Hoeilaart, Flemish Brabant Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Hoeilaart, Flemish Brabant? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,739 per year — at a $128 nightly rate, 40.6% occupancy, and a $51 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 24 active listings, Hoeilaart is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 100.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Hoeilaart?
In Hoeilaart, the headline Airbnb metrics are $12,739 in average annual revenue,40.6% occupancy, $128 ADR, and $51 in RevPAR, and guests book about 41 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Hoeilaart?
Understanding the monthly revenue variations for Airbnb listings in Hoeilaart is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hoeilaart is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hoeilaart across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,601+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,664 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,676 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $696, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hoeilaart
What Is the Monthly Airbnb Occupancy Rate in Hoeilaart?
Maximize your bookings by understanding the Hoeilaart STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hoeilaart:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hoeilaart
What Is the Average Airbnb Nightly Rate in Hoeilaart?
Effective short term rental pricing strategy in Hoeilaart involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hoeilaart typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $231+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $73 per night.
Average Daily Rate (ADR) Trend by Month in Hoeilaart
What Is the RevPAR for Airbnb in Hoeilaart?
RevPAR in Hoeilaart is currently $51. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $16 RevPAR.
- Typical properties (Median) generate $38 RevPAR.
- Strong performers (Top 25%) earn $82 RevPAR.
- Best-in-class (Top 10%) achieve $105 RevPAR.
Average Monthly RevPAR Trend in Hoeilaart
RevPAR Insights for Hoeilaart
- The average RevPAR in Hoeilaart is $51. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($105) and bottom 25% ($16) is $89, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Hoeilaart benchmarks. If your RevPAR falls below the median of $38, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $82+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Hoeilaart?
Hoeilaart's peak Airbnb season falls in August, December, November, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, December, November)
- Revenue averages $2,282 per month
- Occupancy rates average 54.4%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,896 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $142
Low Season (January, February, March)
- Revenue drops to average $1,489 per month
- Occupancy decreases to average 40.7%
- Daily rates adjust to average $127
Seasonality Insights for Hoeilaart
- The Airbnb seasonality pattern in Hoeilaart shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hoeilaart's highest earning potential, with monthly revenues climbing to $2,377, occupancy reaching 57.8%, and ADRs peaking at $145.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,349, occupancy could drop to 36.0%, and ADRs may adjust to $126.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hoeilaart.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Hoeilaart seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Hoeilaart?
Low regulation and minimal registration activity in Hoeilaart, Flemish Brabant, Belgium point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hoeilaart to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Hoeilaart?
With a compact short-term rental market, Hoeilaart gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hoeilaart Village | Charming village atmosphere with local shops, cafes, and a close-knit community feel. Perfect for visitors seeking a peaceful getaway close to nature. | Hiking in the Sonian Forest, Local artisan shops, Cafes and restaurants, Traditional Flemish architecture, Hoeilaart Cultural Center |
| Sonian Forest | A vast, picturesque forest area ideal for nature lovers and outdoor enthusiasts. Attracts tourists longing for hiking, biking, and serene landscapes. | Sonian Forest trails, Nature walks, Scenic picnic spots, Wildlife observation, Bicycle rentals |
| Royal Golf Club of Belgium | Renowned golf club attracting golfing enthusiasts and tourists. Ideal for hosting Airbnb guests who enjoy leisure and sports activities. | 18-hole golf course, Clubhouse dining options, Golf events, Scenic views, Tournaments |
| Brussels South | Proximity to Brussels makes it attractive for business travelers and tourists looking to explore the capital city while enjoying a tranquil retreat in Hoeilaart. | Direct train access to Brussels, Cultural and historical sites in Brussels, Shopping and dining in the capital, Museums and art galleries in Brussels |
| Kasteel de La Hulpe | Nearby castle renowned for its beautiful park and gardens, attracting visitors interested in history and nature. | Kasteel de La Hulpe park, Walking paths, Historic architecture, Picnic areas, Visitor center |
| Ter Meeren Park | A local park that offers recreational activities and is great for families. Attracts guests looking for a balance of nature and accessibility to the village. | Playgrounds, Walking paths, Sports fields, Community events, Green spaces |
| Hoeilaart wineries | Emerging wine region gaining popularity; offers wine tasting experiences that appeal to visitors interested in local cuisine and beverages. | Local wineries, Wine tasting tours, Vineyard experiences, Culinary events, Scenic vineyards |
| Cultural events venue | A space that hosts various cultural events throughout the year, attracting visitors and locals interested in arts and culture. | Theater performances, Art exhibitions, Concerts and music events, Community festivals, Workshops |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Hoeilaart offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Hoeilaart?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hoeilaart
- The Hoeilaart Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 54.2% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 45.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Hoeilaart, House properties are the most common (45.8%), reflecting the local real estate landscape.
- Houses represent a significant 45.8% portion, catering likely to families or larger groups.
- The presence of 20.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Hoeilaart Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hoeilaart
- The dominant room capacity in Hoeilaart is 1 bedroom listings, making up 45.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 58.3% of the active Airbnb listings in Hoeilaart, indicating a high concentration in these sizes.
Hoeilaart Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hoeilaart
- The most common guest capacity trend in Hoeilaart vacation rentals is listings accommodating 2 guests (45.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Hoeilaart STR market, accounting for 54.1% of listings.
- A significant 45.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Hoeilaart.
- 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hoeilaart.
- On average, properties in Hoeilaart are equipped to host 2.5 guests.
How Do Listings in Hoeilaart Compare on Quality?
Listing quality in Hoeilaart can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Hoeilaart
- The average of 19.7 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 16.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Hoeilaart averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Hoeilaart?
Amenity Prevalence
Amenity Insights for Hoeilaart
- Essential amenities in Hoeilaart that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Free parking on premises, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hoeilaart: Wifi.
- Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hoeilaart to stay competitive.
Which Airbnb Amenities Boost Revenue in Hoeilaart?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hoeilaart, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Toaster | 41.7% | $21,307 | $6,618 | 221.9% |
Stove | 29.2% | $23,304 | $8,388 | 177.8% |
Shampoo | 29.2% | $23,024 | $8,504 | 170.8% |
Hot water kettle | 50.0% | $18,585 | $6,892 | 169.7% |
Outdoor dining area | 62.5% | $16,645 | $6,228 | 167.2% |
Microwave | 41.7% | $19,745 | $7,734 | 155.3% |
Kitchen | 75.0% | $14,964 | $6,063 | 146.8% |
Outdoor furniture | 45.8% | $18,612 | $7,769 | 139.6% |
Iron | 41.7% | $19,259 | $8,081 | 138.3% |
Dining table | 50.0% | $17,807 | $7,671 | 132.1% |
Revenue Impact Insights for Hoeilaart
- Toaster tops the revenue impact list with a 221.9% uplift — listings with this amenity earn $21,307 vs. $6,618 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Hoeilaart STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hoeilaart. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHoeilaart Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Hoeilaart
- The typical guest profile for Airbnb in Hoeilaart consists of predominantly international visitors (79%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 21.5% of guests.
- Key international markets include France (30.4%) and Belgium (21.5%).
- Top languages spoken are English (34.5%) followed by French (27%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Belgium.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Hoeilaart?
Listings in Hoeilaart average 4.76 out of 5 overall, with about 52.3 reviews per active listing and 16.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Hoeilaart
- An average rating of 4.76 places Hoeilaart in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.85), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 16.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 16.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Hoeilaart Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hoeilaart
- The most common availability pattern in Hoeilaart falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hoeilaart (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Hoeilaart?
Average Booking Lead Time by Month
Booking Lead Time Insights for Hoeilaart
- The overall average booking lead time for vacation rentals in Hoeilaart is 41 days.
- Guests book furthest in advance for stays during August (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (47 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Hoeilaart.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Hoeilaart averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Hoeilaart?
Guests in Hoeilaart stay about 5.9 nights on average, generating roughly 483 reservations and 21 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Hoeilaart
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Hoeilaart
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (10.8 nights) and shorten in Apr (3.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Hoeilaart Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
29.2% of total
2 Nights
8 listings
33.3% of total
3 Nights
3 listings
12.5% of total
7-29 Nights
2 listings
8.3% of total
30+ Nights
4 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Hoeilaart is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.5%) of the Hoeilaart Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Hoeilaart, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.3% of Hoeilaart hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hoeilaart.
Hoeilaart Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
7 listings
29.2% of total
Moderate
11 listings
45.8% of total
Firm
6 listings
25% of total
Cancellation Policy Insights for Hoeilaart
- The prevailing Airbnb cancellation policy trend in Hoeilaart is Moderate, used by 45.8% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Hoeilaart may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.8% market standard in Hoeilaart.
- Regularly review your cancellation policy against competitors and market demand shifts in Hoeilaart.
How Much Are Airbnb Cleaning Fees in Hoeilaart?
Cleaning fees in Hoeilaart are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Hoeilaart
- 75.0% of listings charge a cleaning fee, making it standard practice in Hoeilaart. Guests expect it and factor it into their booking decisions.
- The gap between the average ($50) and median ($23) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Hoeilaart median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Hoeilaart Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hoeilaartbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Old 17th century mill close Brussels
Entire Place • 2 bedrooms

Comfortable apartment in an artistic environment
Entire Place • 1 bedroom

Ateljee Sohie
Entire Place • 1 bedroom

Domus Isca
Entire Place • 1 bedroom

Nice house with garden.
Entire Place • 2 bedrooms

Bed and breakfast in the green heart of Brussels
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Hoeilaart?
Learn from the best! This table showcases top-performing Airbnb hosts in Hoeilaart based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mireille | 1 | $42,051 | 24 | 4.83/5.0 |
| Sandrine | 1 | $38,367 | 173 | 4.91/5.0 |
| Wilfried | 1 | $30,584 | 155 | 4.88/5.0 |
| Caroline | 1 | $30,119 | 31 | 4.90/5.0 |
| Jérôme | 1 | $29,369 | 97 | 4.76/5.0 |
| Jan | 2 | $24,631 | 41 | 4.83/5.0 |
| Martin | 1 | $21,462 | 66 | 4.86/5.0 |
| Marianne | 1 | $17,630 | 2 | Not Rated |
| Nathalie | 1 | $15,041 | 39 | 5.00/5.0 |
| Sophie | 1 | $12,867 | 2 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hoeilaart.
Who Are the Airbnb Hosts in Hoeilaart?
Hoeilaart has a relatively balanced host base.
Host Profile Insights for Hoeilaart
- Only 20.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 4.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 41.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Hoeilaart averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Hoeilaart's Airbnb Market Compare to Nearby Cities?
How does the Hoeilaart Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Zerkegem, Hoeilaart has 16 percentage points lower occupancy and about $315 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Raamsdonksveer | 16 | $6,191 | $661.18 | 37% |
| Haghorst | 11 | $5,636 | $491.48 | 38% |
| Mont-de-l'Enclus | 10 | $5,045 | $429.16 | 35% |
| Zerkegem | 10 | $4,902 | $442.79 | 57% |
| Merksplas | 12 | $4,891 | $361.08 | 41% |
| Anzegem | 10 | $4,558 | $483.27 | 34% |
| Wellin | 12 | $4,405 | $455.76 | 42% |
| Incourt | 13 | $4,379 | $314.05 | 46% |
| Dion | 12 | $4,188 | $280.63 | 49% |
| Aubel | 26 | $4,171 | $295.42 | 45% |
Frequently Asked Questions About Airbnb in Hoeilaart
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hoeilaart.
How much do Airbnb hosts make in Hoeilaart?
Hoeilaart hosts earn about $12,739 per year on average, with an average nightly rate of $128 and RevPAR of $51. Those figures describe the typical revenue environment for active listings in Hoeilaart, Flemish Brabant, not the ceiling for the best operators. Source: AirROI 2026 data, Hoeilaart market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Hoeilaart?
The average Airbnb occupancy rate in Hoeilaart is 40.6%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Hoeilaart?
Listings in Hoeilaart average $128 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Hoeilaart?
Hoeilaart currently has about 24 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Hoeilaart?
AirROI currently classifies the short-term rental regulation level in Hoeilaart as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Hoeilaart?
RevPAR in Hoeilaart is about $51. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Hoeilaart?
At 40.6% occupancy, Hoeilaart can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $12,739, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Hoeilaart?
The average booking lead time in Hoeilaart is about 41 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Hoeilaart?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hoeilaart include Hoeilaart Village, Sonian Forest, Royal Golf Club of Belgium. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Hoeilaart?
entire_home listings make up 54.2% of the active supply in Hoeilaart. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Hoeilaart compare to nearby Airbnb markets?
Among neighboring markets, Raamsdonksveer posts $74,296 in average annual revenue with 36.9% occupancy, compared to Hoeilaart's $12,739 and 40.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Hoeilaart?
The average Airbnb stay length in Hoeilaart is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Hoeilaart?
Airbnb listings in Hoeilaart average 4.76 out of 5 overall. About 16.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Hoeilaart?
Toaster and Stove are among the strongest revenue-linked amenities in Hoeilaart. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Hoeilaart?
Yes. About 75.0% of active Airbnb listings in Hoeilaart charge a cleaning fee, and the average fee is $50. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Hoeilaart?
At 20.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.