Villa del Rosario, Norte de Santander Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Villa del Rosario, Norte de Santander? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $4,013 per year — at a $76 nightly rate, 28.5% occupancy, and a $19 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 19 active listings, Villa del Rosario is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 137.5% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is high and 74% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Villa del Rosario?
In Villa del Rosario, the headline Airbnb metrics are $4,013 in average annual revenue,28.5% occupancy, $76 ADR, and $19 in RevPAR, and guests book about 18 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Villa del Rosario?
Understanding the monthly revenue variations for Airbnb listings in Villa del Rosario is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa del Rosario is typically December, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa del Rosario across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,365+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $559 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $282 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $157, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villa del Rosario
What Is the Monthly Airbnb Occupancy Rate in Villa del Rosario?
Maximize your bookings by understanding the Villa del Rosario STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa del Rosario:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villa del Rosario
What Is the Average Airbnb Nightly Rate in Villa del Rosario?
Effective short term rental pricing strategy in Villa del Rosario involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa del Rosario typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $231+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $65 or more.
- Typical properties (Median) charge around $33 per night.
- Entry-level properties (Bottom 25%) earn around $29 per night.
Average Daily Rate (ADR) Trend by Month in Villa del Rosario
What Is the RevPAR for Airbnb in Villa del Rosario?
RevPAR in Villa del Rosario is currently $19. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $8 RevPAR.
- Typical properties (Median) generate $12 RevPAR.
- Strong performers (Top 25%) earn $15 RevPAR.
- Best-in-class (Top 10%) achieve $62 RevPAR.
Average Monthly RevPAR Trend in Villa del Rosario
RevPAR Insights for Villa del Rosario
- The average RevPAR in Villa del Rosario is $19. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($62) and bottom 25% ($8) is $54, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Villa del Rosario benchmarks. If your RevPAR falls below the median of $12, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $15+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Villa del Rosario?
Villa del Rosario's peak Airbnb season falls in December, July, August, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, July, August)
- Revenue averages $870 per month
- Occupancy rates average 35.3%
- Daily rates average $81
Shoulder Season
- Revenue averages $546 per month
- Occupancy maintains around 28.7%
- Daily rates hold near $79
Low Season (January, February, March)
- Revenue drops to average $323 per month
- Occupancy decreases to average 19.9%
- Daily rates adjust to average $78
Seasonality Insights for Villa del Rosario
- Airbnb seasonality in Villa del Rosario is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Villa del Rosario's highest earning potential, with monthly revenues climbing to $1,156, occupancy reaching 40.5%, and ADRs peaking at $82.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $254, occupancy could drop to 15.5%, and ADRs may adjust to $76.
- Lower occupancy paired with meaningful seasonality means hosts in Villa del Rosario need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Villa del Rosario, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Villa del Rosario, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Villa del Rosario?
Yes, Villa del Rosario, Norte de Santander, Colombia enforces high STR regulations and 74% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Villa del Rosario to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 74% licensed listings)
What Are the Best Neighborhoods for Airbnb in Villa del Rosario?
With a compact short-term rental market, Villa del Rosario gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Villa del Rosario | The heart of Villa del Rosario, attracting visitors with its historical significance and proximity to local amenities. | Museo de los Fósiles, Parque de Villa del Rosario, Iglesia de San Mateo, Centro Comercial Villa del Rosario |
| Zona Franca | A business-friendly area known for its tax benefits and logistical advantages, ideal for business travelers and corporate stays. | Zona Franca de Cúcuta, parques industriales, restaurantes locales, cerca del aeropuerto |
| La Parada | A popular area for shopping and commerce, attracting both locals and visitors, offering a vibrant marketplace atmosphere. | Mercado de La Parada, comercios locales, cerca a Villa de Rosario, transporte público accesible |
| Barrio San Felipe | A charming residential neighborhood with a local feel, perfect for visitors seeking an authentic Colombian experience. | Plaza de San Felipe, cafés y restaurantes locales, cultura local, gigantescas murallas |
| La Riviera | Known for its green spaces and parks, this area offers a quieter environment for tourists and families. | Parque La Riviera, parques de recreo, áreas deportivas, zona de picnic |
| El Escobal | A developing area attracting new residents and businesses, presenting opportunities for growth in Airbnb hosting. | mercados de agricultores, eventos comunitarios, proximidad a Cúcuta, nuevas construcciones |
| Sector El Chicamocha | A scenic area known for its natural beauty, suitable for tourists looking for a getaway experience in a more tranquil setting. | Cerro El Chicamocha, senderismo, naturaleza virgen, vistas panorámicas |
| Bulevar del Río | A popular spot for outdoor activities and local gatherings, ideal for tourists who enjoy nature and recreational facilities. | Parque Bulevar del Río, caminatas, paseos en bicicleta, eventos culturales |
Because Villa del Rosario has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Villa del Rosario?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villa del Rosario
- The Villa del Rosario Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villa del Rosario, House properties are the most common (68.4%), reflecting the local real estate landscape.
- Houses represent a significant 68.4% portion, catering likely to families or larger groups.
Villa del Rosario Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villa del Rosario
- The dominant room capacity in Villa del Rosario is 3 bedrooms listings, making up 52.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 68.4% of the active Airbnb listings in Villa del Rosario, indicating a high concentration in these sizes.
- A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villa del Rosario.
Villa del Rosario Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villa del Rosario
- The most common guest capacity trend in Villa del Rosario vacation rentals is listings accommodating 5 guests (26.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 6 guests dominate the Villa del Rosario STR market, accounting for 47.4% of listings.
- 52.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa del Rosario.
- On average, properties in Villa del Rosario are equipped to host 5.6 guests.
How Do Listings in Villa del Rosario Compare on Quality?
Listing quality in Villa del Rosario can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Villa del Rosario
- At 28.5 photos per listing on average, Villa del Rosario hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 15.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Villa del Rosario averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Villa del Rosario?
Amenity Prevalence
Amenity Insights for Villa del Rosario
- Essential amenities in Villa del Rosario that guests expect include: Wifi, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Washer, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Villa del Rosario.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villa del Rosario: Wifi, TV, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villa del Rosario to stay competitive.
Which Airbnb Amenities Boost Revenue in Villa del Rosario?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Villa del Rosario, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Bed linens | 68.4% | $5,351 | $1,113 | 380.7% |
Iron | 73.7% | $5,066 | $1,064 | 376.1% |
Dining table | 57.9% | $5,852 | $1,484 | 294.4% |
BBQ grill | 47.4% | $6,591 | $1,693 | 289.3% |
Oven | 36.8% | $7,536 | $1,958 | 284.9% |
Microwave | 31.6% | $8,020 | $2,163 | 270.7% |
Long term stays allowed | 68.4% | $5,149 | $1,552 | 231.9% |
Backyard | 68.4% | $5,149 | $1,552 | 231.9% |
Freezer | 42.1% | $6,681 | $2,073 | 222.3% |
Blender | 68.4% | $5,112 | $1,631 | 213.5% |
Revenue Impact Insights for Villa del Rosario
- Bed linens tops the revenue impact list with a 380.7% uplift — listings with this amenity earn $5,351 vs. $1,113 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Villa del Rosario STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa del Rosario. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilla del Rosario Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Villa del Rosario
- The typical guest profile for Airbnb in Villa del Rosario consists of a mix of domestic (40%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 39.5% of guests.
- Key international markets include Colombia (39.5%) and United States (25.6%).
- Top languages spoken are Spanish (55.9%) followed by English (38.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Offer listing details and communication support in Spanish.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Villa del Rosario?
Listings in Villa del Rosario average 4.84 out of 5 overall, with about 29.9 reviews per active listing and 21.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Villa del Rosario
- With an overall rating of 4.84, Villa del Rosario listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Cleanliness (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 21.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 21.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Villa del Rosario Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villa del Rosario
- The most common availability pattern in Villa del Rosario falls within the 271-366 days range, representing 84.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Villa del Rosario (63.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Villa del Rosario?
Average Booking Lead Time by Month
Booking Lead Time Insights for Villa del Rosario
- The overall average booking lead time for vacation rentals in Villa del Rosario is 18 days.
- Guests book furthest in advance for stays during December (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (33 days avg.) sees the longest lead times, while Summer (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Villa del Rosario.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- During October, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Villa del Rosario averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Villa del Rosario?
Guests in Villa del Rosario stay about 6 nights on average, generating roughly 184 reservations and 9.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Villa del Rosario
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Villa del Rosario
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in May (7.1 nights) and shorten in Mar (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Villa del Rosario Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
42.1% of total
2 Nights
5 listings
26.3% of total
4-6 Nights
2 listings
10.5% of total
7-29 Nights
2 listings
10.5% of total
30+ Nights
2 listings
10.5% of total
Key Insights
- The most prevalent minimum stay requirement in Villa del Rosario is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.4%) of the Villa del Rosario Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.5%) caters to monthly stays (30+ nights) in Villa del Rosario, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.1% of Villa del Rosario hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa del Rosario.
Villa del Rosario Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
7 listings
36.8% of total
Moderate
4 listings
21.1% of total
Firm
5 listings
26.3% of total
Strict
3 listings
15.8% of total
Cancellation Policy Insights for Villa del Rosario
- The prevailing Airbnb cancellation policy trend in Villa del Rosario is Flexible, used by 36.8% of listings.
- There's a relatively balanced mix between guest-friendly (57.9%) and stricter (42.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.8% market standard in Villa del Rosario.
- Regularly review your cancellation policy against competitors and market demand shifts in Villa del Rosario.
How Much Are Airbnb Cleaning Fees in Villa del Rosario?
Cleaning fees in Villa del Rosario are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Villa del Rosario
- 78.9% of listings charge a cleaning fee, making it standard practice in Villa del Rosario. Guests expect it and factor it into their booking decisions.
- The gap between the average ($59) and median ($14) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 4.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Villa del Rosario median of $14. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Villa del Rosario Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa del Rosariobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Exclusive Relaxing with a pool in the best sector
Entire Place • 4 bedrooms
HOUSE IN HACIENDA TRAPICHES II
Entire Place • 4 bedrooms
Luxury Pool house & Jacuzzi, Best in town
Entire Place • 4 bedrooms
Beautiful House in a Gated Community near Cúcuta
Entire Place • 3 bedrooms
Panoramic apartment
Entire Place • 3 bedrooms
La Cabaña Suite
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Villa del Rosario?
Learn from the best! This table showcases top-performing Airbnb hosts in Villa del Rosario based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Johanna Castaño | 1 | $19,544 | 16 | 4.81/5.0 |
| Laura | 1 | $15,122 | 17 | 5.00/5.0 |
| Marly | 2 | $13,685 | 48 | 4.68/5.0 |
| Fabiola | 2 | $7,661 | 62 | 4.84/5.0 |
| Angelina | 1 | $3,672 | 73 | 4.74/5.0 |
| Diana Carolina | 1 | $3,139 | 26 | 4.85/5.0 |
| Isis | 1 | $2,498 | 56 | 4.80/5.0 |
| Amoblados | 1 | $2,067 | 9 | 4.67/5.0 |
| Liliam Esther | 1 | $1,766 | 9 | 4.89/5.0 |
| Silvia | 1 | $1,421 | 85 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa del Rosario.
Who Are the Airbnb Hosts in Villa del Rosario?
Villa del Rosario is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Villa del Rosario
- With 52.6% Superhosts, Villa del Rosario has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 26.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 42.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 31.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Villa del Rosario averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Villa del Rosario's Airbnb Market Compare to Nearby Cities?
How does the Villa del Rosario Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Floridablanca, Villa del Rosario has 9 percentage points lower occupancy and about $24 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Los Santos | 71 | $511 | $155.86 | 17% |
| Barichara | 372 | $473 | $106.69 | 22% |
| Piedecuesta | 97 | $442 | $111.78 | 24% |
| Girón | 38 | $379 | $90.78 | 23% |
| Floridablanca | 247 | $372 | $52.12 | 37% |
| Chinácota | 35 | $365 | $144.32 | 14% |
| San Cristobal | 13 | $322 | $47.25 | 30% |
| Parroquia Juan Rodríguez Suárez | 11 | $315 | $33.93 | 30% |
| Bucaramanga | 565 | $307 | $42.30 | 35% |
| Perímetro Urbano Cúcuta | 258 | $304 | $36.25 | 35% |
Frequently Asked Questions About Airbnb in Villa del Rosario
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Villa del Rosario.
How much do Airbnb hosts make in Villa del Rosario?
Villa del Rosario hosts earn about $4,013 per year on average, with an average nightly rate of $76 and RevPAR of $19. Those figures describe the typical revenue environment for active listings in Villa del Rosario, Norte de Santander, not the ceiling for the best operators. Source: AirROI 2026 data, Villa del Rosario market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Villa del Rosario?
The average Airbnb occupancy rate in Villa del Rosario is 28.5%. December is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Villa del Rosario?
Listings in Villa del Rosario average $76 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Villa del Rosario?
Villa del Rosario currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Villa del Rosario?
AirROI currently classifies the short-term rental regulation level in Villa del Rosario as High. The dataset also shows about 73.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Villa del Rosario?
RevPAR in Villa del Rosario is about $19. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Villa del Rosario?
Occupancy of 28.5% means Villa del Rosario is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $4,013, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Villa del Rosario?
The average booking lead time in Villa del Rosario is about 18 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Villa del Rosario?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Villa del Rosario include Centro de Villa del Rosario, Zona Franca, La Parada. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Villa del Rosario?
entire_home listings make up 94.7% of the active supply in Villa del Rosario. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Villa del Rosario compare to nearby Airbnb markets?
Among neighboring markets, Los Santos posts $6,136 in average annual revenue with 16.6% occupancy, compared to Villa del Rosario's $4,013 and 28.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Villa del Rosario?
The average Airbnb stay length in Villa del Rosario is about 6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Villa del Rosario?
Airbnb listings in Villa del Rosario average 4.84 out of 5 overall. About 21.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Villa del Rosario?
Bed linens and Iron are among the strongest revenue-linked amenities in Villa del Rosario. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Villa del Rosario?
Yes. About 78.9% of active Airbnb listings in Villa del Rosario charge a cleaning fee, and the average fee is $59. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Villa del Rosario?
A 52.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.