best! This table showcases top-performing Airbnb hosts in San Pedro La Laguna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Oasis | 13 | $599,407 | 1041 | 4.75/5.0 |
| Atitlan | 15 | $206,938 | 1121 | 4.59/5.0 |
| Stacy | 11 | $115,831 | 918 | 4.68/5.0 |
| Marcos | 1 | $75,137 | 308 | 4.95/5.0 |
| Kenny | 4 | $60,916 | 528 | 4.92/5.0 |
| Dynael | 2 | $59,680 | 77 | 4.79/5.0 |
| Fernando Antonio | 7 | $55,461 | 195 | 4.73/5.0 |
| Glenda | 3 | $53,157 | 196 | 4.58/5.0 |
| Israel | 2 | $52,322 | 302 | 4.89/5.0 |
| Magdalena | 2 | $46,671 | 190 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Pedro La Laguna.
Who Are the Airbnb Hosts in San Pedro La Laguna?
San Pedro La Laguna is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for San Pedro La Laguna
- With 54.2% Superhosts, San Pedro La Laguna has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 74.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 42.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these San Pedro La Laguna averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does San Pedro La Laguna's Airbnb Market Compare to Nearby Cities?
How does the San Pedro La Laguna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Santa Cruz La Laguna, San Pedro La Laguna has 9 percentage points lower occupancy and about $54 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Santa Catarina Palopó | 53 | $2,971 | $250.64 | 39% |
| Agua Escondida | 10 | $2,693 | $276.61 | 27% |
| La Barrita | 18 | $2,500 | $207.01 | 38% |
| Chulamar | 36 | $2,222 | $319.53 | 26% |
| San Jorge La Laguna | 24 | $2,143 | $211.16 | 41% |
| San Francisco Menéndez | 14 | $1,986 | $224.52 | 28% |
| Tzununá | 34 | $1,964 | $154.03 | 43% |
| Santa Cruz La Laguna | 73 | $1,763 | $137.53 | 44% |
| Chiquimulilla | 13 | $1,688 | $260.97 | 19% |
| Puerto Quetzal | 43 | $1,610 | $303.44 | 24% |
Frequently Asked Questions About Airbnb in San Pedro La Laguna
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for San Pedro La Laguna.
How much do Airbnb hosts make in San Pedro La Laguna?
San Pedro La Laguna hosts earn about $9,716 per year on average, with an average nightly rate of $84 and RevPAR of $33. Those figures describe the typical revenue environment for active listings in San Pedro La Laguna, Sololá, not the ceiling for the best operators. Source: AirROI 2026 data, San Pedro La Laguna market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in San Pedro La Laguna?
The average Airbnb occupancy rate in San Pedro La Laguna is 34.9%. March is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in San Pedro La Laguna?
Listings in San Pedro La Laguna average $84 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in San Pedro La Laguna?
San Pedro La Laguna currently has about 216 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in San Pedro La Laguna?
AirROI currently classifies the short-term rental regulation level in San Pedro La Laguna as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in San Pedro La Laguna?
RevPAR in San Pedro La Laguna is about $33. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in San Pedro La Laguna?
Occupancy of 34.9% means San Pedro La Laguna is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,716, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in San Pedro La Laguna?
The average booking lead time in San Pedro La Laguna is about 23 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in San Pedro La Laguna?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in San Pedro La Laguna include Lakefront Area, Main Town Square, San Juan La Laguna. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in San Pedro La Laguna?
entire_home listings make up 74.1% of the active supply in San Pedro La Laguna. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does San Pedro La Laguna compare to nearby Airbnb markets?
Among neighboring markets, Santa Catarina Palopó posts $35,652 in average annual revenue with 39.0% occupancy, compared to San Pedro La Laguna's $9,716 and 34.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in San Pedro La Laguna?
The average Airbnb stay length in San Pedro La Laguna is about 4.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in San Pedro La Laguna?
Airbnb listings in San Pedro La Laguna average 4.75 out of 5 overall. About 25.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in San Pedro La Laguna?
Free parking on premises and Pets allowed are among the strongest revenue-linked amenities in San Pedro La Laguna. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in San Pedro La Laguna?
Yes. About 46.8% of active Airbnb listings in San Pedro La Laguna charge a cleaning fee, and the average fee is $27. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in San Pedro La Laguna?
A 54.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.